A Look at the World of Consumer Marketing

At the Edge of it All · Jun 28, 2023 · 15m

Justine Rapp Farrell, professor of marketing and chair of the marketing department at the University of San Diego, joined the "At the Edge of it All" to talk about how she got interested in marketing, how successful marketers find ways to reach people and how she's working to provide a positive consumer experience for disadvantaged consumers.