Latest / Bloomberg Intelligence / GM Slides as CEO Barra Warns of ‘Intensifying’ Challenges
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- 0:02Speaker 1: Bloomberg Audio Studios.
- 0:04Speaker 2: Podcasts.
- 0:05Speaker 3: Radio. News.
- 0:09Speaker 4: You're listening to the Bloomberg Intelligence Podcast. Catch us live
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- 0:24Speaker 5: Well, General Motors narrowed its full year profit forecast and
- 0:27Speaker 5: said it will buy back another $ 20 billion in stock.
- 0:31Speaker 5: This reflects strong cash flows, even as the carmaker's sales
- 0:35Speaker 5: are softening. Earlier, General Motors CFO Paul Jacobson gave his
- 0:39Speaker 5: thoughts about quarterly earnings on Bloomberg Television.
- 0:42Speaker 1: Take a listen.
- 0:43Speaker 3: When we look at the fourth quarter, you know, I
- 0:45Speaker 3: think sell side, you know, I think missed a couple
- 0:48Speaker 3: of things that we've talked about. When you look at
- 0:49Speaker 3: the year in review, we've taken guidance up twice on
- 0:53Speaker 3: the underlying business and IEPA tariff refunds. So all in all,
- 0:57Speaker 3: I think the business continues to perform very, very well.
- 1:00Speaker 3: And we're looking forward to an exciting 2027.
- 1:02Speaker 4: All right.
- 1:02Speaker 5: That was General Motors CFO Paul Jacobson speaking to Bloomberg Television.
- 1:06Speaker 5: Let's bring in Craig Trudell, Global Autos Editor for Bloomberg News.
- 1:10Speaker 5: He's live here in our Bloomberg Interactive Broker Studio. Craig,
- 1:12Speaker 5: talk to us about GM. What did they kind of
- 1:15Speaker 5: get across on the earnings call? What may be your
- 1:17Speaker 5: Maybe some investors concerned about here. I see the stock
- 1:19Speaker 5: trading down about 5%, 6% today.
- 1:21Speaker 6: Yeah, the stock isn't liking it, and that may have
- 1:24Speaker 6: something to do with the fact that the sort of
- 1:26Speaker 6: top end of their forecast range was taken down a
- 1:29Speaker 6: little bit. They did bring up the bottom end, so
- 1:31Speaker 6: it was a case of narrowing. But I think the
- 1:34Speaker 6: commentary from Mary Barr, the CEO, also may not have helped,
- 1:38Speaker 6: where it did seem like she went into this call
- 1:41Speaker 6: with an intent to kind of signal that there are,
- 1:44Speaker 6: in her words, external headwinds that are intensifying. She also
- 1:50Speaker 6: talked about the path forward being challenging. This is a
- 1:53Speaker 6: company that has been able to kind of beat and
- 1:56Speaker 6: raise pretty routinely and has been executing quite well. And
- 2:00Speaker 6: so for them to kind of have a bit of
- 2:01Speaker 6: a change in tone is likely sort of where you
- 2:05Speaker 6: get this stock reaction this morning.
- 2:07Speaker 7: So let's talk about those external headwinds because it has
- 2:10Speaker 7: to do with the fact that the average price of
- 2:12Speaker 7: a new car is now more than $ 50, 000. And that
- 2:15Speaker 7: means a lot of consumers can't afford to buy a
- 2:17Speaker 7: new car. They're just kind of locked out of the market.
- 2:20Speaker 7: This is a strategy that the automakers pursued diligently during
- 2:24Speaker 7: the pandemic and after the pandemic.
- 2:26Speaker 1: And now is it starting to bite?
- 2:28Speaker 6: I think for the Detroit manufacturers in particular, the fact
- 2:31Speaker 6: that they're so overweight, big pickups and SUVs, that makes
- 2:35Speaker 6: them vulnerable in this environment of higher rates when you
- 2:38Speaker 6: do have not only 50,000 plus average cost of a
- 2:43Speaker 6: new vehicle, but financing those purchases is tricky and increasingly so.
- 2:50Speaker 6: Your dealers also have to finance that. The cost of
- 2:52Speaker 6: all that is going up. That could mean some pressure
- 2:56Speaker 6: on GM to have to subsidize there in the form
- 3:00Speaker 6: of incentives on either end of that spectrum. I also
- 3:05Speaker 6: think that there's an interesting kind of thought experiment to
- 3:09Speaker 6: do here where had GM invested a bit more in
- 3:12Speaker 6: hybrids as opposed to fully electric vehicles, that might have
- 3:16Speaker 6: been really helpful because they're clearly losing share to Toyota
- 3:21Speaker 6: and I would say even Hyundai too.
- 3:22Speaker 1: Do they have any hybrids? It's limited.
- 3:25Speaker 6: They had much more of a view that we should
- 3:29Speaker 6: go fully electric, that that is the sort of way
- 3:31Speaker 6: of the future. They had the policy to sort of
- 3:34Speaker 6: back that up during the Biden administration. And then there's,
- 3:37Speaker 6: of course, been quite an abrupt sort of rug pull.
- 3:40Speaker 1: U-turn.
- 3:41Speaker 2: Yes.
- 3:42Speaker 1: And that's really hurt them.
- 3:45Speaker 6: I do think that they got further along in terms
- 3:48Speaker 6: of making that business work than we saw Ford get,
- 3:51Speaker 6: where they out and out decided, you know what, forget it.
- 3:55Speaker 6: We're going to pull the F-150 Lightning off the market
- 3:57Speaker 6: entirely because Ford was losing too much money on that bet.
- 4:03Speaker 6: GM has done much more to insource batteries, and that's
- 4:08Speaker 6: been helpful. But the fact that you don't have the
- 4:12Speaker 6: $ 7, 500 tax credits for new vehicle purchases, that really stings
- 4:16Speaker 6: and completely changes the dynamics of this market. We have
- 4:20Speaker 6: not seen the U.S. consumer sort of recover from that
- 4:24Speaker 6: support being pulled.
- 4:25Speaker 5: So what is the GM kind of strategy here in
- 4:28Speaker 5: terms of allocating its investment capital between traditional.
- 4:34Speaker 5: Internal combustion engines versus other.
- 4:37Speaker 6: Yeah, we've heard Mary Barra talk about that fully electric
- 4:41Speaker 6: vehicles is still the way of the future. And I
- 4:44Speaker 6: think she's used the phrase, that's their North Star, right?
- 4:47Speaker 6: I do think that the company has pulled back that
- 4:49Speaker 6: being said, and that it is the case that we
- 4:52Speaker 6: just don't have the demand in this market and they
- 4:55Speaker 6: are so reliant on on the U.S. They're doing some
- 4:59Speaker 6: work to try and bring the consumer along. I think
- 5:02Speaker 6: they also have to bring their dealers along to a
- 5:04Speaker 6: degree and sort of get them to believe. And that's,
- 5:06Speaker 6: of course, challenging when you don't have Uncle Sam kind
- 5:10Speaker 6: of kicking in some support. But they clearly have some
- 5:15Speaker 6: things working in their favor perversely in the form of
- 5:18Speaker 6: fuel prices, right? Where it is the case that a So,
- 5:26Speaker 6: do we see some sort of reconsideration and at least
- 5:29Speaker 6: a little bit of green shoots in terms of the
- 5:32Speaker 6: consumer giving the EV another look? That sort of remains
- 5:35Speaker 6: to be seen. I haven't seen huge or super optimistic
- 5:39Speaker 6: indications that that's happening.
- 5:41Speaker 1: But the hope is there.
- 5:43Speaker 7: GM is also doing something else that's interesting. It's making
- 5:46Speaker 7: parts for Lockheed Martin's missiles. So it's getting into the
- 5:50Speaker 7: defense contracting business.
- 5:51Speaker 6: Yeah, it's very interesting to me because Detroit was sort
- 5:55Speaker 6: of known as the arsenal of democracy, right? And there
- 5:58Speaker 6: was a sort of taking down of assembly lines across
- 6:02Speaker 6: Detroit and across the Midwest to sort of rise to
- 6:06Speaker 6: the occasion, right? more than half a century ago, long
- 6:10Speaker 6: time ago. To see GM get on somewhat of a
- 6:16Speaker 6: war footing, I think we do have to quantify here
- 6:18Speaker 6: that they're not out and out taking plants down and
- 6:20Speaker 6: reconverting them. It seems to be more of a case
- 6:23Speaker 6: of kind of playing an advisory role for some defense
- 6:26Speaker 6: contractors because they're really having some trouble sort of meeting
- 6:31Speaker 6: the demands of, you know, just how much the U.S.
- 6:34Speaker 6: is going through stockpiles of some key weapons. And so
- 6:37Speaker 6: for them to play a part still is quite interesting
- 6:40Speaker 6: and something for us to watch in the months to come.
- 6:43Speaker 1: Stay with us.
- 6:44Speaker 5: More from Bloomberg Intelligence coming up after this.
- 6:50Speaker 4: You're listening to the Bloomberg Intelligence Podcast. Catch us live
- 6:54Speaker 4: weekdays at 10 a.m. Eastern on Apple CarPlay and Android
- 6:57Speaker 4: Auto with the Bloomberg Business App. Listen on demand wherever
- 7:00Speaker 4: you get your podcasts or watch us live on YouTube.
- 7:05Speaker 1: M & A.
- 7:05Speaker 5: Trade in the tech space today I thought was pretty interesting.
- 7:08Speaker 5: Salesforce has agreed to buy artificial intelligence powered platform for marketers.
- 7:14Speaker 5: The company is called Braze for almost $ 5. 7 billion in
- 7:16Speaker 5: enterprise value. Anurag Rana joins us here. He is a
- 7:21Speaker 5: senior technology analyst for Bloomberg Intelligence.
- 7:23Speaker 1: Anurag, talk to us.
- 7:24Speaker 5: What is Braze and why is Salesforce buying it?
- 7:29Speaker 8: Yeah, so Braze is one of the software provider that
- 7:31Speaker 8: does marketing related emails or marketing software that helps people
- 7:36Speaker 8: with real-time emails and try to get you to buy
- 7:39Speaker 8: some stuff. If you go into a shopping cart and
- 7:41Speaker 8: you drop it there and not come back, they will
- 7:43Speaker 8: send you an email saying, hey, you forgot something in
- 7:45Speaker 8: that shopping cart. Now, the reason why they're buying is, frankly,
- 7:49Speaker 8: I would say a lot of these smaller cap names,
- 7:51Speaker 8: or I wouldn't say smaller cap, but smaller names compared
- 7:54Speaker 8: to the software space. have been absolutely crushed in the
- 7:57Speaker 8: last 12 months. So when you look at the valuations,
- 8:00Speaker 8: I mean, stocks jumped quite a bit, but they're buying
- 8:03Speaker 8: at about 5.7 times forward price to sales. I mean,
- 8:06Speaker 8: that is nothing compared to what we used to pay
- 8:08Speaker 8: for assets just a few years ago that we used
- 8:11Speaker 8: to be in double digits. So I think they're buying
- 8:13Speaker 8: it at the cheap. I think a lot of people
- 8:15Speaker 8: were surprised, including us, that they are actually buying something
- 8:18Speaker 8: that's not AI-related or not agentic-related, but a very traditional
- 8:22Speaker 8: software bucket. And that was used to be the case
- 8:25Speaker 8: for Salesforce a while ago. And it looks like given
- 8:28Speaker 8: the valuations, they are back in the market.
- 8:30Speaker 4: Yeah.
- 8:31Speaker 7: I'm glad you mentioned that because Salesforce once upon a
- 8:33Speaker 7: time was a serial acquirer in the same way that
- 8:36Speaker 7: Oracle was a serial acquirer. It used to make lots
- 8:38Speaker 7: and lots of acquisitions and integrate them. And of course
- 8:41Speaker 7: it stopped for a while and activist investors came in
- 8:44Speaker 7: and were pressuring Salesforce to get its numbers back up,
- 8:46Speaker 7: its growth back up.
- 8:48Speaker 1: Does this market return.
- 8:49Speaker 7: To, you know, its profile as a serial acquirer?
- 8:52Speaker 8: Do you think? No, I think it does, because you're
- 8:55Speaker 8: absolutely right. I mean, there was a time when Mark
- 8:57Speaker 8: Benioff was doing so many deals that he really got,
- 9:01Speaker 8: you know, you could say, pressured by the activists to
- 9:04Speaker 8: stop doing that. And that was after the Slack deal
- 9:06Speaker 8: a few years ago, which was very expensive. But in
- 9:09Speaker 8: the last, you could say, 12 to 18 months, we
- 9:11Speaker 8: have started to see them slowly get into it. They
- 9:14Speaker 8: bought Informatica, then they bought a company called Finns, which
- 9:16Speaker 8: was more AI-related. But today is a bit of a
- 9:20Speaker 8: surprise because this is a very traditional software vendor. So
- 9:23Speaker 8: I think you're absolutely right. You know, the software consolidation
- 9:26Speaker 8: or the M & A theme is back on.
- 9:28Speaker 5: That's kind of where I wanted to go because, you know,
- 9:30Speaker 5: back in my M & A days, if I saw
- 9:32Speaker 5: an unusual deal or unexpected deal, I'd get my guys
- 9:36Speaker 5: on the horn talking to every software client they had saying, hey,
- 9:39Speaker 5: you want to buy, you want to sell? Are we
- 9:40Speaker 5: going to see more of this?
- 9:42Speaker 8: I think it's very likely because, as I said, the
- 9:45Speaker 8: math right now is if you look at the small
- 9:47Speaker 8: and medium-sized software companies, their valuation has just been crushed
- 9:51Speaker 8: at this point. And I think we just discussed this
- 9:53Speaker 8: on radio a few months ago. There was a big
- 9:56Speaker 8: rumor that Workday may be going private. And, you know,
- 9:59Speaker 8: so I think they're all part of the same deal.
- 10:01Speaker 8: People are trying to figure out which software companies will
- 10:03Speaker 8: exist a few years from now. And you see a
- 10:06Speaker 8: lot more interest by both private equity as well as,
- 10:09Speaker 8: you know, you have business cases also or strategic buyers.
- 10:16Speaker 7: What do you anticipate... Salesforce's rivals to do to kind
- 10:20Speaker 7: of match this? I mean, are they going to come
- 10:22Speaker 7: in and do something similar, do you think? Or is
- 10:24Speaker 7: this kind of a Salesforce specific kind of trend?
- 10:28Speaker 8: Now, the funny thing is that there are a handful
- 10:30Speaker 8: of larger competitors. Now, let's examine them. For example, Oracle.
- 10:34Speaker 8: I don't think they can do a deal right now
- 10:36Speaker 8: because they are struggling a lot with, you know, raising
- 10:38Speaker 8: capital for their data center needs. So that's one issue.
- 10:41Speaker 8: You look at Adobe, they just had a management change.
- 10:44Speaker 8: They also, their stock's just been crushed. So I think
- 10:48Speaker 8: that's going to be very unusual. SAP could be the
- 10:50Speaker 8: one where we could see some deal activity because their,
- 10:54Speaker 8: I think, financial strength is a little bit better than
- 10:56Speaker 8: the others. And they are also not facing the same
- 10:58Speaker 8: kind of multiple compression.
- 11:01Speaker 1: Stay with us.
- 11:01Speaker 5: More from Bloomberg Intelligence coming up after this.
- 11:08Speaker 4: You're listening to the Bloomberg Intelligence Podcast. Catch us live
- 11:11Speaker 4: weekdays at 10 a.m. Eastern on Apple CarPlay and Android
- 11:15Speaker 4: Auto with the Bloomberg Business App. Listen on demand wherever
- 11:18Speaker 4: you get your podcasts or watch us live on YouTube.
- 11:22Speaker 5: Another deal potentially in the AI space and scale, Anthropic
- 11:29Speaker 5: in talks for a $ 45 billion AI computing deal. Is
- 11:34Speaker 5: this circular, non-circular? I don't know what's going on here.
- 11:36Speaker 5: Billy Lipschultz, Bloomberg News, senior equities reporter. Billy, can you
- 11:39Speaker 5: explain what's going on here?
- 11:41Speaker 2: Okay, so Nscale is a neocloud, similar to Coreweave. So
- 11:45Speaker 2: we've all been talking about Coreweave ad nauseum. Nscale is
- 11:47Speaker 2: a private company. They're working on building out this project
- 11:52Speaker 2: called Monarch. It's in West Virginia. Monarch is going to
- 11:56Speaker 2: have three buildings.
- 11:57Speaker 1: Monarch is a data center. Monarch is a data center.
- 11:59Speaker 1: It's going to have three buildings.
- 12:01Speaker 2: The first building, they struck a pact with N scale
- 12:04Speaker 2: for computing for up to about $ 45 billion.
- 12:08Speaker 1: That happened in August.
- 12:09Speaker 2: What we broke yesterday is that they're in talks for
- 12:11Speaker 2: the second building. which would be worth another $ 45 billion.
- 12:15Speaker 2: And that Anthropic also has right of first refusal for
- 12:18Speaker 2: the third building. So really just kind of leaning into A,
- 12:22Speaker 2: accessing computing power, computing capabilities, and B, a further tie
- 12:26Speaker 2: up with N scale. Again, you have to remember Anthropic,
- 12:30Speaker 2: as far as we know, has been trying to strike
- 12:32Speaker 2: really as many deals as they can over the last year.
- 12:34Speaker 2: $ 50 billion pact with FluidStack, $ 45 billion pact with SpaceX.
- 12:39Speaker 2: You're really trying to diversify and acquire as much access
- 12:43Speaker 2: to compute as possible, just given the broader pitch and
- 12:46Speaker 2: theme that in 2030, maybe none of us actually work anymore.
- 12:49Speaker 1: Anthropic does everything for us.
- 12:50Speaker 9: Okay.
- 12:51Speaker 7: No scaremongering here allowed on Bloomberg Intelligence. Paul asked about
- 12:55Speaker 7: circular financing. Nscale is backed by NVIDIA, right?
- 12:58Speaker 3: Yeah.
- 12:59Speaker 1: They all are. I say that facetiously, but they all are.
- 13:03Speaker 1: That's actually really good that you put it that way.
- 13:05Speaker 7: So how much circularity is there in this particular potential deal?
- 13:12Speaker 2: Well, so the way to think about it is Nscale
- 13:14Speaker 2: is leaning on Vera Rubin, one of the more advanced
- 13:18Speaker 2: NVIDIA chips. So they're obviously an acquirer. You kind of
- 13:22Speaker 2: have to think about it in the easiest way to
- 13:25Speaker 2: think about it. Again, you can't help but get into
- 13:27Speaker 2: the circularity of it. NVIDIA backs N-scale. NVIDIA sells chips
- 13:34Speaker 2: to N-scale. Anthropic buys computing power from N-scale. The circularity
- 13:41Speaker 2: is there, but it's not necessarily that NVIDIA is.
- 13:47Speaker 1: It's not quite a bridge that far, if that makes sense.
- 13:49Speaker 2: This is more conventional, actually. It's relatively conventional. Again, I mean,
- 13:53Speaker 2: if you look at the pie chart, it's still not
- 13:55Speaker 2: great optically. NVIDIA is an investor in Anthropic. We expect,
- 14:00Speaker 2: for all intents and purposes, NVIDIA to participate in Anthropic's IPO.
- 14:04Speaker 1: But if you step a little bit to the side
- 14:07Speaker 1: and say.
- 14:09Speaker 2: NVIDIA makes the chips that in this circumstance best fit
- 14:12Speaker 2: a project and scale needs to buy them from NVIDIA.
- 14:16Speaker 2: Like that's more of where your circularity risk, I would argue,
- 14:19Speaker 2: my understanding is versus... the ultimate anthropic end game.
- 14:23Speaker 5: All right. Well, while we have you here in studio,
- 14:25Speaker 5: where is this IPO?
- 14:27Speaker 1: N scale or anthropic? We're in on both. Is N
- 14:30Speaker 1: scale looking to go public? N scale is filed publicly
- 14:32Speaker 1: to go. But it's a neocloud. And neoclouds are kind
- 14:35Speaker 1: of for.
- 14:35Speaker 5: Out of favor at the moment.
- 14:36Speaker 1: Stranger danger.
- 14:37Speaker 2: So we broke over the weekend that a cohort of
- 14:42Speaker 2: investors are encouraging N scale to consider a $ 16 to
- 14:45Speaker 2: $ 19 billion valuation.
- 14:47Speaker 1: What does the company expect?
- 14:49Speaker 2: Our understanding is they've been targeting 30 billion.
- 14:51Speaker 1: Oh, big difference.
- 14:53Speaker 2: So small potatoes, as it were. Again, that was before
- 14:57Speaker 2: this potential second pact with Anthropic. But as you mentioned,
- 15:01Speaker 2: our reporting again over the weekend, you step back and
- 15:04Speaker 2: say over the two weeks ending on Friday. Nebius is
- 15:09Speaker 2: down 32% or something like that. CoreWeave is down 30%.
- 15:12Speaker 2: It's really hard to encourage investors to want to step
- 15:16Speaker 2: into a new public.
- 15:16Speaker 7: And you had this IPO in Asia that didn't do well.
- 15:20Speaker 1: I may be the only person who's downplaying it.
- 15:22Speaker 5: They raised 150 million bucks. I also point out that I,
- 15:26Speaker 5: I believe it was a local IPO, local underwriters. There
- 15:30Speaker 5: were no us underwriters here. It was not a global offering.
- 15:33Speaker 1: So again, it's not great.
- 15:35Speaker 5: It's not great.
- 15:36Speaker 1: It's not great, but like, it's not what you want,
- 15:37Speaker 1: but exactly.
- 15:38Speaker 2: But to say that like this morning, the Neo clouds
- 15:40Speaker 2: were selling off because a small deal, in my opinion,
- 15:42Speaker 2: no one really had heard of before in South Korea
- 15:46Speaker 2: was the driver of All right, so your story today, N-scale, anthropic,
- 15:50Speaker 2: and talks for $ 45 billion AI computing deal.
- 15:53Speaker 5: It has a green B next to it. Can you
- 15:54Speaker 5: explain to our listeners and viewers what a green B means?
- 15:57Speaker 1: Oh, man.
- 15:58Speaker 5: Well.
- 15:58Speaker 1: To your own horn, Bailey.
- 16:00Speaker 2: I mean, it's higher profile breaking news that other people follow.
- 16:04Speaker 2: Breaking news. So Financial Times followed us.
- 16:06Speaker 1: I believe CNBC followed the reporting. Bailey broke news. Getting
- 16:09Speaker 1: it to you first on the Bloomberg terminal. Nowhere else.
- 16:13Speaker 1: Stay with us.
- 16:14Speaker 5: More from Bloomberg Intelligence coming up after this.
- 16:20Speaker 4: You're listening to the Bloomberg Intelligence Podcast. Catch us live
- 16:24Speaker 4: weekdays at 10 a.m. Eastern on Apple CarPlay and Android
- 16:27Speaker 4: Auto with the Bloomberg Business App. Listen on demand wherever
- 16:31Speaker 4: you get your podcasts or watch us live on YouTube.
- 16:35Speaker 5: Scarlett, most of all my kids, all my kids are grown.
- 16:37Speaker 5: They're out the door. I can't remember the last time
- 16:39Speaker 5: I was in a toy store. I don't know what's hot,
- 16:42Speaker 5: what's not, what's going on out there.
- 16:44Speaker 7: It's all on the Internet anyway.
- 16:45Speaker 5: I guess. I don't know. But, I mean, Hasbro just
- 16:47Speaker 5: reported some pretty darn good numbers. The stock's up 5%
- 16:51Speaker 5: today on the news, up 26% year-to-date, 52-week high. So
- 16:56Speaker 5: whatever they're doing in the toy biz, I think they're
- 16:58Speaker 5: doing it pretty well. Let's check in with our toy analyst,
- 17:01Speaker 5: Lindsay Dutch, Bloomberg Intelligence Consumer Hardlines analyst, senior analyst there
- 17:06Speaker 5: at Bloomberg Intelligence. Lindsay, Hasbro reported some results here. What
- 17:10Speaker 5: did we learn?
- 17:12Speaker 1: Hi, Paul.
- 17:13Speaker 10: Thanks for having me. I think what we learned is
- 17:17Speaker 10: Magic the Gathering, which is their strategic trading card game,
- 17:21Speaker 10: you know, just continues to sort of blow it out
- 17:25Speaker 10: of the water, you know, beating expectations, third quarter of
- 17:29Speaker 10: a really, really strong beat. And that's really what drove
- 17:33Speaker 10: the increase to guidance and.
- 17:36Speaker 9: The better outlook for the year. But I would say,
- 17:38Speaker 9: you specifically to that brand.
- 17:46Speaker 7: When it comes to Magic the Gathering, my kid used
- 17:47Speaker 7: to play this, and then I interviewed someone who had
- 17:50Speaker 7: a whole bunch of Magic the Gathering cards behind him
- 17:52Speaker 7: as a backdrop, and he was an adult. So I
- 17:55Speaker 7: don't know whether this is a kid's game or an
- 17:57Speaker 7: adult game.
- 17:58Speaker 9: Either way, it's kind of its own thing.
- 18:00Speaker 7: It's become this franchise. What is Hasbro doing to kind
- 18:03Speaker 7: of capitalize on its popularity, not just with kids, but
- 18:06Speaker 7: with adults as well?
- 18:09Speaker 1: Yeah, you're right, Scarlett.
- 18:10Speaker 10: So it is the average player, according to Hasbro, is
- 18:13Speaker 10: in their 30s. So it is really more of an
- 18:16Speaker 10: adult collector set. And what they've really done, you know,
- 18:21Speaker 10: this year they had, you know, a bunch of tentpole releases.
- 18:25Speaker 10: I think about six of them. I think they have
- 18:27Speaker 10: another six to seven coming next year. And they roll
- 18:30Speaker 10: out these new sets every with lots of related product, theme.
- 18:34Speaker 9: And each of.
- 18:36Speaker 10: These sets has done better than they expected or better
- 18:39Speaker 10: than the last.
- 18:41Speaker 9: So the strength has really come.
- 18:42Speaker 10: Through with these adult collectors looking to grab as many
- 18:46Speaker 10: of these sets as they can. And Hasbro is sort
- 18:49Speaker 10: of trying to time the releases, keep them selective, keep
- 18:54Speaker 10: them topical and appealing to the market.
- 18:57Speaker 5: So As I mentioned, Hasbro stock's up 26% a year today.
- 19:02Speaker 5: It's 52-week high. Mattel is actually down 14%. What's going
- 19:06Speaker 5: on with Mattel?
- 19:08Speaker 10: Yeah, so I think Hasbro, right now when we look
- 19:11Speaker 10: at their portfolio and we just look at toy growth overall,
- 19:15Speaker 10: the first half, toys in the U.S. is up 17%
- 19:19Speaker 10: on a dollar value. It's the best first half we've
- 19:21Speaker 10: had in six years. That's really being driven by just
- 19:25Speaker 10: a couple of categories, one of them being the trading
- 19:28Speaker 10: cards and other building sets and also games. If you
- 19:32Speaker 10: look at Hasbro's portfolio, they own Monopoly. Monopoly Go is
- 19:37Speaker 10: doing really well. So you have the games angle with Hasbro.
- 19:40Speaker 10: You have the trading cards with Hasbro. They've also done
- 19:43Speaker 10: really well in some action figures as well. On Mattel's portfolio,
- 19:48Speaker 10: their portfolio doesn't does bias a lot more towards kids' toys.
- 19:54Speaker 9: They're dominant in dolls.
- 19:56Speaker 10: They also do a really great job with their Hot
- 19:58Speaker 10: Wheels brand, which can be a collectible, but also generally
- 20:03Speaker 10: sold to children.
- 20:04Speaker 9: So Mattel's portfolio, you know, skews a little.
- 20:08Speaker 10: Bit more to some of the categories that have not
- 20:12Speaker 10: been outperforming this year.
- 20:14Speaker 9: And Mattel has.
- 20:15Speaker 10: Been, you know, under pressure for some time now to
- 20:18Speaker 10: figure out growth, expedite growth in Fisher Price, in Barbie,
- 20:22Speaker 10: and some of their key brands, which have been lagging.
- 20:26Speaker 7: Yeah, that Barbie tailwind has faded.
- 20:28Speaker 5: Oh, from the movie. Yeah, from the movie a few
- 20:30Speaker 5: years ago.
- 20:31Speaker 7: So, Lindsay, as we, I mean, you know, for the
- 20:34Speaker 7: toy makers, they were getting ready for the holiday season
- 20:36Speaker 7: months ago. But for consumers, we're just starting to think
- 20:39Speaker 7: about preparing for the holiday season now. How are these
- 20:42Speaker 7: companies telegraphing what things look like in the year end?
- 20:47Speaker 3: Right.
- 20:47Speaker 10: So this year is going to be an interesting year
- 20:51Speaker 10: just because last year, tariffs significantly changed the picture. So,
- 20:57Speaker 10: you know, historically, retailers like a Walmart or a Target,
- 21:00Speaker 10: they would start to take holiday orders, you know, in July,
- 21:04Speaker 10: in the summertime.
- 21:06Speaker 9: Last year, all of that got delayed.
- 21:08Speaker 10: You know, everyone's figuring out who's paying for tariffs, when
- 21:12Speaker 10: do we import these goods, and all of that kind
- 21:15Speaker 10: of thing. So the Last year, the orders were very
- 21:18Speaker 10: biased towards the back half of the year, especially.
- 21:21Speaker 9: The fourth quarter.
- 21:22Speaker 10: You know, this year, I think there's some creep where
- 21:25Speaker 10: like third quarter, you know, has a little bit more
- 21:28Speaker 10: maybe than last year. And then maybe fourth quarter will
- 21:31Speaker 10: be a little bit lighter. So that second half will
- 21:33Speaker 10: even out a bit. And so that's how we're thinking about,
- 21:37Speaker 10: you know, the toy business Hasbro's consumer products market. segment
- 21:42Speaker 10: was up four percent in the third quarter you know
- 21:44Speaker 10: there might be a modest deceleration in the fourth quarter
- 21:48Speaker 10: on those tough comparisons but kind of thinking across the
- 21:51Speaker 10: toy landscape is like that second half is pretty kind
- 21:54Speaker 10: of steady eddie with with what we've seen so.
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