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Stop Reading the Manual: Glyn Hughes (TIACA) on Phigital Logistics and the PlayStation Trap
This is an episode from Freightos' Unfiltered Freight series, shared here too.
Welcome to a masterclass in air cargo reality with Glyn Hughes, the Director General of TIACA and a 40 year industry veteran who has seen it all. From the early days of faxed rate sheets to the current AI revolution, Glyn is here to explain why the industry is currently stuck in a psychological trap of its own making.
We have a PlayStation problem. While the next generation is busy playing the game and having fun, logistics leaders are still stuck reading the instruction manual. We are obsessed with the "how" of…
The skinny
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