Latest / Arroe Collins Like It's Live / Honoring Local Franchise Owners Nationwide Tony Zacarrio

Transcript

Honoring Local Franchise Owners Nationwide Tony Zacarrio · Arroe Collins Like It's Live

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  Speaker 1: I don't know how you run your streaming platforms when
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  Speaker 1: you're trying to watch TV. Right here is the Disney Channel.
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  Speaker 1: Over here is Hulu. There's Netflix. There's gotta be something on.
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  Speaker 1: It's almost Halloween. What are we gonna do? Is there
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  Speaker 1: One place, 21 different podcasts to choose from. From My
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  Speaker 1: and even YA Authors? Arrow.net, A-R-R-O-E.net. 21 different choices in
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  Speaker 1: one place. Enjoy your exploration.
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  Speaker 2: Hey, Arrow. How are you?
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  Speaker 1: Fantastic, Tony. How are you doing today?
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  Speaker 3: I'm doing just fine.
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  Speaker 1: I got to tell you, Tony, I'm so proud of
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  Speaker 1: you and everything that you guys have done as a
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  Speaker 1: community when it comes to honoring all of these franchises.
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  Speaker 1: Because how many people are lost in the world? They
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  Speaker 1: all think, oh, big business name. It must be big business.
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  Speaker 1: But you're one of us. You're actually one of us.
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  Speaker 3: Spot on. We are one of you.
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  Speaker 2: And, you know, it's funny, when you talk about franchising,
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  Speaker 2: I think the misconception is exactly that, right?
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  Speaker 3: People don't realize how often they're visiting franchise businesses, right?
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  Speaker 2: Most of the places they go to, whether it's restaurants, hotels,
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  Speaker 2: for us it's stretch homes, whether it's health services, gyms,
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  Speaker 2: whatever it might be. you're really visiting a business that
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  Speaker 2: is locally owned and operated by, quite frankly, it could
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  Speaker 2: be your neighbor, your kid's coach, whoever it might be,
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  Speaker 2: and not necessarily someone in a corporate office, you know,
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  Speaker 2: based all across the country. And I think that's a
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  Speaker 2: forgotten fact.
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  Speaker 3: I think that's what makes franchising so unique and so special.
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  Speaker 1: Well, you know, one of the things that I've been
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  Speaker 1: a big activator on is that during these small business
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  Speaker 1: days in America for Christmas shopping and stuff like that,
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  Speaker 1: and I have to really remind them about the franchise owners.
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  Speaker 1: And they sit there and go, I don't know what
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  Speaker 1: you're talking about. And I'm so glad, Tony, that you
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  Speaker 1: guys are finally stepping out here in a way to
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  Speaker 1: where we can have a better picture of who you are.
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  Speaker 3: Yeah, and I think it's a big credit to IFA.
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  Speaker 2: And, like, you know, for, like, this week in general
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  Speaker 2: is an exciting week for us as they're bringing a
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  Speaker 2: record number of small business owners to.
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  Speaker 3: Washington, D.C. to speak with their elected officials.
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  Speaker 2: To, hey, kind of relay to them, like, hey, where
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  Speaker 2: are the headwinds they're facing as small business owners? And
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  Speaker 2: what are some of the opportunities that maybe these elected
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  Speaker 2: officials can help with to, obviously, at the end game,
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  Speaker 2: at the end stage, to provide a better service to
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  Speaker 2: communities across the country?
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  Speaker 3: Yeah. And so, but no, everything you're saying is exactly right.
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  Speaker 2: I think, you know, to me, franchising has always been
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  Speaker 2: small business done in.
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  Speaker 3: A very big way.
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  Speaker 1: Well, I can't imagine what you're going through on a
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  Speaker 1: daily basis. And listeners need to understand that when it
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  Speaker 1: comes to a supply chain situation, it's going to hit
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  Speaker 1: you guys so hard. And that being real people like
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  Speaker 1: you are, I mean, it's like you guys need some
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  Speaker 1: love and you're in your stores as well. And it
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  Speaker 1: should be supported.
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  Speaker 3: Yeah. It has to be supported.
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  Speaker 2: And I think that's, you know, like with franchising, it's
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  Speaker 2: when there is a supply chain issue or a crunch
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  Speaker 2: or labor shortage or rising costs or inflationary costs, I mean,
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  Speaker 2: that's not hitting a corporate balance sheet that, you know,
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  Speaker 2: that are in the Bs, right, in the billions.
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  Speaker 3: It's hitting the balance sheet of a mom and pop location, right?
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  Speaker 3: And it has a real impact. And so... Any way
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  Speaker 3: that anyone listening to this can support their local franchise businesses,
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  Speaker 3: I think it's paramount.
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  Speaker 2: Because at the end of the day, you're not supporting
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  Speaker 2: a brand that you're familiar with. You're really supporting, again,
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  Speaker 2: your neighbor or whoever it might be that you might know,
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  Speaker 2: your local business owner.
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  Speaker 1: You're going to think I'm a freak here, and I
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  Speaker 1: know that with local franchising and things like that, I'm
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  Speaker 1: always thinking of that employee, too. We cannot have an
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  Speaker 1: economy unless those employees are there on that line making
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  Speaker 1: sure that your product gets to the community. And I
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  Speaker 1: always think about the employee. Mm-hmm.
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  Speaker 2: Yeah, and you talk about how impactful franchising is in
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  Speaker 2: the relative economy and obviously across America.
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  Speaker 3: And what you understand is when you.
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  Speaker 2: Hear stats like 9 million jobs are created directly through
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  Speaker 2: franchise businesses, I mean, it's not a hard story to tell.
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  Speaker 2: And on top of that, a lot of times you're getting...
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  Speaker 2: First-time employees, right, so the first job, maybe high schoolers
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  Speaker 2: or maybe a little more sophisticated.
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  Speaker 3: And when you're dealing with a mom-and-pop or local business owner.
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  Speaker 2: I would argue that those employees are probably getting more
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  Speaker 2: mentorship and better experience working in those small businesses than
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  Speaker 2: they might be going to a corporation. So, yeah, I mean,
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  Speaker 2: franchising plays a critical role into, I think, all Americans'
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  Speaker 2: lives to some degree, especially with the jobs it's able
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  Speaker 2: to create on the employment front.
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  Speaker 1: Oh my God, you bring up something there. I got
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  Speaker 1: to be honest with you because I want to know
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  Speaker 1: what your input is as well. I do get these
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  Speaker 1: newbies in there that are in the 10th and 11th grade,
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  Speaker 1: which inspires the hell out of me because that's the
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  Speaker 1: future of this nation when it comes to building stronger businesses.
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  Speaker 1: And so I try to treat them like everyday small
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  Speaker 1: business owner, but yet I'm working for Kroger. I realize
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  Speaker 1: I've got Kroger behind me, but the thing is that
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  Speaker 1: when I teach these people, these newbies, they're going to
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  Speaker 1: be led like a local person. And this is how
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  Speaker 1: we do it in this community.
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  Speaker 3: Yeah, well, to me, there's more heart behind it for
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  Speaker 3: any small business.
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  Speaker 2: And, you know, franchising is a more protected way to
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  Speaker 2: run a small business or get into the business world for.
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  Speaker 3: All the entrepreneurs out there.
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  Speaker 2: But, you know, at the end of the day, I
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  Speaker 2: think it says a lot to where there's a lot
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  Speaker 2: of heart behind those small business owners that they're willing
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  Speaker 2: to invest not only their time but their finances into
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  Speaker 2: bringing a familiar service.
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  Speaker 3: To their local community.
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  Speaker 2: And the fact that they're willing to invest the time
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  Speaker 2: and money to hire and create jobs for other members
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  Speaker 2: of their community says a lot. And I think that
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  Speaker 2: translates down to the consumer, which is why we see
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  Speaker 2: so many consumers obviously more willing to support franchise businesses
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  Speaker 2: than maybe that are some of the larger businesses you.
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  Speaker 1: See out there. Please don't move. There's more with Tony
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  Speaker 1: Zaccario coming up next. Honoring franchise owners by empowering small
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  Speaker 1: businesses across America. We are back with Tony Zaccario. Dude,
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  Speaker 1: I got to tell you where my wake-up call was.
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  Speaker 1: I did a remote for the radio station at a
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  Speaker 1: new McDonald's, and I got to meet the owner, and
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  Speaker 1: I kept looking at him going, no, you're not Ronald McDonald.
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  Speaker 1: I'm the owner. And that's where I learned that even
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  Speaker 1: McDonald's has franchises. And that changed my life forever. And
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  Speaker 1: then to hear your story and everybody else that's involved.
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  Speaker 1: Holy crap. If people would just take the time to
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  Speaker 1: know who their franchise owners are.
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  Speaker 3: And you can always reach them.
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  Speaker 2: And the one thing I'll say about the franchisees, you know,
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  Speaker 2: even stretch zone, even stretch zone for us, like when
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  Speaker 2: we grow to 42 states, pretty much all across the country,
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  Speaker 2: and we always encourage our consumers, please, and we have
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  Speaker 2: a plaque we walk in the store to reach out
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  Speaker 2: to your franchise owner, right? And we really hype them
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  Speaker 2: up and we want to make it known about who
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  Speaker 2: that owner is because they're proud about it. And more importantly,
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  Speaker 2: I promise you, for anyone listening, those franchise owners want
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  Speaker 2: to hear from.
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  Speaker 3: You as a consumer, right?
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  Speaker 2: And they want to hear what you're doing well and
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  Speaker 2: maybe what you might improve on, but they care about
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  Speaker 2: the community.
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  Speaker 3: They care about all the consumers that are walking into
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  Speaker 3: their doors.
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  Speaker 1: Am I wrong here in saying that I feel like
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  Speaker 1: that we've been kind of tainted a little bit? But
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  Speaker 1: I love Shark Tank, but they're always talking about franchises.
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  Speaker 1: And I know that I've been with people that say, well,
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  Speaker 1: they've got those billions of dollars backing them up. They're fine.
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  Speaker 1: And I'm going, no, you don't understand the world of franchising.
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  Speaker 1: It is still a family that you know that lives
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  Speaker 1: on your street that goes to your park. And are
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  Speaker 1: we tainted a little bit by TV?
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  Speaker 3: Well, in more than one way, right? Even outside of franchising, right?
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  Speaker 2: But I mean, no, I think with regard to businesses,
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  Speaker 2: I think what happens is exactly the McDonald's example that
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  Speaker 2: you gave. You see a brand that you're familiar with,
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  Speaker 2: you just make the assumption that, oh, that's some mega
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  Speaker 2: corporation that doesn't necessarily care about my local community. And
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  Speaker 2: the reality is behind all these familiar brands, whether it's.
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  Speaker 3: You know, stretched out in 450 locations, McDonald's at tens
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  Speaker 3: of thousands, right?
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  Speaker 2: At the end of the day, there's still one individual
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  Speaker 2: that is a local business owner that cares deeply about
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  Speaker 2: the impact of making their respective community.
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  Speaker 1: You know what I love about what you guys are doing, Tony,
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  Speaker 1: is that I'm that person that'll go in. I will
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  Speaker 1: talk to a manager and I'll talk about servicing the community.
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  Speaker 1: It's when that manager doesn't talk to me about Johnny
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  Speaker 1: Joe that's over here to my left that's looking for
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  Speaker 1: something in the store and he won't show them that
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  Speaker 1: I'm thinking, you ain't local. Because if you're a local franchise,
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  Speaker 1: you would take that person directly to that product.
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  Speaker 3: Better yet, they would know Johnny Joe by name and
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  Speaker 3: they would agree.
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  Speaker 1: Oh, I love you. I love you so much. Oh,
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  Speaker 1: my God.
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  Speaker 2: And they would know what their kids' names are and
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  Speaker 2: they know how they did the soccer game last weekend.
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  Speaker 3: But that's what makes franchising great.
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  Speaker 2: And, you know, the franchisor to be able to support,
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  Speaker 2: you know, all these people with entrepreneurial spirit that want
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  Speaker 2: to take that jump into owning their own business is
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  Speaker 2: incredibly rewarding.
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  Speaker 3: And I'm proud to be a part of it.
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  Speaker 1: Where can people go to find out more about what
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  Speaker 1: you're doing and support you, Tony, and everybody that you're
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  Speaker 1: a part of?
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  Speaker 3: I appreciate it.
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  Speaker 2: If you want to learn more about ISA, obviously go
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  Speaker 2: to franchise.org. You know, they're really making a big play
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  Speaker 2: to get franchising out there.
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  Speaker 3: And for me personally, obviously, Stretch Zone is nationwide. Go
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  Speaker 3: to stretchzone.com.
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  Speaker 2: But, you know, Arrow, I really appreciate the time and
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  Speaker 2: obviously the interest. And, you know, you keep supporting those
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  Speaker 2: small businesses.
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  Speaker 1: So in the last few seconds here, can I say,
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  Speaker 1: go put your application in in one of these local franchises.
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  Speaker 1: They need employees too. Do not think that the franchise
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  Speaker 1: is going to give them to them automatically.
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  Speaker 3: Exactly.
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  Speaker 1: You'd be brilliant today. Okay, sir?
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  Speaker 3: Thanks, Daryl.