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How Nerdy Nuts Co-Founder Blended Creativity, PR, Influencer Marketing, and Tiktok to Fuel Success

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This episode breaks from our typical Near Memo format in two big ways: 1) at 50 minutes, it’s roughly double the length of a typical episode, and 2) rather than a roundtable discussion, it’s a deep-dive interview with a single entrepreneur.

Craig Mount, Co-Founder and CEO of peanut butter (and media) brand Nerdy Nuts takes us through the trajectory of his company – from starting up selling a handful of jars at a farmer’s market to doing $80,000 in ecommerce sales in just two minutes.

Craig goes into great detail about key moments for his company, from a seminal conversation…

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