Latest / Becker’s Healthcare Podcast / Advancing Health Equity Through Community Driven Care at Cone Health with Olu Jegede, MD
Transcript
- 0:02This is where health insurance leadership comes together.
- 0:05Becker's fourth annual spring payer issues roundtable brings
- 0:08together over 400 payer and health plan executives
- 0:12and more than 100 speakers to Chicago April.
- 0:16This year's event includes keynote conversations with the
- 0:19industry's top leaders and former president George W.
- 0:23Bush. For the full agenda and event details,
- 0:25visit beckershospitalreview.com
- 0:27and click on the events tab in the
- 0:29upper right. We're looking forward to hosting you
- 0:31here in Chicago.
- 0:34Hello, everyone, and welcome to the Becker's Healthcare
- 0:37Podcast.
- 0:38I'm Mackenzie Bean, associate vice president and managing
- 0:41editor of Becker's Hospital Review.
- 0:44Today, I'm so thrilled to be joined by
- 0:46doctor
- 0:47Olujegadeh,
- 0:48who is the senior vice president and chief
- 0:51health equity and community impact officer
- 0:54of Cone Health.
- 0:56Doctor Jagadeh, thank you so much for joining
- 0:58us on the podcast. How are you doing?
- 1:00I am doing well. Thank you for having
- 1:02me.
- 1:04It's such a pleasure to have you on
- 1:05the podcast.
- 1:06I was hoping we could kick off the
- 1:08discussion by having you share a little bit
- 1:10more about yourself, your career background,
- 1:12and then Cone Health.
- 1:15Thank you,
- 1:16very much.
- 1:17My name is Olu Jegade,
- 1:20and I am a senior vice president
- 1:23and the chief health equity and community impact
- 1:26officer at Cone Health.
- 1:29I'm a physician by trade, and I see
- 1:31patients who have sickle cell disease,
- 1:35as part of my role at Cone Health.
- 1:38So a little bit about Cone Health.
- 1:41Cone Health is a large
- 1:43integrated
- 1:44nonprofit
- 1:45health system
- 1:46serving communities
- 1:48across North Carolina
- 1:50with more than 150
- 1:53care locations,
- 1:54including five hospitals,
- 1:57six ambulatory
- 1:58care centers,
- 2:00three outpatient
- 2:01surgery centers,
- 2:0310 urgent care centers, and over 120
- 2:06physician practices.
- 2:08We are supported by more than 13,000
- 2:11team members
- 2:12and about 1,650
- 2:15physicians on our medical staff.
- 2:18My role here at Cone
- 2:20sits at the intersection
- 2:23of strategy,
- 2:24care delivery, and community.
- 2:27I am responsible for driving our system
- 2:31wide health equity strategy,
- 2:33working with clinical and operational leaders to eliminate
- 2:37disparities,
- 2:39to improve outcomes,
- 2:41and embed health equity
- 2:43into how we design our policies,
- 2:46how we deliver our care,
- 2:48and how we partner
- 2:50with our communities
- 2:51and the community based organizations.
- 2:55A major part of this work is leading
- 2:57our catch five in five initiative,
- 3:00which is an ambitious
- 3:02initiative
- 3:02that is focused
- 3:04on our most at risk populations.
- 3:07And the goal here is so simple
- 3:10but very bold,
- 3:12is to increase life expectancy
- 3:15by five years
- 3:16in five years in those targeted ZIP codes
- 3:19that are impacted by lower life expectancy
- 3:23across our market.
- 3:26Wow. That truly is such a
- 3:28ambitious but important initiative, and I'm sure we're
- 3:31gonna go a little bit deeper into that.
- 3:33And I love what you said about your
- 3:35role really being at the intersection
- 3:48past year,
- 3:49what's one initiative that has really stood out
- 3:51to you,
- 3:53and what were the result?
- 3:55Thank you. In the past couple of years,
- 3:59we have
- 4:00started this important
- 4:02initiative
- 4:03that I called
- 4:05CATCH five and five.
- 4:07The CATCH stand
- 4:08stands for collaborative
- 4:10actions toward community health
- 4:13to improve life expectancy by five years and
- 4:16five years.
- 4:17We launched this, towards the 2023
- 4:21as a deeply
- 4:23community driven effort.
- 4:25So rather than designing
- 4:28solutions in isolation,
- 4:30we met people where they are, literally
- 4:33and figuratively.
- 4:35The work includes
- 4:37community based screenings for medical
- 4:40and nonmedical
- 4:41drivers of health,
- 4:43mental health access,
- 4:45transportation solutions, and nutritional support,
- 4:48all tailored to the specific needs
- 4:51of neighborhoods experiencing the greatest disparities.
- 4:56What's been powerful about this is that the
- 4:58results are tangible
- 5:00and measurable.
- 5:02We've seen
- 5:04double digit reductions in non emergent
- 5:07emergency visits
- 5:09and meaningful decreases in inpatient admissions and readmissions
- 5:13in our targeted population.
- 5:16That
- 5:18tells us
- 5:20that people are assessing the right care at
- 5:22the right time
- 5:24and earlier.
- 5:25So before complications
- 5:27develop, we are seeing that patient now have
- 5:29access to care that they did not have
- 5:32prior to this initiative.
- 5:34Another initiative that I'm really particularly proud about,
- 5:39is our blood pressure equity program.
- 5:42As you all know, hypertension is a major
- 5:45driver
- 5:46of cardiovascular
- 5:47disease, and disparities in the control of blood
- 5:50pressure
- 5:51remains very significant
- 5:54among our population.
- 5:56So through intentional
- 5:58design and strong partnerships
- 6:00with our care teams across our health system,
- 6:04we improved blood pressure control among blood patient
- 6:07population
- 6:09from sixty four point nine percent
- 6:11to seventy point five percent.
- 6:14Across all patients, however, we improve
- 6:17control rate from sixty nine point eight percent
- 6:20to seventy one point seven percent.
- 6:23This just tells me that when you do
- 6:25health equity work,
- 6:26everyone
- 6:27wins.
- 6:28One of the most striking successes
- 6:31came through our community based pharmacist engagement.
- 6:35In the subset of the patients that were
- 6:37assigned to this
- 6:39incredible
- 6:40pharmacy team,
- 6:42the blood pressure control
- 6:44improved from single digits
- 6:46around seven percent
- 6:48to sixty three percent.
- 6:51That reinforced something we strongly believe,
- 6:54in our system that when we expand our
- 6:57care team and we leverage trusted community partners,
- 7:01we can make changes dramatically
- 7:05in our health outcomes.
- 7:08This work, and that's will be one of
- 7:09the reason why I'm so proud about this,
- 7:12was recognized
- 7:13nationally
- 7:14when Cohealth received the 2025
- 7:18Bernard
- 7:18g Tysin award
- 7:20for the pursuit of health care equity from
- 7:23the joint commission
- 7:24and Kaiser Permanente.
- 7:26This is an honor and a validation
- 7:29that we are headed the right direction
- 7:32in our health equity journey.
- 7:35Such an honor and a validation
- 7:37indeed, as you said, with some really significant
- 7:40and meaningful results as you just shared across
- 7:43life expectancy,
- 7:44blood pressure equity, and of course, blood pressure
- 7:47control with your pharmacy team.
- 7:51In the spirit of keeping that momentum going,
- 7:54what are your big priorities
- 7:56for the year, and how are you thinking
- 7:58about some of the headways
- 7:59that are, facing health systems in 2026?
- 8:04Yeah. As we look,
- 8:06toward 2026,
- 8:09our priorities are increasingly
- 8:11focused on the social drivers of health
- 8:14or now called nonmedical drivers of health, such
- 8:17as
- 8:18housing stability,
- 8:20food access,
- 8:21transportation,
- 8:22and financial mobility.
- 8:25So as we all know, these factors
- 8:28powerfully shape
- 8:29health outcomes, and we are committed to addressing
- 8:32them in a systematic
- 8:34way.
- 8:35So one of our biggest next steps as
- 8:38a system
- 8:39is making the screening of these social drivers
- 8:42a true north metric
- 8:44for the organization.
- 8:46That means screening every patient
- 8:49across every setting
- 8:51so we can proactively
- 8:53identify the barriers
- 8:55that impact health and health outcome
- 8:58outcome
- 8:59and connect people to the right resources.
- 9:03We are also focused on scaling successful programs
- 9:06like our catch five in five initiatives
- 9:09and strengthening our transitional
- 9:11care models
- 9:13to ensure that all patients
- 9:15are seen and none falls through the cracks
- 9:18as they move between care settings.
- 9:22At the same time, we are working to
- 9:24institutionalize
- 9:26health equity.
- 9:28We that includes
- 9:30embedding health equity into clinician education,
- 9:34into our system policies,
- 9:36into our quality metrics, and leadership decision making.
- 9:40The goal is to make health equity part
- 9:43of our work, not a separate initiative that
- 9:46we talk about.
- 9:48I think the biggest,
- 9:50headwind
- 9:51in 2026
- 9:52and beyond without the question
- 9:55is financial
- 9:56sustainability.
- 9:58So like many health systems,
- 10:00we are navigating reimbursement pressures,
- 10:03and the challenge is to ensure
- 10:06that health equity investments
- 10:08are not seen as optional add ons, but
- 10:11as essential drivers of quality,
- 10:14value, and long term outcomes.
- 10:17Absolutely.
- 10:19On that note of institutionalizing
- 10:21health equity,
- 10:23you know, you mentioned embedding into clinician education
- 10:26quality metrics.
- 10:27I'm curious how how does culture really play
- 10:30a role into that?
- 10:31Right? If you have sort of,
- 10:34it embedded on the metrics side, how do
- 10:36you really, like, help drive that forward as
- 10:38a leadership
- 10:40team? As a leadership team, I think one
- 10:43of the very
- 10:45important work around culture
- 10:48is to improve training on implicit bias and
- 10:52cultural humility,
- 10:54and that allows
- 10:55our providers and all clinicians
- 10:58to see patients from their standpoint.
- 11:02So we're now treating everyone equally, but we
- 11:06are treating everyone equitably,
- 11:09giving each and individual patients what they need
- 11:12to remain as healthy as possible.
- 11:16That training can be so important. I I
- 11:18appreciate you sharing that. You also mentioned efforts
- 11:21to scale the five and five initiative this
- 11:23year. Can you share any more details about
- 11:26what's to come there?
- 11:28Yeah. We're providing more access to care in
- 11:31our communities,
- 11:32and one of such an example
- 11:34is,
- 11:36our recent opening of Resurgent,
- 11:39which is a care access point in partnership
- 11:42with North Carolina
- 11:43A and T University,
- 11:46that
- 11:47will provide access to urgent care,
- 11:50primary care, and women health care.
- 11:54And this is right there in the heart
- 11:57of this of the communities
- 11:59that need the care the most.
- 12:01This is the same communities that we have
- 12:04identified
- 12:05through our community health need assessment
- 12:08as having,
- 12:10barriers to accessing care
- 12:12and also being impacted by lower life expectancy
- 12:16up to 15 when it compares to other
- 12:18ZIP codes that are not even
- 12:21that within five miles radius,
- 12:24of of of these ZIP codes. So we
- 12:27are providing more access care. We are improving
- 12:30our mobile health reach.
- 12:32We are continuing
- 12:33the the community based screening
- 12:36and providing place based intervention
- 12:39for those patients that need the care the
- 12:41most.
- 12:43I imagine that, a screening of nonmedical drivers
- 12:46of health across every patient in every setting
- 12:49will really give the system a lot more
- 12:51visibility for further action as well.
- 12:55Absolutely.
- 12:56Well, you've laid out a lot of
- 12:59important efforts that you'll be focusing on over
- 13:01the coming year. I'm curious. What do you
- 13:04think will be the hardest thing that you'll
- 13:05have to do over the next twelve months?
- 13:09The hardest thing in the coming year will
- 13:11be sustainability.
- 13:14I just have to be very honest about
- 13:16that. Making sure that long term health equity
- 13:20initiatives
- 13:21have the financial backing,
- 13:23the infrastructure, and the leadership support
- 13:26to endure beyond the current phases.
- 13:29And at the same time, we are navigating
- 13:32constant change.
- 13:33In many ways, it's like we are building
- 13:36the plane as we fly it.
- 13:38The community needs evolve,
- 13:40policy landscapes
- 13:42change and shift,
- 13:44and health care economics are anything but stable.
- 13:48So the challenge is staying responsive in the
- 13:51moment
- 13:52while remaining disciplined about long term strategy
- 13:56and impact.
- 13:58Really that balance between staying responsive and flexible,
- 14:02but then disciplined
- 14:03in terms of your true north and strategy
- 14:06there.
- 14:08No small task for a leader to manage.
- 14:12Oh, no. Well, I think I'd love to
- 14:14shift gears a bit to end on away
- 14:17from perhaps some of the challenges to opportunities.
- 14:21Where do you see the biggest opportunities
- 14:23for organizational growth or improvement,
- 14:27in terms of health equity?
- 14:30I see I see some of our biggest
- 14:33growth opportunities
- 14:34in value based care.
- 14:36At Cone Health, we define value based care
- 14:40as providing
- 14:41convenient,
- 14:43personalized
- 14:43care that improves health,
- 14:46prevents illness, and lowers costs.
- 14:50It's grounded in evidence based practice,
- 14:53strong care teams, and seamless care coordination across
- 14:57our system.
- 14:59For us at Cone Health,
- 15:01value means caring for patients
- 15:03at the right time, in the right place,
- 15:06at the right cost,
- 15:08preventing those avoidable
- 15:10emergency department visits and hospital admissions and readmissions,
- 15:15and helping people stay healthier
- 15:17in their homes and in their communities.
- 15:21Our broader vision is to be a proven
- 15:24case study
- 15:25that there is value
- 15:27in equity driven care,
- 15:30creating longer,
- 15:31healthier,
- 15:32and more vibrant lives for everyone
- 15:36that we serve.
- 15:37We also see powerful opportunities
- 15:40in cross sector partnerships.
- 15:43This is working alongside our schools,
- 15:46our employers,
- 15:48the community, our faith based organizations,
- 15:51and local governments.
- 15:53You know, health doesn't start in hospitals,
- 15:56and when all these
- 15:59organizations come together,
- 16:01including the health system,
- 16:03we are strongest.
- 16:04And when we move together, we make bigger
- 16:07impact.
- 16:09Finally, I think, innovation in care delivery remains
- 16:12key.
- 16:14Expanding transitional care programs,
- 16:17engaging pharmacists and community health workers,
- 16:21leveraging digital outreach,
- 16:24deploying mobile health solutions
- 16:27allow us to meet people where they are,
- 16:30especially those who have historically been
- 16:33underserved.
- 16:34I always say this, your home address
- 16:37or ZIP code should not determine how long
- 16:40or how well you live, And that is
- 16:42what Cone is doing in our communities.
- 16:45That is where we have the most opportunities.
- 16:48Wonderful. And I, I'm excited to continue following
- 16:51Cone's health
- 16:53work
- 16:54in this area. I think you're already making
- 16:56such
- 16:57a a meaningful impact on your community, and
- 16:59it's only gonna grow from here. So, doctor
- 17:01Jagadeh, thank you so much, for joining us
- 17:03on the podcast today and sharing your insights.
- 17:06We so appreciate it. Thank you. Appreciate your
- 17:09time.