Latest / Success Story with Scott Clary / Lessons - Finding Your True Purpose | Ken Coleman - Career Expert & Bestselling Author

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Lessons - Finding Your True Purpose | Ken Coleman - Career Expert & Bestselling Author · Success Story with Scott Clary

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  in this lessons episode. Discover why shifting focus from conventional greatness to unique talents
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  unlocks true purpose. Learn how aligning what you do best with what you love produces meaningful
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  results and understand how redefining success on your own terms transforms both your work and life.
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  You know, there's, you mentioned something because even when you went on this journey and you've
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  found all these different components of what you wanted to include in your, in your, in your
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  vocation and your job and your life, there's still so many outlets for that. I mean, like broadcast is
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  like 70% aligned and then there's all and then maybe a fun podcast could be 80% aligned and then
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  maybe live coaching is like 90 to 95% aligned. But even doing the work like the the fact that you
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  were able to get to the point where you could look at this plethora of different careers and then
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  start to see where you wanted to fit. That's already more work than most people do in their entire
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  life. And, and you probably see this all the time and I'm, I'm just, I'm very curious in this post
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  COVID gig economy. People were laid off and in masses. People are comparing themselves to individuals
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  on social media. I would assume that a lot of the people that you deal with are just
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  tired, stressed, depressed, confused. What is the climate like right now for the majority of
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  professionals and people that are just trying to figure out their life? Is it seem like this? Am I
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  correct in assuming that it's much worse than it was five years ago? You have your front line.
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  So I'm just I'm trying to understand where people are at in 2024. Yeah, well, simple answer is the
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  data is showing us that the world of work is getting worse. And this is Gallup. I mean, Gallup is
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  the gold standard. I read everything Gallup puts out every year. They put out a state of the
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  America workplace and I read through it like it's the Bible because it's the Bible as it relates to
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  what America workers are saying. So there's no question that the environment of work. That's what I
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  mean when I straight world of work. It's gotten worse. There are a variety of reasons for that and I
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  could go down any tributary you want, but to answer your question very specifically, yeah, it's
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  worse. And so what people want is autonomy. Now, autonomy, fancy work, just speaks freedom.
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  And you know, Jefferson wrote in the Declaration of Independence, life, liberty, and the
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  pursuit of happiness. He stole the idea of the pursuit of happiness. That was not that was not
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  his wording. He got that from John Locke, great British enlightenment thinker, Locke got it
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  from Socrates and Plato and all of the Stoics. I mean, so this idea of the pursuit of happiness
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  tied to life, liberty and pursuit of happiness, it's all one phrase. So he says life, liberty
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  and the pursuit of happiness, liberty is very much tied to pursuit of happiness. And what he
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  was saying comes from again, all these great enlightenment thinkers and I've read all this stuff,
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  so I don't want to nerd out too much on this. But that's where we see and understand autonomy.
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  I want to live my life. One of the top five regrets of the dying as written in a
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  runaway bestseller by an Australian hospice nurse was I didn't live the life
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  that was really true to what I wanted to live. So when I say autonomy, I want to back
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  I've given you context and let's get back right into it. Okay.
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  We want to feel as though our day at work that we are doing something that we are good at,
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  we are doing something we enjoy and we are producing a result that matters.
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  This is what we want. And we want to be recognized for it. So to the extent that that's not
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  a present opportunity for workers, that's why we see the data year after year after year from
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  Gallup. That's a 68% of the American workforce is not engaged. It doesn't mean they hate their job.
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  They're just not engaged. That's why quite quitting took off that turn because people just went
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  you just described in one sentence how I feel. I'm going to do an adequate job so I don't get fired
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  but I'm not coming in, fired up ready to go like you'd see a professional football player,
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  a professional athlete that's coming in at 5 a.m. to hit the gym, studying and filming a little
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  day alone. Why does it why does an NFL player do that? They love the game. They love the game.
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  They want to be good at the game. They want to stay at the top. There are American workers that
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  are like that but the majority are not 68% says that the majority are just kind of making it through.
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  The reason behind that is the context that I just gave you a couple of minutes ago. And
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  inherently we desire to make a mark and we want to be recognized for that mark and we want to care
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  about that mark. And so it's gotten worse. It's gotten worse and worse and worse because we have a
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  leadership crisis in the American workforce because the the M.O. and the American work is you know good
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  job and you keep doing a good job and at some point I got to promote you and after about two or
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  three promotions I put you in a leadership position that you might not want. You might not be wired
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  to do it. And we're not even going to train you how to do it. And so this keeps perpetuating
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  itself but we wonder why people don't want to go into work. So I gave you a lot there but I'm
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  trying to answer that as whole listening. No, no, I appreciate it. I'm just taking it all in and
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  I'm just thinking about different ways to take this and I want to I really want to take it in the
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  way that will hopefully help the most people possible that are listening to this and say like
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  putting your hand up and saying yes that's me. Like what do I do? But you speak a lot about
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  finding purpose. So again as as a broadcaster and radio and broadcaster yourself you know that
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  two prong questions are definitely not supposed to be a thing but I do have a two prong question
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  because I I think it's important to give some context. So first thought is you speak a lot about
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  finding purpose. Do you think that and this is just more me being curious than anything? Do you
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  think that the issue with people or not being able to find purpose is that they are fed the lie
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  of I have to achieve greatness and not uniqueness? That's the first part to the question. And then maybe
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  is there a solution to that but that's a much broader thought. And then the second part to that
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  question is okay how does somebody tactically start to find purpose which is probably what you do
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  with every single day. Yeah, all right. So first part there's no question that when all we're thinking
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  about is greatness in the terms of how culture gives it to us and quick review is that's power
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  prestige or how many people know my name how many followers likes I get and then well way more
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  money than everybody else that becomes a very intimidating mountain decline. So if all you're ever
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  focused on is I got to be great. I got to achieve great in the in the lens of these three categories
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  that can be overwhelming. It's like trying to climb Mount Everest with no equipment and no
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  training. It's impossible. So yes, the your first question. The improper focus on greatness as
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  defined by those three adjectives or those categories is mind numbingly intimidating for so many
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  people. They just go I can't do it. Look around me. I can't be powerful. I can't be rich. You know
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  but I also don't like my current situation and that's so now despair. Right. I can't I can't
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  get a million followers on YouTube. So despair sets in. Well now I have to accept average
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  or below average. Man that's debilitating stuff. That is a huge problem. Now so the answer so
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  if I begin to focus on uniqueness and I go I came into this world hardwired with talents and things
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  that I do well. And if I get some more education and some more experience I can turn that talent
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  into a sharpened skill. So hands off to power saw. All right. And and if I discover how to use that
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  talent or skill in a way that I enjoy showing up. If I'm creative and I've got great creative
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  then I learn how to be creative and critical thinker and I go where all the ways I can use that.
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  And I go okay I could do this. Now that doesn't interest me. Oh I can do design. Oh my god.
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  So I love doing this type of thing with this talent. And then we go what do I want to create
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  with that combination of talent and passion. And that's that missional result. And I
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  despine myself being on mission. I want to create websites for products that I believe great.
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  What products do you believe it? I'm really into health and fitness. Great. Well now all of a sudden
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  I take that talent and I and I do something I enjoy which is the graphic design but I'm doing
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  graphic design that promotes a product or service that I have a connection to I am on purpose.
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  I have no problem getting out of bed on Monday morning because I'm using what I do best to do
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  something I enjoy to produce a result I care about. Let me say that again. That's purpose.
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  Using what I do best to do something I enjoy to produce a result I care deeply about.
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  That's it. That's the sound joe here. I mean I'm just telling you it's as simple as it gets
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  and that's my methodology. Talent plus passion plus mission equals purpose. So to get to the second
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  part of your question. Hit me with that one more time because I want to make sure I heard it
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  but I want to make sure I get the minutiae of that. Well no you actually you really did answer
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  the first yeah you went into it. It was really just what is the first step that somebody can take
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  towards figuring out what their purpose is once they understand that their purpose doesn't have
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  to be what society shoves down their throat. Okay. Your focus is not greatness it's uniqueness
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  and and and and when I focus on uniqueness and I gave you that this is how we figure it out. So
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  that what I'm good at talent what I enjoy doing passion and results like your deep about mission
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  when I understand that and we have a great assessment called the get clear assessment that comes
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  with the book find the work you're wired to do and I believe in the wiring. Those are the three
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  wires when I find that out it's got then I can look out into the workplace and I can look at
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  multiple job descriptions in multiple industries and go does that path allow me to use what I do best
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  to do what I enjoy to produce results that I care about. And then all of a sudden remember I talked
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  earlier about that bridge between where we are and where we want to be well it relates to find
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  your purpose and work so that I can get great fulfillment and also make a good chunk of money my
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  my max whatever my max is is going to be built on using what you do best to do what you love to
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  produce results you care about that's where you're going to get your greatest performance greatest
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  engagement so that's the simple plan and it's doable because it's actually understandable my
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  if I could stand my fingers I would put that curriculum in every school in America what I just
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  explain because I believe in five minutes I've explained what is one of the most complex questions
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  in the world to answer in such a simple way why am I here what should I do in my life use what
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  you do best to do something you enjoy to produce results you care so here's going to have great
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  proficiency tremendous passion meaning and money babe I also think that it's very important
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  to highlight that you didn't just say go start a business it does this thing nothing to do with
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  that at all might be your gig but it might not be yeah because guess why let's let's take that out
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  I've done segments on my show where I'll talk about if you struggle with this this and this
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  don't ever start a business in other words entrepreneurs are why you're different
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  entrepreneurs are wired with a specific set of talents art skills and sauce skill heavy on the sauce skill
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  they're just wired different and if you're a wired that way you shouldn't try to be an entrepreneur
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  thanks for tuning in if you found this valuable don't forget to hit that subscribe button so you
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  never miss an episode and if you want to dive deeper into this conversation check out the links
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  in the description to watch the full episode see you in the next one