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Why Your Product Name Might Be Losing You Sales
The companion playbook for this episode: The First $10K Digital Product System — https://thesloanemercer.gumroad.com/l/first-10k
If a stranger saw only your product's name, one line in a search result, would they know who it is for and what it does, or would they scroll past a product that was actually built for them?
Sloane Mercer examines an invented seller, Ben, whose client onboarding templates for freelance designers are genuinely good and nearly unsold under the name The Freedom Formula. She sets out the three questions a name must answer at a glance, who it is for, what task it does…
The skinny
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