Why You'll Compare TVs but Not Doctors: The Baldwin Group's Nick Getz on Healthcare's Consumerism Problem and What's Coming in 2027

Beyond the Paycheck · Apr 9, 2026 · 24m · transcript

Summary

How do you help employees make smarter healthcare decisions in a system that’s anything but consumer-friendly? Nick Getz, National Director of Underwriting & Innovation, Employee Benefits at The Baldwin Group, breaks down how employers can communicate value, drive preventive care, and control rising costs—without overwhelming their people. The Baldwin Group is one of the fastest-growing brokerages in the U.S. with 5,000+ employees, and Nick brings a clear, practical lens: benefits are a retention engine, not just an attraction perk. He shares how to tell the full total-compensation…