Beyond the Trailhead Podcast Ep. 3 | Grubcan CCO From Bear Safety to Brand Identity
🎙️ Beyond the Trailhead Podcast Guest: Holly Jaleski — Chief Creative Officer, Grubcan Join us for an inspiring conversation with Holly Jaleski, Chief Creative Officer at Grubcan, a brand bringing innovation, humor, and true personality to the world of backcountry bear safety and wildlife gear. In this episode, we dive into Holly’s creative journey, the story behind Grubcan’s bold identity, and how they’re changing the way outdoor brands connect with real adventurers. We talk about product design and why Grubcan is more than just gear — it’s a movement rooted in education, safety, and…
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