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How to Make a Beauty Trend Stick, Literally, with Aliett Buttelman, Co-Founder of Fazit Beauty
This week on SUPERWOMEN, I’m joined by Aliett Buttelman, co-founder of Fazit Beauty, the cosmetics startup making waves with its viral glitter freckle makeup patches. Fresh out of college, Aliett launched her own consulting company, which led her to Nina LaBruna, who at the time had just started her own skin care company. The two teamed up in a dorm room and formed the powerhouse partnership we know today. What began as a brand focused on skin care patches for acne scars and ingrown hairs began to evolve when a playful idea, using a paper stencil to apply makeup in seconds, became the…
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