Latest / Age Defiantly with Mark Young / [Ep 29] Are Peptides the Decentralized Future of Health? | Jay Campbell

Transcript

[Ep 29] Are Peptides the Decentralized Future of Health? | Jay Campbell · Age Defiantly with Mark Young

• 0:00
  Welcome to Performance Driven Living, the podcast where we question everything.
• 0:05
  We don't tip to around tough topics, we walk right into them, not to provoke, but to
• 0:11
  get closer to what's real.
• 0:13
  You might not agree with everything you hear, and that's okay.
• 0:17
  The show isn't about being right, it's about being real.
• 0:20
  These conversations are meant to stretch your thinking, challenge assumptions, and spark
• 0:25
  something deeper.
• 0:26
  The views shared are those of our guests and may not reflect those of the host or team.
• 0:32
  And while we dive deep into health, performance, and transformation, this is not medical advice.
• 0:38
  Talk to your doctor before making changes to your health or lifestyle.
• 0:42
  Take what lands, leave what doesn't, but whatever you do, don't stop questioning.
• 0:55
  We are here at the Performance Driven Living podcast, and I have the distinct privilege
• 0:59
  of being joined by my friend Jay Campbell, and Jay, I always say, I read the producer notes
• 1:05
  because I would never say the kind things about you that they put in here.
• 1:08
  Exactly.
• 1:09
  Oh my goodness.
• 1:10
  That's shit.
• 1:11
  Did you give me a bio?
• 1:12
  Did people just close their bio?
• 1:13
  There's a bio.
• 1:14
  So today's guest is Jay Campbell, this is what's all written down here, a five-time international
• 1:18
  best-selling author, men's physique champion, founder of the Jay Campbell podcast, and co-founder
• 1:24
  of Biolongewity Labs.
• 1:26
  Jay has built a powerhouse platform combining peak physical performance, hormonal health,
• 1:31
  and spiritual growth.
• 1:32
  He's not just teaching how to live longer, he's showing us how to live better.
• 1:36
  That's awesome, man.
• 1:37
  So they say.
• 1:38
  So they say.
• 1:39
  They put this stuff down here.
• 1:40
  I'm like, I want you to introduce me.
• 1:42
  Like, where's my intro?
• 1:43
  I need you.
• 1:44
  That was really good.
• 1:45
  I don't know.
• 1:46
  I think I can still put that on my LinkedIn profile, bro.
• 1:49
  For real.
• 1:50
  For real.
• 1:51
  I wish mine read is nice.
• 1:52
  But I'm like, I seriously, the problem is, is like, I get people like you and Benazotti
• 1:56
  and stuff like that, and Jay Jay's actually going to be on here.
• 1:58
  It's awesome.
• 1:59
  And I'm like, I feel like an absolute imposter having you guys there, bro.
• 2:06
  He's not an imposter.
• 2:07
  Well, no.
• 2:08
  Like, seriously, though, it's like, you guys are pillars in this community, and it means
• 2:13
  a lot to even have relationships with you guys.
• 2:15
  Also, just, well, I feel the same about you, man.
• 2:17
  And I know we've known each other for a long time, and we actually finally just met
• 2:20
  earlier this year, when we were heading to that one.
• 2:23
  So I was leaving that one.
• 2:25
  So now we finally hooked up.
• 2:26
  And now we've seen each other so many different places.
• 2:28
  Yeah.
• 2:29
  Well, the part that makes me laugh is that was one of those manifesting moments.
• 2:31
  And we were just talking about Trina Felber a minute ago.
• 2:33
  And yes, Trina was the one that called me a manifestor.
• 2:37
  And then it was so funny.
• 2:38
  Is that exact day I was just talking about you.
• 2:41
  Yeah, that's crazy with somebody else.
• 2:43
  And it was related to a company that we work with.
• 2:46
  You know, my full-time business.
• 2:47
  It was a run-of-marketing agency.
• 2:49
  And then, you know, I've got investments in the biohacks basically.
• 2:52
  Sure.
• 2:53
  But I was talking about a client of mine that uses you in an affiliate sense.
• 2:57
  And we were chatting about it.
• 2:58
  Like, well, I can reach out to Jay again.
• 3:00
  Like, that's fine, whatever.
• 3:02
  And I was just talking with my dad the day before, because my dad used to co-host the podcast
• 3:07
  with Jeff Gladden.
• 3:08
  Oh, that's awesome.
• 3:09
  Yeah, of course.
• 3:10
  The day was living beyond 120.
• 3:12
  Yeah, exactly.
• 3:13
  And I was talking with my dad, because my parents, actually, they just so litter are selling
• 3:18
  it.
• 3:19
  They had a house in Clearwater Beach.
• 3:20
  Oh, sure.
• 3:21
  When I was out there that weekend, I actually went and had dinner with them.
• 3:25
  Jeff came up in conversation.
• 3:27
  We walked into the podcast with Seerock, and I, like, it's Jay Campbell.
• 3:32
  Like, that's hilarious.
• 3:33
  I was just talking about you.
• 3:34
  And while you and I were talking, Jeff Gladden walked up.
• 3:37
  Jeff Gladden walked up.
• 3:38
  What the hell is happening right now?
• 3:39
  Like, I'm creating people.
• 3:41
  Totally awesome.
• 3:42
  And it's just funny to just randomly run into people that I was just talking about.
• 3:46
  And like, again, I mean, this weird quantum space right now, but it's like, I genuinely
• 3:51
  believe that energy attracts energy, and as I'm going through this stuff, it's just kind
• 3:56
  of funny.
• 3:57
  So, yeah, it was funny running into you.
• 3:58
  I mean, there was no coincidence the secretes of all of us in that same timeline running
• 4:02
  into each other.
• 4:03
  100%.
• 4:04
  And what's really funny is that y'all were there with Mike Seerock.
• 4:08
  I was actually there with Anthony and Teresa.
• 4:10
  Yes, exactly.
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  So it was just kind of this funny.
• 4:12
  We all ended up in the same place at the same time, accident, kind of thing, which I just
• 4:16
  think is too much.
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  Which, by the way, which is again, no coincidence, Teresa just emailed me 10 minutes ago about
• 4:22
  the shield.
• 4:23
  Now we're talking about her.
• 4:24
  About shield.
• 4:25
  Like, I'm talking to her or spoken to her of her.
• 4:28
  Are you in shield?
• 4:29
  A couple of months.
• 4:30
  Yeah, we're in shield.
• 4:31
  Oh, so weird.
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  Yeah.
• 4:33
  So exactly.
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  So she just literally said, like, deliverables and said, I was like, hey, clicking here,
• 4:35
  going to the Dropbox file, blah, blah, blah.
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  Everything's ready to roll.
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  I should probably check my email more.
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  Probably.
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  Yeah, honestly, obviously, like she popped up on Instagram because she sent me a message.
• 4:43
  And I have, you know, certain people marked as like a look and she says, hey, check your
• 4:47
  email.
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  So like, as I saw that, I just flipped into my email.
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  I was just standing in my booth right after our show.
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  And it was like, baby, 45 minutes later.
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  So it's hilarious that you just mentioned all those people.
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  I know.
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  We're the same thing.
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  Jeff Gladden is going to walk in here in a minute.
• 5:00
  To try Salale, for those of you who don't know is actually the co-founder of Biohack
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  yourself, which is a film that's available right now on Amazon Prime.
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  Yes, sir.
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  Very cool.
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  And Jay and I both are actually in their sequel called Shield, which is literally she healed,
• 5:15
  which is a talking about women's health, specifically, car percent.
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  I'm sure you're talking about peptides by regulators for women and how they help with
• 5:22
  like hormonal optimization as they get older.
• 5:24
  A lot of amazing stuff that we shot like a 45 minute segment.
• 5:27
  I don't know what it will, of course, either do you, we don't know where to make the film
• 5:31
  yet.
• 5:32
  But I know it was amazing.
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  It was top notch.
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  And obviously, Anthony and Teresa are amazing people.
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  They have so much pressure on them and there's so many people in their face and wanting
• 5:41
  this and that.
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  And they're always so super respectful, not only in their respectful, I don't know how
• 5:46
  they keep up with so many people, too, because they really do stay on time.
• 5:50
  And they're fashion.
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  I mean, they're incredible, dude.
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  I mean, they really are really, really good people.
• 5:55
  They are.
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  I just hit dinner with them because they go to dinner all the time.
• 5:58
  I live downtown for Lauderdale.
• 6:00
  And they have dinner all the time at the Fogo de Chil right across the street from a house.
• 6:03
  That's hilarious.
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  So, like, Teresa will text me.
• 6:05
  I'm not sure at Fogo.
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  Where are you?
• 6:07
  But it's kind of funny, right?
• 6:08
  Well, Jay, like, I'm stoked to have you here because peptides is, as you said, 300 people
• 6:13
  couldn't even get into your talk today because there was such a demand for the knowledge
• 6:17
  of the mainstream countries.
• 6:19
  And bioregs, I'm going to tell you, I've got a refrigerator full of bioregs.
• 6:23
  And I haven't even started using them because I'm like, holy crap.
• 6:26
  Like, I've got, you know, a pitalon and you name it, I've got bottles of them all over
• 6:31
  the place.
• 6:32
  That's awesome.
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  So, I'm a peptide guy.
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  I have been for a long time.
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  I probably have 12 times the knowledge of the average person and probably one fraction
• 6:40
  of what I actually should know.
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  You said the word a pitalon correctly, so yes, you already know that.
• 6:44
  A pitalon.
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  But that's a Natalie Needham, that's a good friend of mine, so it's a nathmite bioreg
• 6:51
  coach.
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  But the funny thing is, is that we, in the peptide world, like, it's all over the place.
• 6:57
  You can't get away from it.
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  And most people don't even understand what a peptide is.
• 7:02
  They're hearing this buzz word all over the place.
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  And now we're seeing the cosmetics industry is starting to, you know, peptide infusion.
• 7:09
  I mean, down, down there is Anne one, you know, they've got their big pattern or whatever
• 7:12
  with the O-101 or O-S-O-1, they've got like the skin therapy form of that.
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  They're down there.
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  I just walk by there just to get here, you know, but yeah, I mean, peptides are all
• 7:21
  the rage.
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  And honestly, as I spoke about this morning, and I'll just tell you right now, they've
• 7:25
  become mainstream consciousness for one specific reason.
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  And a lot of people will talk about this because it's a taboo subject, but it's due to vaccine
• 7:32
  injury.
• 7:33
  So many people are injured.
• 7:34
  I would argue there's two other reasons.
• 7:36
  Well, go ahead.
• 7:37
  That's the biggest one.
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  I agree.
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  Obviously metabolic dysregulation and insulin resistance is a major thing.
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  But that's, that's what really catapulted them into mainstream consciousness, and where people
• 7:46
  are looking for alternative forms of healing.
• 7:47
  I agree with that.
• 7:48
  And I agree that peptides became a big thing, post-vaccine.
• 7:51
  Yeah.
• 7:52
  Yeah, it's all from, it's, it's 2023 and on, and as you know, because we've talked about
• 7:58
  it, but like my book came out, and again, no coincidences, but it came out literally on
• 8:02
  February 1st, 2023.
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  That's amazing.
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  And it exploded on Amazon because, like, it was the first thing.
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  Is everybody looking for it?
• 8:08
  Yeah, exactly.
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  I mean, and now, subsequently, there's been some amazing books written and, you know, shout
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  out to all the authors that have written other follow-up books and stuff like that.
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  I have a book on GLP-1 peptides coming.
• 8:17
  It's almost done.
• 8:18
  It's probably the reason that peptides become a big deal.
• 8:20
  Yeah.
• 8:21
  And we'll talk about that.
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  But like, unfortunately, as you know, most of the needy on GLPs is negative.
• 8:27
  Correct.
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  And it should be the opposite.
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  We talked about that this morning because, like, to, to, to stage in three stage, and
• 8:33
  not to just rabbit hole and not talk about other stuff, but these are life altering transformative
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  drugs, if used in a clinically precise dose, and as you know, it has to be micro-nosed.
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  And there's all sorts of things, you know, I even have the ten commandments of GLP-1s
• 8:46
  that we could talk about.
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  But, I mean, the truth is, is that most people do them incorrectly, Mark, because the
• 8:52
  doctors that are prescribing them to them are looking to make a quick tower.
• 8:57
  And they start high, go higher, you know, saturate, obviously, the manufacturers, pockets,
• 9:02
  the provider has to get paid, and then, of course, the pharmacy rep that comes in and
• 9:05
  pushes them.
• 9:06
  And then, as you know, now, the big deal is, for two years, they couldn't make them fast
• 9:10
  enough, so they gave compounders the ability to do emergency use, and now they're pulling
• 9:14
  that out of the compounders.
• 9:16
  Which gets to the third reason why I think peptides have become such a big conversation,
• 9:19
  that is the FDA stepping in and actually starting to make a scuttle butt about it.
• 9:23
  Yeah, and literally, as of, in that same thing, in September of 2023, they said, at these
• 9:27
  27, you know, most use, most source, most known or well-known peptides are now in classification
• 9:32
  B, which means may cause harm or not shown to be clinically efficacious, which you know
• 9:37
  and I know is a total Y.
• 9:39
  I mean, absolute total Y.
• 9:41
  And again, why are they doing that?
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  Because they cannot control from a patent standpoint the actual manufacturing and the money
• 9:46
  making, which, which GLPs they can.
• 9:49
  And peptides actually compete with pharma.
• 9:51
  A hundred percent, sorry, that's kind of what we're really talking about, of course.
• 9:54
  And they wouldn't compete with pharma, pharma could actually patent them and sell them, right?
• 9:58
  Which is the reason to regulate them, because then pharma will patent them.
• 10:01
  A hundred percent.
• 10:02
  Pharma will sell them in the profits from them.
• 10:03
  I don't know if they can, because I mean, they will list the GLPs and they will
• 10:07
  with the other ones.
• 10:08
  I mean, I think right now, and this is just my personal opinion, and I've been using
• 10:11
  for the record for the audience.
• 10:12
  I've been using peptides since literally 2004.
• 10:14
  So it's been my 21st year.
• 10:16
  I tell a lot of people that they're like, what?
• 10:18
  You know, I mean, it was like back then, it was just like when I was using therapeutic testosterone
• 10:22
  and you were alerting your way on how to use, you know, TRT, TOT, whatever you want to call it.
• 10:26
  Right.
• 10:27
  We were using, you know, everybody was crowdsourcing like these other things.
• 10:30
  And Iparo and came out in 2004 and were like, oh, this is something you use along with
• 10:34
  testosterone and you get better fat loss and better muscle building, right?
• 10:37
  And so obviously, things have, you know, transpired and we've moved now into where people
• 10:42
  are using GLPs for all the amazing reasons that we talk about.
• 10:45
  But the truth, the real truth is, is that most people do not use GLPs correctly.
• 10:51
  Big pharma wants people to continually use them incorrectly because then they continually
• 10:55
  make money, right?
• 10:56
  Because people are sick or fat or more inflamed, more depressed, all these other things.
• 11:01
  And they never end up finding out that you could use GLP for that exact opposite reasons
• 11:05
  and still get much better results.
• 11:06
  Well, in part of the issue, I mean, I think GLPs are a great way for a person to support
• 11:12
  behavioral changes.
• 11:13
  100%.
• 11:14
  The problem is, is we're not using GLPs as a way to support behavioral changes.
• 11:18
  We're using it as a cheat code.
• 11:20
  Exactly.
• 11:21
  Exactly.
• 11:22
  And I literally just watched a staff member of ours who's been on, oh, what was Torezepotide,
• 11:27
  I think that's what she's been on, which is a GLP one again in history.
• 11:30
  Yeah.
• 11:31
  And she's been on Torezepotide for nearly a year and I'm like, you can't even think
• 11:36
  straight.
• 11:37
  Like you're so undernourished, like you don't eat food, but you still drink alcohol.
• 11:42
  Yeah, I mean, exactly.
• 11:43
  You'll have a bite of lasagna at dinner and two drinks and it's like, and that's your
• 11:48
  definition of weight loss.
• 11:49
  I'm like, or it also means that you probably lost 40% of your muscle mass over the last
• 11:53
  12 months.
• 11:54
  50.
• 11:55
  There's four things that people have to do when you use a GLP one and these are non-negotiable
• 11:58
  and the smart doctors that understand this and thankfully there are some out there say
• 12:02
  that it's malpractice if you don't offer this to your patients.
• 12:05
  But number one is you absolutely have to eat enough protein.
• 12:09
  Okay.
• 12:10
  So you've got, and by enough protein, tell us.
• 12:13
  Yeah, I'll explain it exactly.
• 12:14
  I mean, the clinical statement would be enough to support your actual lean body mass,
• 12:19
  but most people don't know what that means because they can't compare your how many pounds
• 12:22
  of muscle they have in their body, especially if they're metabolically ranged.
• 12:25
  If we could approximate a gram of protein for each body, the answer is your goal body weight,
• 12:30
  one gram per pound for goal weight.
• 12:31
  So if you're 300 pounds and you're a woman and you should be 140 pounds, obviously your
• 12:35
  grams of protein is out of the 40.
• 12:37
  But as you said, most people are protein malnourished.
• 12:40
  The second thing is, and this is, I think, the biggest thing is if you started GLP one
• 12:44
  peptide because they're so profound in the ability to lose fat and, of course, lean tissue,
• 12:49
  if you're not hormonally optimized, you're on the wrong path.
• 12:51
  And so so many of these people see documents, exactly.
• 12:56
  So many of them do not see doctors that know how to hormonally optimize them.
• 13:00
  You know, Mark, most of them don't even know they're not hormonally optimized.
• 13:02
  They don't know they have hormone deficiency.
• 13:04
  So that's already now down the second path that you're doomed with those two things
• 13:08
  not met.
• 13:09
  Three and four is, number three is, are you weight training?
• 13:12
  Are you doing bone bearing resistance training?
• 13:15
  If you're not doing weight training, you're going to lose muscle again.
• 13:18
  Then the number four is, are you living insulin control?
• 13:20
  Because if you're not living insulin controlled, like you said, you're eating pizza, you're
• 13:23
  drinking alcohol, you're not changing your dietary strategy.
• 13:27
  And so all of those things lead up to hormonal loss, muscle loss, dysregulation, thyroid
• 13:35
  dysregulation, hair loss, I mean, did you hear all these stories?
• 13:37
  All these lawsuits, there's massive, you know, they're already in category class action
• 13:43
  lawsuits, where they're going after Lily, they're going after, not Monjaro, but what's
• 13:48
  the company, the company that makes those epic, whatever, I can't think of them right
• 13:52
  now.
• 13:53
  But both of those two are the biggest primary.
• 13:54
  And they're all going to get thrown out, because once they have actual medical license
• 13:59
  people as the, you know, in cross examination, they're going to be like, all of this stuff
• 14:03
  is written, you know, on the actual contraindications of like what you must do, but nobody follows
• 14:08
  it.
• 14:09
  Because like you said, we live in an easy button world now.
• 14:11
  Nobody wants to do the work.
• 14:12
  They want the cheat code.
• 14:13
  And well, two things.
• 14:15
  First thing is, is I'll laugh and say, I saw a meme the other day that made me crack
• 14:18
  up laughing, because it said, I don't need to lose weight, but I'm going to start taking
• 14:21
  those epic for a minute, just to get down the class action.
• 14:23
  I was like, shit, that's so sad, but so accurate.
• 14:26
  So true.
• 14:28
  The, the other one that I was going to say is that when we're thinking about GOPs and
• 14:33
  this whole behavioral change problem, and you talk about putting in the work, and, I
• 14:38
  mean, you're, you're a men's health coach and have been for a very long time.
• 14:41
  And I was reading an article the other day about, there will never be a satisfaction
• 14:45
  in a man until the man is working on self improvement.
• 14:47
  Yeah, exactly.
• 14:48
  Men by our very nature want to constantly be improving.
• 14:51
  If that's working out, if that's reading, if that is doing something to go, it's that
• 14:55
  warrior archetype that needs to be going out and doing something bigger than what we did
• 15:00
  yesterday.
• 15:01
  Yes.
• 15:02
  And I would argue and say that we've created a culture of people who believe that the,
• 15:06
  the lazy man's video game world has created a culture of beta males, that has been a
• 15:13
  whole another issue.
• 15:14
  And we'll get back to peptides here, but it's totally true.
• 15:18
  It is.
• 15:19
  It totally is.
• 15:20
  And, and I was actually talking, you're familiar, obviously, you were at the same benefit
• 15:22
  dinner.
• 15:23
  I was the other night.
• 15:24
  And talking about how do we, how do we move this health and longevity and wellness
• 15:29
  movement into college campuses?
• 15:32
  And one of the conversations I was having earlier in the week was about, I'm sure you've
• 15:37
  heard it, the, the idea that strong men create good times and good times create weak men.
• 15:42
  100%.
• 15:43
  Men create bad times and bad times create strong men.
• 15:47
  Yes.
• 15:48
  And I was saying, like, we watch this cycle repeat through history.
• 15:51
  And I believe we're in the weak men have created bad times, but bad times are now raising
• 15:55
  up strong men.
• 15:56
  There's actually, it's 100% all true.
• 15:58
  There's actually an author in Israel named Roy Barzalai.
• 16:01
  He's a really good friend of mine.
• 16:02
  And he's actually, he writes about this and he says it's all predictable through solar
• 16:06
  cycles.
• 16:07
  And so right now, yeah.
• 16:08
  So right now, like the solar cycle, the, the, the ebb and flow of the sun was very low
• 16:12
  from 2019 to 2024.
• 16:16
  And now we're reaching going back up again.
• 16:18
  And he says that he can, I mean, he's got it all mapped out in his book, but he goes
• 16:21
  back literally like 800 years and he shows, like when civilization is at a bot, rock bottom
• 16:26
  and then is, it goes back up to peak.
• 16:28
  And now we're in a process according to him where like strong men, stronger society,
• 16:34
  stronger civilizations are going to come back.
• 16:36
  And I, you could probably make an argument that's true.
• 16:39
  I mean, obviously, whatever Trump represents, you know, he represents a more of an alpha
• 16:42
  type.
• 16:43
  Yeah, definitely an alpha male.
• 16:44
  Yeah.
• 16:45
  So I mean, like if that's where we're going, I mean, you are seeing obviously a lot more
• 16:49
  independent alternative forms in political movements all across the world.
• 16:53
  All over the thing.
• 16:54
  I was going to say all over the world.
• 16:55
  Yeah.
• 16:56
  It's a global thing.
• 16:57
  It's a global thing.
• 16:58
  And so that's why, you know, his name is Dr. Roy Barzalai, but he's a friend of mine.
• 17:00
  So I just call him Roy, but he says it all peaks and flows or ebbs and flows and solar
• 17:05
  cycles.
• 17:06
  So what you're saying, I mean, look, dude, like all you have to do is go out to any major
• 17:10
  airport, convocation center, stadium, or whatever, look around the average man.
• 17:14
  I mean, the average man, if you look at them from behind, you can't tell the difference
• 17:17
  between a man and a woman.
• 17:18
  They have so much estrogenic body fat there.
• 17:20
  Like you said, they're emasculated, they're beta, they're cocked to all these words.
• 17:24
  But it's because, and this is a true story and I talk about this all the time on podcasts
• 17:29
  and stuff.
• 17:30
  I mean, I know we're talk peptides, but this is a, you know, aproposal statement.
• 17:34
  The differentiation between a man and a woman, X, Y, and XX is literally testosterone
• 17:42
  in utero.
• 17:43
  So we are now in a society where testosterone is so low, and this is all due to the chemicalization
• 17:49
  and toxin load from everything, right?
• 17:51
  Modernization, plastics, endocrine-structed capitals, you know, glyphosphate, atrazine.
• 17:57
  I mean, all of this toxic soup that we exist in, we just have natural babies, men and women
• 18:03
  born with lower levels of testosterone.
• 18:06
  And so when you have this low level of, again, called the sexual differentiating hormone,
• 18:10
  which is, again, testosterone, the master temperature, I mean, the master sexual differentiating
• 18:14
  gland, you have weaker societies.
• 18:17
  And so now we have much weaker people who come out of the womb, they have lower testosterone.
• 18:23
  I mean, bro, you can, you know, people joke about this, but you can look at, like, even
• 18:26
  professional athletes, like, look at the NBA.
• 18:28
  You have stick figure NBA basketball players now, right?
• 18:31
  Like, their bone mineral density is weaker, because, again, they did not have the testosterone
• 18:35
  that you and I had 20, 30, 40 years ago, it's a different society.
• 18:39
  And so when you factor that in societal wide right now, and this is mostly noticed and
• 18:44
  observable, obviously, in first world, you don't see this kind of degradation going on
• 18:48
  in, like, the wilds of, like, you know, upper, northeastern Europe or places where you just
• 18:52
  don't have all this contamination.
• 18:54
  So you have normal, normal people, more normal bone mineral density.
• 18:57
  But this is all what modernization, and I call it hyperchemicalization of the world
• 19:02
  has done.
• 19:03
  We've created weaker men, weaker women, and again, just this confusion, you know, if you
• 19:09
  want to go down the whole trans and the sexual misconfusion thing, it's all due to a lack
• 19:13
  of testosterone in utero, or a lack of enough testosterone in utero for people to actually
• 19:19
  understand who they are.
• 19:20
  Did you see that they actually recently did a study, and I'm not trying to make this
• 19:23
  political?
• 19:24
  Yeah, of course.
• 19:25
  Maybe who knows me knows where I fall, but, but the reality, they did a, they did a study
• 19:31
  which speaking of testosterone levels, and they actually randomly measured testosterone
• 19:35
  levels amongst liberal men versus conservative men, and it was just the testosterone levels
• 19:41
  in conservative men were just, like, it was an off the chart.
• 19:44
  The study actually went, I know I'm very familiar with, the study went actually deeper,
• 19:48
  and if you gave the man who was living in therapy testosterone, he actually became more
• 19:51
  conservative.
• 19:52
  Right.
• 19:53
  That's a fact.
• 19:54
  You and I know this, right?
• 19:55
  We're, we're long-term, you know, college guys, toxic masculinity, toxic masculinity.
• 20:00
  I used to, I actually was not allowed to go on podcasts from 2018 to 2021 because literally,
• 20:06
  you know, the companies that I paid to get me on podcasts said, oh no, you've been labeled
• 20:09
  by the mainstream as toxic, toxic masculinity.
• 20:11
  You talk about testosterone.
• 20:12
  I swear to God, that's actually true.
• 20:14
  I, when I talked to Mike at the beginning of last year, he's the first company that I
• 20:18
  actually went back with in three years to get me on podcasts, and I told him that that
• 20:22
  was an obstacle for me, and I just want you to know that if you attempt to get me on
• 20:25
  major mainstream podcasts, that's going to be the pushback because I used a couple of
• 20:29
  other major companies back then, and they all got the same thing, so he was like, are
• 20:32
  you serious, bro?
• 20:33
  You know, because Mike's the one of us, and he was like, I'll, I'll, I'll take that in
• 20:37
  mind, but he goes, I trust me, you're talking about peptides now, it's a different world,
• 20:40
  you know, I can get you, blah, blah, blah, blah, blah, and so far he's been very successful.
• 20:43
  But I did deal with that stigma, but dude, the, the truth is, is that if you think about
• 20:49
  like our arc in life, like you go to high school, you graduate high school, if you went
• 20:54
  to college and didn't graduate or did graduate or whatever, you become very liberalized,
• 20:58
  you become very open-minded, but then as you get older and you become more successful
• 21:02
  in you, you get more material things and you have more life experience, you become
• 21:06
  more conservative.
• 21:07
  That's the arc of all people.
• 21:09
  But my dad used to always use the phrase that at 20 years old, if a man is not a liberal,
• 21:13
  he doesn't have a, he doesn't have a heart.
• 21:14
  Exactly.
• 21:15
  But I mean, it's, it's, it's really pretty much true based on the experiences of life.
• 21:24
  No, that's not to say that people are, you know, sheltered or living in echo chambers.
• 21:28
  And I think echo chambers has been a big thing in the last seven years due to COVID, you
• 21:33
  know, due to not people not interfacing.
• 21:35
  Yeah, people not interfacing.
• 21:37
  People don't go and meet people anymore, look at our younger kids, they can't communicate
• 21:41
  face to face.
• 21:42
  They're, it's all technology, it's all screen, it's five second attention span.
• 21:46
  So all of that has played a role, but I mean, the reality is that you just said it.
• 21:51
  I mean, as you get older, you become more conservative in your values because you have
• 21:54
  more common sense and more experiential learning, whereas in your early 20s, you're more open-minded
• 22:00
  and you want to make the world, you know, better place and you want to sing gumbaya.
• 22:04
  I mean, I think back to like Obama.
• 22:07
  When Obama came in, everybody was behind him, like there wasn't a single person, it wasn't
• 22:11
  behind him because everyone wanted to see a person of color become the president of the
• 22:14
  United States.
• 22:15
  And who couldn't champion that?
• 22:16
  But then like, you know, you see the policies, you see what happens after and you're realizing
• 22:20
  there's a lot of brainwash going on, there's a lot of cultural indoctrination going on.
• 22:24
  And then of course, now with technology, I mean, everything is a mess.
• 22:27
  I mean, bro, if we, if we start talking about AI, that's a whole nother podcast, like,
• 22:30
  yeah, I didn't go to the AI channel.
• 22:32
  So I want to steer us a little bit back to the peptides, you know, conversation because
• 22:37
  this is your area of specialty and you can go off on politics all day.
• 22:40
  And I love the conversation because I genuinely believe that the movement, again, we were at
• 22:45
  this benefit in our on Tuesday night for the Lifelong Wellbeing Foundation, which brought
• 22:50
  together some of the biggest names in the industry, right?
• 22:52
  Like, we're literally in a room with Dave Asperin, Jim Quick, and Callie Means, and Del
• 22:56
  Bigger, and Habani Hari, and Candace McDonald, and when you, me, just say, when Jay Campbell
• 23:05
  did.
• 23:06
  Exactly.
• 23:07
  Exactly.
• 23:08
  But, but we get these big names all together in a room and create a conversation about how
• 23:11
  do we impact beyond just selling things to people, and how do we really have an impact
• 23:15
  on that?
• 23:16
  But I see it as a very apolitical movement, and I see it as a, how do we get back to normal
• 23:21
  in a lot of ways?
• 23:22
  Yeah.
• 23:23
  But I was having this conversation with JP Sears, I sure, you know, JP.
• 23:26
  I love JP.
• 23:27
  I promote our products.
• 23:28
  Yeah.
• 23:29
  He's busy.
• 23:30
  Yeah.
• 23:31
  And chatting with JP and just talking about, you know, you had a child, how did that change
• 23:37
  your boldness?
• 23:38
  Exactly.
• 23:39
  And it was actually fun to hear his answer, because he's like, because I was like, you
• 23:41
  know, a lot of people, when they have a child, they kind of soften.
• 23:43
  Yeah.
• 23:44
  Like, there's this, you know, warrior archetype, as he was referring to it, that, you know,
• 23:48
  goes out, conquers the world, but now I'm a family guy, so I kind of get a little more
• 23:51
  domesticated.
• 23:52
  Right.
• 23:53
  And when I asked him just completely without, you know, any kind of context, I'm like,
• 23:57
  you had a kid.
• 23:58
  How did that change your boldness?
• 23:59
  He's like, it empowered me more than you can even imagine.
• 24:02
  Yeah.
• 24:03
  Actually, actually sound like his voice when you said that.
• 24:05
  Yeah.
• 24:06
  That's funny.
• 24:07
  I know.
• 24:08
  He was hanging out with our booth all day yesterday.
• 24:09
  So I got a chance for the first time in person to meet him.
• 24:10
  We had talked because he promotes our products.
• 24:11
  His recent skit on California, have you seen that?
• 24:14
  Polaris.
• 24:15
  That's literally one of the greatest things I've ever seen.
• 24:17
  I've sent that to more, I mean, because I'm an ex-Californian.
• 24:19
  So I've sent that to more than 100 people.
• 24:21
  And not a single person that I sent that to has not come back and said, this is dead
• 24:25
  on.
• 24:26
  Well, because in the coming, I mean, we had this whole conversation about
• 24:29
  his comedy, about how he's just calling out stupidity on any side.
• 24:33
  California, dude.
• 24:34
  California's the whole other story, bro.
• 24:37
  But the conversation with him was about this archetype, and he's just like, no, having
• 24:42
  a child made me bolder.
• 24:44
  Yeah, of course.
• 24:45
  And he's like, you know, he's like, that didn't domesticate me.
• 24:47
  It actually brought out this warrior in me that was like, no, I want to fight for my
• 24:52
  child.
• 24:53
  I want to fight for the world my child's going to grow up in now, because I want to speak
• 24:56
  out even more about nonsense.
• 24:57
  I'm like 100%.
• 24:58
  I love to see that.
• 24:59
  But that, again, this conversation about, I'm going to take us into, you know, of course,
• 25:04
  we talked masculinity, we talked to this, and I'd made the comment about, about a man
• 25:09
  is truly thriving when he's becoming better than he was yesterday.
• 25:12
  100%.
• 25:13
  And peptides are a hack for that.
• 25:14
  Yes.
• 25:15
  Particularly where, you know, you mentioned, Deepam Orland, but Tessa Morland, CJC, like
• 25:18
  all of these other types of peptides that when used correctly are increasing muscle.
• 25:24
  Muscle produces greater levels of testosterone, testosterone produces greater levels of achievement.
• 25:28
  Right.
• 25:29
  All of these things work together, and you're the peptide guy.
• 25:33
  Yep.
• 25:34
  So I'm a peptide guy.
• 25:35
  I'll say I'll probably be playing it compared to you, but I will say like this particular
• 25:40
  was finger.
• 25:41
  Like I literally cut the top of my finger off the day before Easter, Jesus.
• 25:44
  And it was in the ER and everything else because it wouldn't stop bleeding.
• 25:47
  Like you can't even tell which finger it is.
• 25:49
  It's awesome.
• 25:50
  It's incredible.
• 25:51
  It's a month.
• 25:52
  And it's funny because people don't think, like part of it is like, well, that's just,
• 25:55
  I mean, I'm the Wolverine, right?
• 25:56
  Right.
• 25:57
  It's so fast, but it also means that the minute I came back from the hospital, I also
• 26:00
  did a GHKCU, exactly mixed with a BPC 157, right, a little TB 500, like got it all injected
• 26:07
  and was like, okay, let's grow a finger back.
• 26:09
  And I did.
• 26:10
  Like in no time flat, it's just back, you can't even tell that anything was wrong with it.
• 26:14
  And it was like, I mean, I've got a hang nail here, but, but aside from that, it's like,
• 26:18
  you can't even tell anything.
• 26:19
  And peptides are a way that we can optimize.
• 26:23
  Yes.
• 26:24
  And for me, like I use peptides, not because it's, you know, some weird cheat code, not
• 26:28
  because I'm trying to replace an actual good behavior, but to enhance what I'm already
• 26:33
  doing.
• 26:34
  Just float on your agent process.
• 26:35
  I mean, absolutely.
• 26:36
  I mean, they're incredible, man.
• 26:37
  I mean, like, it's funny because you talk about that, like, and for me and you, it's
• 26:41
  nothing, right?
• 26:42
  But for, dude, 80% of the public, they have no idea that we live in a world where we heal
• 26:49
  six to 10 times faster than they do.
• 26:51
  Right.
• 26:52
  No idea that we live in a world where we literally can inject three times a week, G.O.P.
• 26:56
  three or red or true tide, if you have whatever you want to call it, and have be leaner, more
• 27:02
  metabolically active, have better energy, have less brain fog, have, you know, absolutely
• 27:06
  no food noise, completely control appetite, fast or 20, 24 hours, whatever we need to do.
• 27:10
  I mean, that's the world we're in now.
• 27:12
  I mean, the world has separated with like those who have the awareness or the knowledge,
• 27:16
  the noses and those that don't.
• 27:18
  And it's insane.
• 27:19
  I mean, again, I just spoke about this this morning.
• 27:22
  There was a room of people, it was probably a hundred seats and whatever was standing
• 27:26
  room only.
• 27:27
  And as I told you, literally, a couple hundred people were turned away without a doubt
• 27:30
  who had tickets.
• 27:31
  It was completely sold out.
• 27:33
  And just looking at their bright eyes and their questions at the end, because we sped
• 27:37
  through the presentation so we could do a Q&A section and stuff like that, there's
• 27:41
  nothing right now in the world that's moving the needle like peptides.
• 27:45
  People want to know how to use them, how to stack them, when they can come off them,
• 27:50
  you know, how do they cycle them?
• 27:52
  Why does some of them produce water retention and some don't?
• 27:55
  Why do some do this, some do that?
• 27:57
  You know, like it's just this giant mass consciousness movement.
• 28:00
  And dude, never was it more a prevalent that like after the show was over, after our presentation
• 28:06
  was over, these people was like a stampede, followed us up to our booth.
• 28:10
  I mean, it was, I mean, it was insane.
• 28:12
  Like literally, I felt like we needed to have security around us as we went up the escalators
• 28:16
  from the fourth floor to where our booth was on the fifth floor.
• 28:19
  But it was incredible.
• 28:20
  And so many of these people came back and did you could just see it.
• 28:23
  Like I said, they're so bright eyed, so wide eyed and bushy tailed, asking questions
• 28:27
  about peptides because they all truly do, especially at a Dave Asprey conference, want to slow
• 28:32
  the agent process, want to improve their biomarker function.
• 28:36
  I mean, literally it does potentially represent a fountain of youth effect if these things
• 28:41
  are done correctly.
• 28:42
  And that's the problem.
• 28:43
  As you know, is we have such a signal to noise ratio in the world right now due to social
• 28:48
  media.
• 28:49
  And as you know, bro, I mean, most of it is noise.
• 28:51
  Well, and it's so hard.
• 28:52
  And to end in there, one of the biggest reasons for people's curiosity around peptides is
• 28:55
  they don't come with an instruction.
• 28:56
  Yeah, they don't.
• 28:57
  No, and honestly, dude, it's funny.
• 28:59
  You say that I've been saying this since my first peptide course I put into the wild
• 29:02
  way before I actually had a peptide book out there was in 2021.
• 29:06
  I don't even remember the name of the course anymore because we don't sell it.
• 29:09
  If somebody finds the ClickFunnels page, it's still out there.
• 29:13
  But we told them, one of my ex-business partners, shot out to Nick Andrews, we told people
• 29:19
  that if you did not have 100 IQ, you should not use peptides because it literally does require
• 29:23
  fractionated math, you know, you have to, and by the way, this is way before the peptide
• 29:28
  calculators, which we've now created and we've done all these things and, you know, built
• 29:31
  cheat codes and stuff like that.
• 29:33
  But before then, you had to understand the difference between a microgram and milligram,
• 29:36
  you know, how to reconstitute bacterial stomach water into a peptide.
• 29:41
  You had to know whether the peptide was lyophilized or the peptide was just a pure raw form.
• 29:46
  I mean, there were all these things that people, again, five or six years ago and again going
• 29:50
  back to one, I was using them 20 years ago, had to understand before you could ever use
• 29:54
  them.
• 29:55
  But now we've made it to a point where it's like so simple.
• 29:56
  I mean, bro, we were literally talking at the end about peptide pens, right?
• 30:00
  Medical grade pens where you can put three or four peptides in one pen.
• 30:03
  Again, GHKCU, TB500, BPC, and even cartilocks all in the same pen and you have like the
• 30:09
  ultimate Wolverine healing, yeah, and you can inject it in your face.
• 30:12
  Women can use like a four mm micron needle, you know, so again, the technology is there.
• 30:19
  It's just how do you find who the people are to listen to?
• 30:24
  Who is it that you want to trust?
• 30:25
  Because, bro, I mean, I think you know this now too.
• 30:28
  And this is the shit that I'm dealing with is like a lot of people are claiming themselves
• 30:31
  to be peptide experts using peptides for three, four months.
• 30:34
  They have absolutely no idea what they're doing and a lot of these people are literally
• 30:38
  just watching people like me listening to podcasts, live streams, reading the books and
• 30:43
  just imitating and just regurgitating shit that they found out and then going out there
• 30:47
  and claiming to people that they're peptide coaches.
• 30:49
  I mean, it's a most insane thing, but it is a phenomenon.
• 30:52
  It's a wild west, like the peptide and it's this subcategory within the biohack phase.
• 30:58
  Biohack in itself is already a wild west and everybody claims that their one thing is
• 31:03
  going to cure everything, which is not the case.
• 31:05
  And then we get into peptides, which is like just, you know, one layer deeper in the rabbit
• 31:10
  hole.
• 31:11
  And there is.
• 31:12
  There's so much confusion around them and I'm not even close to the level you are in
• 31:16
  understanding this.
• 31:17
  But, you know, I get phone calls all the time.
• 31:20
  Of course.
• 31:21
  Of course.
• 31:22
  Because why?
• 31:23
  Well, because I know one thing more than they do, so I'm an expert.
• 31:25
  But it's funny because I watch how someone like you or me or my dad or someone who I
• 31:29
  know, and like I've got it several friends that are deep into peptides and it's like,
• 31:34
  but it almost becomes this little bro network where everybody shares what they're doing
• 31:37
  because they're like, well, what are you doing?
• 31:39
  Well, I've been doing this.
• 31:40
  I'll have to try that.
• 31:41
  Literally.
• 31:42
  Literally.
• 31:43
  It's this trial and error kind of thing and we're injecting, you know, whatever.
• 31:46
  But it's funny to me.
• 31:47
  Like I live in a high-rise building downtown and it's a buddy of mine that lives few floors
• 31:51
  up.
• 31:52
  Calls me one day.
• 31:53
  And it's pain in my elbow.
• 31:54
  Like, I just haven't this issue.
• 31:55
  What do I do?
• 31:56
  Bubble ball.
• 31:57
  Like it didn't even dawn on me.
• 31:58
  Like, is there a peptide that I can be doing?
• 31:59
  I'm like, well, I'm out of town right now, buddy.
• 32:01
  But do me a favor.
• 32:02
  I'll call the front desk.
• 32:03
  Have him send you up to my place.
• 32:04
  Go in the fridge.
• 32:05
  There's a little file.
• 32:06
  That's awesome.
• 32:07
  But then you're like, wait a minute.
• 32:08
  I don't know if he can actually do that.
• 32:10
  He can.
• 32:11
  Because he actually uses peptides.
• 32:12
  He just didn't have what I suggested.
• 32:14
  And he's like, all right.
• 32:15
  And he's like, are you sure about, dude, like, the next day he's, thank you so much.
• 32:20
  I'm like, and he's like, I'll pay you.
• 32:21
  I'm like, I don't care about his money.
• 32:22
  Like, that's not the case.
• 32:23
  I'm just glad you got it.
• 32:24
  And it's like, but it almost like we've got these little magic potions in the refrigerator
• 32:29
  and that the rest of the world doesn't understand.
• 32:31
  This is like Harry Pottercraft.
• 32:32
  It is, Harry Potter, dude.
• 32:33
  That we've got this stuff that we're like living these weird and mortal lives, literally
• 32:38
  because we just understand, you know, micro protein.
• 32:41
  Dude, when we brought out the peptide pen, you know, I had my insulin cooler because after
• 32:45
  we got done speaking, we're like, oh, you know, because people were asking us like,
• 32:47
  what do you guys see as the next best thing?
• 32:48
  You know, we're like, we talked about two things and you don't even know this yet.
• 32:51
  But like in two or three weeks, we're going to be releasing a buccal patch that is somewhere
• 32:58
  in the math.
• 32:59
  You know, we're doing stability testing, but it's somewhere between 12 and 15% less efficacious
• 33:04
  than any injectable.
• 33:05
  So we're this close now to having an oral delivery system.
• 33:08
  And as you know, Mark, 80% of the public, this is a fact I've known this for 20 plus years
• 33:12
  going back to my days and afraid to need it.
• 33:13
  The repeated testosterone will not inject.
• 33:16
  They will not inject no matter what.
• 33:18
  So if you can bring and break the ultimate barrier of entry of injection and bring something
• 33:23
  that's almost as efficacious as an injection, and again, it's not there yet, but it's close.
• 33:28
  And it's way better than any oral peptide.
• 33:31
  It's going to be transformative.
• 33:32
  And so we're bringing that in the marketplace, dude, in three months.
• 33:34
  I mean, last night, true story, I'll tell you this, you're the first person in the world
• 33:36
  that knows this.
• 33:37
  I used the CJC 1295 oral, again, buccal strip, I took two of them, 250 micrograms, which
• 33:44
  is, you know, it's a super low nose of it.
• 33:47
  Bra was knocked out.
• 33:48
  I slept in this horrible hotel with shitty water, again, shout out to the fair month.
• 33:54
  I slept for almost four hours without waking up, which was like a miracle.
• 33:59
  And I was like, I mean, I told the formulator, it's a woman, her name is Sarah Morgan.
• 34:02
  Amazing.
• 34:03
  She's going to be famous in the world right now because she broke this formulation.
• 34:05
  But I told her when I woke up this morning because she was at her booth, I said, dude,
• 34:09
  you did it.
• 34:10
  It works.
• 34:11
  It absolutely works.
• 34:12
  Last night, too, and she takes melatonin, so she wasn't the better sample because she
• 34:15
  uses it as melatonin, but she felt like she slept even better than when she does melatonin
• 34:19
  by itself.
• 34:20
  So we're really close.
• 34:21
  That's why I'm bringing this up on this podcast that, you know, delivery system technology
• 34:26
  is improving.
• 34:27
  So I guess within the next 16, 18, 24 months, we will probably have that so perfected that
• 34:34
  people won't need to inject anymore.
• 34:36
  That's how closely you are.
• 34:37
  Yeah.
• 34:38
  This is a terrible story, but I'm going to tell you anyways.
• 34:39
  So a cousin of mine was at my house, maybe a year or so ago, and he's recovered now,
• 34:46
  but a former heroin user and so on and so forth, right?
• 34:49
  So yeah, I did issues, but he's in my kitchen, and it's like, I'm just doing my morning routine,
• 34:55
  like my, you know, dosing out my 75 different supplements and everything, but go in the fridge,
• 35:00
  grab the needles, and it's like, and he's got like this thing of, you know, needles
• 35:03
  now.
• 35:04
  Of course, of course.
• 35:05
  Of course.
• 35:06
  I actually, I had a BPC injection, I took the BPC and I shot it into my, into my shoulder,
• 35:12
  and he's just like, oh my God, what are you doing?
• 35:14
  And I was like, what are you doing?
• 35:17
  What are you doing?
• 35:18
  And I'm like, and I literally was just injecting it right into my, into my neck really.
• 35:22
  And, and he's like, what are you doing?
• 35:24
  And I'm like, just had no idea.
• 35:26
  Pep tied and he's like, how can you stand injecting yourself there?
• 35:29
  They don't know.
• 35:30
  And I'm like, and I'm like, you used to inject between your toes.
• 35:34
  He's like, what are you talking about?
• 35:36
  But, but, but the reality is like, you're right.
• 35:39
  Like, there are people who were just knee lovers.
• 35:41
  There are people who are pillowvers.
• 35:43
  There are all of this kind of stuff.
• 35:45
  So Jay, like, you're in this peptide space now.
• 35:48
  You've made a pivot into peptides exclusively, because obviously you see that, that there
• 35:52
  is a future here.
• 35:53
  Massive, yeah.
• 35:54
  And not just a financial future, but ourselves, helping the world, literally impacting the
• 35:57
  world through, through being able to do this kind of stuff.
• 36:01
  Bio longevity labs, relatively new company, six months old company that is actually, you
• 36:07
  know, kind of stormed the industry and coming up with stuff that's not been there before
• 36:12
  in revolutionizing peptides.
• 36:13
  But more important, peptides already existed, educating people about peptides which is
• 36:19
  the most important thing.
• 36:20
  Yeah.
• 36:21
  And honestly, true story.
• 36:22
  And again, you and I have already talked about this.
• 36:24
  But I was one of the biggest affiliate sales people in the world for peptides for the
• 36:28
  last three years.
• 36:29
  Shout out to limitless.
• 36:30
  Limitless life in the tropics, great companies, still makes great peptides.
• 36:33
  But the owners got an argument.
• 36:36
  And so they wanted, each owner wanted to make me their other partners.
• 36:39
  So I was like, I got to move and, yeah, so my business partner, obviously, Hunter William
• 36:45
  shout out to Hunter.
• 36:46
  Him and I spoke today.
• 36:47
  Amazing guy.
• 36:48
  You know, we're like, let's build our own.
• 36:50
  We already had a CTO who was, by the way, the CTO of other peptide companies.
• 36:56
  So we knew we had the technology, technological infrastructure, build it.
• 36:59
  We just were basically attempting to get into the marketplace ourselves.
• 37:02
  And as you know, credit card processing is not easy with research peptides and bi-regulators
• 37:06
  and all this stuff.
• 37:07
  And again, it's a very nebulous world.
• 37:09
  But we also knew that RFK was coming in, right?
• 37:12
  This is literally after Trump had been elected.
• 37:14
  We knew that RFK was pro peptides, he was pro alternative therapies.
• 37:18
  So we just basically partnered with again, Trina Felber's husband, Josh Felber, who's a good
• 37:21
  friend, shout out to Josh, been a long time friend of mine and he had credit card processing
• 37:26
  and he had no how in the business and he wanted to get into the bi-regular space.
• 37:30
  So we just basically just combined forces and here we are six months later and you're
• 37:33
  right, dude, like everything has been in the right place at the right time.
• 37:36
  Again, no clenches is only synchronicities, but we are making transformative formulations.
• 37:41
  We are, we are building products.
• 37:44
  So I, just a sidetrack, or just a rabbit hole for a second here.
• 37:48
  Like I always had a goal in my life to build the Amazon for bi-aggers, right?
• 37:53
  So it's always been in the background of my mind, like how could I build a pro, excuse me,
• 37:57
  a company with products that could serve the globe and would always be at like literally
• 38:02
  the tip of the spear?
• 38:03
  And so that's what this company is now.
• 38:04
  So everything that we've manufactured from a standpoint of USA made peptides, we don't
• 38:10
  have rolls coming from China.
• 38:11
  Everything is literally now synthesized either in our labs in Philadelphia or Florida.
• 38:15
  There are some rolls that come out of China that, you know, you can't get around because
• 38:19
  they're where they're based at, but we're synthesizing the majority of our products in the
• 38:22
  United States.
• 38:23
  So in addition to that, we also have, obviously, as you know, cabins and bioregulators.
• 38:27
  And now we're getting into our own exclusive batch formulations, which again are all in
• 38:31
  the United States.
• 38:32
  And I'm telling you, Mark, I mean, again, you already know some of our formulations.
• 38:35
  We are coming out with stuff that will literally revolutionize the business from the, from
• 38:40
  Bucal peptide strips to a hair regrowth product that will no doubt about it, regrow hair on
• 38:46
  a boldhead.
• 38:47
  I mean, it's a very powerful peptide.
• 38:49
  How about laying hair with the kitchen sink?
• 38:50
  It will darken, darken hair, 100%.
• 38:52
  So it will.
• 38:53
  That's my issue.
• 38:54
  Yeah.
• 38:55
  So no.
• 38:56
  So I mean, this product, so we can't really mark it that it will darken, gray hair, but
• 38:59
  it's kind of a, not I wouldn't call it a side effect, but it's a bot, a positive, beneficial
• 39:04
  effect of regrowing hair.
• 39:05
  You actually get darkening of the roots.
• 39:06
  I just think so.
• 39:07
  So the roots.
• 39:08
  We'll get darker and thicker.
• 39:10
  So you, you know, if you're naturally dark black, you'll get darker black.
• 39:13
  If you're naturally brown, it'll probably be a thicker shade of brown.
• 39:16
  And that's normally what happens with like a kitchen sink peptide hair regrowth product.
• 39:20
  But this is the first one of its time and, or of its kind, excuse me.
• 39:24
  And I can definitely tell you this, we don't even know what the formulation is going to
• 39:27
  cost us from an actual manufacturing material cost.
• 39:29
  But I know that it'll be so expensive that probably a 45 to 90 day supply of this is
• 39:33
  going to be a thousand bucks.
• 39:34
  But as you know, that's nothing in comparison to hair transplant, right?
• 39:38
  Sure.
• 39:39
  So most men and women head to head with Turkey right now.
• 39:42
  Exactly.
• 39:43
  But most men and women will buy this product because even if you did have a hair transplant,
• 39:47
  it'll strengthen the follicles.
• 39:48
  It'll strengthen the roots of the actual follicles that have been grafted.
• 39:52
  And then another one just to mention, we have a rejuvenation product coming.
• 39:55
  And this rejuvenation product is going to be a game changer too.
• 39:58
  Everything that we put into our formulations is stuff that I've thought about for literally
• 40:01
  years of my life.
• 40:03
  That I always said in my mind, I wanted to create a company and I own the domain.
• 40:07
  It's called true health, even though that's just going to be like one of our parent
• 40:10
  companies is the true health parent.
• 40:12
  But I wanted to, like again, just think true health.
• 40:16
  I wanted to build the best for everyone because as you know, it's always been limited.
• 40:21
  Most people do, most people in Europe and Asia can't even get peptides now.
• 40:24
  They can't, Australia outlaws peptides, right?
• 40:27
  So I wanted to make something that would be manufactured in the United States and
• 40:32
  shipped globally without issue.
• 40:33
  And so that's what we're working on.
• 40:34
  And I can tell you this right now, we're going to be the first company to go into India
• 40:38
  with peptides.
• 40:39
  That's cool.
• 40:39
  Congratulations.
• 40:40
  Two billion.
• 40:41
  Two billion people there.
• 40:42
  Yeah, that's a great idea.
• 40:43
  And they're desperate and they have, you know, most men in India are skinny fat inflamed,
• 40:47
  metabolically deranged, low testosterone.
• 40:49
  So it's a perfect trial market to really optimize the health of people because again in India,
• 40:55
  they're still, they're a first world country, but they're basically a second world society.
• 41:00
  And so they're attempting to, you know, the way it works in India is if you bring something
• 41:05
  in India, it has to be manufactured in India, but it has to say manufacturer, I'm sorry,
• 41:08
  it has to say made in the USA by on the label, but it has to actually be made in India.
• 41:14
  That's how it works.
• 41:15
  Yeah, it's crazy.
• 41:15
  It has to be an American company, but it has to be actually made in India because you
• 41:19
  can't get anything through the Ministry of Health.
• 41:21
  Yeah, it has to be made on the ground.
• 41:23
  That makes sense.
• 41:24
  And what I love about what you're doing with your formula is that I encourage you to continue
• 41:27
  doing that just for the sake of consumers is, as we said, peptizes as wild, wild,
• 41:31
  wild, when you're talking about doing stacks and pens, where this kind of stuff exists,
• 41:36
  I think that's a missing component.
• 41:38
  I mean, you'll find like a CJC in an epimoral compound and that type of stuff, but it's still
• 41:44
  a lost art that people understand.
• 41:47
  And like I own a supplements company that we deliberately do vitamin stacks that affect
• 41:52
  specific systems of the body.
• 41:54
  Like if you're having digestive systems like this is, this is the one you've
• 41:57
  take and it covers all of the things for that.
• 42:00
  And this is a cardiovascular and this is the, because people want simplicity.
• 42:04
  People don't want to know that, okay, I need to go take one vitamin A and I need to go
• 42:07
  take two vitamin Cs and I'm going to have to take half a capsule of zinc and they just
• 42:11
  don't know what to buy.
• 42:12
  They don't know how to dose.
• 42:13
  And I don't blame them, right?
• 42:14
  Because we're most of the stuff I don't think I would be able to spout off exactly what
• 42:17
  they need.
• 42:19
  But the truth matter is, as I happen to know that we've got one of the best digestive
• 42:23
  support products I've ever used.
• 42:25
  And it's like, and literally like if my stomach is feeling weird or I'm feeling bloated
• 42:29
  or anything like, recommend a dose too, I take four, nothing, like literally goes away
• 42:35
  and I'm like, okay, that's fine.
• 42:36
  And it's all vitamin mineral based because there's nothing there.
• 42:39
  But the simplicity is I think what makes it magical because they don't have to go take
• 42:43
  six different things.
• 42:44
  I don't have to figure out one of these two of these three of those.
• 42:47
  And if you're doing that exact same type of thing with peptides where the stacks are
• 42:51
  existing.
• 42:53
  Here's the outcome.
• 42:53
  Go do this.
• 42:54
  Yep.
• 42:55
  That's exactly what we're doing.
• 42:56
  I mean, we have a product called BioGut Pro, which is without a doubt class leading microbiome
• 43:01
  dysbiosis issue peptides.
• 43:02
  It's got six peptides and then it has three absorption enhancers in the peptides.
• 43:07
  So, and again, I already talked about it, but I'll mention it like traditionally, most
• 43:11
  people realize it injectable is the highest impact delivery system versus oral.
• 43:15
  But oral delivery systems are clearly now improving technologically.
• 43:19
  And if you understand, like you said, how to blend them, how to synergistically mix
• 43:23
  them together, you can actually put stability agents and absorption agents in the blend that
• 43:28
  will actually enhance the efficacy of the product.
• 43:31
  So again, the good news from us, and again, like I've spent so much time thinking through
• 43:34
  this and we do have some form letters that are amazing too, shout out to Alex Kickle.
• 43:39
  We think a lot before we make stuff.
• 43:41
  We don't just like willy-nilly throw it all together because all these different products
• 43:45
  have efficacy or have a regurgent effect.
• 43:48
  We sit there and we think, okay, like, are there going to be cross-chain reactions?
• 43:51
  Are there going to be stability issues, what you mix, you know, this chemical with this
• 43:55
  molecule?
• 43:56
  And so, all of our products are really thought out and we don't release anything unless
• 43:59
  we know there's not going to be any long-term issues.
• 44:02
  Like, I'll just tell you this when nobody even knows this comment, but we have a product
• 44:05
  called Bioabsorb and it's going to be the first of its time.
• 44:08
  It's going to be metformin dihydroberberum, which is, you know, Berberin.
• 44:12
  That's the most advanced form of Berberin.
• 44:14
  And in acetal, along with the B spectrum, because, you know, in a lot of people that have
• 44:20
  the polymorphic gene expression, metformin can deplete fully into pleatinethyning.
• 44:29
  So like, this supplement exactly will tackle all the issues of blood glucose, insulin sensitivity
• 44:35
  and glucose disposal, but in a way that nobody who is sensitive to one of the agents in
• 44:40
  the drug, I mean, it's a blend.
• 44:42
  And it's technically a supplement, even though there are drugs in it, will be, you know,
• 44:47
  with the word I want to say, maligned because we addressed every single cofactor.
• 44:51
  Yeah, which is great.
• 44:52
  And again, I'll go back to, I'm always looking at what is the consumer's, yeah, of course.
• 44:56
  That's always my optics on everything.
• 44:58
  How does that market?
• 44:59
  And how do people actually sell that?
• 45:01
  And again, it's, make it easy.
• 45:03
  Yes.
• 45:04
  Exactly.
• 45:05
  Because consumers want it easy.
• 45:06
  And people are coming to your talk today because they want to understand, but people
• 45:09
  are thirsty for this knowledge.
• 45:11
  They don't understand what it is.
• 45:12
  And I'm going to say, peptides remind me of the way that CBD was treated many years ago,
• 45:16
  that you go to a conference and everybody in their damn brother has a CBD infused something
• 45:21
  and they're like, oh, but ours is different.
• 45:22
  And it has CBD.
• 45:23
  And I remember going to a conference one time, it was actually a Cosmoprof.
• 45:27
  And I was like, I know yours has CBD.
• 45:29
  So does everybody's done this entire role?
• 45:32
  They're really like, nautical grades.
• 45:33
  Yeah, exactly.
• 45:34
  Like, what are you doing at a different?
• 45:37
  And peptides to me is now it feels like the new buzz word.
• 45:40
  It is.
• 45:41
  It is, dude.
• 45:42
  I mean, we should say this.
• 45:43
  You're the first person I brought this up.
• 45:44
  I actually now actually get disgusted when I go on social media now and I see all these
• 45:49
  people talking about peptides who literally don't understand what peptides are.
• 45:52
  Right.
• 45:53
  I mean, if you asked 85% of people who claim to be peptide experts, what is a peptide?
• 45:58
  They wouldn't be able to tell you.
• 45:59
  Right.
• 46:00
  They don't know that it's basically a amino acid sequence, fractionated proteins, signaling
• 46:04
  molecules at the cellular level.
• 46:06
  And they all work based on the length of the chain, right?
• 46:08
  A bioregulator or an oral-based peptide is a shorter chain and injectable peptide has
• 46:13
  a longer chain.
• 46:14
  That's the simplicity of them.
• 46:15
  And again, they all mostly are organic.
• 46:17
  They're synthesized in a lab, right?
• 46:19
  I mean, most of them are synthesized.
• 46:21
  But because they're all organic signaling molecules, there's no side effects.
• 46:24
  Well, in fairness, most people don't understand protein function.
• 46:27
  No, they're so.
• 46:28
  So the reality is is, you know, protein and people start associating with it like chicken,
• 46:31
  you know, as opposed to people actually understanding the real folding and unfolding process of
• 46:35
  protein.
• 46:36
  That's true story, dude.
• 46:37
  That's funny.
• 46:38
  These brought this up.
• 46:39
  So my daughter is a junior in high school.
• 46:40
  She has a 1480 on her SAT, she's a brilliant, you know, 4.5 and all the advanced courses.
• 46:46
  I literally asked her the other day, how many grams of protein, I mean, how many energy
• 46:52
  macronutrients standpoint, how many calories in a protein, fat, and a carb?
• 46:56
  No idea.
• 46:57
  Absolutely no idea.
• 46:59
  Our society does not teach anyone about nutrition.
• 47:03
  But again, think about it.
• 47:04
  Exactly.
• 47:05
  That's what I was going.
• 47:06
  I mean, why would you want an educated society on nutrition, which as you know is the most
• 47:13
  powerful drug, screw peptides and bioregulators and testosterone, food is the most powerful
• 47:19
  drug.
• 47:20
  Why would we want them knowledgeable about that?
• 47:22
  If they were knowledgeable about that, they wouldn't make all the poor choices and the
• 47:25
  big pharma, big agro, you know, all that stuff would not exist, bro.
• 47:28
  Well, you wouldn't even exist.
• 47:29
  We're putting people on SSRI's while they're eating McDonald's, too.
• 47:33
  It's totally different thing, but anyway, we do have a society that's gone upside down
• 47:38
  and I love that there is a fraction of the population, and I think totally the percentage
• 47:47
  of people are actually using peptides is just the immediate use of less than five percent.
• 47:50
  Oh, yeah.
• 47:51
  I'd say small single digits, unless people are like having peptide injected retinol or
• 47:56
  something in their type.
• 47:57
  I think you're right.
• 47:58
  I have a lot of people that come to me and say, oh, it's not true, bro.
• 48:01
  Like 12% to 15% of society is in peptides.
• 48:04
  I would say one to three.
• 48:05
  It's definitely less than five percent.
• 48:06
  One to five.
• 48:07
  I agree with you.
• 48:08
  And then after the FDA made all their changes, I know people that just like knee jerked away.
• 48:11
  Yeah, exactly.
• 48:12
  I used to buy from peptide science, but and you notice like websites are all over and then
• 48:16
  they could only accept PayPal and all the other craziness.
• 48:19
  Now I just listen to Jay Campbell, and I buy his stuff, but it's true.
• 48:23
  But the reality is that I think that we have a society that is thirsty for this stuff.
• 48:27
  I think we are in a bit of a tailwind moment right now, where we're seeing a heightened sense
• 48:32
  of awareness that is not just Bobby Kennedy driven.
• 48:35
  Yeah, of course.
• 48:36
  There's a lot of things going on where maybe it's the sun alignment, you know, that sort
• 48:40
  of stuff like your friend.
• 48:41
  But the reality is there's a lot of things going on right now, and I think bad times are
• 48:45
  creating strong men.
• 48:47
  No doubt.
• 48:48
  And I can't wait to see what the next generation is able to pull off because I think this
• 48:52
  group of college kids that we have coming out right now are just going to be different
• 48:56
  than we have seen in a while because you're seeing values come back.
• 48:59
  You're seeing the highest concentration of church attendance, this 20 something year old
• 49:05
  men, like just weird, like they're just over the Biden administration and all the nonsense
• 49:11
  and the COVID, you know, all the shit that came with COVID and we can just wrap by saying
• 49:15
  this, dude, like, because I haven't brought this up yet.
• 49:17
  And I know you're going to say, yeah, peptides are the crypto of health care.
• 49:23
  This is the decentralization.
• 49:27
  People now have two paths, right?
• 49:28
  Like you can become, as I like to say, sovereign, powered and free, the proactive scientists
• 49:33
  of your own health and pay whatever costs out of your own pocket, or you can be, you
• 49:38
  know, the government subsidized sick care, illness medicine, supporter, you know, advocate
• 49:44
  or whatever and say, my co-payment is $40 and that's all I get paid for.
• 49:49
  I just used that phrase earlier today.
• 49:51
  And bro, that's where we are now.
• 49:53
  I mean, again, me and you are doing these crazy peptide injections and cocktails and blends
• 49:58
  and all this stuff and these other people literally have no idea.
• 50:02
  It go to their HMO or their PPO, they go to urgent care, they sit there when they have
• 50:08
  sniffles.
• 50:09
  I mean, you and I live in a different world, dude, we're in a quantum reality and the goal
• 50:15
  is to get them over and the goal is to not optimize just ourselves.
• 50:19
  So if it's three percent, dude, how much more can we get over?
• 50:22
  That's the real question.
• 50:23
  And it's a matter.
• 50:24
  And it's a matter.
• 50:25
  And education and simplification.
• 50:26
  Yeah.
• 50:27
  I mean, knowledge is power, but can we double it or is 10 percent real?
• 50:29
  I don't know.
• 50:30
  I actually tend to think that as form functions, they start to improve, like they're saying,
• 50:36
  like it's not all injections, right?
• 50:37
  Because peptides are weirdo still, of course.
• 50:39
  But I think as, you know, even oral peptides, people are taking the more 100 percent.
• 50:44
  Well, they don't like needles, they don't like pills either.
• 50:47
  Yeah.
• 50:48
  And as you're starting to see topicals and as you're starting to see these types of
• 50:51
  other things, like I think it's becoming more accessible to the average person, but supplementation
• 50:56
  itself is a struggle for most people.
• 50:59
  Compliance, patient compliance is the worst part of healthcare for conventional medicine
• 51:04
  as well as alternative medicine, like just getting people to comply 100 percent is the
• 51:10
  biggest issue.
• 51:11
  Dude, like I'm so glad that you came by today.
• 51:13
  Thank you.
• 51:14
  It was amazing.
• 51:15
  Biolongevity labs, I make a recommendation in the show notes.
• 51:19
  You'll actually see the links to biolongevity labs.
• 51:22
  Can't wait to see what you're coming out with next and all this cool stuff.
• 51:26
  Like I love the idea that you're simplifying peptides for people and actually coming up
• 51:29
  with stacks that are pre-made, if that makes sense, like you're pre-formulating, taking
• 51:33
  the guest work out of peptides, everything from bio-regs all the way to high performance
• 51:39
  type things.
• 51:40
  And I'm also excited to see, like as we're talking about, like whether that's microplastics
• 51:43
  or low testosterone through, all of the things that are actually causing oxidative stress
• 51:48
  on us and hurting our bodies in that way.
• 51:52
  I love to see that there are innovators out there that are actually finding solutions
• 51:56
  for these things and being available because I think we can get our health back on so
• 52:02
  many different levels.
• 52:03
  But I think we can absolutely get it back.
• 52:06
  And for the men who are listening who are looking for what is my optimization, how do I perform
• 52:12
  better?
• 52:13
  What is the performance driven living right now?
• 52:15
  How do I perform better?
• 52:16
  What is the 1% tomorrow that I wasn't able to do today?
• 52:20
  1% better kind of thinking, peptides are that push, peptides are that one trump card that
• 52:25
  comes out and is able to take people to the next level.
• 52:27
  And I say that, you know, you've heard me talk about even the healing of my own finger
• 52:30
  level.
• 52:31
  Like that's crazy to me, but that Wolverine healing type tactic, that idea that you're
• 52:36
  able to build muscle faster.
• 52:38
  The idea that you're able to, you know, manipulate GLP agonists in your body to actually,
• 52:43
  you know, increase your ability to be able to even fast.
• 52:46
  Yes.
• 52:47
  Exactly.
• 52:48
  And fasting is just going to help you eliminate senescent cells, you know, all the things
• 52:52
  that go with it.
• 52:53
  Right?
• 52:54
  This is multi factors through a much larger story.
• 52:57
  But thank you for being here and thank you for giving that kind of stuff.
• 53:00
  Obviously, bio longevity labs will put in the show notes anywhere the people would want
• 53:05
  to follow you and your podcast.
• 53:06
  Yeah.
• 53:07
  No, 100%.
• 53:08
  So I have a URL or a vanity domain that I send people to whenever I get on podcast and
• 53:12
  again, there are a lot of you.
• 53:13
  Thank you so much for having me on here today.
• 53:14
  Sure.
• 53:15
  J Campbell dot com forward slash free books.
• 53:17
  And at that page, all of the books that I've written, which are eight, only five or international
• 53:22
  of us sellers, but I've written eight books.
• 53:24
  I give away.
• 53:25
  I was in the intro.
• 53:26
  No, it's a joke.
• 53:27
  I give away all my books.
• 53:28
  Of course, always it's downloadable free PDFs.
• 53:31
  There's also a bunch of other stuff that you can get there for free.
• 53:34
  As you know, bruh, I'm a service to others individual and it's all about impact.
• 53:38
  How many people can I serve?
• 53:39
  How many people can get this information?
• 53:41
  I'll leave you with this.
• 53:42
  We're also developing a for the first time ever.
• 53:45
  It's coming very soon.
• 53:46
  A blend of NAD plus MOTC and injectable five amino and dude, that is going to be a game
• 53:54
  changing peptide.
• 53:55
  Any body who is metabolic with dysregularity or insulin resistant or inflamed, you know,
• 54:00
  if you know, I like to, you like the term metabolic dumpster fire.
• 54:04
  If you inject that peptide into you, you will have the energy of a totally different person.
• 54:09
  And again, as you know, for those type of folks, it's about giving them the motivation
• 54:12
  and the physical energy to move and to exercise and to feel better.
• 54:17
  And so that's going to be a game changing peptide.
• 54:18
  We're really excited about that.
• 54:19
  And the truth is, only when we're able to reclaim that energy or we're able to actually
• 54:23
  live out our purpose.
• 54:24
  Exactly.
• 54:25
  Exactly.
• 54:26
  And what's the Bobby Kennedy phrase that a man with, you know, the man with no problems
• 54:30
  has 100 dreams and then with one problem has one.
• 54:32
  One.
• 54:33
  And I think that's the idea is like, how do we get people back to optimal because when
• 54:37
  people are back to optimal, they're dreaming again.
• 54:39
  And a society that dreams is a society that grows and I love that as well.
• 54:43
  Thank you so much for tuning into the performance driven living podcast with my guest, Jay Campbell.
• 54:48
  Appreciate you being here, buddy.
• 54:49
  Thank you, brother.
• 54:50
  That was awesome.