Latest / The SmallBizChat with Melinda Emerson / Hit It & Quit It with Nick Ron, Carole Mahoney, Chanel Christoff Davis

Transcript

Hit It & Quit It with Nick Ron, Carole Mahoney, Chanel Christoff Davis · The SmallBizChat with Melinda Emerson

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  3210
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  ignition.
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  Lift off.
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  Ending small business failure.
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  Welcome to the small biz chat podcast with the number 1 small business spurt, Melinda Emerson.
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  Melinda's goal is to end small business failure, and she'll give you the information
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  you need to succeed and live the life you dream of.
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  Now here's your host, the small Biz chat lady herself, Melinda Emerson.
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  Are you waiting to unlock a path to national success?
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  Register today for my live event ran in demand live in Philadelphia, September 21st to 23rd.
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  Joined top authors, speakers, coaches, and consultants to learn how to transform your
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  brand, expand your reach, and dominate your industry.
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  It's time for you to take the spotlight you deserve.
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  Secure your seat today.
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  Now what I wanna do is bring back all of my guests for today, and we're gonna have a little
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  panel that I like to call eat it and quit it.
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  And let me tell you why I call it that.
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  I'm gonna ask each of you the same question, and you only have 30 seconds to answer and you
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  cannot repeat someone else's answer.
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  So if someone steals your answer, you better come up with another one, quit.
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  Okay.
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  So welcome back Nick Ron, Carol Mahoney, and, of course, Chanel Cristal Davis.
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  Alright.
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  So here's how we're going to do this, guys.
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  We're gonna start with you, Nick, because you've been on ice the longest, then we're
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  gonna go to you, Carol, and then you Chanel.
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  So our very first question is, what is your favorite podcast?
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  What is your favorite
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  podcast?
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  EOS podcast, and Craig Gershell, has the leadership poscat.
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  So I'd say this, those are a close tie.
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  EOS stands for entrepreneurial operating system based on a book called Traction, and, they they
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  do a lot of consulting with small businesses, small, medium sized businesses across the
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  country.
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  So You get to hear from a lot of different groups and always a lot of wisdom there.
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  I like it.
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  I like it.
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  Carol, what's your favorite podcast?
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  So my favorite podcast was made.
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  Brown's podcast here to lead.
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  But I think she did discontinue this time.
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  I went on the hunt for my next one, but My second favorite one in because that was not
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  always available is, Jill on money is really focused on women and issues and money around
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  those types of things.
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  And so that's that would be my second favorite other than Bernie Brown.
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  Love it.
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  Chanel, what is your favorite podcast?
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  My favorite podcast is follow the leader.
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  I am the executive producer in host.
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  So if you're looking for a new podcast, Carol, I think I just helped you out.
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  Follow-up later, and we're starting out 6 seasons.
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  I'm so excited about Awesome.
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  Awesome.
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  Alright.
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  Next question, Carol, you're gonna be 1st this time.
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  Then you Chanel, and then you, Nick.
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  Alright.
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  What is your favorite business app?
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  Favorite business app.
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  Favorite business app I would have to say is Canva.
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  I'm with the Canva.
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  Do it on your mobile phone and anywhere else.
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  Canva has come a lot of white.
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  Canva's really, really, you know, added a lot of features that make it really, really cool to
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  use.
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  Alright, Chanel.
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  What's your favorite app?
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  My favorite app is American Airlines.
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  I travel a lot.
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  So I love to be able to see where I'm gonna be seated, and I wanna get treated like the queen
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  that I am.
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  So I have to navigate Please put me in group 1.
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  Thank you.
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  And, I mean, I appreciate it.
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  I love it.
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  Nick, what is your favorite app?
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  I have to say with the the app that my TV uses a lot is Asana, a s a n a, and it's a project
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  management app.
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  And you can get out of your phone and, you know, mobile on your desktop anywhere, and it
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  keeps everyone without sending a 100 emails.
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  You can track tasks and activities and work as a team on projects, and it's just been
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  extremely easy to use, and it's cheap too, which is always good.
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  Yeah.
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  Love it.
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  Love it.
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  Alright.
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  Next question, you guys.
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  This one, Chanel, your first, then you, Nick, and then you, Carol.
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  What is your favorite old school marketing tip.
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  My favorite old school marketing tip is Gibber's Game.
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  I was taught very early after college, graduating, graduating from college and taking
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  on the role of business development for my firm.
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  That you should focus when you network on how you are going to impact the person you're
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  networking with.
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  What can you give lead with that instead of always thinking about how they're gonna help
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  you.
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  I love it.
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  I love it.
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  And I I that is, perfect advice.
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  Alright.
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  Nick, what's your favorite old school marketing tip?
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  Anything you're marketing, you have to clearly communicate the benefits.
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  He has to tell what what's in it for me.
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  That's what the the consumers think.
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  You know, what what how's this gonna benefit my life?
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  So just like Carol was talking about, don't focus on you how it's gonna help your company
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  grow.
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  What's in it for the consumer.
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  Exactly.
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  And, Carol, what's your favorite old school marketing team?
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  Stop waiting for your cat to bark.
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  So what I mean
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  by that, stop pointing to your cat to bark is is that as, we in market, we ring the bell and
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  we think that everyone's going to come running like DePavelo's dogs, but buyers act more
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  like cats.
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  Is so stop waiting for your cats to bark.
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  Got it.
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  Got it.
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  Alright.
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  Last question.
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  This time, Nick,
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  you are 1st, then you Carol, and then you should out.
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  What is the best business book that you've ever read?
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  That's tough.
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  I've read a lot of great ones.
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  I think it's a tie.
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  Good to great by Jim Collins.
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  Just a classic, and traction by Gino Wickham.
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  It's just a viable for anyone who's running a small, a medium sized business.
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  I'm I'm a big fan of traction.
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  And, certainly, Jim Collins did the great as a classic.
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  Carol, what's your favorite business book?
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  This is a tough choice, but I'm going to say the science of selling by David Hockfeld, and
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  I've actually quoted him in my book because he distilled over 400 studies on how buyers make
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  decisions today and the colleging behind all of that.
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  Love it.
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  Love it.
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  Chanel, what is the best business book you've ever read?
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  I love the e myth revisited by Michael Gerber.
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  And anyone who asked me to mentor them that's required reading before I meet them.
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  I love it.
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  I love it.
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  You know, my favorite book is actually disrupt you by Jay Samet.
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  And I love that book because he says in order to disrupt the world, you gotta start by
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  disrupting yourself.
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  Listen, thank you guys so much for being guests on my show today.
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  At Carol Mahoney.
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  Be sure to order her brand new book by her first.
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  And finally, thank you to Chanel, Kristoff Davis.
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  If you're interested in getting help with your sales taxes, head over ddhatech.com.
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  And thank all of you for joining me on this episode of the small business chat podcast.
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  If you are an author, speaker, coach, or consultant, I want you to come Philadelphia,
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  September 21, to the 23rd for my brand in demand live conference.
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  I'm gonna be teaching everything you need to know to attract your ideal customers to chase
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  you.
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  You don't wanna miss it, go to my website, smallbizladyuniversity.comforward/ brand in
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  demand live.
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  All of the details will be coming out soon, so get on my waiting list so you don't miss any of
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  the details.
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  You know, I always love producing this podcast because my mission or small biz chat is to end
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  small business failure.
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  I will leave you with this.
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  You never lose in business.
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  Either you win or you learn.
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  God bless everybody.
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  Are you willing to unlock a path to national success?
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  Register today for my live event, brand and demand live in Philadelphia, September 25th to
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  23rd.
• 7:59
  Joint top authors, speakers, coaches and consultants to learn how to transform your
• 8:04
  brand expand your reach and dominate your industry.
• 8:07
  It's time for you to take the spotlight you deserve.
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  Secure your seat today.
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  Thanks for listening to the small biz chat podcast with Melinda Emerson.
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  Subscribe to this pod cast wherever you listen to podcasts and join us next Wednesday for more
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  fantastic information and interviews.
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  By visiting Melinda's website succeed as your own boss dot com.
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  Thanks again for listening, and we'll see you next week.