Doug Zarkin, Fmr. CMO of Pearle Vision
This episode of the RETHINK Retail Podcast was recorded live at the Lead Innovation Summit 2023. In this episode, guest host Simeon Siegel sits down with Doug Zarkin, a marketing expert who has captivated the world of eyewear for over a decade through his previous role as CMO of Pearle Vision. During his tenure at Pearle, Doug played a pivotal part in transforming the brand by shifting its focus from transactional discounts to building exceptional eye care experiences. His prior ventures took him from the youth and entertainment division of Gray Advertising, to a stint at Avon, and later…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.