Latest / X-Factor Marketing With Wendy Forsythe
418 Pumpkin Pies, 60 Leads, Zero Ad Spend: Yvonne Khoo's Thanksgiving Campaign
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418 pumpkin pies, 10 pickup locations, zero ad spend—60 organic leads in 90 days. Yvonne Ku partnered with a local bakery, got three home builders to host pie pickups at their model homes, and turned a Thanksgiving giveaway into a lead generation machine. The bakery blasted her campaign to 10,000 people for free, one location refilled three times, and a hockey mom connection landed her on local TV. She breaks down exactly how she built the campaign from scratch, why the…
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