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Our Current Online Marketing Icks | How to avoid scams & market ethically in 2024
Rachel and Jess discuss their current marketing tactics and trends that are giving them the ick, such as income claim marketing, faceless accounts, and descaling hype. Learn what we think they mean, along with how to avoid falling for marketing scams and ethically market your business in 2024.
Key Takeaways:
- Income claims and result claims can be seen as icky if they lack transparency or rely solely on monetary success. Balancing these claims with case studies and showcasing the journey to success can help build trust with potential clients.
- Hyper scaling, while tempting, can lead to…
The skinny
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