Latest / None of Your Business Podcast / Abbey Wolin From Paintbrush to Powerhouse

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Abbey Wolin From Paintbrush to Powerhouse · None of Your Business Podcast

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Jewish community in general is very entrepreneurial in spirit.
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On the flip side, when it comes to women, I see two things.
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But either they're very entrepreneurial in spirit and
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they're tough as nails, or they're sheep and they follow
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whatever Mower told them to do and whatever mommy and daddy
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told them to do. And then they get married and
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they do whatever their husband tells them to do.
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My message is to like, just wake up.
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Like, wake up. What do you want for your life?
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We talk about ROI return on investment.
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Well, what about ROI? Return on intention?
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It's Azar Connecto. Like, I literally couldn't do
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what I do today without my husband.
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I said he does laundry. He takes my kids to school every
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single day. I want to give women the
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education that they can do anything they want to do if they
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want to do it. If they don't want to do it,
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that's fine. They don't have to.
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None. Of your business Oshi.
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None of your. Business Michael, It's the None
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of Your Business podcast hosted by Michael Anoshi.
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Welcome back, everybody, to another amazing episode of the
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None of Your Business podcast. Thank you to the Prime Source
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production team. Thank you to our newest sponsor,
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Twillery. Oh, my gosh.
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Oh, She. You're wearing a Twillery shirt
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by chance? I did not plan this.
1:12
That's amazing. Is that for real?
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Yeah, it's official. It's official.
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Guys, We're getting a check. We're getting a check and we're
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going to be getting clothing. This is not a Twillery shirt,
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which is why it doesn't look as good and I have to give it to
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the cleaners. But if I was wearing Twillery, I
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perhaps might look a little bit better.
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Yeah. What would you say you?
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Can use all the help you can get.
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So thanks, She, I appreciate that.
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Well, again, thank you to the Prime Source production team as
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well, and the Tullery people, Ellie, Melk, Bloomstein and
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Saki, who was the person that brought it up in our
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conversation on the podcast. They heard us, they reached out,
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and here we are today. So it's amazing.
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We love it. I'm excited.
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Yeah, they're actually opening up new stores.
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It's their new thing, you know, like Charles Truitt, like we
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have stores now, like, you know, and.
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They're they have one store now. They they're opening a store now
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in Lakewood and I think they're opening another store in Five
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Towns, which is pretty cool. Beautiful.
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So, yeah, we love their clothing.
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And Usher, you look great. Thank you.
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And I guess now I know why. And yeah, so we have with us a
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very special guest. The reason why I say special is
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because Ushi and I both share something together with this
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guest is that we don't know you. And the exciting part about this
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is that we're going to get to know you on the podcast.
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And welcome, Abby. Thank you for having me.
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We appreciate you being here. Abby Wollen.
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Am I saying that correctly? Amazing.
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Abby. You know, we have this thing
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that we do to get the guests and our listeners to get to know who
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you are. But the wonderful thing about
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this now is that we're going to get to know you as well.
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I did not read this yet. And that's the way I like to do
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it. So we printed out as a ChatGPT
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said. What about you?
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I'm a little afraid. Have you ever seen what ChatGPT
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has to say? I've seen what the Internet you
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know, has on me. I've been on, you know, social
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since its inception in 2009, so it probably has a lot of data.
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Is that a thing? Social inception was 2009.
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I didn't. Even know that Facebook I think
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was around maybe 2004 maybe. I don't remember.
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Don't quote me on that. That's OK.
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But in 2009 it asked me if I wanted to have a business page.
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So like I remember that pop up, coming up.
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Really. Yeah.
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And I said OK, I don't know what this is.
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And that's how I started my business.
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Why not, right? I don't remember a world without
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the Internet. I just don't.
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It feels like it's been around forever.
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Yeah, yeah. But, well, this is the next step
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of this is the soul shell. This is the world of Facebook
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and Instagram and all the other people Stefan's going to check
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for. Evan's Fact Check.
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Yeah, we could be. Very wrong.
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Be careful of what you say. It was 2009 when it asked me.
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I believe 2010 was when I started SO.
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Wow, OK, I don't remember dates like that, by the way.
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Good for you. I like that people remember
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those things. All right, ChatGPT says what?
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Let's see what we got here. She turned a paintbrush into a
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business plan and somehow made both look effortless.
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Yeah, wow. OK.
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What are they talking? About Well, I have no idea what
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I keep reading. OK, well, that's that's the
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first thing they say. We're gonna you're gonna get
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into that in a minute. Abby doesn't just paint mugs.
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She paints Rd. maps for women who want to crush it in
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business. Yeah, that's really good.
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So like consulting for women on business?
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So basically I started in my first company was campaigns and
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glassware. I sold it all over the world and
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glassware, I mean like pitchers, cake Dome salad bowls.
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And I sold this to stores. I, I did, I started on I'm from
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Long Beach, Long Island. So my sister had once said to
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me, Hey, do you want to come in, you know, sell your glassware
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that you've been painting, like, on a boardwalk?
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And I was like, OK, so, you know, they have like, a Long
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Beach has this art fair every summer.
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So I did, and I sold out that day.
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And I was like, maybe I have something.
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I started the circuit, you know, like, you go to all the Shoal
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circuits, like on Hanukkah and like, before the holidays.
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And one store came to me and said, hey, have you ever thought
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of wholesaling? And I was like, what's that?
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And then she kind of like taught me the business.
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This is Breezies in the Five Towns.
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And then from there, the company just grew.
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I was selling to like hundreds of stores all over the world.
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Wow, you're a teacher, an artist, a strategist, and an
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entrepreneur. Abby Wollen collects job titles
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like most people collect coffee mugs.
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This is true. By the way, Speaking of which.
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Entrepreneur. You are going to get our none of
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your business coffee mug, yes? It was already worth the trip,
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wasn't it? It was, but I also like that
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line. I need to steal it.
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You know what, you could take any of these and use it, but
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it's, I guess Chachi Peti gets used to it.
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I I tell it in advance, like, OK, this is the person's name.
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I have a segment called Chachi Peti said what?
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Give it to me and it just spits it out.
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Yeah, very good. And well, so far, it's positive.
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You never know what turn it might take.
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I don't know. She.
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A nasty turn. She built Not too shabby with
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the number 2, which is ironic because nothing about her hustle
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is shabby. What is that?
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My company was called Not too shabby.
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My mom used to. I have a sister named Shana.
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And so my mother used to like scream out like, you know, ETA
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Shana shabby. And so I became shabby, shabby
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Abby, I'm not shabby. But my mom used to call me that.
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Then I was like, oh, that's cute.
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I can call my company. Not too shabby.
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Yeah, that's not a bad twist on the word, especially with your
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name in. It we like that coming up with a
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name is not easy, not. Too shabby.
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Yeah, that's pretty creative. OK.
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I remember when we came up with the name of none of your
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business, it was like a name. Thank you.
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I appreciate that. And it was like a 10 hour
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brainstorm session with my neighbors and my family and some
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creative thinkers. And, you know, first we were
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going to do in your in the couch.
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That was like the first thing that we came up with.
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And then, you know, in your business and then it went to
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none of your business. That's how it evolved.
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But cool. So some people sell products.
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Abby creates movements and then teaches you how to scale them.
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Yep, Chachapiti really likes you.
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Yeah, it does. And how have you done that?
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So in about I think it was 2018, two thousand.
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Well, 2016 at at that point I got very overwhelmed.
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I was painting way too many pieces per week.
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I was almost like 500 pieces I had, I had about 6 employees.
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So you have to end your day like I would get glass from all like
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from China. It would come and I would have
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huge containers coming to my, my, my studio.
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And then every single piece of glass had to be checked when it
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came off the truck because you have to account for the broken
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pieces. And if it was sitting there for
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over a week, they would, you know, the, the distributor would
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say, oh, well, it could have broken in your place.
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So I had to count every single piece.
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We had to account for it. Fine.
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So now I have we, we take that off, we put it on the on the on
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the shelves. Then from there we have to clean
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every single piece. Every single piece has to be
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prepped that it has to be painted.
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Then it had to be clean. Oh fired.
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Then it had to be cleaned, then it had to be shipped.
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So we were selling so fast that let's say for example, on a
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Thursday, we would get everything to our stores because
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Sunday is a big day for stores. So we would get it to them by
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Sunday. Sunday they would sell out.
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They would put another order in on Monday and I was painting
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about 500 pieces a week. Yourself.
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You yourself were painting them. So like we would prep them so it
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would have like, let's say a background or would have like
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some sort of pattern in the back.
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And then I would paint the roses.
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I went through so many people trying to get them to learn how
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to make my roses and nobody could.
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It's mostly floral. The the geometric ones I could
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get people to do, but the florals, it was just, it was all
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me. And at the time, I also had one
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of my sons was going through a, a pretty difficult time at
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school and he was sent basically he, we, we moved in from one
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school to another school and then he ended up starting at
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another school, but they would only take him half day.
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And so now I have this child who is disruptive in a glass studio.
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How old was he? He was five.
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Oh boy. So that was like it was just
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very, very difficult. So now I'm having I have a child
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at home. I'm trying to build this
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business. My husband and I were actually
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passing ships in the night because I would get the kids off
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to school. I would then go to work.
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I would come home by three. I would that right, because all
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my kids were coming home. Then I would get them all the
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dinner, I would get them everything they needed.
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I would do homework with them. My husband would walk in at 7, I
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would go back to the studio, work there till 2 and then come
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back home. And he was getting up at like
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what, 5 to go to because he was, he's in construction.
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So he was up and out like very early in the morning and he
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would do Basika. And so like we were just passing
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ship in the night. My son was having these issues
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and my stores couldn't get enough of it.
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And so at some point I just said like enough, like enough, enough
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because I wasn't, I wasn't also making enough money.
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Like I was working so hard and I wasn't, the profits weren't as
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good as what it should be, right?
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If you're working that many hours and you're working that
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hard. And so I decided to do something
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called the 30 day challenge. And I was like, I'm going to
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figure out what's wrong with my business and I'm going to take
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you guys along the ride. I had followers and I had at
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that time Facebook had mitigated to or migrated to Instagram.
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So I'm on Instagram, I have about, I don't know, 4005
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thousand followers at the time. That was a lot like this was
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like a really early new, it was like 2015, 2016.
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And I'll never forget. I ended up getting online and
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talking about it openly about business.
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This was before you have to remember this.
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There was no education on YouTube.
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Nobody was talking about entrepreneurship on YouTube.
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And every person that I would go to in the woman who were in
10:06
business, like asked some business questions, they were
10:08
like, figure it out on your own. I figured it out.
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You'll figure it out. Like nobody would give me like,
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well, how do you look at like what are COGS?
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What are you know, how do I figure out how to price
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something? Did I even price it right?
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Like nobody would help me. My husband finally found
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somebody within our shul who would sit down and he was a man
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and he actually gave me a ton of support and a ton of help.
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And I vowed that I would never do that to another woman.
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That if that, if I would never gatekeep my knowledge.
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And so that's when I, I just started talking about it like,
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here's what I'm doing, here's what my pricing was.
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This is why I'm failing. This is why I need to fix and
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I'm going to do it. And all of a sudden I went from
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4000 followers to 10,000 followers within like a month or
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two. And people were were just
10:53
polishing for the knowledge. They just wanted to like, it was
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like almost like opening up the floodgates.
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And from there I started to do a business challenge with other
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women. And I started teaching them and
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I had workshops and I had classes and I started to pivot
11:06
into this education piece. And at the same time, I grew my
11:10
profits on my not too shabby business by 20%.
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So it was amazing and I wasn't working there all day and I was
11:17
able to be home with my son and it was like I was able to like
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focus on him. And it just like the whole thing
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just opened up. I was like, wow, like, I really
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understand this and I need to get this back.
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And at the same time that that was happening, the Jewish woman
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entrepreneur Jwei don't know if you've ever heard of them.
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It's an organization for non for women.
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She came to me and she asked me Haya Haya Powell fisherman.
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She said to me, would you consider helping us run the new
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the conference in 2019? And I said, yeah, absolutely.
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Before that, I was, I was an educator.
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I was a teacher for 14 years prior to growing my own company.
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And I ran that conference. We had 500 women there and like,
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I was obsessed with it. I, I just, it was, it was
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amazing. We had all these women.
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I remember saying there's two things that I really want women
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to get #1 is I want to open up the floodgates of China.
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Nobody understands how to buy in China, how to sell in China, how
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to, how to get product from China.
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And we had somebody who literally told them everything
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from beginning to end. It was like amazing.
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And the other thing that I really wanted was a Shopify
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representative because Shopify was so new back then, but like
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it was the biggest e-commerce site and we had an actual
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Shopify representative come to conference and give a class and
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people were just, the women were just, I don't know.
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I don't know how to explain that they were like sponges, like
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just taking in the knowledge. And then from there, I helped
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the JWE find help. I helped them grow, get funding.
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I walked out and I built my own agency because what I heard from
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women mostly was, well, if I had more eyeballs on my product or
12:50
service, I would make more money.
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And we all know that that's not necessarily true because that's
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only what marketing is only one tool.
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And but I figured maybe that was my way of getting more, like
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helping more people. And so I built a marketing
13:04
agency because once I first, because I wanted to help more
13:08
women grow their businesses. And second of all, once I did
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the conference, people just started like coming to me.
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So like Nivea or Shilayam, COVID hit, by the way, COVID hit in
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2020. So that was right after the
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conference has to 24/7 came to me and said, hey, we need to
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raise $1.5 million. Will you help us?
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Well, really they needed to raise 1,000,000, but we've
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raised 1.5. We actually did Supermarket
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Sweep at Evergreen. We did like a huge celebrity
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like I don't have you ever watched Supermarket sweep in
13:35
like the 90s? It was like my favorite TV show.
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When you were sick you would watch it.
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It was on TLC. It was a great show but
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basically you have like these guys and women they're like
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running down a supermarket with their like shopping cart trying
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to put things in. So we did that with heads
13:47
turning 47 raised 1.5 million. Then template shop is of
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Rockland County came to me and they asked me if I would you
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know, help them, you know, do a campaign.
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I did that for them and then slowly but surely it's just like
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snowballed into like a, a, a, a fairly large marketing agency.
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And we work with some very big clients like American Dream, the
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Altair Hotel Yahad, which is under the OU so.
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I got. I got to be honest, I'm
14:09
overwhelmed. You need to slow down.
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Wow, you're giving it to us all on one leg.
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You know we, we. That's great.
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It's great. It's fantastic.
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I'm. Thinking like, OK, now's the
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time when Oshi says slow down, Michael.
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It was in the tip of my tongue, but I was and one way I wanted
14:24
to be respectful. And I also like you're on,
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you're on a roll, you're on fire.
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You're on fire right now. I don't want to stop you, but a
14:32
part of me singing like I gotta remember that so I can come
14:34
back. Like I remember that I heard
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like 3 or 4 different big things.
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No, this is. Great.
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It's great doing which is. Which is amazing and you're a
14:41
powerhouse. You really are.
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Congratulations. And I'm like inspired by this.
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I'm motivated by what you're doing.
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I just want to go back to the office right now, go back to
14:51
work. I'm like, what am I doing over
14:52
here? Keep it to go around.
14:53
Look what she's accomplished. I got a lot of catching up to
14:56
do, but we we got to dial this back.
14:58
We got to start somewhat from the beginning.
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We always say, what does the beginning mean?
15:02
I don't want to hear when you were an infant.
15:03
We want, we want to go back to when things somewhat got
15:06
interesting for you, you know, when you started getting some
15:09
notoriety in your life. You know, let's, let's take me
15:11
back to the earliest thing you can remember.
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Who are you? Who is when?
15:14
You When did you recognize that you were an artist?
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At what age did you start doodling?
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Crazy story, yeah. OK, so I was raised in LA, grew
15:22
up in, in Los Angeles. I, my mother, OK, my father
15:28
passed away when I was 11. My mother remarried when I was
15:31
13. So we moved from LA to New York.
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OK, They had five, They had four kids.
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We had five kids. It became a Brady Bunch.
15:40
Wow, you combined families now have nine kids?
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Nine people together moved to Long Island.
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Do you remember that time when your father passed away?
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Do you remember that? Oh, 100%.
15:49
Yeah. Yeah, you.
15:49
Remember the details you remember, how you felt and all
15:52
of that. Yeah, I'm saying he, well, he
15:54
was diagnosed when I was 6. So I remember him sitting down
15:57
and telling us, you know, he has cancer.
16:01
He had Melanoma cancer. He was a redhead.
16:03
So everybody please like put your suntan lotion on.
16:06
But yeah, so he he was diagnosed at, well, he died at 36.
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He was 36 years old, so really young.
16:12
I gave him five years. So he was diagnosed at 32.
16:14
Very, very young. Very young.
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I was 11 when he passed. My youngest brother was 1 so.
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Were you the oldest? No, I had an oldest, I have an
16:23
old sister. One older sister.
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Yeah, one older sister, then a younger sister, and then two
16:27
brothers and. And you were living in LA at the
16:30
time we. Were living in LA.
16:31
You were born there. That's where you're from.
16:32
That's where your parents are from.
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I'm a Valley girl and I remember them just sitting us down and I
16:39
thought it was like a stomachache.
16:40
I didn't know the gravity of the issue.
16:44
As he got sicker and sicker and sicker, it became pretty
16:48
evident. Like there was, I mean, you
16:51
know, there was just, there's a, there's a lot, there's a lot,
16:54
which by which by the way, like as an adult, like you start to
16:57
especially when you become a parent and especially when you,
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you, you know, like I'm way past that age now.
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But when you hit 36 and you're like, Oh my gosh, I live past my
17:06
own parent. That's a huge, like huge
17:09
milestone. And like a lot of child trauma
17:11
comes out and you have to like deal with a lot of it a lot, a
17:15
lot of it. But yeah, so I I my mother
17:19
remarried. And when she remarried, he was
17:21
also, we were we were all raised Besiakov.
17:23
But when they remarried, they actually sat a sound and said,
17:27
you know, I'm going to uncover my hair.
17:29
I'm going to become, you know, more modern.
17:31
Your mother. Your mother said that you can
17:33
wear pants, you go to public school, whatever you want to do,
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you do. And I think it's because, like,
17:37
all of us as children were just questioning and we were wanting
17:41
more and, you know, different things.
17:43
And at the time, like, I was always like a questioner.
17:46
Like I was always like pushing boundaries like that.
17:49
So my so I was like, oh heck yeah, this is awesome.
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Happened to be that my 8th grade teacher was from LA, her name
17:58
was Shashonna Heyman. She she passed away.
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She was actually in the Sparrow attack.
18:03
She was, she was, she was pregnant.
18:06
She was four months pregnant. I remember that attack.
18:08
Yeah. And she, she was four months
18:09
pregnant. She passed away and it was
18:11
devastating for me. But she was from LA.
18:13
She actually knew about my dad. She knew that he passed away.
18:15
And when she asked me in 8th grade, where are you going to
18:18
school next year? And I was like a public school,
18:19
probably because I didn't care at the time.
18:21
I was like just trying to survive.
18:23
And she was like, you are not going to public school.
18:25
She ends up getting me in Hank Hebrew Academy, Manassa County.
18:27
So I ended up going there and in around.
18:33
That's a crazy story that we could bring in also.
18:35
But what happened was that I was every summer I would go back to
18:37
LA and I actually met my husband when I was 15 years old in LA.
18:42
He's a city boy. I was a valley girl.
18:44
He went to Yulah. We just randomly met.
18:46
And I always say that his, my father was the shotgun because
18:50
his father was my father's cancer doctor.
18:52
And I remember meeting him when I was in second grade and he and
18:55
I had like, pigtails. And he's like, oh, I have a son
18:58
just your age. And I was like, oh, OK,
19:00
whatever. Like, what are you supposed to
19:01
say back? You're like 6 or 7 years old.
19:03
Anyways, I meet him years later. We're 15.
19:06
We're hanging out friends and like we became best friends and
19:10
we would like see each other like every like, you know, like
19:14
just twice a year, but we would talk on the phone all the time.
19:16
I remember saying to him, remember what, you know, one day
19:19
maybe we'll be able to see each other on a phone.
19:22
But it's very hard to have like a a long distance relationship
19:25
in general. And second of all, when you're
19:27
in the Orthodox jewel, even if you're in a modern Orthodox
19:29
Jewish school, like everyone's trying to break you up and
19:31
everything but the ends up going to Israel.
19:33
Got married at 19. The rest is history.
19:35
We're been together for 29 years.
19:37
But anyways I don't. I want to, I want to pause on
19:40
that side. So what's your feeling on that
19:42
in terms of teenagers and boys and girls and dating?
19:46
You have any thoughts on that because you went through it?
19:48
It's an interesting topic. It is, it's what's interesting
19:51
is that my husband became is very, very like he's moved much
19:54
more to the right and like it would not even be possible, like
20:00
the way that we've raised our children.
20:01
So we never really had that question like come to us.
20:04
But I do believe that when you're soul mates like you, the
20:08
the harder you push them apart, the more they're just going to
20:11
want to come back together. So you have to give them
20:13
freedom. That's the one thing that I say
20:15
to my mom that I give credit to my mother because even though
20:17
people were like questioning her, why did you like allow your
20:20
kids to do what they did? That freedom allowed me to
20:23
actually figure out who I wanted to be.
20:25
Right, because the I'm, I'm, I'm such a resistor, like, you know,
20:29
I'm always going to be pushing boundaries.
20:32
So I do, I give her a lot of credit for that because when I
20:35
ended up in Hank, it was an NCSY school.
20:38
And through NCSY was able to like, really ask a lot of my
20:41
questions and the teachers were prepared to answer those
20:44
questions because a lot of those kids were coming from non from
20:47
homes or questioning homes, you know.
20:51
So, you know, even after like, I got married and I decided that I
20:55
wanted to cover my hair, my mom was like, wait, why are you
20:57
doing that? Like we decided this and I said,
20:59
but that this is what I want from me.
21:01
You know, like I remember when you covered your hair.
21:03
I remember what my family was like.
21:05
That's what I want, which was like, it was kind of like
21:08
awkward. I will say that.
21:11
But yeah, so I so basically my entire high school career, you
21:19
asked me a question about art. My whole entire high school
21:22
career was just trying to survive and I had a best friend
21:26
and my best friend lives in LA. In 11th grade, I was given the
21:31
opportunity to go. I was very much into music.
21:34
Never picked up a pencil or paper yet at that point, but I
21:37
was very, very, very into music as a pianist.
21:39
And I don't know if you guys know this.
21:41
The school fame, like the show fame, yes.
21:43
OK, so I was. I want to live forever.
21:45
Right. So I was, I was pitched, I guess
21:48
to go to a performing arts school, was in Syosset Public
21:51
School. I'll never forget, my husband
21:52
said. Well, my boyfriend at the time
21:54
said, if you go there, you will never be religious ever.
21:57
Like so you know, you need to make that decision.
22:00
And I remember thinking and then he said, oh, he'd said the thing
22:04
that was such a country. He's like, what would your
22:05
father want? That's not fair.
22:07
That was not fair. That was not fair.
22:09
So I stayed in Hank and I said, if I'm going to stay in Hank,
22:12
then I'm going to really grow in my Yiddish right?
22:15
Like I'm not going to like because I'm giving something
22:18
else up. So if I'm going to give that up,
22:19
then I've got to like really see like, is this really what I want
22:22
for my life? And then in 12th grade, by that
22:25
time I was friends with so many smarties like smarty pants, like
22:29
they were all like going to like amazing schools.
22:32
And I was embarrassed to kind of say like, I have really bad
22:34
grades. I don't know where I'm going.
22:36
So I was like, well, maybe I can go to college like on ability
22:39
alone. And I was like, I know I'm not
22:40
good enough for Juilliard like that.
22:41
OK, so that's going to go off so, but I like I like to color.
22:45
So maybe I could go to art school.
22:47
You know what I was thinking? So I go to the principal and I
22:50
said to him, I need to get into the art program because I have
22:54
to pick a portfolio to get into college.
22:55
And he said, well, you didn't take it in 11th grade.
22:57
And I said to him, well, I don't care because I need a portfolio.
23:02
So either you're going to let me in or you're not going to let me
23:04
in. But like I've got a I'm making
23:07
this portfolio, so you're going to help me or not.
23:09
And he was like, fine, if the art teacher lets you in, I'll
23:13
let you in. So I go downstairs.
23:14
I walk down the stairs. I'll never forget it.
23:15
I walk down the stairs, go to her class.
23:17
She looks like Miss Frizzle, like big curly hair, like a like
23:21
a flowy skirt. I walked in.
23:22
I go, hi, I'm Missus Gottman. My name is Abby Chinsky.
23:25
That was my maiden name. She goes, hi.
23:26
I said, I, I am here. I have like all of these things
23:31
I need to make for college for My Portfolio.
23:33
Can I can I, can I come to your class And she's like, well, can
23:36
I see your work? And I was like, I don't, I
23:39
don't, I don't, I don't, I don't, I don't have anything.
23:41
And she said, well, have you ever like colored or like paint
23:46
or like, have you ever picked up a pencil?
23:48
And I was like, no. And she's like, I'll see you
23:51
Monday. And I'll never forget that.
23:54
She's like, I'll see you Monday. And I was like, OK, so I walked
23:57
up to Rabbi Chamber and I was like, she said, I could go in.
24:00
So he goes, OK, fine, you can go in.
24:02
In that class. I had to tell you like I found
24:05
myself like I just found myself in her class.
24:07
She also gave it art history class.
24:09
I made a portfolio, got into School of Visual arts and FIT
24:13
Fashion Institute of Technology, the top 2 like art schools in
24:16
New York City. And I used to like think like it
24:19
was her, like she did this like she like she had said no, like I
24:23
would have still made a portfolio probably might not
24:25
have gotten in. But the truth is, is that I
24:27
think there's a lesson for everybody because it really you
24:31
have to be the catalyst for change.
24:33
If you're not that catalyst, you're not going to like be able
24:36
to manifest or get what you need or what you want.
24:39
And so, like, I used to put so much stock in her and I and I,
24:42
and now as an adult, I'm like, wow.
24:44
Like I was the one who actually went in there and said, I want
24:47
something more. I want something better.
24:48
I want to be this. And so in the end, by the way, I
24:51
ended up in UCLA design school because I married and I moved to
24:54
LA. That's where we raised our
24:56
babies. But yeah, wow, that's how I
24:58
became an artist. That's where it all started.
25:00
That's where it all started. You know, this is probably for
25:05
the record, you're the 2nd guest that we had on that went to FIT.
25:08
Just do you remember the other guest that we had on that also
25:11
attended FIT? No, OK, you're the 2nd guest, I
25:13
forget what her name is very early on in in.
25:16
We had her on at the Bellworks. Oh, yes, yes, yes, yes.
25:21
An older one. Designer.
25:22
Yeah, Designer shifter. Yeah.
25:26
Very nice, Stephanie. That's.
25:27
Without chat chief PT Wow. I'm impressed.
25:29
That's why you get paid the big bucks.
25:30
Yeah, yeah, Yeah, exactly. But I have to say, this is
25:33
you're probably one of the first guests that I can remember that
25:36
we've sat this quiet for this long AM.
25:39
I bored. Not to the contrary.
25:41
To the contrary. Your story so far is, first of
25:44
all, you remember things like as if it was yesterday.
25:47
Your memory is very vivid. It's fascinating.
25:49
Like I can't remember things from like a couple of weeks ago
25:52
and you're talking about things from when you were a six year
25:55
old to an 11 year old to 11th grade and, and remember all of
25:59
these things. And you're absolutely right.
26:00
You hit it on the mark. You were assertive.
26:03
You actually went down to the teacher and and you imposed
26:06
yourself on her. I want to be in your class.
26:08
I don't have anything to show you, but I know I want to try
26:12
it. And she was a conduit that
26:14
helped you get into it. There's no question she gets
26:16
credit. She was a passenger in your
26:18
story, but you were the driver. You were absolute driving.
26:21
This is for me. I'm taking away from this story
26:23
what you're saying so far. If you want to get something
26:25
done, you got to go out there and do it yourself.
26:27
No one is just going to pick you up and lift you up and do it for
26:30
you. There are people out there that
26:31
can help. They'll support you.
26:33
They'll be in your surroundings, but you own your own life.
26:37
You got to take charge. And that's what you did.
26:39
And I'm, I'm amazed by it. I'm not surprised now as much
26:43
about everything else you've been saying about where you've
26:45
gone and everything you've accomplished to see where it's
26:47
coming from. I asked her.
26:48
I said, bring me back to when this started.
26:50
This is when it began for you of taking charge of your own life.
26:54
So, so keep walking through it. So 11th grade, you took this
26:56
class, you got up to college, you went FIT and you.
26:59
Ended up in UCLA design school because I got married.
27:03
I told my husband, I gave my husband, we were in Israel
27:06
together. He he went to BMT and I went to
27:08
Ohio. So I was on the top of the hill
27:10
and he was in the bottom of the hill.
27:11
And I said to him, either we get married or we break up because I
27:17
mean, or we can like, you know, be together, but that's not
27:20
appropriate. So you have, you have like
27:23
really like you have two choices here.
27:24
So and he was like, OK, we'll get married, but you have to
27:29
give up at New York Art School like you're going to have to.
27:34
Find he was from your husband at this time like he.
27:36
Was yeah, yeah, yeah. He was raised very modern
27:37
orthodox. So like his, you know, he went
27:40
to EULA, went to Hilal. He his mother never covered your
27:42
hair. So but I decided just to wear a
27:44
shades all or cover my hair. He was like, what are you doing?
27:46
Get that off your head. So why did you decide to do it?
27:48
Your mother didn't do it. You didn't grow up that way
27:50
towards the end, your husband, your future husband, didn't have
27:53
that expectation. Why was this?
27:55
It was important to me because I felt like it.
27:59
OK, so first of all, covering your hair is for you.
28:01
It's for you as a woman. And it, to me, it felt like it
28:05
wasn't that a symbol of, oh, I'm married.
28:08
It was a symbol of there's something special that needs to
28:11
be covered. There's something special
28:13
inherent inside of me that only you as my husband get to see.
28:17
And that was like very, very important to me, I think.
28:19
And I also really it's it like it's symbolized to me the status
28:25
of what I was going to, you know, be moving forward now, it
28:29
was a much longer journey. For example, like I only started
28:32
covering my hair with a hat and I had some hair out.
28:36
Then it turned into, oh, let's, you know, put on a shade.
28:39
So, oh, then it turned in, you know what I'm saying?
28:40
Like it evolved. It was, it was evolved.
28:42
It totally evolved. Like I used to wear short
28:45
sleeves and short skirts. But like, I think that evolution
28:48
of growth is, is what we're all doing in some way, right?
28:52
Like, we're all about Chuvas in some way, right?
28:55
It's just a matter of how awake you are or not.
28:57
Yeah. So overall, you were observant.
29:00
It's not like you were overall, and this wasn't something that
29:03
you grew up with, but you felt connected to it.
29:05
You felt like it meant something to you personally and it was
29:07
important to you. So you decided you're going to
29:09
cover it. So you guys get married.
29:10
OK. And then what happens?
29:13
Well, so we're living in LA. We were.
29:15
We had two children and I was a teacher.
29:19
You're not yet exploring your creative side.
29:21
You don't right now have no business at this point.
29:23
You're a housewife and and you also have a job as a T-shirt.
29:26
Yeah, I guess so. OK.
29:27
And my husband has always been the housewife.
29:29
I always say like, don't like everyone always like how how do
29:32
you do everything? And I I really haven't as a
29:35
connector because my husband, I don't know how to do the dishes.
29:37
I don't know how to do the washing.
29:39
I don't know how to clean. I don't like or you say you
29:41
don't. No, I you still.
29:42
Don't till today. No, my husband, I'm not joking.
29:45
He does laundry. I'm just reminding myself of
29:47
this, you know, Everybody Loves Raymond episode when he got love
29:50
that show, he gets caught doing the dishes because he really
29:52
wanted it. Yeah, she's like, exactly like,
29:56
But it's OK. Well, your secrets, it's good.
29:58
It's good. And like thousands of other
30:00
people. On this podcast, yeah, no, but
30:01
he does a lot like he does he he really manages the home.
30:04
He's a really good home manager where I'm just very, he's very
30:07
type A where I'm more like just I'm an artist.
30:09
I'm like all over the place. So he is, he's, it's so good
30:12
because he's like really grounds, you know, the home so
30:15
that I'm able to like get what I need to get done.
30:19
So he's working also at this time, yeah.
30:20
Yeah, yeah. OK.
30:21
So he, he was in, he was apprentice as a in contracting
30:24
in in LA. You have to have four years of
30:26
construction before you can get a license.
30:29
So he was, he was working on that.
30:31
I was a teacher. Now what happened was is that,
30:34
mind you, I still don't have, I don't have bachelor's like I
30:36
have no, like, you know, I'm in college for art school, but I
30:41
ended up working at, at a school at Hillel and I was like, you
30:46
know, the roaming substitute. And then what happened was, is
30:48
that in LA they don't have like special needs classes.
30:52
They just didn't have it at the time.
30:53
We're talking like, we got married in 2000.
30:55
So 2001, 2002. Like early on, this wasn't like
30:58
such a big thing in LA. In New York, it was starting up,
31:00
but back in LA it wasn't. And he's like, I have a few
31:03
girls that are in need of some support.
31:06
Could you support them? I was like, OK, like, yeah,
31:08
sure. So I ended up going into special
31:11
Ed. And because I was kinesthetic, I
31:13
was a kinesthetic learner. So I taught, taught these kids
31:16
like how to learn, like through activities, through art, through
31:20
projects, through all these things.
31:21
And they loved me. So I ended up becoming the 5th
31:23
grade W teacher from that. I ended up doing like all
31:26
different Jewish studies. And then I ended up taking a job
31:31
with nursery school in my mommy's, which was totally
31:33
different. And then we ended up deciding to
31:35
leave LA. My mother ended up getting sick.
31:38
She was diagnosed also with like a like AB cell lymphoma.
31:42
And I was like, I don't want my kids to not know my mom.
31:45
Like, you know, they didn't know my dad.
31:47
I don't want them to not know my mom.
31:48
Let's move back to the East Coast.
31:50
So. So you solely for her, you move
31:52
back. Yeah, we saw like we moved back.
31:54
I said to, you know, also Lai, love Lai.
31:58
Like, I would move back in a second, my husband would move
32:02
back in a second. Also.
32:03
It's very, very expensive. Yeah #1 #2 is our whole family
32:07
was in in New York. So we ended up moving back and
32:11
we ended up settling in Passaic. And we were in Passaic for 18
32:14
years. That's where we raised all of
32:15
our children and. Where did your mother live?
32:18
My mother lives in Long Beach. And Long Beach and you moved to
32:20
Passaic? Yeah.
32:21
And it was actually a really good thing that we did because
32:26
over the next couple years, my stepfather, who they were, they
32:29
were married for 18 years. He ended up having cancer and he
32:33
passed away. I'm sorry, he also had cancer.
32:35
Yeah, he passed away and a year later my older sister passed
32:39
away from autoimmune disease. I think that at that point, that
32:43
was like probably the hardest thing that I ever went through
32:46
because like my sister was my everything exceptionally close.
32:51
And not only that, but she got me through my daddy's death.
32:54
Like we were like, we were in it together, you know what I'm
32:56
saying? Like we also had all the
32:58
memories and we would, you know, where she where she would tell
33:01
my brothers like everything and remind them of everything.
33:04
I was like the closed person, you know, like when you go
33:06
through all like, you know, like you have Holocaust survivors,
33:09
one of them is like very much like, let's talk about it.
33:11
Let's then. Some are shut off and.
33:13
Some are totally quiet. I'm the quiet one.
33:15
I went through it, I lived it. I don't know what else needs to
33:18
know about it, right? Whereas my sister was like, no,
33:21
if we don't talk about it, no, like they will not know about
33:24
it. So they.
33:24
Have to live through our memories, yeah?
33:26
Yeah, so she was like, it was so good because like she was, she
33:29
was that for me. And then she, she,
33:31
unfortunately, she passed away. How old was she?
33:33
When she said. She was 35.
33:36
She was not married. She didn't have any kids, like
33:38
my kids were her kids, Like, you know, we were.
33:40
We were very, very close. So I'm glad that we moved to the
33:42
East Coast because, you know, at the time it was very, very
33:45
important. My mom, by the way, remarried
33:49
five years later and she's so happy, lives in Baltimore.
33:52
Like, you know, some people can't find one.
33:54
She found three. And it's it's really like, it's
33:56
amazing. It really is amazing.
33:58
My mother is like the strongest person I know.
34:00
Like really really. Yeah, she's been through a lot.
34:03
2 husbands who died untimely and in a in a tragic way, yeah.
34:08
Yeah. That's tough.
34:10
So you're back in Passaic now. And by the way, you're going
34:14
through all these traumas, I'm sorry for you.
34:17
Which makes it even more impressive of everything else
34:20
that you went on to accomplish. And despite everything that
34:24
happened to you, a lot of people would have folded 3-4 times over
34:27
a lot earlier than you did. But you apparently used that as
34:30
fuel and apparently you you got stronger from it.
34:33
Well. You have to because you have to
34:35
think, OK, so you're thinking to yourself, I'm not dead, right?
34:39
Like all these people like you, you kind of, like, become very
34:42
desensitized about death when there are so many people dying
34:45
around you. OK?
34:45
So you have to think to yourself, OK, so I'm on this in
34:49
this world for a reason. I'm in this world for a reason.
34:52
So why am I here? Why am I here?
34:55
So if you're constantly asking that question to yourself, it
34:58
starts to wake up something in you that's saying, well, what is
35:01
my top kid? What am I supposed to fulfill
35:03
here? Do I want my legacy to be that I
35:05
have a marketing agency? Or do I want my legacy to be
35:07
that I actually help entrepreneurs do something
35:10
right? Do I want to light that?
35:11
How do I want to light them up? What do I want to do?
35:13
How like is my top kid for my children?
35:16
Yeah, of course it is for my children.
35:18
But what? Is there something else, right?
35:20
Some people, yes, some, some people know.
35:22
But the question is, is like, what are you here for?
35:25
And so if that's like for me, I guess that's just like the, the
35:30
rolling narrative in the back of my head is why am I here?
35:33
Like why am I still here, right? That's your trigger, yeah.
35:37
That's a huge trigger for me, so.
35:40
So when's the first time you decide that you're opening a
35:42
business? Like talk to me about that when
35:44
that started unfolding for. You OK, so every summer here's
35:47
the thing, like you know, as a teacher, you're off on break
35:50
right in the summer and that gives you time to like be a
35:53
little creative, figure things out.
35:55
So like I every summer I would learn a different craft. 1
35:58
summer I decided to learn how to paint on glass and from there it
36:04
just I don't know I again as I said before, it's just like it's
36:07
snowballed. I went to this art show and then
36:09
that's just it's snowballed. But like also like fun fact,
36:12
like people found me through other ways.
36:14
So for example, like Catcher Judaica, which is the number one
36:19
Yamaka and sits this company, you know, Catcher Judaica.
36:22
Sure. I painted all their Yamakas for
36:24
like 3 years. Like all the little fire trucks
36:27
and all the little cars and all the little like.
36:29
Like the painting. I know what you're talking.
36:30
About I literally painted all of them in my.
36:32
House. In my house in Passaic.
36:35
And then I would drive them over.
36:36
I would ship them over. Like my husband used to say,
36:38
it's like elves, you know, like, because they were all over our
36:40
couches, all over our tables, because like you had to like it
36:44
takes up a lot of service space. And then as it was interesting,
36:48
like as my sister was getting sicker, we were like, I have to
36:51
get out of my basement and I need to get a space.
36:54
And at the time I had AI had a business, like a consultant
36:58
within the community and that my husband I found and he was
37:02
advising me to, to, to get an actual location, a studio space.
37:07
And I was like, really, really afraid.
37:08
Like I was really, really afraid.
37:09
And it was at my sister Sloshim that my brother read a note
37:15
about how my sister was like, I'm gonna like, every set back
37:18
is a comeback. And like, you know how you have
37:21
to like, really push forward? And it was her note that
37:23
actually gave me the confidence to like sign on the dotted line
37:28
on my leave. Take a chance.
37:29
Yeah, yeah, yeah. And so that's when I opened up a
37:32
studio space. So the back was manufacturing in
37:35
the front was like a paint your own studio.
37:36
So like, you know, like how you can go paint pottery, right?
37:39
This was paint glass so. Do it yourself in an activity
37:42
for kids. So what does this mean?
37:43
Painting on glass? Just give me a visual of that.
37:45
Paint me a picture, no pun intended.
37:47
What does that? Mean like, think about it as
37:49
like a pitcher, OK? And the pitcher has roses all
37:52
over the pitcher it's painted. So it's hand painted.
37:54
It's hand painted versus like embroidering it on through a
37:57
machine. Well, you can't embroidery
37:59
glass. Not embroidery.
38:00
I know what the right word is for glass.
38:02
Like you could do a silk screen. So if you go to China and you
38:06
like, for example, if you go to target and you see lemons on a
38:08
pitcher that was silks like it's a screen on it, right, Right.
38:12
They screen printed. This is not screen printing.
38:14
This is actually taking your hand brush and painting it.
38:17
Now you could go to China and you could have them do the
38:19
painting, but it's going to look very different.
38:21
And what my my people loved was that they could get roses in
38:25
purple, they could get roses in silver.
38:26
They could they could get stuff that like if you have a store
38:30
that's on 13th Ave. and then you have other store that's on 16th
38:33
Ave. and they could go to either store.
38:35
Well, why are they coming to them over the other one?
38:37
Well, they have the purple roses, but the other one only
38:40
has the green roses, whatever it is, right.
38:42
So like they used it to one up each other, but it made me crazy
38:45
because I was like literally at the whim of these people.
38:48
What I did was is I switched it and I said this is what I have,
38:52
take it or leave it. These are my skews this.
38:54
Is these are my skews. I was like, because it was
38:57
making me crazy and then and then and then I and then I
39:00
looked around and it was like, what do other people do?
39:01
Oh, they have skews. Oh, dummy, like just make it
39:04
like that and you're. Figuring it out as you're going
39:07
100%. You're working very hard, but
39:08
you're not working very smart. And, you know, you have a lot of
39:12
demand for your product and you're just, you're not
39:14
monetizing. Your margins aren't great.
39:17
And you know, you're not making as much money as you as you
39:19
could be. And you needed help.
39:21
You needed guidance there that was willing to take you under
39:23
their wing. And finally, you found this guy
39:26
you mentioned from your shul. Yeah, he sat you down and, you
39:29
know, he made a business plan for you, I guess, and you
39:33
decided I want to do this for other people, other women that
39:37
are struggling, that don't have the same resources maybe as the
39:40
men do, because it's much harder for them to find another man to,
39:44
you know, have their relationship with.
39:46
So you're doing a woman to woman, which is fantastic.
39:49
So tell me a little bit about this business first, like in
39:52
your peak, in your peak of this business, like what, what was
39:56
the revenue looking like? Like how many stores were you
39:58
supplying? Tell me a little bit about the
40:00
business, OK, When it was really doing well, When it was really
40:03
doing well, we were about like. 9090 to 95 stores all over.
40:08
We did like my favorite was we did the Washington Zoo, like the
40:11
National Washington Zoo. So I would make like cheetah
40:14
prints and we did cheetah and giraffe like that was like fun.
40:19
Like they would sell it in their souvenir shop I guess.
40:21
Souvenir shop. Yeah, that was really and we
40:22
would do that. I did New York now show, you
40:24
know, at the Javits. I did the America's Mart in
40:27
Atlanta. I did I I was in Las Vegas at
40:30
their home show. Like I would just go from and
40:32
who's doing all these sales? Like who's who's I?
40:33
Did it. So you were doing everything.
40:35
So you're actually making the product.
40:37
You're a sales and marketing, you're a finance.
40:40
You're everything. I was, I was everything.
40:42
I was like everybody. And then my team, I had a team
40:45
of five people, but they would, they would ship it, they would
40:48
prep it, they would get the glass ready.
40:49
They would do everything that I needed so that I could just come
40:52
in and paint the glass. They were doing the packaging,
40:53
they were doing everything so like.
40:54
That's why when I would. Come in at like 7:00 at night
40:57
till like 2 AMI was painting all the roses because during the day
41:01
I was doing all the business, you know, I was making sure I
41:03
was doing invoicing, I was doing marketing, I was talking to my
41:06
followers, whatever it was. I do know that I went once to a.
41:10
Young Israel event where they had like almost like a market of
41:13
different booths of people selling their things.
41:16
And you mentioned it earlier, So what if someone has a product or
41:20
a service or something they want to, how do they find out about
41:22
these things? Where do they?
41:23
There's a circuit. So all you can do is find out
41:25
about. One and then it connects and
41:27
then you connect to all the. Other ones because then.
41:29
You find out, OK, where are you going next?
41:30
Oh, I'm going to Teaneck next. And you're like, oh, can you
41:33
send me the information? And then they send you the like,
41:35
they'll give you the information.
41:36
Nobody, nobody's in competition with each other because usually
41:40
the way that the shows work is that if someone is selling, I'm
41:42
just giving you an example, if somebody sells hats, they're not
41:44
going to have another hat vendor.
41:46
So you always don't have to worry.
41:48
One per category, right? And it's funny by the.
41:50
Way you should just know. That you never know.
41:52
You never know where one thing is going to lead you.
41:54
Because my, my favorite show, my favorite, favorite show that I
41:59
always did was in Washington Heights at Breyers.
42:04
And Aviva Gramazian ran that event every single year.
42:08
And years, years, years later, when I had my marketing company,
42:11
she came to me and said, we're thinking about opening up a
42:14
department store at American Dream.
42:16
Would you help U.S. market it? And I said to her, why are you
42:19
picking me? Like I work with nonprofits.
42:21
So because I know you, I trust you and I've watched you grow
42:25
and I know you can do this. And then we launched the address
42:28
at American Dream. Like that was our project.
42:30
Like, so you never know what like literally little things are
42:35
going to get you to like your next level.
42:37
So I run the entire social media department.
42:39
So I for the American Dream Mall, needless.
42:42
To say what I do is. I oversee all the social
42:45
departments so we oversee like so we do all the content for
42:49
Instagram, Facebook X TikTok and LinkedIn and then we do all of
42:57
their organic content, paid content and earned media.
43:01
So all of like different celebrities that are coming in,
43:04
which is very cool by the way, cuz we're always have you gotten
43:06
to meet anybody So like we. Had Jonas Brothers.
43:09
That's cool. That's super cool.
43:10
Yeah. Did you meet them?
43:12
I didn't. I got very close, OK.
43:14
But I got very close. Good.
43:15
I got close to them then. Yeah, I was gonna say.
43:17
Actually. Actually.
43:20
We actually did meet one of the Jonas Brothers, Michael and I.
43:23
We were on the same flight. Oh, yeah.
43:25
Which one? As one of the I Was it Nick?
43:27
It was Nick. I think it was Nick, yes.
43:29
We were so excited. Yeah, we were coming from.
43:31
Arizona, We were trying to play a.
43:32
Cool though, you know you ever see like a?
43:33
Celebrity and you're like nothing like 2 seats behind him
43:35
yeah and. Like every time he got up, like
43:38
we leaned over to look where he's going, what he's doing.
43:40
Oh, he's just waiting for the bathroom.
43:41
You know, it was, it was very like the feeling of like of a
43:46
famous person, like a celebrity. Yeah, to just feels like you're
43:50
amongst greatness. Even though they're just like
43:52
us. They're literally regular.
43:53
They're literally regular. Literally regular in some.
43:56
Cases. They're actually.
43:56
Worse than us, you know, we have a view that they always say
44:00
don't meet your your heroes like don't meet them because then
44:04
you'll realize Oh my God, they're actually not as good as
44:06
I thought they are right, right, right.
44:07
They're actually worse off but anyway, so so you're doing all
44:10
the social media for American dream all which is fast.
44:13
I'm curious what which? Platform, do you feel like in
44:16
today's world, social media, like you said 2009 till now, so
44:19
much has happened, it's got to be instant.
44:20
What you know, it was probably no, that's what I want to ask
44:23
you. I'm curious, can you break it
44:24
down for us for just a minute? OK, let's touch on this topic of
44:27
where's the most interaction exactly for a business to
44:30
promote Dream up for general, I guess a little bit of both.
44:32
Just educate us A. Dream and then in general
44:34
you're. Like give me all the.
44:36
Secrets. Yes, yes, yes, by.
44:39
The way is it may you can by. The way you can always use this
44:41
term if you'd like when. We ask you a question.
44:43
Yeah, but you get to use it once only.
44:45
That's it. Yes, that's our rule.
44:48
You should have told me that. Before, Sorry.
44:49
Yeah, yeah. We didn't even prep.
44:51
Yeah. Yeah, no.
44:52
OK. So.
44:54
Needless to say, what was I? What was I saying?
44:56
We were saying, oh, social media about American Dream.
44:59
OK, so each place is very different.
45:01
It depends on the the demographic or the population.
45:05
So like, for example, X is very male heavy, where Instagram is
45:08
much more female heavy, right? So whereas Facebook is much more
45:12
family friendly. So each one has to speak to a
45:14
different demographic. I will say this just in general,
45:18
because I think it's important to note is, is that the way that
45:20
the, the platforms work for Instagram versus TikTok is that
45:25
when you go on to the Instagram page, the first thing you see
45:28
are the people you follow. It's called the news feed.
45:30
And you're going to see every single person that you follow
45:32
and you're going to get to know, you know, what they did today,
45:35
what they posted today. And some of it will be like,
45:37
because Instagram has changed and evolved, you'll get some
45:40
things that are like like referred to you or like they
45:44
think you're going to like it. So it's like kind of like new
45:46
stuff, right? But mostly it's the people that
45:49
you follow TikTok. However, the minute you get into
45:53
that app, all you're seeing are new stuff and you actually have
45:56
to go to another page to see who you follow.
46:01
Very interesting so far. Keep going, you.
46:03
Actually have to make the step to go.
46:04
To the city that you're following.
46:06
So what happens is, is that you are actually put in front of
46:09
people that have no clue who you are on TikTok, which is why you
46:13
can grow a lot faster, a lot faster.
46:16
So Instagram I always say is kind of like playing the long
46:19
game cuz you have to start creating content.
46:22
Now they started something called trial reels.
46:24
So you can post it and it'll only go to people who do not
46:28
follow you. Like it will never send you.
46:32
It will never send a post to somebody who's following you.
46:36
It's called trial reels. So you can, you can do that And,
46:39
and some people have got gained a lot of followers that way just
46:41
doing trial reels because it's going out into like the, the
46:45
metaverse, whereas TikTok is really, really, you know, where
46:49
you can actually gain a lot of new followers.
46:50
Now The thing is, is that you have to really know who you're
46:53
trying to talk to and you're, you have to know who you're
46:55
trying to get in your followership, right?
46:59
So like some people say like I want a million followers or I
47:02
want 30,000 followers or I want 100,000 followers.
47:05
Well, are there that many people in your actual demographic that
47:08
you can sell to or that are really interested even in your?
47:11
How big is that community even? Well, having a having a mall.
47:15
Like American Dream is must be fun because there's so many
47:18
different demographics, right? There's there's so right caters,
47:20
Yeah, yeah, you. Have to really know.
47:22
Every platform really. Well, because yes, you got to
47:25
get them into this store and that store and that your
47:27
favorite platform. I mean.
47:30
I'm an old jeer, so I like Instagram.
47:33
I just find it more safe and more, I don't know, it feels
47:37
like coming home or TikTok is a little scarier.
47:39
Do you have your own following on Instagram?
47:41
Yeah. Yeah, yeah.
47:42
How many followers do you have? How many followers do I have?
47:46
You don't know Something like 20. 4000.
47:49
Oh, that's okay. We almost had a.
47:51
Thousand yeah are. We really.
47:53
Yeah. Your social media, okay, it's
47:55
been a month, okay. How do your social media.
47:57
The thing is, is that. Like, you know, for the last few
48:01
years I've been really working for other people.
48:03
So like I've been building their platforms.
48:05
So a lot of my friends have like 50-60 seventy 100 and I'm still
48:10
at 24 and like I'm I and I don't compare myself at all, but like
48:13
I just having you're doing this for a living, right?
48:15
It's the old ad the. Shoemaker goes shoeless with
48:17
torn shoes 100% but I also will say that.
48:20
The people that I have met in entrepreneurs, women
48:22
entrepreneurs who are actually making millions of dollars, they
48:25
don't even have a presence. Wow.
48:27
They just don't. By the way, you're almost at
48:29
25,000 so. Congratulations to you.
48:31
That's fascinating. And and to your point, you know,
48:34
as an influencer, you know, you can keep growing your brand, but
48:38
you've taken it to the next level.
48:39
You've turned it into a business already.
48:40
So you have your agency and you know, kudos to you for that.
48:43
Thank you. Give me some of your successes
48:45
that you've done for others, like taking them to a next level
48:48
and how you've done it. I think my husband hassa 20. 4/7
48:51
was one of my favorite things, like in the entire world because
48:54
I had gone to that. It was crazy because when my
48:57
sister was so sick she was in a coma for eight months.
48:59
We were at the Hased room in Columbia for like 8 months.
49:04
So for those that don't know, Hassa 24/7 does.
49:06
Oh, they support. They put the.
49:08
Food in all of the Beaker Holum rooms, I guess you call them
49:10
beer Holum rooms, but they're called Hassid rooms and they are
49:14
in 21 hospitals around the tri-state area.
49:16
So if you ever go into Hackensack or you're at
49:18
Columbia, they are there that that's what they do.
49:22
And it was so bad their their branding was so bad that people
49:27
would give checks to beaker Holland as opposed to 24/7
49:30
because they didn't know who was actually supplying the food.
49:33
So that was like one of my favorite things because we
49:35
really put them out there and on the map.
49:37
And now you see like, I mean, here in the tri-state area, you
49:40
see like every summer they do the 9 days event where like
49:43
there's this big sign and they do the shop is in a box and like
49:47
like those types of things. Like it propelled them.
49:49
Like I always say, like marketing is not a roller
49:51
coaster. Like you shouldn't be like, like
49:53
doing a campaign and then hiding or going back and fighting the
49:56
good fight and taking the money to go do what you need to do
49:59
because and then coming back when you need money again.
50:01
Like, that's not how it works. You got to stay top of mind.
50:04
Yeah. It has to be like step.
50:05
Consistent, so you get. Them up, right?
50:07
Then you nurture, then you go up and then you nurture.
50:09
And you can actually see that analytically, if you are, you
50:14
know, tracking data, you can actually see that they're
50:17
growing year over year. That's very hard.
50:19
You got to always up. Yourself level up every time.
50:23
Exactly. You're setting the bar high.
50:24
I'm I'm just curious about something.
50:26
Yeah, random, but about has the 24/7.
50:28
So they're doing the meals at these hospitals.
50:30
There are other organizations that do other hospitals, but
50:32
they're committed to their well, they support the the.
50:35
Beaker, Holland Broom. Oh, I see.
50:37
OK, so Beaker. Holland secured the room and
50:40
they're bringing in the food and.
50:42
Right. So like, for example, in
50:43
Columbia, Yeah. Beaker Holm, I believe, was
50:46
giving food to my sister, but they were not filling the room
50:50
up in Beaker hole in the actual room like the founded room.
50:54
They are they're they're the husted rooms.
50:56
Great. I've been to a lot of these
50:58
rooms. And they're lifesavers,
51:00
literally, and which is amazing. Do they have things that they
51:03
put for Shabbos? I'm just curious like, you know,
51:05
like pamphlets, you know, like you go in shul and you have like
51:08
so many different options of pamphlets for Shabbos.
51:10
Do you know if the if anyone does that, like do the
51:13
fundraisers don't you ask? No, if they put out.
51:14
Pamphlets in these I. Told them I gave them my idea.
51:18
And I'm waiting for. I'm like, let's do it, let's
51:20
hear it now where we put an. IPad in there?
51:23
And the iPad basically because that way you can get like a
51:26
donation right then and there, but basically would ask for the
51:29
name so that they could dive in so that people who are
51:31
supporters of class of 24/7 could dive in.
51:34
Like they could have a like a hula list.
51:36
And then after you put your person's name in that you want
51:40
to have that and it would ask you for $18.00 donation or $36
51:44
donation because people want to put their names in if they're in
51:47
the hospital and they're sick, right?
51:50
And I'm waiting for them to do that because I think it's a
51:52
really good idea. Because then now you're also
51:54
asking for their e-mail, right? So now you have an e-mail list.
51:57
Now you can go back to them and when you're having your
52:00
campaign, you can go back and I like the way your mind thinks
52:03
when it comes to. These creative ideas of
52:06
marketing, she's a marketer. That's what she built, is there?
52:08
Is there a company that. You see a lot and you say I want
52:12
to do something with that company so badly and I have this
52:14
idea. So yes and no.
52:15
But it's funny. I had a conversation.
52:17
Because you guys are in the. What is it?
52:19
Healthcare, right? Yeah.
52:20
Nursing homes, Yeah. OK.
52:21
So I had a really interesting conversation with somebody about
52:24
nursing homes and they were like, well, they don't really
52:25
need social media. And I was like, yeah, they do.
52:28
Of course they do. And they were like, no, they're
52:31
like the demographic is older people.
52:32
I'm like, who do you think is going into the nursing home in
52:35
the next 20 years? Like it's us who are on social.
52:38
So if you don't start it now, you are going to be so behind
52:41
the age group. Not only that, but who do you
52:44
think is putting their parents in inside of these nursing
52:47
homes? It is my age group.
52:49
So if you're not marketing to Gen.
52:51
X or upper limb millennials, you are losing a lot.
52:54
Because what they want to know is number 1 is a facility.
52:57
Nice. Is the facility going to take
52:59
care of my parent? Is the facility like just going
53:02
to like be, you know, what's the word destructive to my mother
53:07
or, you know, not take care of my family or whatever it is?
53:10
And here you can show like how amazing it is.
53:12
It's almost like imagine the amount of energy and effort you
53:16
put into the marketing of schools and getting your kids
53:19
into little schools and things like that.
53:20
That's how much marketing you're going to need to do to these
53:23
nursing homes very soon because the demographic is going to ask
53:27
for it and they're going to want it.
53:29
More transparency you can give the better you're off.
53:32
So anyways, that is the sector I would love to get into, but
53:35
that's that, that's what I don't know.
53:37
Maybe we know somebody who can help you get in.
53:39
We'll talk about it. I just think, I just think that
53:41
it's like it's very cool, so. It happens to be the there.
53:44
There is a lot of forward thinking operators out there
53:46
these days and they are doing a lot of what you're saying.
53:48
They even have podcasts. So it's out there and people are
53:52
thinking and the people that are not, they're just going to fall
53:55
behind. They are going to fall behind.
53:56
But anyways, this was a conversation I had.
53:57
About a year ago, wasn't it? Yeah, but what's?
53:59
Your primary. Thing right now, what are you?
54:01
Focusing most of your day on. OK, so I have a team and I've
54:08
learned to delegate. I think that's like a big thing
54:10
for entrepreneurs is like, how do you delegate, get things off
54:12
your plate? And it's gotten to the point
54:14
where my project manager just went on maternity leave and she
54:18
left and I, she I delegated so hard.
54:20
I can't even like I couldn't like I couldn't even do half the
54:24
things that she's doing. You gave her too much control.
54:26
She's just it's. Too passive.
54:27
It's always a. Question that, that over the
54:29
years that when someone goes away for a week or she just went
54:32
away for a week, it's always a question that you ask when
54:34
they're when nothing's happening in that department.
54:36
Yeah. Like did they do such a great
54:38
job, correct, that they manage everything properly or do they
54:40
do nothing? You notice what somebody does
54:42
when they're missing. Right.
54:43
And then you have to see, well, was it so bad when this person
54:46
was gone? Like, if it's falling apart,
54:48
right? Or are things status quo?
54:50
It's like, you know what? What does this person actually
54:52
do exactly? You know, So that's always the,
54:55
that's always the sign that you want to look for.
54:57
But again, somebody leaves for 2-3 days, you're not going to
54:59
really tell, but somebody's going to leave now for 2-3
55:01
months. Yeah, it's really hard.
55:03
You're already feeling the. Pain very quickly.
55:05
I feel the pain very quickly. I mean, yeah.
55:07
It's been, it's been hard. She better not be listening to
55:10
this because you know what's? Coming next, she's going to ask
55:13
you for a big, big, big raise. She's got some good raises over
55:16
the last OK. Good, good.
55:19
We always up level our people. No, but.
55:21
I think that, you know, it's interesting, like every time
55:23
we've brought somebody into the company, they're always like, I
55:26
love that. It's like it's woman driven.
55:28
Like is everybody women in your company?
55:30
They are, yeah. Somebody wants to ask me.
55:31
They're like. Why is all women like I want to
55:35
be able to. I think maybe he just felt
55:38
uncomfortable. Excuse me, Nobody asked that
55:41
question if you. See an office with like 19 men.
55:43
No one asks why is it all men? Why isn't there any women here?
55:47
True, but I also want to be sense.
55:48
Like we work within the Jewish Orthodox community, right?
55:50
So some of them are Hasidish. And so sometimes it can be very
55:53
difficult for them to be able to have, you know, a conversation,
55:56
especially if you're a strong woman.
55:58
Yeah. But I will say that Hasidim,
55:59
their wives are usually very, very strong.
56:01
Yes, very strong. So they can usually handle and,
56:04
and it's my experience as well. I've seen that.
56:06
I've seen. The see this show women, you
56:08
don't want to mess with them. They they stand up for
56:11
themselves. Yeah, they're, they're very
56:13
tough. They're very, very tough.
56:15
And I like that. And I've learned sometimes
56:16
unreasonable, by the way. OK, but I've learned a lot from.
56:20
Them a lot from them on how they just like you know we did we did
56:24
this is a controversial topic we did as a session the
56:27
organization that does yeah that does the ambulance oh I heard
56:32
about this rookie fryer big. Politics Rookie Fryer and her
56:35
daughter Leia. Are they are people to look up
56:39
to? I mean, like just the way that
56:41
they do things and they're not they're they're like we're here,
56:45
we're doing this. They're not hospitic, they're
56:47
not rude, they're not obnoxious. They're not very classy about, I
56:51
just explained. What it what explain?
56:53
For a second, what it is and what the challenge.
56:54
They are a female hotel group. Well, not.
56:56
It's all but there are they are there for women to call in an
57:01
emergency, emergency response for women who are not
57:03
comfortable. With a man coming they.
57:04
Want a woman to come? What's wrong?
57:06
Why do people not like it? What's what's the hate about?
57:10
It's not. Sneeze for women to be.
57:12
Doing something like this? Is that what it is?
57:14
That's the argument. I can give it one response.
57:17
You might say that the response time will be longer because it's
57:20
not enough women in that category, right?
57:23
Yeah. But their response time is very,
57:24
very fast. Sure.
57:25
But I'm saying that's a potential.
57:26
Challenge and the package of servicing a smaller little
57:29
segment. Yeah, servicing the greater.
57:30
What happens generally is though.
57:32
This is this is definitely a hot topic in Lakewood, NJ.
57:35
There's an entire new hot solo. So, you know, in a, in a
57:39
community general. Yeah, it's all yeah, yeah.
57:40
They started a whole new thing just because what was wrong with
57:43
the current one, with the existing one.
57:44
Well, I guess. We'll get one of those people on
57:46
and we'll talk. About it, We'll figure it out,
57:48
but a slap in the face that's always been doing such an.
57:50
Amazing job, but again, a lot of it has to do with the response
57:52
time. A lot.
57:53
Of it has to do with the members that they take, whether they
57:55
take, you know, people who are married versus single and versus
57:58
men versus women. It's challenging.
58:00
It really is. But the good news is that more
58:02
and more people are seeing gaps in the industry of need and
58:05
they're stepping up. So right, kudos to them for
58:08
doing a good job with, I guess, filling a need.
58:10
That's no they they what community did they start this?
58:13
In they're in borough. Park, they're just in borough.
58:15
Park. They're in borough.
58:15
Park but I think. This is going on for years.
58:17
Already this story. Started 5-6 years ago.
58:19
I think the whole controversy started because.
58:22
They originally were trained alongside the men to be part of
58:25
the hot seller group. And then there were a few that
58:28
kicked them out and then they started something else.
58:30
And it's that friction that has just continued for like 30 years
58:34
down in 20 years or whatever it is.
58:35
The fact is, it's working right people.
58:38
Are calling them right? There are women that need help
58:40
and they call them hundred. So obviously there's a need for
58:43
it. So I'm not sure why people
58:43
shouldn't get behind this. Like, why are we fighting this?
58:46
There's a lot other things I can think of that are not sneeze
58:49
that is happening and and no one is out there protesting and
58:52
making a big scene about it. Suddenly this is the era that
58:54
they're starting to take a stance on.
58:56
This is where they're going to put their foot down and say
58:58
women should stay in line. They shouldn't.
58:59
They don't belong in the front lines.
59:01
Come on. I, I, I don't buy this for a
59:02
second. Quite frankly, it upsets me.
59:05
It bothers me because someone's just trying to go out there and
59:07
do a really good thing and do a major service to our community.
59:10
That's all they're trying to do. Well, does that seller have
59:12
perhaps? Women available if you need it
59:15
that could, you know, maybe maybe they do obviously not.
59:17
That's why they started. They were.
59:19
The women I don't know, I don't know enough, says they got
59:21
kicked. I don't know enough about the
59:22
topic. But I do invite the
59:24
conversation. In fact, we do have someone
59:26
coming in that is representative of Hatzalah soon to the podcast,
59:30
so we can talk to him about it and even have the other people.
59:33
It's definitely an interesting conversation.
59:34
The concept of wanting to help but having challenges, call it
59:39
politics, call it restrictions and so on.
59:41
More women like you. That are leading by example,
59:44
leading by example. You're not, you know, scurrying
59:47
into the corner and folding under the pressure or under life
59:51
circumstances. You're taking all of those
59:54
things as ammunition and you're taking the lead.
59:57
You're grabbing the ball by the horn as they say.
59:59
It's literally what you're doing and you're running a very
1:00:01
successful business. But not just the business,
1:00:03
you're also making an impact on other people's lives.
1:00:05
You're helping people. And we gotta get this word out.
1:00:08
More people should know about this because I'm thinking about
1:00:11
my daughters, you know, and they're gonna get older.
1:00:13
And I want them to know. And I've said this before,
1:00:15
you've heard me say this. I want them to know they can do
1:00:16
anything her brother can do. Anything that her father did,
1:00:20
you can do also. There's no restrictions.
1:00:22
There's no lane you can't drive down.
1:00:24
OK, you have long hair. He has short hair.
1:00:27
But other than that and a few other minor things, there's no
1:00:29
difference. There's no difference.
1:00:32
I will. I will.
1:00:33
I have argued. With you on this topic, and I'm
1:00:35
not going to get into it now, but I am curious, what is your
1:00:38
message? We, we like to take a pause in
1:00:40
the middle of our podcast and ask our guests, what would be
1:00:43
your message to those women or to the men or to anyone in
1:00:47
business? What would be that?
1:00:49
So I think right now not even right.
1:00:51
Now, but like I think that, you know, right now I'm on this anti
1:00:56
manifestation kick, OK? I see it everywhere where
1:01:00
everyone's like just manifest your dreams.
1:01:02
And by the way, I've manifested many things.
1:01:04
I think manifestation without Hashem is so wrong, so wrong
1:01:11
because I think that people think that you're, I'm not the
1:01:14
CEO of my company, like I'm not Hashem is, I'm in partnership
1:01:18
with Hashem like I have a partner.
1:01:19
My, my partner is Hashem. And I think that the more you
1:01:23
like say that I'm in the driver's seat and I'm doing this
1:01:26
and I'm getting the sun and I like, it's me, me, me, me, me.
1:01:28
And that's what manifestation is.
1:01:30
It's like, what do I want to bring in for myself, my wealth,
1:01:33
my house, my, my life, my, this, my, that.
1:01:36
First of all, how do you know that it's good for you?
1:01:38
How do you know what's good for you?
1:01:39
That's number one. Number two is, is that you
1:01:41
cannot do anything without understanding what your top kit
1:01:45
is in life. And your top kit in life is, has
1:01:48
everything to do with Hashem. So you I, I, I every single
1:01:52
morning I start my day, I dive in, OK, I dive in, I, and if I
1:01:56
don't have time to dive in, at least I get in my bra host,
1:01:58
right? Like at least I do that.
1:02:00
I say I do I and then I go into Parsha Saman, you know, partial
1:02:05
amount. To me, it's like the biggest
1:02:07
thing you can do. It's the the Hazal says that
1:02:10
it's part of the guaranteed, like say it everyday part of the
1:02:13
guaranteed everyday. I read the story of the mud and
1:02:15
how the Jews were like in the desert for 40 years and Hashem
1:02:19
just literally took care of them.
1:02:20
Like they just literally walked out.
1:02:22
We needed something. I can't, I cannot tell you.
1:02:24
Like every time I make payroll, you know, like cash flow.
1:02:26
Cash flow is the hardest thing for all businesses.
1:02:28
I just want to say that, OK, And if your cash flow is a mess or
1:02:32
if you have a hard time with cash flow, it's normal, right?
1:02:35
It is, it is a normal thing. It is a normal thing for growing
1:02:38
businesses, especially if you're bootstrapping it.
1:02:40
I want women to know that because I think that people feel
1:02:42
like, like, if I don't have this, then there's something
1:02:45
wrong with my business. No, it just means that your
1:02:48
business is growing and there are ways to help with cash flow.
1:02:51
But anyways, Needless to say, there are times that I was like
1:02:53
really growing, OK, Like I hire new people.
1:02:55
I was getting new, new clients, but the clients didn't pay me
1:02:58
yet. And I, I was like trying to
1:03:00
figure it out. The money came like the money
1:03:03
game. I, I feel like the more you
1:03:06
resist, the more you are trying to think of like trying to fix
1:03:09
it yourself, the more it actually like eludes you.
1:03:13
But the minute you give it up to God, like it just, it flows.
1:03:17
It just flows. And so I feel like a lot of
1:03:20
times, like women, like we have so much on our plates.
1:03:22
We have to make dinner, we have to get the kids to school.
1:03:24
We have to get them the uniforms.
1:03:25
We have to, I mean, just back to school.
1:03:27
We have Rosh Hashanah coming. Well, there's just so much on
1:03:30
our plate. And on top of that, we have make
1:03:32
sure our clients are happy that our businesses are good.
1:03:35
And if you don't have your own business and you're working for
1:03:36
a boss, is your boss happy? Are your students okay or, or
1:03:39
wherever it is that you are? And you're always having those
1:03:41
things onto your head. And so it's easy to say I need
1:03:44
to control what's in front of me.
1:03:46
But the minute you give it up to God and you partner with him,
1:03:51
it's just all of a sudden, like, I don't know, it just it just
1:03:53
flows. Wow, that's where the success
1:03:56
happened. Wow, what a nice.
1:03:58
Message. And you know, I have to say I be
1:04:00
Michael. You're gonna know exactly what
1:04:02
I'm talking about. But we have somebody who works
1:04:04
at Prime Source, one of our sales reps.
1:04:07
She's a mother. She has six children.
1:04:10
Oh, God, I might be 5. I don't know.
1:04:12
I always get it wrong. I don't remember if I get it
1:04:14
wrong when I say 6 or when I say 5 S 5 or 6 children.
1:04:17
She has at least a handful. She has a handful.
1:04:19
Exactly and all ages. From 1819 down till 5-6 years
1:04:23
old in between and she's very successful here at the company.
1:04:27
She has a really good career. She's been with the company for
1:04:29
many, many, many years and she's in a spectacular mother and
1:04:34
she's very, very, everything is a sham always.
1:04:38
And she doesn't like to freak out about things because I'm not
1:04:40
in control anyway. Sham is in control.
1:04:42
She has that mentality and she lives by it.
1:04:45
She doesn't just speak of it. She actually acts out her life
1:04:48
that way every single time. And she's amazing.
1:04:51
And I always tell her, I said, oh, Karen, you should.
1:04:53
You should mentor other women. You should show people that
1:04:57
there's a way to juggle a personal life, a professional
1:05:01
life. And for a Jewish woman, it's
1:05:03
harder than that. You know, young you have to
1:05:04
prepare and it's like it's cooking and cleaning and, and
1:05:08
and she's just a one man show. She she does it all.
1:05:11
And we're big fans of her. We're big fans of her.
1:05:14
We she's part of our family of our prime source family.
1:05:17
But you and her have a lot of similarities and just how you're
1:05:20
making it all work and you're sitting here inspiring me.
1:05:24
You're sitting here inspiring me.
1:05:25
It's just it's crazy. It's I don't want to hold back.
1:05:27
Her name is Tedvo Weingarten. OK, he always does.
1:05:30
Every. She's from Canada.
1:05:31
He's like, yeah, known as. Karen.
1:05:33
Used to be. Adele and she's amazing and her
1:05:36
family's amazing and she does mentor people and she does she,
1:05:39
she does exactly what you're saying.
1:05:40
When we go to events and conferences today, it's a
1:05:43
different world. They have women programs and
1:05:46
they have specifically groups where they, you know, empower
1:05:49
each other and it's really beautiful to see.
1:05:51
And I agree with you. It it's it's something to look
1:05:55
out for and to appreciate when you have people that are
1:05:58
managing a life of a business called home and have business
1:06:02
and finance. You should know this is one of
1:06:03
the reasons me. And a lot of people like me
1:06:06
hated so much this woman from my unorthodox life, you know about
1:06:10
her. It really bothered me.
1:06:11
It bothered a lot of people because.
1:06:12
She completely. Misrepresented the Jewish
1:06:15
community and women making it sound like they're stifled,
1:06:18
making it sound like they're held in captive in like chains
1:06:21
in the basement or something. And it's utterly ridiculous
1:06:23
because there's so many women that are from full from life and
1:06:27
have a beautiful life and are very successful business people
1:06:30
and are out there and don't feel like anybody's holding them
1:06:32
back. And she came out with a big sob
1:06:35
story as if, you know, like a lot of those women are like
1:06:37
this. It was total garbage.
1:06:38
And I think that's what really bother a lot of people.
1:06:40
And it's OK. She's allowed to have her
1:06:42
experiences. She's allowed to have her own
1:06:44
personal. But don't portray that as this
1:06:47
is how it is in general. This is how it is all over the
1:06:49
place. It really wasn't right what you
1:06:50
did. And I think most people didn't
1:06:52
take her seriously anyway. And I would love to have her on
1:06:55
the podcast one day just to call her out just to hear because I
1:06:58
want to understand from her like why she did that.
1:07:00
I think she and I think she's softened her tone over the
1:07:03
years. She has.
1:07:03
I think she's softened. October 7th I.
1:07:05
Think a lot of especially after October 7th.
1:07:07
She's coming more and more. Around now, she's realizing that
1:07:09
you know what? You're part of a community that
1:07:11
does care about each other and looks like each other.
1:07:13
No matter what you do in your personal life, whether you
1:07:15
cover, you don't cover, you wear pants, you don't know when
1:07:17
somebody cares. We really ultimately have each
1:07:19
other's backs and we're all one. And stop fighting it.
1:07:21
We're not your enemy. You know, we're we're we're all
1:07:23
really part of one big extended family.
1:07:26
But anyway, you, Abby, are a part of this.
1:07:30
You're a part of this. And I commend you.
1:07:31
I really what you're doing is is amazing.
1:07:34
And it's not just that you've been successful.
1:07:36
It's a lot of people find success, but it's your approach
1:07:38
to it. It's really just your style,
1:07:40
your demeanor and the way you're talking like your Mama just gave
1:07:43
me because of today. You should know you really did.
1:07:45
I feel like chachi PT under who? You are RIP it up.
1:07:49
We got to. They did a great job.
1:07:50
You like the bit I'm saying. I missed it.
1:07:53
I thought it was good. Thank you.
1:07:54
Thank you. Yeah, it's also a nice.
1:07:57
Way for our listeners to get to. Know who you are right away
1:07:59
instead of just asking you and then holding their breath so you
1:08:02
know, you know who you are. And then we break it down, which
1:08:04
I think we did. Ask questions for you.
1:08:05
What's? Next.
1:08:07
What's down the Pike? What are you looking forward to?
1:08:10
What is something you're aspiring to?
1:08:12
Where is all this going? A lot of life experiences, a lot
1:08:15
of accomplishments. You got a lot under your belt, a
1:08:17
lot under your belt. What's coming next and what's
1:08:20
the big dream? OK, So what I really want to do?
1:08:24
I haven't told anyone yet, but what I really want to do is
1:08:26
actually start my own Academy. I want to start a school that I
1:08:31
mean, I was at the school of Hard Knocks, but why should
1:08:33
others? And I feel like there's, you
1:08:36
know, you can go to like, you know, the, you know, the SARS,
1:08:39
Schnairs, the Ttis, you can go to that, get a business
1:08:41
education. I agree.
1:08:42
I you should, but no one's really going to teach you like
1:08:45
how to actually convert, you know, your, your, your
1:08:49
followers. No one's going to actually teach
1:08:50
you how to grow your followers. No one's going to teach you
1:08:52
really like, how does it actually work when I have an
1:08:54
actual business and like, how do I figure out my cogs?
1:08:56
How do I figure out my pricing? How do I figure out my things?
1:08:58
And I think that, but it's, it's, it's, it's, it's besides
1:09:03
that even strategy, like go past strategy.
1:09:05
It's like also mindset. It's also balancing.
1:09:08
It's also, there's just so many different pieces.
1:09:10
And I think that there are so many Jewish women that are out
1:09:13
there who I've met, who I've learned from people who are
1:09:16
like, you know, you know, Todd Furniture, who's this incredible
1:09:21
beautiful Jewish soul who's like, you know, a furniture
1:09:25
designer and furniture manufacturer.
1:09:27
Like she has so much knowledge about China or another a
1:09:31
clothing company. And maybe this aspiring young
1:09:34
girl wants to build a, you know, a Jewish brand like, well, how
1:09:36
do you do it? And so I think that there's like
1:09:40
just so many things that we have and that we've learned.
1:09:42
And I want to actually build out like some sort of like online
1:09:45
Academy to like a Business School, like AB school.
1:09:50
I really want to do it before like Jewish Orthodox girls.
1:09:55
I also really, I'm very, very, very passionate about like high
1:09:58
school seniors, 11th and 12th grade girls or girls that just
1:10:02
came back from seminary. It's like, give them like, I
1:10:05
don't know, like a shot of like, like, you know, information
1:10:08
before they actually get into the real world so that they
1:10:10
could a dose of reality. Yeah.
1:10:12
Like I I want. I used to work.
1:10:14
For I used to do a lot of stuff with Stern Yu Business School,
1:10:18
OK, And they actually offered me a job as a professor and I
1:10:22
really wanted to take the job, but I don't have a bachelor's.
1:10:24
Remember I, I never finished school.
1:10:25
So like they were like, OK, well, you can't really be an
1:10:27
adjunct professor, but you can come in and like speak.
1:10:29
So I used to come and speak at Yu Business School and I used to
1:10:32
go and speak at they, they are also connected with a school.
1:10:37
Maybe it's Central High School. I can't remember what it was,
1:10:38
but I used to go to like some high schools and give classes
1:10:40
and like, I loved it. Like I want to go back.
1:10:43
I think I want to go back to those teaching years and just
1:10:47
give back to the next generation of girls 'cause I really think
1:10:50
that like, you know, even my daughter, she's 23.
1:10:52
I recently became a grandma, which was like, really?
1:10:54
Oh, Bobby. So it's.
1:10:58
Like like the best thing in the world?
1:11:00
Are you guys grandparents? No, no, no.
1:11:01
It's like the best not. Yet it's the best thing.
1:11:03
It's the. Best thing anyways.
1:11:04
But of course, when the diaper is dirty, just give it back.
1:11:06
Yeah, yeah. No, like no, she's he's like
1:11:08
he's so. He's so delicious anyways, But
1:11:10
like she, she's like, you know, she's going into whatever she is
1:11:13
and like, in another five years, she's gonna want to start her
1:11:16
own company. I know it and I'm going to like
1:11:17
support her. Her husband also like he's an
1:11:19
entertainer. He's like he, he is an
1:11:23
incredible human being in himself.
1:11:24
And so he asks me a ton of questions all the time and I sit
1:11:28
with him and I help him. But I think that, you know,
1:11:30
giving that over, I think, you know, that's what I would like
1:11:34
to do. I used to do it a lot.
1:11:35
Then I started going and helping all these businesses and now I
1:11:38
kind of want to go back to love it.
1:11:40
Do you have a name? I'm going to.
1:11:41
Make a prediction right here. My prediction is that this is
1:11:44
going to happen. If if historically, if we could
1:11:47
learn anything from you. If you really want something to
1:11:50
happen, you go out there and you get it.
1:11:52
You don't let anybody stop you. And by the way, what a wonderful
1:11:55
idea. What a really neat idea.
1:11:57
This doesn't even have to be like an official school, that
1:12:00
this could be like an ancillary thing, like an after school
1:12:02
program or or a separate thing like a class that people can
1:12:06
take over a certain amount of time.
1:12:08
I always thought that we don't give our kids enough of an
1:12:11
education on on the real world. Just like how to send the proper
1:12:15
e-mail. Like, you know what, Like how,
1:12:16
how to actually construct an e-mail.
1:12:19
Yeah. That you could convey over
1:12:20
professionally, a message to someone, the importance of your
1:12:23
credits, basic things you know, like.
1:12:24
Yeah, importance of your credit, right?
1:12:27
How to? Maintain your credit, how to
1:12:28
build your credit, things like that, that you have to learn.
1:12:30
You know, when, when something goes wrong and you just, you got
1:12:32
to figure it out. Then you ask me for advice.
1:12:34
Where's the prevention versus the treatment?
1:12:37
That's what it sounds like you want to do, right?
1:12:40
But it's also even investing. Right.
1:12:41
Like we don't talk about investing in in women's circles.
1:12:45
It's not talked about. It's a man's thing.
1:12:47
It's a man's thing. It's a man.
1:12:48
'S thing, I make money. I want to.
1:12:50
Understand how to. Invest my money like how do I do
1:12:52
that right? So I think it's it's about
1:12:55
giving, it's really about empowering the women to have the
1:12:59
knowledge that if they decide that they need to do it, then
1:13:01
they can do it. And if not, not, but like, at
1:13:03
least they understand. Yeah.
1:13:04
But I think we're missing the step here, I think.
1:13:06
This is the very important piece right now is that there's a lot
1:13:09
of the women, the girls that are growing into women grew up in a
1:13:13
lifestyle where that's not even under their mind that I should
1:13:17
be a business owner one day, I should invest money.
1:13:19
It's almost like a given. I think that's a cultural thing
1:13:22
that maybe we have to change the psyche.
1:13:23
We got to change the narrative. And this is I think where the
1:13:26
education can come in is where you can make a difference is you
1:13:28
could tell girls that you should have your own financial road
1:13:32
ahead of you. You should never be reliant on a
1:13:34
man to take care of you, you know, And, and if you give them
1:13:37
that extra information, maybe it'll empower them a little bit
1:13:41
more. Do you hear what I'm saying?
1:13:42
Yes, but I just want to make a point.
1:13:44
That I don't believe that women should do it in spite of a man,
1:13:49
not in spite. They didn't say in spite, no,
1:13:51
but. No, but I don't feel entitled.
1:13:53
Like anyway, my husband. 'S going to work, So what do I
1:13:55
need to get a job? Why do I need to learn these
1:13:57
things that most women in in general?
1:14:00
OK, there's two, there's two. OK, I'm going to, I'm going to
1:14:02
make 2 very gross statements that kind of like are going to
1:14:05
be separate, OK? Like kind of like opposite of
1:14:08
each other. But the first thing is, is that
1:14:10
I think that most Jewish girls or the Jewish community in
1:14:15
general is very entrepreneurial in spirit, OK.
1:14:18
We have always like been like the underdog trying to, you
1:14:22
know, figure things out. Like we've, you know, the, even
1:14:26
the way that the yeshiva system is set up, right?
1:14:28
It's like we're asking questions all the time, right?
1:14:30
So like being an employee and having an employee mindset.
1:14:35
Guess we have employees in, in the Jewish world, but most of us
1:14:38
are entrepreneurs. Like that's just we build
1:14:40
entrepreneurs within the Jewish Orthodox community.
1:14:43
On the on the flip side, when it comes to women, I see two things
1:14:48
that either they're very entrepreneurial in spirit and
1:14:50
they're a tough as nails, OK, because they've had to be, or
1:14:55
they're sheep and they follow whatever mower told them to do
1:14:59
and whatever mommy and daddy told them to do.
1:15:01
And then they get married and they do whatever their husband
1:15:03
tells them to do. OK, in some communities, not all
1:15:07
communities, but what I want, I guess my message is to like,
1:15:11
just wake up. Like wake up.
1:15:13
What do you want for your life? Where do you want to go?
1:15:16
Why are you actually even here? Like, why are you here?
1:15:19
And if you're here for a reason, then do something about it.
1:15:22
Don't just do it because don't just like, you know, wake up and
1:15:25
just do and, and go through your day without like living
1:15:29
intentionally. Like, you know, we talk about
1:15:31
ROI return on investment. Well, what about ROI return on
1:15:35
intention? Like be intentional about the
1:15:37
way that you live in life, right.
1:15:38
So it's like, if that's the case, then I'm not saying like
1:15:41
you should get an education and you should invest because you
1:15:46
know, you as a woman should do it and not a man.
1:15:48
No, you, it's Azar Connecto. Like I literally couldn't do
1:15:51
what I do today without my husband.
1:15:53
I said he does laundry like he does.
1:15:55
He goes, he he actually, he takes my kids to school every
1:15:58
single day. Like they could take a bus.
1:15:59
No, he wants to actually drive my the younger ones because he
1:16:03
didn't get the opportunity when the older ones were in that age
1:16:06
group. So because he was working in the
1:16:08
city at the time, so that's something that's really
1:16:10
important to him. So it's like, you know, you do
1:16:12
things together. Like, you know, if my husband is
1:16:15
good at investing, so he does investing.
1:16:17
If he's not good at investing, then I should at least have that
1:16:19
knowledge to be able to invest. You know what I'm saying?
1:16:21
Like you have to work within a team.
1:16:23
So that I want to give women the education that they can do
1:16:27
anything they want to do if they want to do it.
1:16:30
If they don't want to do it, that's fine.
1:16:32
They don't have to, but I, I just want to make it clear that
1:16:35
I like, because I think like a lot of people like, you know,
1:16:37
like the riveter, you know, like the woman, like we can do it.
1:16:40
You're not coming from a feminist perspective.
1:16:42
You should have the right to do it if you want to.
1:16:45
Then let me give you the tools. Let me show you a path of how
1:16:48
you can get there exactly. I'm very much into like.
1:16:52
Femininity and the woman and and honing in your own, you know,
1:16:56
God-given talents. Like I remember like when I
1:16:58
first started entrepreneurship and I was looking for questions.
1:17:00
I would go to Marie Forleo, Hilary Rushford.
1:17:02
I went to all the on Jewish women and I was trying to get
1:17:04
information because I couldn't get it from anyone Jewish in my
1:17:07
town. Do you know that people were
1:17:09
saying she was talking about how you should have a gratitude
1:17:11
journal. OK, so every morning you should
1:17:13
wake up and write down your gratitude.
1:17:14
I was like, what the heck? That's Mundani.
1:17:17
Why? Why am I listening to Marie
1:17:20
Forleo when I literally have like it was given to me like as
1:17:25
a woman, as a Jewish woman, I have the tools already in my I
1:17:28
have Nishmas. Nishmas is thinking God, well, I
1:17:31
should start Nishmas. Like what?
1:17:33
Why? Why am I starting a gratitude
1:17:34
journal like I'm a Jewish woman? Like Hashem gave us the tools
1:17:38
already like 2003 thousand years ago, like tap into it.
1:17:43
So I think like, it's just, I don't know that I think that
1:17:46
that's pretty much my like, my message in what I really want
1:17:49
for women. I love it.
1:17:49
I don't know. Sorry.
1:17:50
This, this, this woman should hear.
1:17:52
She's OK. Abby, you're OK.
1:17:54
Yeah. Great well, welcome to our
1:17:55
community by the way, and you're.
1:17:57
Now living also amongst us. And by the way, you know
1:18:00
something the the. Best things happen when someone
1:18:02
gets frustrated, there's nothing and then they go and they create
1:18:05
it absolutely. Then they go and they you should
1:18:07
start. With the local.
1:18:08
Schools and the people. Here, yeah, I know, but I still
1:18:10
love to paint, by the way, just want.
1:18:11
You to know paint somebody, you do that in your spare.
1:18:14
Time you'll find that I. Literally it's still my hobby I.
1:18:16
What did your What did your father what?
1:18:18
Did your father do what? Did your mother work?
1:18:21
Oh no, my mother. Was like a stay at home mom, OK,
1:18:24
and she was like Susie homemaker.
1:18:26
She loved it. I would die in that type of like
1:18:29
life. I would not be able to do it.
1:18:32
But my younger sister, she loves it like she's the stay at home
1:18:35
mom. She's like and that's OK that's
1:18:36
with it. That's no and I love.
1:18:37
It I love watching her be. That no for her kids, that's
1:18:40
fulfills her and that's what she likes.
1:18:42
To do that's great. I love it and.
1:18:46
It's funny because she recently got back into her photography
1:18:48
and now she's starting her own business, which I like, I also
1:18:50
love. Like I love watching her do it.
1:18:51
Now that her kids are getting older.
1:18:53
My dad, believe it or not, was in.
1:18:59
It's so not a Jewish thing, but his father had a company called
1:19:02
Community Truck Parts, and they would sell the truck parts,
1:19:07
literally parts of a truck, and he would come home like grease
1:19:09
all over his hands. But yeah, that's what he did.
1:19:12
It was in the auto industry. It was in the auto industry.
1:19:15
He worked hard, That's cool back.
1:19:16
In the 80s, yeah. Like, yeah, I have a friend of
1:19:18
mine, by the way. You say that.
1:19:19
It's just funny. I have a friend of mine that
1:19:20
does meat boards, you know, for Shabbos, and that's pretty much
1:19:22
the only thing he does, you know, as far as income.
1:19:25
So I heard him tell the other, another person who asked, what
1:19:27
do you do for a living? He goes, I'm in the meat
1:19:29
industry. I think I know you're talking.
1:19:32
Yeah, yeah. Let's leave.
1:19:34
It at that. That's the.
1:19:34
Name we will not display. This was a pleasure and honor
1:19:38
and it was really eye opening for us in so many ways because I
1:19:42
want to be a part of this this journey and.
1:19:43
This this mission of yours at some capacity.
1:19:45
Do you have a name for your Academy?
1:19:46
I have to be a partner. All right, we should.
1:19:48
I don't. Know I need a.
1:19:49
Name. I think it's great.
1:19:50
I. Like I don't, I don't.
1:19:51
Want I'm not looking. To be like a big Business
1:19:54
School, like I just wanted to be like this.
1:19:55
I think the I think the Oshi's point, which I.
1:19:57
Love is that especially you're in, you're in the Rockland
1:20:00
community here. There's a select amount of
1:20:01
schools, They're very open minded.
1:20:03
So many different women empowering women in our
1:20:05
community here. Just make it into a course to
1:20:08
begin with. Just do something to complement
1:20:10
the 11th or 12th grade like you're saying.
1:20:12
And definitely we're here for you.
1:20:13
If there's anything that you need in terms of getting that
1:20:16
out there and is that giving you resources, whatever it is?
1:20:18
Absolutely anybody that's resonating with them and feels
1:20:22
like they can contribute towards this and absolutely and this is
1:20:24
important to them as well as a mission should reach out to to
1:20:27
Abby. Yes and you know, have a
1:20:29
conversation about it. These are how the best we don't
1:20:31
we don't finish our podcast. Before asking you two things.
1:20:34
Oh, OK. First of all, do you have any
1:20:35
questions for us? Oh my.
1:20:39
God, you don't have to ask a question.
1:20:40
Don't feel pressured right now, that's OK, It just gives you the
1:20:42
opportunity to. Just ask us any questions.
1:20:44
The other question, The other question is for you to select
1:20:46
someone that would fill the seat as a guest on the None of you's
1:20:50
talk to my husband. He's wild.
1:20:52
He's in the construction world. He can tell you so many stories.
1:20:56
Who do I think should sit in the seats?
1:20:58
You could start with that. Yeah, that could bring.
1:21:00
Meaning. Into Someone Like You know you
1:21:03
want to. Grow personally, professionally,
1:21:04
I feel like I. Grew a little bit personally
1:21:06
today just from your messages. You should definitely interview
1:21:09
Haya from. JWE, she started the whole
1:21:12
organization, which is Jewish woman entrepreneur.
1:21:14
And you know her. I do, yeah.
1:21:15
She lives in Baltimore. She's great, OK.
1:21:16
We do owe this shit. Oh no, she doesn't live in
1:21:17
Baltimore. Anymore, she moved to Florida.
1:21:19
About a couple years. Does she come down to New York?
1:21:20
Yeah, yeah, I. Should definitely get you to
1:21:22
have her on all right. I'm trying to.
1:21:23
Think who else? Oh my gosh, you put me on the
1:21:30
spot. That's okay, that's fine.
1:21:31
That's part of the idea here. It was one day hi is great.
1:21:34
We generally asked the guests to call them on the spot and ask
1:21:37
them if they would join us. Yeah, really.
1:21:39
Yes, that's terrible. Yes, terrible at all.
1:21:42
It's actually how it works and then it actually works for us.
1:21:45
If there's someone else you can think of, you can think of that
1:21:47
while you're asking us any questions and we can get back to
1:21:50
that in a minute. But if you what about that that
1:21:52
woman you were talking about? From the Hatsala in in Brooklyn?
1:21:54
Or was her name Leia? You should totally not Leia her.
1:21:57
Mother, Her mother Rookie Fryer. Rookie Fryer.
1:21:59
Oh, I could ask. Her, I mean I.
1:22:01
I have Leia's number. I don't have rookie summer.
1:22:03
OK. Who do you think would be a
1:22:05
better? Fit for what we're doing, you
1:22:06
know, because you know them. So we don't really know them.
1:22:08
I mean, I would have, can you do both?
1:22:10
Sure. Let's go.
1:22:11
What else have you ever had, do you know?
1:22:13
So From has the 24/7. By the way, it's Deborah Adler.
1:22:16
You know her? She's in Muncie.
1:22:18
OK, now we know has the 24. Seven, We don't know what
1:22:20
Devorah is though rather but she wants an Instagram.
1:22:23
Celebrity, that's what. He's been asking me for recently
1:22:25
so that when I first started social right like.
1:22:27
Years and years and years ago, there was only like 4 of us or
1:22:31
five of us. It was like me, Melinda Strauss,
1:22:33
who just launched A cookbook. There was Sarah Lazre, who was
1:22:36
Patchuka Princess Sharon, Sharon Langer, who was like fashion
1:22:40
Isha, like she was the fashion person.
1:22:42
There was a high 4 shimer down in Lakewood who's like bits of
1:22:45
glitz. She did like, you know, jewelry
1:22:49
and then then busy in Brooklyn came about, right?
1:22:53
So the food person before, like, and we were like this ragtag
1:22:58
team of like, do you see this? Do you see that?
1:23:00
Like we were like this like group of like women.
1:23:02
And then all of a sudden it has like grown and grown and grown
1:23:06
and grown. And I became so close to a lot
1:23:08
of these people. You know who you should have on
1:23:09
this podcast? Charlene Aminoff.
1:23:11
She's amazing. Good friend of mine.
1:23:13
I heard her name recently actually.
1:23:15
What does? She do Charlene she's.
1:23:17
A really big Nishmas. Person she has a podcast on the
1:23:20
bingo Kaya and she's just I don't know, she's powerhouse,
1:23:23
powerhouse woman. She's just, she has, she has a
1:23:27
Shethel company called Gali's Wigs.
1:23:31
I don't know. She's just, she's where does she
1:23:32
live? Very inspirational.
1:23:34
She lives in Neck. Great Neck.
1:23:36
Great Neck. Yeah.
1:23:37
Amazing, amazing. All right, so who do you want?
1:23:39
To call Oh my God, no I won't. Call.
1:23:43
Anyway, all right, we won't do that.
1:23:44
For you, it's OK, it's. All right.
1:23:46
Before we wrap up, any questions for us?
1:23:49
Why did you guys start the podcast?
1:23:50
And everybody asks that question.
1:23:52
I'm going to. I'm going to tell you the.
1:23:53
I'm going to tell you the. Real answer the questions for
1:23:55
us. The first thing they ask is.
1:23:57
Why did you start? What are the podcasts about?
1:23:59
I'm going to tell you the real answer, which is almost.
1:24:01
Like really, that's what it is. But yeah, it's branding top of
1:24:04
mind for Ushi Schwartz, Michael Greenfield and the Prime Source
1:24:08
brand. That's what it was.
1:24:10
However, knowing that that's where the world is heading in
1:24:12
terms of branding and promotion, we couldn't do it without being
1:24:15
authentic and, you know, understanding what we're just
1:24:18
telling you guests. Come on, it's you know, and then
1:24:21
at the end of the podcast, we ask the guests to call somebody.
1:24:23
People have asked me also. Do the people know that you're
1:24:25
calling? They don't know.
1:24:26
You see you don't want to call and that's OK.
1:24:28
I'm just saying so people don't know that we're calling.
1:24:31
These are the things that we were just doing.
1:24:32
And I think the authenticity is what really drives us.
1:24:34
So. So what advice would you give?
1:24:37
Jewish woman. Oh.
1:24:40
My goodness, Wow. I mean, you just gave us a
1:24:42
mouthful. I mean, I would echo everything
1:24:44
that you've really said today, but I think I said it before, I
1:24:47
really want my daughters and any other girl out there to feel
1:24:51
like in the Jewish community, we don't put less stock in females.
1:24:55
We actually think females are more capable than males in a lot
1:24:58
of ways. And stop with this.
1:25:00
I can't do this. So it's not appropriate for me
1:25:02
to do that. Stop with that.
1:25:03
Do whatever it is, be a good person.
1:25:06
Try to make a difference in somebody else's life.
1:25:07
Live by the same bylaws that the boys and the men are taught to
1:25:11
do. There's no difference, you know?
1:25:13
So, yeah, we dress a little bit different and we have different.
1:25:15
OK, There are some differences. I get it, but living a full
1:25:19
life, a complete life and feeling good about yourself and
1:25:21
feeling all those things that it matters to you the same and go
1:25:25
out there and get it done and don't let anybody tell you you
1:25:28
can't. And if someone says no, they're
1:25:30
just in your way. That's all it is.
1:25:32
And go past that person and keep going.
1:25:34
Ultimately, that's how it happens.
1:25:36
I sometimes get a little bit of anxiety.
1:25:38
I feel bad. I, I, I look at my, my daughters
1:25:41
and I and I see my son and he has, you know, Shamas afternoon.
1:25:43
He has friends and he's hanging out and he has, he's always got
1:25:46
something happening in the schools.
1:25:48
They're going on trips in Canada.
1:25:50
And if the girls sometimes are left out, sometimes are left
1:25:53
out. And my daughter has a great
1:25:55
personality. She's got a lot to offer.
1:25:57
You know, she should also be on the front lines.
1:25:59
She should also be seen and I think in our communities for a
1:26:02
very long time, for many, many years, they have been
1:26:05
stigmatized that way and they've been somewhat sheltered and some
1:26:08
are kept in a box and we're getting much better about it.
1:26:10
In the last couple of decades, I think we've been much more
1:26:13
amenable and more open minded with it.
1:26:15
So my message is everything that you're doing, everything that
1:26:18
you're speaking to, I don't even have to give the message because
1:26:20
you're already doing it. You're an acting, you're, you're
1:26:23
an example. You're a living breathing
1:26:25
example of a woman that's sitting amongst 2 men of her
1:26:28
holding your own. Arguably more successful than us
1:26:31
in a few ways. In a few ways more successful
1:26:34
and good for you. And.
1:26:35
And he means you have 22,000 more.
1:26:37
Followers on Instagram one way. That's one way.
1:26:40
You have like 24. 1000 More followers.
1:26:41
Than we do, but the bottom line is I would love for my daughters
1:26:46
to emulate somebody like you and to see something like you that
1:26:49
goes out to get to done as hustling have a beautiful
1:26:51
family. You got the nuclear family
1:26:53
going. You got it all you got it all.
1:26:55
There's no reason why all the women shouldn't strive for that
1:26:58
to one day reach that pinnacle that I think thank God.
1:27:01
I wish you more and all the blessings to you, Abby.
1:27:04
But keep doing, keep inspiring and keep showing girls and women
1:27:07
across our communities all over that anything is possible.
1:27:11
I love it. Ushi wow.
1:27:13
I don't think I can say anything more.
1:27:15
I'm going to echo what Ushi said and just say don't be afraid to
1:27:17
ask for help. And ultimately listen to this
1:27:20
podcast, Ask Abby, talk to people, ask and just go out of
1:27:24
your comfort zone and ask for help.
1:27:26
That's really what it is. Ultimately, you're not alone.
1:27:29
There's many other women that are feeling this challenge of,
1:27:31
you know, how do I break out there?
1:27:32
Go to a conference. I'm uncomfortable.
1:27:34
What should I do? There are other women who are
1:27:37
facing these challenges and who have answers.
1:27:38
And there are academies coming soon to help you.
1:27:41
Yeah. Go down that path.
1:27:43
Again, thank you to our subscribers, our listeners, our
1:27:45
followers. The comments are amazing.
1:27:48
We're loving the feedback. Thank you to our newest sponsor,
1:27:50
Twillery, and to the Prime Source production team.
1:27:52
That's a Rep. Amazing.
1:27:54
That's a Rep. Thank you so much.