Getting Your CS Team to Sell /w Steve Popp

Building Your Sales Engine · Sep 17, 2026 · 25m

Getting your CS team to sell starts with mindset, not skill — Steve Popp breaks down how customer success and service teams are being handed revenue responsibility, and how to make the transition stick. Getting your CS team to sell is one of the biggest shifts happening in sales right now. Revenue responsibility is moving away from traditional selling roles and landing on customer success, customer service, account management — even engineering. In this episode of Building Your Sales Engine, host Mark McGraw sits down with Sandler's Steve Popp to unpack why organizations are doing it, why it…