Why an Unboxing Experience Is a Story, Not a Box with Maria Karr
Maria Karr says the unboxing experience is a story, not a box. After two decades across agency, in-house, bootstrap, and incubator seats, she has built brands at every scale.
She joins Mike for a candid conversation about why brand affinity comes before paid creator deals, how "cheap, fast, or quality, pick two" still drives 99% of project decisions, and what Maesa learned building AI-generated worlds for its fragrance brand Finery.
Connect with Maria: https://www.linkedin.com/in/maria-karr-05a80a31/
Connect with Mike: https://www.linkedin.com/in/pimsmikeryan/
The skinny
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