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Live at HLTH: The Benefits of a Direct-to-Consumer Healthcare Model—featuring Melynda Barnes

In traditional healthcare, patients don’t control the flow of funds. And that leaves payers or health systems in the driver’s seat when it comes to decision making.

But Ro designed a business that gives control back to patients. A business where health insurance doesn’t stand in the way of patients being able to access the care they want and need.

Dr. Melynda Barnes is Chief Medical Officer at Ro, a direct-to-patient health care platform that provides high-quality, affordable care without the need for insurance.

Dr. Barnes is one of Fierce Healthcare’s Most Influential Minority Executives and…

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