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Episode 164: Stop Measuring Your Childcare Marketing One Dollar at a Time
In this episode of The Childcare Bridge, Michael tackles a question that many childcare owners are asking right now: Is my marketing actually working?
As owners become more cautious about every marketing dollar, Michael explains why constantly questioning, changing, or cutting individual marketing tactics can actually make it harder to understand what is driving growth.
Drawing from decades of marketing experience, Michael breaks down how childcare owners can look at marketing as a complete ecosystem rather than trying to assign every lead, enrollment, or dollar of revenue to one specific…
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