Latest / What Bitcoin Did / Bitcoin’s Parallel Economy Is Starting | Brian De Mint
Transcript
- 0:00The scam can't run forever. There's something about Bitcoin that we felt like we discovered
- 0:07on our own was what kind of flipped the switch for us. We planted the seeds and maybe someday
- 0:11that they'll become a Bitcoiner. That's actually how it works. Bitcoin being a free market
- 0:15solution. That's why they're willing to tell you that you were right because they learned
- 0:19that on their own. I think that's maybe what some of the outside world's seen a little bit.
- 0:22It's like, why didn't the Fed shut them down? There's something different about this movement.
- 0:26The problem is people are trying to find the alpha.
- 0:28Okay, Bitcoin's 75,000.
- 0:30Go, I'm going to buy the XRP.
- 0:31I'm going to buy this.
- 0:32No, the alpha is still in Bitcoin.
- 0:33You want to be at the forefront of the Bitcoin economy.
- 0:36It kind of behooves us to spend some sats now.
- 0:38This is the fulfillment of the prophecies that we've been saying,
- 0:41the cypherpunks have been saying since the early days.
- 0:43We get to live through those.
- 0:44And it's pretty rewarding.
- 0:48We're in Vegas.
- 0:49There's a lot of Bitcoins around right now.
- 0:51And it's really funny.
- 0:52Vegas is the most fiat place in the world.
- 0:54100%.
- 0:55Like you walk around and it's like everything that's good
- 0:57and everything that's bad about America in one place.
- 0:59It's so overwhelming.
- 1:00And then you see this like group of Bitcoiners
- 1:03who are kind of just living in a parallel world.
- 1:06And you know, the criticism of like Bitcoin is a cult.
- 1:09Yeah.
- 1:10Is Bitcoin a cult?
- 1:10Cause I kind of think it is.
- 1:12A hundred percent.
- 1:13And I'll agree with that.
- 1:15I think I'm like qualified to agree with that
- 1:18because actually the first book,
- 1:20you might not know this,
- 1:20the first book I wrote was called Bitcoin Evangelism.
- 1:23So it was like literally like,
- 1:24Like, we're a cult, so how do we spread this gospel?
- 1:29And it's because there is, I mean, I'm a Christian,
- 1:32so I'm not knocking religion because I'm a religious guy.
- 1:36But there is something to be said about movements that shake the world.
- 1:44They have a, you can call it whatever you want,
- 1:46they have a cult-like following.
- 1:47They have raving fans behind it.
- 1:49And so we do, we need to foster an ethos
- 1:53that we shine a little bit differently
- 1:55than the rest of the world.
- 1:56So I think, you know, that was the knock on the conferences.
- 1:58Like, why would they come to Vegas?
- 1:59Why would they come to Vegas two years in a row?
- 2:01It's like, what better place to shine a light
- 2:03than in the darkness, you know?
- 2:05And I think that gives a,
- 2:06like that's the contrast you see of Bitcoin, Twitter,
- 2:08the world where everyone's angry, fighting about stuff.
- 2:10And then you get here and like vibes are good.
- 2:12Like we're in a bear market.
- 2:14There's probably less people here than last year maybe,
- 2:15but like vibes are still very high.
- 2:17Brian, we didn't introduce you.
- 2:18This is the first time you've been on the show.
- 2:20You should tell people who you are.
- 2:21My name is Brian DeMint.
- 2:23That's my real name.
- 2:24It's not like some altcoin name or anything like that.
- 2:26I get that all the time.
- 2:27It's like, oh, yeah, what are you shilling?
- 2:29No, DeMint is my real last name.
- 2:32I'm the head of marketing for Club Orange.
- 2:34We used to be Orange Pill App.
- 2:36So if anybody has heard of Orange Pill App,
- 2:38we are Club Orange now.
- 2:39We're the world's biggest network,
- 2:42social network for Bitcoiners in real life.
- 2:45So if you want to find and meet other Bitcoiners
- 2:48in your neighborhood, when you're at a conference, whatever, we have the app that helps facilitate
- 2:53that. We have over 20,000 active members. It's a really thriving, robust community of people who
- 2:59want to find local meetups. They want to find the after party. I think that was like,
- 3:05we thrive at something like this at a conference where there's a huge concentration of Bitcoiners,
- 3:11but most guys, they don't work in Bitcoin. They don't have Bitcoin connections, I guess,
- 3:17for lack of a better term. And so Club Orange kind of satisfies that of, I know what I'm doing
- 3:22from nine to five, because that's when the conference is. But after five o'clock, I don't
- 3:25want to be the guy who's in Vegas. It's just like strolling up and down the street, just finding
- 3:29whatever bar to go into. Like most, most Bitcoiners are like more sane than wanting to try and like
- 3:34find out what the night has in store for them in Vegas. And so they connect with other Bitcoiners
- 3:38and, uh, and actually foster legitimate friendships. We've had, we've had one marriage
- 3:43come from Club Orange.
- 3:46We try to stay away from marketing that.
- 3:49Yeah, when Club Tinder.
- 3:51That was the biggest concern
- 3:53because it's like most of our members,
- 3:57our Bitcoiners are typically men
- 3:59or women who are already married.
- 4:01And so it's like these people
- 4:02who are in loving relationships already,
- 4:04it's kind of hard to have your spouse
- 4:06find a meetup app on your phone.
- 4:08And so it is like when you tell them,
- 4:10hey, it's just Bitcoin nerds that are on the app,
- 4:12then it kind of satisfies that with the wife.
- 4:14But no, it is.
- 4:16There's an inherent desire for in-real-life connections.
- 4:19That's just what Mateo founded.
- 4:21That was his dream of founding this app
- 4:22to help Bitcoiners make friends with other Bitcoiners.
- 4:26And I think if Bitcoiners think Bitcoin's the future,
- 4:28then Bitcoiners are part of that future.
- 4:30Yeah, it's awesome.
- 4:31And then the group chat while I've been here
- 4:32has been going off.
- 4:33Clearly, there's a lot of people using it.
- 4:35But one of the interesting things
- 4:37when we talk about Bitcoin being a cult
- 4:38is one of the things you've got to do in a cult
- 4:40is bring more people into the cult.
- 4:42and I think everyone goes through this journey
- 4:44and I definitely did
- 4:44where when I got into Bitcoin
- 4:45I was super excited about it
- 4:48and I'm still super excited about it
- 4:49but I wanted to tell everyone
- 4:50and like so anytime I went out for drinks with people
- 4:54it's all I wanted to talk about
- 4:55and now when I go out with my normal friends
- 4:56I've kind of given up
- 4:57I find it tiring
- 4:59and I wait for people to come to me
- 5:01rather than the other way around
- 5:02like how do you keep the energy up
- 5:04to actually do that?
- 5:05I mean I think that's probably why people
- 5:07want to go meet other Bitcoiners
- 5:09so they can start out
- 5:09what I would call a friendship second base.
- 5:12So it's just like, well, you know
- 5:13that this guy's gone through the filter of,
- 5:15he's already read four Bitcoin books or whatever it has.
- 5:18He's already here, he watches what Bitcoin did.
- 5:19You know, that kind of thing.
- 5:20Like there really is this filter that happens.
- 5:22For the normie world, I think it gives,
- 5:24when Bitcoiners have a place to go and be around
- 5:27and like talk shop with it.
- 5:29And half the time their conversation
- 5:30isn't necessarily about Bitcoin.
- 5:32It's like Bitcoin's the bridge of the friendship,
- 5:33but then they talk about their other passions
- 5:35and those types of things.
- 5:36It's just like, hey, I know you're cool
- 5:38because you're in Bitcoin.
- 5:39Like that, that's enough for us to like have a hangout or have a meetup.
- 5:42But then we talk about the other things that we're into.
- 5:45Now, I think it gives those Bitcoiners more patience with their friends.
- 5:49Like you get to satisfy your Bitcoin cravings that you had as a newbie Bitcoiner because
- 5:54you have this show, you go to these conferences where people are pulling you in all sorts of
- 5:57different directions and asking you questions.
- 5:59So you have no shortage of like avenues for that to go into.
- 6:04And so I think it probably makes you more effective though.
- 6:07the times when your friends do come and finally ask you about Bitcoin is probably going to be
- 6:11during the next all-time high or whatever, you know, that type of thing. That's when our holdout
- 6:16friends, they wait to start asking questions. But I think it gives you probably as an individual,
- 6:21like Danny Knowles, like a little bit more patience with that person of like,
- 6:25I don't have to win this guy over so that I finally have a Bitcoin friend, you know,
- 6:29because that's what the stakes were before. It's like, I've got to make a, I've got to convert a
- 6:33Bitcoin are into the cold or else I have nobody to talk to. And so I think that that's maybe some
- 6:38of like the inertia that, that, that we're pulled towards in that. Um, but, but at the end of the
- 6:43day, yeah, we just, I think with my, with my normie friends, I just try to ask them questions
- 6:47to just meet them where they're at and just talk about normal things. And then the Bitcoin,
- 6:51when not everybody has a book or a Bitcoin show or whatever, but if you're, if you're the,
- 6:58if you're into Bitcoin, you're like the Bitcoin guy in your normie community. And so you're,
- 7:03you're the Michael Saylor to that community. Um, and so those questions will flow naturally. And
- 7:08so, yeah, for me, I think it gives me more patience with my, my uncle that just is like the last
- 7:12holdout, you know, do you know the funny thing there about like, cause you do become, you're
- 7:16known as like the Bitcoin are amongst your friends and you say you become like the Michael
- 7:19Saylor of those people, but that's not been my experience. It's like, it's that thing where like
- 7:24everyone's an idiot in their own village and like all these people know me from when I was like 11
- 7:29years old and absolutely I'm not listening to you. Um, that's a good point, but it's funny at
- 7:34these conferences, I, I become the normie, like by the end of it, after like five days of only
- 7:37talking about Bitcoin, I'm like, can we talk about football or something? That's funny. You know what?
- 7:42And I think I'll, I'll grant you that amongst my family, you know, the ones that have changed my
- 7:48diapers when I was a little kid or whatever the shot, you know, saw me light the neighbor's palm
- 7:51tree on fire with a bottle rocket. Like those are probably not the ones that are going to listen to
- 7:55me. I think it's the guys, there is something that comes from going to a conference and then
- 8:00speaking on stage. And then they see that on Instagram or whatever that kind of reinforces
- 8:04like, Oh wait, other people pay attention to you. That maybe does make you in that category a little
- 8:09bit more, but yeah, no, I've definitely got the cold. Like I had a friend one time, I think it
- 8:14was during COVID. He goes, why are you telling me this? He's like, who are you? Like, like,
- 8:17you're not the financial guru. I'm like, but I like, I'm trying to, you know? And so yeah,
- 8:22yeah, I've definitely gotten that. Yeah. I have seen that swing back the other way a little bit
- 8:25as well. And the most interesting thing this bear market has been in previous bear markets,
- 8:29I don't know if you've experienced the same thing. Like it's almost people sort of sniggering at you
- 8:34thinking like you fucked up, this is going to zero. And this time it's been totally different.
- 8:38Like this time I've had people reaching out instead of being like trying to buy at the top,
- 8:43they're like, Bitcoin looks cheap now. And I do wonder if the world more broadly is starting to
- 8:47wake up to Bitcoin. And I think the kind of sales of the world probably do help that. Like they've
- 8:51clearly brought a different level of sort of reputation to it. And then bringing a new audience
- 8:57in. But with that, do you think we lose anything in the Bitcoin culture, Bitcoin cult?
- 9:02I think that, yeah, that's, yeah, cults, cults. And that's where maybe the cult analogy breaks
- 9:08down a little bit is like a cult, once it gets to a certain size, like the feds come in and break
- 9:12it up, right? I mean, and like legitimately like the feds. Or you drink the Kool-Aid.
- 9:16Yeah, you drink the Kool-Aid, you put yourself out of business. And it's because the scam
- 9:21can't run forever. And I think that's maybe what some of the outside world's seen a little bit is
- 9:26like, why didn't they drink the Kool-Aid yet? Or why didn't the Fed shut them down? Like there's
- 9:30something different about this movement. I thought it was a Ponzi scheme, but like
- 9:34the Bitcoin obituaries thing comes up enough to these people where like your normie friends are
- 9:39like, yeah, I read this website where it talks about all the times that Bitcoin died. And I
- 9:43remember, because now they remember being part of the crew that rubbed it in your face two bear
- 9:48or bull market bear markets ago or three bear markets ago or however many however long you've
- 9:52been in it and so they recognize that they've had some egg on their face a little bit too
- 9:56yeah and so as as much as they could shame you in this moment they're like actually you you didn't
- 10:02like you didn't rub it in my face when it was at 126k and i've seen this this kind of cyclical
- 10:06thing happening and you just get enough financial like mainstream television that's that's kind of
- 10:12getting your back and that for good or bad or whatever that is it's branding i mean all things
- 10:17all the world is propaganda. And we can use the word propaganda in this really negative word,
- 10:22but it's using information to shift people's perspective. There's good propaganda and there's
- 10:27bad propaganda. And so at the end of the day, people are getting messaging through their
- 10:31television, through their phone. And there's enough financial institutions that have vested
- 10:37interest in Bitcoin that are going to legitimize it in their eyes. And so they would rather maybe
- 10:43kind of come back and give you credit because like they know that you you front ran some of
- 10:48those institutions it's like okay there's certain people you will get that that that stamp of
- 10:52validity with those those people where others they're going to run to yeah they're the financial
- 10:57instruments because they don't trust you but but it is it is rewarding when when you see people
- 11:02turn the corner and yes like not rubbing in your face in this bear market and saying like wow you
- 11:08know 75k seems like a good buy dude that's that's a while for anybody that's been in bitcoin for a
- 11:13while the statement that wow 75k seems cheap seems cheap is what we all said would happen but we like
- 11:21i hope that we all said we like we said it like i know that's going to happen but you we we hoped
- 11:27it would happen and just in the same way that we say oh when somebody you know somebody's going to
- 11:31buy it you know three quarters of a million dollars 750 000 and that's going to feel cheap
- 11:36We're saying that now, but like, we don't know until it happens, right?
- 11:39So this is the fulfillment of the prophecies that we've been saying,
- 11:42the cypherpunks have been saying since the early days.
- 11:44We get to live through those and it's pretty rewarding.
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- 14:15forward slash wbd yeah it's funny when i got in first going to bitcoin like 2016 2017 people
- 14:22would talk would talk about 100k like they talk about a million dollars now and at the time i was
- 14:26like, yeah, a hundred K, but I kind of didn't believe it. And now when I'm, when people,
- 14:30I hear people talk about a million dollars, it's like, yeah, it's inevitable. Like it's
- 14:32going to happen. Um, one of the funny things on the Bitcoin obituary side, I had a friend
- 14:36who works in renewable energy and he, I remember at the time when the narrative was, it was
- 14:42going to consume all the world's energy by 2021 or whatever it was. Um, I remember having
- 14:46a conversation with him and he was super skeptical about Bitcoin and I, his mind got changed
- 14:51in December last year.
- 14:53So I went out to Africa,
- 14:55did an amazing trip with Eric Herzman.
- 14:57So we flew to Nairobi
- 15:00and then we did a 30-hour road trip
- 15:02from Nairobi up to the Ethiopian border
- 15:03over like a couple of days,
- 15:05three days, I think it was.
- 15:06And I mean, the first seven hours
- 15:08were on a road.
- 15:08The rest of it was dirt tracks.
- 15:09We were in the middle of absolutely nowhere.
- 15:12And it's like, there's nothing there.
- 15:13It looks like you're on the moon.
- 15:14And we went to this village called Saru,
- 15:16which isn't even on any map
- 15:17that you can find,
- 15:19apart from like the very specific one
- 15:20that Eric uses.
- 15:21he found this town and it's like a transient community there.
- 15:24So they have like four or 5,000 people at a time
- 15:26and basically no electricity.
- 15:28The only electricity they have
- 15:29is they've got one solar panel on the roof of a school
- 15:31and one solar panel on the roof of their sort of medicine hut.
- 15:35And so they have no batteries in either of them.
- 15:38And so in the medicine hut,
- 15:39they have a rule where at like 4 p.m.,
- 15:41no one opens the fridge.
- 15:42They have, it's like one of those like, I don't know.
- 15:44Yeah, yeah.
- 15:45Waist high fridge freezer things.
- 15:46They have ice blocks.
- 15:47And at 4 p.m.
- 15:48That's what the medicine's in?
- 15:48They take the ice blocks and put it in the fridge
- 15:50to keep it cold overnight
- 15:51and then the power comes on
- 15:52when the sun comes up.
- 15:53And in the school,
- 15:55it's quite funny,
- 15:55they can,
- 15:56it's quite a large-ish school.
- 15:58They can light eight
- 15:59of the classrooms they've got.
- 16:01I think they had 10,
- 16:01they can light eight,
- 16:02but they only choose to do six
- 16:03because everyone wants to
- 16:04plug in their mobile phones
- 16:05during the day.
- 16:06And so he's gone out
- 16:07to this village
- 16:07and he wants to build
- 16:09a huge solar plant
- 16:10and he's obviously
- 16:12going to monetize that
- 16:13by mining Bitcoin,
- 16:14but the knock-on effect to them
- 16:16is that if they want
- 16:17to buy electricity,
- 16:19it's going to cost them
- 16:19one or two cents a kilowatt hour more than the cost of mining Bitcoin, which is the cheapest
- 16:23energy basically anywhere in the world. They'll be getting it for like 10 cents a kilowatt hour.
- 16:28And I did a show with Eric after that road trip and we kind of broke down the whole thing we went
- 16:33on. And this guy reached out to me like, I was wrong. He was like, this is one of the coolest
- 16:36things I've ever seen. And I actually need to put him in touch with Eric. He wanted to speak to him,
- 16:40but awesome. So like what it was, it was the, it was the financialization of it. It was like the,
- 16:45mechanism of power that won him over?
- 16:49The thing that won him over is that there is no way that that project would ever be sustainable
- 16:54unless it was an NGO.
- 16:55But the thing I also didn't understand until I went there is out in Africa, they hate the
- 17:00NGOs because what they do, the way they get paid is they'll get paid to like stand up
- 17:05a solar plant.
- 17:07And as soon as it's done, they get paid.
- 17:09And so there's no incentive for them to go back and like maintain the things that they
- 17:12build.
- 17:12So this is actually a town.
- 17:14It's the closest town to Saru,
- 17:15which has a big solar plant that was built by an NGO.
- 17:19And they built it.
- 17:20And then like a storm came through,
- 17:22a load got flipped over.
- 17:23And then people started stealing the electricity
- 17:25from the energy lines.
- 17:26And so they were like, we're pulling out.
- 17:28And someone stopped them from pulling out.
- 17:31So instead of completely ripping the whole thing out,
- 17:33they now charge 72 cents kilowatt hour there.
- 17:37So the poorest people in the world.
- 17:38That's crazy.
- 17:39So like the idea of having,
- 17:40so the thing that got him
- 17:41is the idea of these people going in as capitalists.
- 17:43They're there to make money,
- 17:44but the effect on the local people is awesome.
- 17:47Right, so a free market solution.
- 17:49Like without Bitcoin,
- 17:50he couldn't have imagined a free market solution
- 17:52that would solve their problem.
- 17:53There was no way you could do it.
- 17:54Wow.
- 17:54No way.
- 17:55That's amazing.
- 17:55Because they can build a solar plant
- 17:57that's big enough for them for decades,
- 17:59but they can monetize it instantly.
- 18:01Yeah, and I think it's funny
- 18:03because I think that's why people get that story
- 18:07and it's the humanitarian side and capitalism winning.
- 18:10And so, I mean, you can speak to a few different people groups of, you know, you're winning people over to Bitcoin because whether you're a capitalist or whether you're somebody who cares about people in Nairobi or whatever it is.
- 18:19I was talking to a dude at the conference today that's talking about how he's working with the wealthiest companies in the world in AI and how they're using and they're throttling Bitcoin miners to allow for kind of a market dynamic for AI computation and stuff.
- 18:37And so it's like, whether you're dealing with the wealthiest, the most well-capitalized companies in the world, there's a free market solution involving Bitcoin mining.
- 18:46And whether you're dealing with the poorest people in the world, the spectrum is massive.
- 18:50And the problems that are being solved by this, and that's like, that's not even Fox News or any of the financial channels have never once mentioned that.
- 19:00Like, that's not something that's part of the narrative, you know?
- 19:03And so that's where I think when people hear this, they feel like they've discovered.
- 19:06And I think that's the biggest eye-opener for most people.
- 19:09And I think that was probably true.
- 19:10That was true for me.
- 19:11Maybe it was true for you.
- 19:12There was something about Bitcoin that we felt like we discovered on our own that was what kind of flipped the switch for us.
- 19:21And so I think when these people hear a story like that, Bitcoin being a free market solution, that's why they're willing to tell you that you were right.
- 19:29Because they learned that on their own.
- 19:30Yeah.
- 19:31As opposed to like, well, Danny shoved it down my throat.
- 19:33And so I got it.
- 19:34We're just such prideful people that we want to go and we want to get the last piece of the puzzle on our own.
- 19:40And so planting the seeds for Bitcoin, that's why we say corny stuff like that.
- 19:45It's like, we've planted the seeds and maybe someday they'll become a Bitcoiner.
- 19:48That's actually how it works.
- 19:50And so, yeah, it's pretty cool to see that.
- 19:53And I think it's super rewarding when you do get that attaboy from the guy.
- 19:58Totally.
- 19:59And it's funny though, because it feels like the Bitcoin industry, I know people don't like that term, but I don't know what else you'd call it.
- 20:04But like the Bitcoin industry has got so mature where we have these like cool things doing frontier energy in Africa.
- 20:09There's like the stuff that Cash App and Square have done with allowing Bitcoin payments to every merchant in America.
- 20:15Like the Bitcoin backed loans, like the financial side has got way, way better.
- 20:19The stuff that strategy is doing, like everything feels like it's really grown up now.
- 20:23But Bitcoin is still quite small in the grand scheme of things.
- 20:26And like, how do you think it goes from here to being what we think Bitcoin will be?
- 20:31That's a good question.
- 20:32I wrote, I mean, this sounds like, I mean, shilling my books, but so the first book was
- 20:37Bitcoin evangelism.
- 20:38The second book was called Parallel.
- 20:41So Bitcoin evangelism was about helping people understand Bitcoin.
- 20:43If they didn't know it, there's plenty of books that you can do that with.
- 20:46Parallel is kind of a unique book in the Bitcoin space because it's kind of like the pitch for
- 20:51why we should start to use Bitcoin as money, as a unit or as a medium of exchange. And so it's the
- 20:58growth roadmap for money, like anything that becomes the standard in money goes through four
- 21:06distinct stages. I didn't create these stages. These are just the stages of money. It starts as
- 21:11a novelty. So if you take something like gold, gold was originally like when the first Egyptian
- 21:15or wasn't Egyptians, but we'll just say Egyptians because that sounds right. When the first Egyptian
- 21:20found a shiny gold rock. He just gave it to his wife because it looked pretty and you'd set it on
- 21:25the table and that's why she wanted it. But then enough Egyptians did that and they saw it on other
- 21:29people's entry tables. They're like, oh, you have a, you have that, that gold rock and you have that
- 21:33gold rock. Then that's when it goes from novelty. And then it moves into store of value because
- 21:38everybody says, oh, other people want this too. And so I'm actually going to try and collect some
- 21:43more of those gold rocks because I realized that other people want them. And now there's this market
- 21:47demand for it. So you go from novelty, the new thing, it's a collectible or whatever it is to
- 21:52it's a store of value because other people want it. And then the stage after that is medium of
- 21:57exchange. The stage after that is unit of account. So unit of account being like, this is what we do
- 22:01our books in. It's like the world is on a fiat standard right now. What's your net worth? Well,
- 22:06it doesn't matter. You could have, you know, a hundred kilos of gold, but we don't say you're
- 22:11worth a hundred kilos of gold. You're worth X amount of dollars. You're worth X amount of pounds.
- 22:15Right. And so it's that's those are the stages of money where we're at right now is pretty undeniable that we're in the store value phase of Bitcoin.
- 22:24It was in the novelty phase when you got the two thousand or the two pieces for 10,000 Bitcoin, when you could go to the Bitcoin faucet and you can get five Bitcoin a day for solving a capsic.
- 22:33Like that was the novelty phase. We were playing around with Bitcoin at the time. Right now, companies are trying to hoard Bitcoin or countries are trying to hoard Bitcoin.
- 22:41That's clearly the store value phase. Well, the medium of exchanges, that was the whole pitch of parallel. It was like, here's a case for why you should spend Bitcoin. I'll tell you what, the most pushback I've gotten in the Bitcoin space was asking people to spend their Bitcoin because Bitcoiners inherently are savers. We plan for the future. We talk about low time preference.
- 22:59And so there's something that feels like it's in conflict with spending sats to get a haircut or to have my computer fixed and pay in sats.
- 23:08People feel a conflict in that because we've trained ourselves to think of Bitcoin only as a store of value.
- 23:15So to me, the future of Bitcoin happens if we don't allow Bitcoin to stay in the store of value phase.
- 23:22It's OK to have a savings account and a checking account.
- 23:25I mean, that's how we do fiat right now.
- 23:26Now, I think, and Jack Dorsey said the same thing.
- 23:29He goes, somebody asked him in an interview, how does Bitcoin die?
- 23:34And he goes, Bitcoin dies, and maybe this is true, maybe it's not, but he goes, Bitcoin
- 23:38dies if we fail to use it as money, not as a savings technology, but as a form of money.
- 23:43And he's the one that's, I mean, he's pushing the limits as far as like merchant adoption
- 23:49and things like that.
- 23:49So he's really putting his technology where his mouth is on it.
- 23:53And I think that the people who've been the most enriched by Bitcoin were the people who saw one of those phases ahead.
- 24:00Like if you were in the novelty phase and everybody's, you know, and Laszlo, when he did the two pizzas for 10,000 Bitcoin, he's actually a genius in doing that.
- 24:07That's a great story for anybody that like makes fun of him for that.
- 24:10It's dumb.
- 24:10The other thing people don't know about that story, which I think this is true at least, is that Satoshi was trying to encourage him to, because he was basically getting too much Bitcoin.
- 24:17He was GPU mining and he was getting all the Bitcoin.
- 24:20and Satoshi said, hey, you got to find ways to get this out.
- 24:23And so incredible story when you dig into that.
- 24:26And yeah, I think that's true as well.
- 24:28But anybody that was treating Bitcoin as a store of value
- 24:31when it was in the novelty phase,
- 24:34you became excessively wealthy
- 24:35because you took those 10,000 Bitcoin and held onto them.
- 24:38So you were thinking one stage ahead.
- 24:40I think the same thing is true for any Bitcoiners
- 24:42that are trying to find the alpha.
- 24:43And that's part of the problem, I think,
- 24:45is when the knock on conferences is that,
- 24:49oh, there's so many altcoiners there. There's so much noise or whatever. And maybe that's true,
- 24:54but the problem is people are trying to find the alpha. Okay, Bitcoin's 75,000 or 100,000 or 150,000,
- 25:02so I'm going to buy the XRP. I'm going to buy this. No, the alpha is still in Bitcoin,
- 25:06but it's just by treating Bitcoin as money. It's by treating it as a medium of exchange.
- 25:10And so I think if that message becomes popular enough that Bitcoin moves a tremendous step
- 25:17forward. And that's probably the biggest step forward that Bitcoin could ever take is if people
- 25:21want to transact in commerce with Bitcoin. And I think too many Bitcoiners unfortunately think that
- 25:27that would take away from their wealth because it's like, it seems obvious. If I spend my sats,
- 25:35that I'm going to lose sats. But this is just not understanding opportunity cost and the idea of
- 25:39spend and replace. And that's absolutely right. And I think it even goes a step beyond that
- 25:45Because as soon as I spend my sats with somebody, I've now developed an economic connection with somebody who also transact in sats.
- 25:54So my first experience with this was a few years ago when I found my barber on Club Orange.
- 26:00I went I traveled further to this barber because simply because he he accepted sats for a haircut.
- 26:06Yeah. And so one, that's the Bitcoin cheat code.
- 26:10that's the, you know, people will come from further away because they want to support a Bitcoiner.
- 26:16But I dropped off some of my books with him. And I said, here, man, just like sell some of these and
- 26:20you take the money from it. And he ended up saying, look, I'm going to sell them, but I'm
- 26:24going to send you the sats for them. And so I paid whatever. I think by the time I was done with my
- 26:29tip and everything, I think I paid like $40 for the haircut in sats, the equivalent. And I ended
- 26:34up, he ended up selling like $120 worth of books for me. So I went out intention with the intention
- 26:39that I'm going to spend some sats into the parallel Bitcoin economy. And it turned out that
- 26:43that economic connection actually connected me to his other clients who also spend Bitcoin,
- 26:48who also bought a book at the same time. And so my $40 expenditure actually netted me,
- 26:54you know, or brought in $120 worth of sats. So it's not that that happens every single time,
- 27:00but when you develop economic connections within Bitcoin, you brought up opportunity costs. Yeah,
- 27:05the opportunity of the cost of not spending your your stats maybe maybe closes you off to other bitcoiners who spend bitcoin And so if you want to be at the forefront of the Bitcoin economy it kind of behooves us to spend some sats now And like you said spend and replace
- 27:20is like the safest method to go. Just if you're going to spend $40 on a haircut and pay for it in
- 27:24cash, just buy $40 of Bitcoin, spend it in sats, but you've now unlocked a relationship that's a
- 27:30pretty anti-fragile economic connection for you. That's very cool. So I did a panel yesterday with
- 27:36Jack Mallers and Miles Suter. And we were talking a lot about Bitcoin as payments. And
- 27:41one of the things that Jack pushed back on a little was like the idea that holding Bitcoin
- 27:46is still using Bitcoin. And also like the idea of borrowing against Bitcoin and spending in a
- 27:51depreciating currency also can be like the trade. Like, why do you think using Bitcoin specifically
- 27:56as money? Is it for that reason? Is it that it basically expands your monetary network,
- 28:00your like personal monetary network? That's exactly why I do it is because if I spend,
- 28:04And those are valid methods.
- 28:06And it's like, man, I think we can race a few different ways to get to the same destination.
- 28:10So I do not knock them.
- 28:12And those guys are pushing the goalposts for Bitcoin.
- 28:14So that might be the cheap way to do it.
- 28:17The way that the little guy like me can do it is, I think, by spending Bitcoins, by spending some sats.
- 28:24And yes, every one of those community connections I get, it's a signal of this is a real one.
- 28:30Like as, as soon as I've transacted and I've, I've done a lightning transaction with somebody
- 28:35and they've accepted a lightning transaction is like, that's a real one.
- 28:38Yeah.
- 28:38I know that guy's legit.
- 28:39And it's, it's, it acts as a filter for my community.
- 28:42Um, and there, there's, there's all sorts of tangential benefits to that.
- 28:46I'd say probably the easiest way to orange pill somebody is to send them a thousand sats,
- 28:51like take download a custodial, uh, like lightning wallet where like you put in your,
- 28:57all your KYC, it can be like, whatever it can be.
- 28:58it doesn't have to be protected at all,
- 29:01but just download whatever the easiest lightning wallet
- 29:03is for you to download
- 29:04so that I can send you a thousand sats
- 29:05because I can try to explain the double spend problem
- 29:10and what Satoshi solved,
- 29:11or I can just show you that, look it,
- 29:13like I just sent you this money without permission
- 29:16and we transacted without the traditional financial rails
- 29:21that the rest of the world uses.
- 29:23And so whether it's like orange pilling somebody
- 29:25in that method
- 29:26or it's stimulating an economic connection,
- 29:28I think both are valid and both allow, again, the regular little guy to kind of push Bitcoin
- 29:35forward just an inch or two.
- 29:36But if enough of us move it an inch or two, I think we go pretty far.
- 29:40How do you think the sort of merchant adoption of Bitcoin will go from here?
- 29:43Because we've seen for years now, like Bitcoiners will go into places and try and convince their
- 29:48local stores to take Bitcoin.
- 29:49And they're probably the only ones going in there and actually spending in Bitcoin.
- 29:53Does this actually need to be flipped on its head where instead of the person trying to
- 29:56buy something demanding they accept Bitcoin, the merchant demanding they're paid in Bitcoin?
- 30:01I mean, I think if you've got a cool enough business, then you could probably do that.
- 30:07It's just it's going to be it's going to be a risk because, yeah, the Bitcoin has a flavor to it and some people don't like it.
- 30:19Right. And so you might have you might have some of your clients that that just don't know Bitcoin and that that's off putting to them.
- 30:26So I say, I actually speak on this from experience.
- 30:29I have a chain of wellness studios called Salt and Light in Southern California.
- 30:32So if you ever want to come and do cold plunge or salt rooms or any of that kind of stuff,
- 30:36come on in when you're in Southern California.
- 30:38Did you give me a hat like three years ago?
- 30:40Yeah.
- 30:40I didn't realize that was you.
- 30:42I hadn't put two and two together.
- 30:43Pacific Bitcoin, I think it was.
- 30:45Yeah.
- 30:45I still wear that hat sometimes.
- 30:46It's a good hat.
- 30:48There we go.
- 30:48It's a good hat.
- 30:49I appreciate that.
- 30:50Well, thanks for repping the brand.
- 30:52But anyway, so yeah, so we've been doing this.
- 30:55and we've accepted Bitcoin for eight or nine years now.
- 31:00And I'd say the people that have paid in Bitcoin,
- 31:02I mean, I could probably count them on a couple of hands.
- 31:05And now we've never, we've encouraged,
- 31:07we've gone different methods.
- 31:08We've gone the discount method where like,
- 31:10hey, you can get a discount if you pay in Bitcoin.
- 31:13We've also gone the, and I've heard this,
- 31:16people encourage this is like,
- 31:18no, you charge a fee to pay in fiat, right?
- 31:21Yeah, it's a premium.
- 31:22This is what Parker loves this.
- 31:23Yeah, okay.
- 31:24So yeah, so like, and I think that there's something to that.
- 31:27That might be the methodology is you still give them the optionality, but you just show
- 31:33the Bitcoin price and then the fiat price.
- 31:36If we can lever our businesses in that way, then perhaps we're on to something.
- 31:42Yeah.
- 31:43You said Bitcoin has a flavor to it.
- 31:46Do you think that when you say that, are you kind of saying it's associated with like
- 31:50Trump, the Republicans?
- 31:51Is that what you mean?
- 31:52Yeah.
- 31:53Yeah, well, unfortunately, I think it has a different flavor for different people.
- 31:56People project onto it their different biases.
- 32:01The flavor has changed.
- 32:03I think now you're right.
- 32:04I think the majority opinion is that it's tied to Trump or tied to MAGA or whatever.
- 32:09And so if people don't like that flavor, then they're going to resent Bitcoin for it.
- 32:15Back in the day, it was, that's online pirates.
- 32:20And that's the cypherpunks.
- 32:22and I don't want to have, you know, I'm a mainstream financial guy. And so I don't want
- 32:26anything to do with that. Actually, there was, I mean, we used to say this all the time because
- 32:30you've been around, you've been around Bitcoin for, for a long time. And so you, you remember
- 32:33that the term was reputational risk, right? All the mainstream guys were worried about
- 32:38reputational risk. And that's, and that's true. That's maybe been dampened a little bit because
- 32:44there's, you know, as soon as black rock gets in the game, you can be like, well, Larry Fink did it.
- 32:48Right. But but within your firm, you might have been the black sheep if you if you did that.
- 32:53And certainly you could have put your career at risk.
- 32:55And so I think the flavor.
- 32:57Yeah, the flavor is very like Trump flavored, I think, at this point.
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- 35:32one of the cool things on this sort of merchant adoption and just general adoption of bitcoin as
- 35:37a payment method that i think we've seen did you see david marcus's announcement no so i just did
- 35:42a show with him he's done a really cool thing which is i think he calls it grid global accounts
- 35:47and what he's built is this sort of plumbing infrastructure that will allow wallets to use
- 35:52this and you can basically have you'll have a visa mastercard that you can spend from
- 35:57actually no it's just Visa
- 35:59a Visa you can spend from
- 36:00you have a Bitcoin account
- 36:02dollars in there
- 36:03other fiat currencies
- 36:04stable coins
- 36:04and you can completely decide
- 36:07how you pay
- 36:08and the merchant can decide
- 36:09exactly what they receive
- 36:10and Square do a similar thing
- 36:12where if you pay in Bitcoin
- 36:12the merchant can receive dollars
- 36:14or receive 90% dollars
- 36:15and 10% Bitcoin
- 36:16and these are the things
- 36:17that I think are really going to
- 36:18break through these barriers
- 36:19that we're seeing
- 36:20so in terms of
- 36:22do you want to get into
- 36:24the wellness stuff?
- 36:26I love it
- 36:26that's yeah
- 36:27Because this is one of the really interesting things in Bitcoin is that like, we start off as
- 36:30these weird Bitcoiners who come together because we're Bitcoiners. And then there's so many other
- 36:34things that have come out of that. Like obviously the health and wellness thing has been a huge one.
- 36:38Like, was that what you were doing before Bitcoin? Yeah. Yeah. So I started my wellness company in
- 36:442008. It was just, I'd just gotten out of college. Terrible time to start a business.
- 36:49It was a terrible time to start a business. So, so Club Orange launched the week that FTX crashed
- 36:56at that Pacific Bitcoin. So the only times I've been associated with like launching companies are
- 37:01just in like the worst condition. So what's the opposite of a Midas touch?
- 37:05That's right. That's a, I've, I've never framed it that way. That that's pretty good. So if you
- 37:10have any business ideas, like do not, do not, do not ask me to launch it with you. Um, but,
- 37:15but anyways, we, we, we made it through and some, maybe some of the best companies are born in,
- 37:19in hard times. Um, but I grew up in a, in a family where, uh, my, my dad died of a drug overdose,
- 37:25prescription drug overdose and not to make it all like you know about that but that i think it
- 37:32painted my view that something in the system is broken because i remember at one point i think he
- 37:36had 12 doctors and i thought like oh he's going to 12 doctors so like that's a lot of medical
- 37:41attention well i found out after he died and we're like going through things it's like this was 12
- 37:46doctors that were giving 12 prescriptions it was there it was he was he was he was cycling through
- 37:51doctors and nobody was trying to fix them. Um, it was, he, it was, it was his, it was his gravy
- 37:56train of, of prescriptions and opiates and things like that. And so can I ask when, when that was,
- 38:01when he died? So that was 2006 when he, when he died. Because obviously like in the last,
- 38:06you know, decade or so, there's been the huge thing about the opioid epidemic in, in America.
- 38:10Was this before that had really kicked off or was this, this a part of the same problem?
- 38:13This is when it was happening. And I don't think it was getting the press that, uh, cause yeah,
- 38:18Doctors weren't being scrutinized for, for, you know, just, there was no standards around.
- 38:23You could come in and say you have an achy knee and get, get opiates.
- 38:27I mean, I remember I, so I, I, I, I'm a black belt in Brazilian jujitsu.
- 38:31I trained, I fought MMA for a long time.
- 38:34Just weird, fun stories that, but, but I, I fractured a rib one time.
- 38:39I remember going in, this is probably 2012 at the time or 2013.
- 38:42I remember going into the doctor and, and I just said, Hey, I just need to know what's
- 38:46wrong with my rib.
- 38:47I don't want anything else.
- 38:48He goes, oh, ribs are really painful.
- 38:50He goes, what are you at on the pain meter?
- 38:52And it was probably like an eight or a nine
- 38:54because it was pretty bad.
- 38:55I told him a three.
- 38:56I said, it's a three.
- 38:57I can deal with it because I knew he would say.
- 38:59And so he goes, you know what?
- 39:00Let me just give you some Norcos anyways.
- 39:02And that was me telling him that I'm not in much pain
- 39:04and I have a family history of abusive pain meds.
- 39:08And he was still just to be safe.
- 39:10Like that was the decorum.
- 39:13That was the standard was let's just be safe on that side.
- 39:16I mean, it was like the least safe method
- 39:17you could possibly do.
- 39:18I actually had a similar thing.
- 39:19So I did my ACL and I went in for a knee reconstruction
- 39:23and there they have like the thing you can press on the bed
- 39:25to just like administer as much you want.
- 39:27And at first I was like, this might be fun.
- 39:28So I was pressing it a few times, felt dreadful.
- 39:31And then when I was leaving again, they were like,
- 39:32cause it can be very painful,
- 39:33but it really depends on how the surgery goes.
- 39:35And they're like, how sore is it?
- 39:36I was like, it's actually fine.
- 39:37Like I'm not in much pain at all.
- 39:38And they gave me, they were like,
- 39:39I can't remember exactly which drug it was,
- 39:41but it was an opioid.
- 39:41And they were like, here's something to take home with you.
- 39:43I just put them straight in the bed.
- 39:44Yeah, man.
- 39:45When you got, when you got a family
- 39:48and stuff. It's just like, it's too easy for that. And it's like, it was, especially then it was
- 39:53socially acceptable. I mean, I remember, uh, seeing, you know, my dad, I would go to visit
- 39:58him at work and, and he would, uh, mention to his secretary, he's like, Oh, can you bring me my,
- 40:02bring me my meds? Like, cause it was the afternoon or whatever. It was just like,
- 40:05that was just like the office, how the office function was dysfunctional to the max. Anyway.
- 40:10So that was probably the first time that I recognized like, gosh, man, like systems,
- 40:14you grow up thinking systems are built a certain way because they work.
- 40:18Like we're sitting in this building.
- 40:19We're sitting in like this, you know, like tens of stories up in the air.
- 40:23And we've just kind of trusted that the people that constructed this building
- 40:27did what they were supposed to do.
- 40:28Like we can't operate in life unless we kind of trust in things.
- 40:33You have to trust systems.
- 40:33You have to trust systems.
- 40:35At the same time, those systems could have been built terribly.
- 40:39And so some of the systems, I think that's what Bitcoiners,
- 40:41That's why there's this cross section between Bitcoiners
- 40:44and healthy diet or Bitcoiners and activity
- 40:46or whatever it happens to be Because we started to see the cracks COVID was a big one for a lot of people but we have these kind of moments in our lives where man the system that I grew up
- 40:57it was like finding out Santa Claus wasn't real.
- 40:59And I think that's kind of what was the eye-opening moment
- 41:03that, okay, there's maybe other things
- 41:05that I should question.
- 41:06And so that's where I got into the health
- 41:07and wellness movement was just like,
- 41:09I wanna help people's bodies heal naturally.
- 41:11I firmly believe that we were created in such a way
- 41:13that we have the ability, we're kind of like Wolverine,
- 41:16but like in slow motion, you know, like if I get injured, my body, it's kind of crazy. Like I can
- 41:21get cut and it can literally heal back together where that sounds like magic, but it's actually
- 41:25the way our body works. I just need to make sure that I'm getting out of the way of, you know,
- 41:29with, with, with toxins and with poisons and things like that. And so that was kind of the,
- 41:33the, the groundwork for why we got into health and wellness.
- 41:36Can I ask you a bit about this, this like opioid epidemic? Cause I'm sure obviously
- 41:39you've been personally affected by it. Um, what do you think is driving this? Cause like,
- 41:44obviously you hear people talk about big pharma.
- 41:47What are the broken incentives that have led to this?
- 41:50Good Lord, man.
- 41:51I think it's the most heartbreaking part of it
- 41:55because I think it's really easy
- 41:56just to place blame on pharma.
- 41:58And that's clearly, that's the top of the,
- 42:01whether you want to say it's basically the perimeter.
- 42:03It's part of the story.
- 42:04It's where all the financial incentive comes from.
- 42:07But the most heartbreaking was the complicitness
- 42:10of the doctors.
- 42:12The doctors willing to participate.
- 42:14And when you start to get into doctor's incentives, it's like, wait, if you're a pediatrician and for a very long time, if you had a certain uptake of vaccinations in your practice or as an adult doctor, as a regular general practitioner, if you had a certain uptake of pain meds in your practice, you had certain quotas.
- 42:32And you would get things like cruises.
- 42:34And people, if they want to fact check this, go look.
- 42:36Go look it up in ChatGPT, Google, whatever.
- 42:40Doctors incentives.
- 42:41They actually had sales incentives.
- 42:42So they were essentially outposts or like sales agents for pharmaceutical companies.
- 42:49So you go to a doctor thinking they're there to help you heal.
- 42:52But that guy's financial incentives, the things that are actually going to put a little extra
- 42:57money on the end of his paycheck are going to be the add-ons that are, it's not the co-pay
- 43:02for the visit.
- 43:03It's not what insurance is paying for the visit.
- 43:05It's not the cast when you get a broken arm.
- 43:07It's the real incentives and the way that he rises in prominence in that industry is
- 43:12feeding the beast, which is in that case for, for those doctors that my dad was going to,
- 43:18their, their, their flash sale was always on opiates. And, and that was the heartbreaking
- 43:23part. So do you think these docs, cause like my, I've got a young daughter and, um, like during,
- 43:30I really have never really had to go to the doctors very much touch wood, like, but this
- 43:33was a time when I did like, because during pregnancy, you have to go for checkups and all
- 43:37this sort of stuff. And once the baby's born, there's lots of things you have to go and do.
- 43:39and one thing I found is we used multiple GPs through this
- 43:43and obviously there's some amazing ones out there
- 43:47but we encountered some that were really giving terrible advice
- 43:50and I don't think that was out of sort of negligent.
- 43:53I don't think they were meaning to.
- 43:55Like what do you think drove the doctors?
- 43:57Do you think they knew they were doing wrong
- 43:58and wanted to hit the sales quotas
- 43:59or do you think they thought they were trying to solve the problem?
- 44:02No, I think that their medical school is not about
- 44:06here's how the immune system works.
- 44:08their medical school is that this drug is the immune system.
- 44:13Like this is how this works.
- 44:14And that's just for the vertical of immunity, right?
- 44:18This is how, this is a well baby check.
- 44:21This is when you're supposed to take your baby
- 44:23to a six week well baby check and a two month
- 44:25and a whatever, you know, these different timeframes.
- 44:30Well, if you look at it,
- 44:31those are all based around the administration of drugs.
- 44:35Like you come in for your well baby check,
- 44:36Like not to see like we could take its pulse and we can check its blood pressure and all that kind of stuff.
- 44:41But it's to administer a series of drugs.
- 44:43And so I don't think that they think there's anything wrong.
- 44:47I think they've been thoroughly convinced through many, many years of schooling that this is how Western medicine works.
- 44:53And this is just this is the best and latest we have from the scientific data because all of that is backed by some form of scientific data.
- 45:02Now, scientific data is there's problems with it.
- 45:06But nonetheless, everything has a journal associated with it, a doctor associated with it, a textbook that says that this is the truth.
- 45:14And so when – think about it.
- 45:17Like we're promoting Bitcoin.
- 45:19And in so doing of the promotion of Bitcoin, we kind of enrich ourselves, right?
- 45:24Because as Bitcoin grows, the cult grows.
- 45:26And we actually – Bitcoin grows and we become wealthy.
- 45:30And we think we're doing something good and it's simultaneously enriching us.
- 45:34And I actually think we're doing something good.
- 45:35There's nothing wrong with being enriched while you do something good.
- 45:38Doctors are just convinced that they're being enriched while they're doing something good.
- 45:43I tweeted this out recently.
- 45:45It was something to the effect of the scariest thing that we could encounter would be to follow the world's most evil man around for 24 hours only to realize he's kind of likable and we totally get where he's coming from.
- 45:59Yeah.
- 46:00That's a banger tweet.
- 46:02Thank you.
- 46:02I'm surprised I remembered it right now.
- 46:04So how do you change this then? Does this need full reform of like the education system or is it really a little like Bitcoin? People just opting out of that?
- 46:12Yeah. I think a lot of that's actually changing now under RFK is that one of the things that he, and this is by kind of like executive and regulatory compliance. So hopefully when a new administration comes in, they don't overhaul this because it's kind of finicky with each administration, which is shocking.
- 46:31but in medical school, diet and nutrition is not a rigorous part of medical school.
- 46:37That should be the foundation because you might be getting these medications once a year,
- 46:42every six months, every five years or whatever, but you're putting food in your mouth three times
- 46:47a day. And so if the doctors aren't studying the thing that's being put in your mouth or in your
- 46:52body constantly, then they really have no foundational understanding of what the biomechanics
- 46:57that are going on in your body.
- 46:59And so I think that that's probably
- 47:01the biggest change that's happening.
- 47:02So I'm very bullish on the way
- 47:04that the medical community is going.
- 47:06I'd be the first one to champion,
- 47:08go to your doctor, go see your doctor,
- 47:09because he actually has an understanding
- 47:11of the ins and outs of your body.
- 47:13I think it would be better,
- 47:14a world where doctors would give you
- 47:17the best medical advice you could possibly get.
- 47:20I would gladly pay and take the time out of my day
- 47:22to take my kids to the doctor
- 47:23so that I don't have to try and figure out
- 47:26what's right and wrong by my research online. And I've actually read a lot of medical journals,
- 47:31but even then there's still a lot. I mean, it's just a lot of time and energy. I would rather pay
- 47:35somebody that legitimately is weighing the pros and cons. And when there's a time to take a medicine
- 47:40that I know that they've done the due diligence on it. When I was still taking my kids to
- 47:45pediatricians, I would ask them questions, but I'd say, okay, this drug that you're trying to give my
- 47:50kid right now, I just read the three studies that are associated with it. Can you tell me some of
- 47:55the contrary. I would quiz the doctor and the doctor's like, I'm going to be real with you.
- 47:59I have not read those. I just know that this is part of our protocol. We're part of this
- 48:03doctor's network. And so that's why we do this. And they, like, unashamedly, they were honest.
- 48:08Like they would lay it out and I'd say, okay, thank you for your honesty. So we're going to
- 48:12decline that one today. And so I would love a system where I could go in and I think doctors
- 48:19have, you know, they swear a Hippocratic oath that they should have a fiduciary responsibility
- 48:23to be the most knowledgeable person
- 48:25that you're gonna talk to
- 48:26about the entirety of your health.
- 48:28And I think that actually is changing.
- 48:29I've talked to a few doctors,
- 48:31doctors that have come,
- 48:32I had a spine surgeon the other day talking about,
- 48:34he wants to open up one of our wellness studios
- 48:36inside of his clinic
- 48:37because he says,
- 48:38our continuing education,
- 48:40we're learning about infrared saunas
- 48:42and red light therapy.
- 48:43He's a spine surgeon.
- 48:43He goes, we're learning about,
- 48:44he goes, what you guys are doing
- 48:46is the future of Western medicine.
- 48:48And I like that,
- 48:49he said that quote verbatim.
- 48:51And I'm like,
- 48:51oh, that's kind of crazy to think that holistic hippie medicine is the future of Western medicine.
- 48:57Is that kind of saying the future of Western medicine is like the history of Eastern medicine?
- 49:02I think it's exactly what he's saying. And to me, that was like so, so refreshing to hear.
- 49:07Yeah, that's cool. Can we talk about another one of the big scams in this sort of space,
- 49:11which is the food pyramid? Oh, yeah.
- 49:13So I'm going to let you explain it because I'm going to do a way worse job than you. So why is
- 49:17this a problem? Well, it goes back to why the food pyramid was built in the first place. And it was
- 49:23the regulatory agency says that you said that you need to have certain things in your diet. Well,
- 49:27the things that the companies that were that had influence over that criteria were ones that were
- 49:34this is post World War Two. And so most people don't realize that how much of an influence we
- 49:40know that Bretton Woods happened at that time, the Jekyll Island and, and all that the new world
- 49:45order of finance came about at the end of world war two, but we don't know that there's like this,
- 49:51there's like this free market dynamic that didn't, it didn't need to be like backroom deals and stuff.
- 49:56It's just that all the munitions factories, all the industrialization of the United States economy
- 50:01that we did to produce war materials needed to find something else to produce. Think of like,
- 50:07if you were doing your American duty and you, Oh, and you're a, you're a wealthy capitalist and you
- 50:12opened up a factory that was producing gunpowder and all of a sudden after the war you're like yeah
- 50:17i helped us win the war but now like what do i do with this thing you'd be looking for something
- 50:21else to do well at the same time we had the baby boom right we know about the post-war baby boom
- 50:26and so now there's more mouths to feed so your capitalist duty would be not only to make sure
- 50:32your factory has something to do because we don't need to you know produce war munitions anymore but
- 50:38now the country has this huge demand of hungry people. So we need to help farmers. And so we need
- 50:44a lot of those munitions factories started developing fertilizers. And so fertilizers
- 50:50became this huge industry and the fertilizers, it was a race to the bottom in terms of trying to
- 50:56find the cheapest fertilizers to feed the most people. And actually that was probably a good
- 51:00thing. We had a lot of people that even if it wasn't the most, the healthiest way to produce
- 51:05food, at least we were putting food in people's mouths. And so, so it kind of came out of these
- 51:09good incentives, but over time, after a couple of generations of that, you're left with these
- 51:14people that are exerting this influence over the food pyramid. The guy that was just this,
- 51:19this industrialist that was trying to find something to do with his factory. Now he's part
- 51:24of big ag and he's part of this process of, of he has these chemicals that he needs to do something
- 51:29with. Like you look at fluoride in the water, whether we want to go down that hole or not,
- 51:32But it's like, what's a byproduct of producing fertilizer?
- 51:37It's like you have this product of fluoride that all of a sudden, why in the 1960s does
- 51:41fluoride in the water become something that every government needs to do?
- 51:44Well, it turns out those same guys that had influence over the food pyramid were also
- 51:48the ones producing fertilizer for the farmers.
- 51:53Well, they also had this byproduct called fluoride that now instead of it being a waste
- 51:57product, they can actually make money off of it because they can sell it to local governments
- 52:00because it's good for your teeth, right?
- 52:02And so there's this like intertwining of the diet and our like supplements that we need and this idea that the government should be telling us what's in our water, that government should be doing like because we have a lot of hungry mouths to feed.
- 52:17And if you have six kids running around your house, well, make sure that you give them this basically matrix of food.
- 52:26And the foundation of it being, well, one of the things that we produced the best as a country was wheat and bread.
- 52:32And so let's make bread, because we can give that to everybody, let's make that the foundation of the pyramid.
- 52:37Again, probably in pretty good motives.
- 52:39Like, yes, farmers can produce a lot of bread, so we want to make sure there's market demand for it.
- 52:44But at the same time, at least we can make sure that the American population doesn't starve.
- 52:48And so it goes from there.
- 52:49And it's like, clearly we know by today, by a 2026 standard, that just because we can produce a lot of bread doesn't mean that it should be the foundation of our diet.
- 52:58It actually should be maybe at the top of the pyramid where we're just sprinkling that in as a tasty treat, you know?
- 53:04And the foundation of the diet needs to be more nutrient-dense foods.
- 53:08Before, it was about getting calories in.
- 53:10Now we're recognizing that nutrients are the most vital role in the food pyramid.
- 53:17And so with like saying it in the most complicated way possible, that that was the incentive structure around the food pyramid.
- 53:24So it's easy to say that, oh, big food constructed the food pyramid because they were nefarious.
- 53:29I do think there's a lot of nefarious actors in regulatory agencies and government.
- 53:33I try to ascribe the most like basic economic motives to it.
- 53:39I think that that's probably the closest approximation I can make as to why we got the food pyramid that we did.
- 53:45It was based in like necessity, market demand.
- 53:48And then, yeah, some guys wanted to get rich off of it too.
- 53:51So at the same time, you know,
- 53:52if I can feed this growing American population,
- 53:54but I can get filthy rich off of it,
- 53:56off of the cheapest parts of my food,
- 53:58then I'm going to do that.
- 53:59Yeah, it makes sense like in that post-world era,
- 54:01because obviously in the UK,
- 54:02there was rationing at that time.
- 54:03I don't think you ever had rationing here, did you?
- 54:05Yeah.
- 54:05So it's really just make whatever.
- 54:07As long as people can eat, then that's kind of good.
- 54:09But we're not living in that world now.
- 54:12Obviously in Bitcoin, the sort of carnivore diet,
- 54:14this kind of thing has been big.
- 54:15What do you think the right diet is?
- 54:17Because I love eating steak,
- 54:19but I just don't wanna eat every meal.
- 54:21Like I've never done the carnivore thing.
- 54:22I like fruit and vegetables.
- 54:25But when I'm at home, I eat pretty well.
- 54:27Like I eat really good,
- 54:28like generally just whole foods,
- 54:29We make everything from scratch.
- 54:31When I'm away, that's a different story.
- 54:33Like I'm drinking an energy drink
- 54:34and now we're on day three of a conference.
- 54:35I'm with you on that, don't worry.
- 54:37But like, what do you think people should be doing?
- 54:39Because I don't want you to tell me
- 54:40that I shouldn't be eating bread
- 54:41because my wife makes amazing sourdough.
- 54:44You sound like you got a good one at home.
- 54:46The sourdough, there's nothing intrinsically bad
- 54:48about sourdough.
- 54:50The way it's carbohydrates are constructed
- 54:55is completely different than the very synthetic form
- 54:57of bread that we would get.
- 54:58then there's a nutritious value to sourdough.
- 55:01So I don't think there needs to be any guilt
- 55:03associated with homemade sourdough.
- 55:06My daughter, my 12-year-old,
- 55:07she makes a dynamite sourdough as well.
- 55:10But yeah, I'm not a scientist.
- 55:15I'm not the leading expert on this
- 55:17other than I'm a guy that's genuinely spent
- 55:20the last like almost two decades
- 55:22trying to understand this and reading and understanding
- 55:25and talking to the genuine experts in the space
- 55:27because this is my livelihood.
- 55:30The best approximation I can come to on that
- 55:32is that diets need to be unique.
- 55:34Like your body type is very different
- 55:37than somebody else's, right?
- 55:39If somebody's an endomorph and something,
- 55:41like there's these different types of body types
- 55:44that people have, we burn different rates of fuel.
- 55:48And so, like I mentioned earlier,
- 55:50I like to train Brazilian jujitsu.
- 55:51I have a jujitsu school.
- 55:53And so I'm constantly training with these young people.
- 55:56Please do.
- 55:57Your ears are going to get jacked up.
- 55:59I'm a big boxer, but I've never done jujitsu.
- 56:02You're going to love it.
- 56:03Like if you're willing to take a punch to the face,
- 56:06like it's so easy to do jujitsu.
- 56:08It's tiring just like boxing, but yeah, less head trauma.
- 56:11I was sparring like twice a week until about a year ago,
- 56:14not long after my daughter was born.
- 56:16My wife said, you got to stop this.
- 56:17I was like, fair enough.
- 56:17I probably do.
- 56:18So when I had done kickboxing, Muay Thai and stuff
- 56:22and trained some grappling,
- 56:24but when my daughter was born was basically the same time when I went full jujitsu And I love it And it scratches the competitive itch It makes me feel pretty confident that somebody jumps up from behind me and tries to strangle me to death
- 56:37I can at least try to fight out of it a little bit.
- 56:39Now, if somebody stabs me in the back, it doesn't do much for me.
- 56:44But all that to say is like, I can tell that my nutrient demand when I'm training jujitsu
- 56:53is different, even in my own body type, than when I'm out of training camp.
- 56:58And so to think that different body types wouldn't need types of diets, I know guys that
- 57:03thrive on carnivore.
- 57:04My wife thrives on carnivore.
- 57:06My mother-in-law just started carnivore last year and she stuck to it and transformed herself.
- 57:12I mean, at 65, she looks younger than she did when she was 50.
- 57:17I mean, it's crazy.
- 57:18And I think what people are seeing in these transformation diets, and especially what we see in our business of older people, they've been programmed to think that life is just a slow degrade until you die.
- 57:30So after 50, things are not going to get better.
- 57:33And when things get a little bit worse, here's another pill for it.
- 57:35I guess it's the pharma tie back into it.
- 57:37But every time some new symptom arises, cool, we can kind of medicate that.
- 57:41but it's certainly not going to reverse it. Like the whole concept of the medication is just to
- 57:46deal with the symptoms as they go. And you have to kind of mentally accept the suck that is life
- 57:53is only going to get worse from here. So seeing people, we have people, we have these vitamin D
- 57:58sunbeds where like in three treatments of people, just if they can't get vitamin D, because there's
- 58:02not good sunshine outside or whatever, people are like, I feel like a different human being.
- 58:06I'm like, stay on this stuff and start to eat well. And you know, these people were in their
- 58:10late 50s or early 60s, I said, I guarantee you that you are going to, the biggest unlock for you
- 58:16will be that life doesn have to be a slow downward spiral until I die And I think that Bitcoiners have kind of the upper hand on that because we saw that with the money We started to ask what in our money So then we asked what in our food and then we start to ask all these other questions And so there lots of Bitcoiners in their twenties thirties
- 58:34and forties that are, that are kind of like capturing that ethos and running with it now.
- 58:38And so, I mean, it's only gonna, you know, that's like a compounding effect that by the time that
- 58:43we're 60, hopefully our health and wellness is even, is even better than the generation before.
- 58:48But the fact that people that didn't take that good care of themselves at 65 can start doing
- 58:52it at 65 and have like life altering changes is really, really encouraging. And yeah, that spans
- 59:00different. Um, I've seen people do that through a vegetarian diet. It seems, and I think what it
- 59:05comes down to, and this is the most consistent thread I've seen is that those people have
- 59:09community, they have purpose, they have a regular activity, and then the food they eat just isn't
- 59:14processed. So whether it's vegetarian, whether it's meat or whatever, whatever it is, it comes
- 59:18from some sort of, like you said,
- 59:19whole food natural source.
- 59:21And there's just not crap pumped into it.
- 59:24And so those are like the four pillars
- 59:25that I see most consistently.
- 59:26I love it.
- 59:27Because I feel like Bitcoiners are so focused
- 59:28on taking sovereignty of their money,
- 59:30but you also have to take sovereignty of your health.
- 59:32Yeah.
- 59:32Yeah.
- 59:33It like sucks if you don't do that.
- 59:34It's kind of like a,
- 59:36it's like seeing a personal trainer
- 59:38that's like super fat.
- 59:39You know, like when you see a Bitcoiner
- 59:40that's just like not taking care of himself,
- 59:42I'm like, dude, you got it on the money.
- 59:44And so why aren't you getting it here?
- 59:45And so, I mean, everybody's got their own path.
- 59:47So what happens when I come into one of these places?
- 59:49Like, what do you do?
- 59:50I'm going to give you a personal massage.
- 59:51No, I'm sorry.
- 59:52No, no, no, no.
- 59:53So, so yeah, salt and light is, is a pretty cool, fun experience.
- 59:57We try to make the, the components of sunlight as easily, I guess it's almost like the components
- 1:00:01of a, of a day at the beach.
- 1:00:02And so we have six different wellness services.
- 1:00:04We have, like I mentioned, the vitamin D sunbeds, which incorporate red light therapy.
- 1:00:08So, so you're, you're, you're getting the, the healthy elements of the sun without the
- 1:00:13overexposure risk of it.
- 1:00:14because when you're outside, right, you don't, you don't, you know, make sure you, you don't
- 1:00:18avoid getting too much And so everything kind of more properly dosed infrared light which is also in the natural sunshine You can go into the sauna get a get a sweat which pulls some of the toxins out You move from that room to our cold plunge room which you know when you go to the beach
- 1:00:32and you go in the water,
- 1:00:33even if you go to Southern California in the summertime,
- 1:00:35the water's always like, it hits you a little bit.
- 1:00:37Not in Brisbane.
- 1:00:38Yeah, not in Brisbane.
- 1:00:39You don't go in the water?
- 1:00:40Oh, no, I do, but it's not cold.
- 1:00:41It's not cold.
- 1:00:42Not in the summer, at least.
- 1:00:43Okay, yeah, yeah, yeah.
- 1:00:44So, yeah, you get a brisk,
- 1:00:47I don't know if you've done cold plunge,
- 1:00:48but the invigoration of the cold plunge,
- 1:00:50And then that's all inside of a salt room.
- 1:00:53So you're actually just breathing in salty air,
- 1:00:54which has incredible effects for your respiratory tract.
- 1:00:57I think that's one of the things that a lot of people don't.
- 1:00:59I think that if anybody's trying to look for the alpha in the wellness space,
- 1:01:04I think the thing that most people in wellness,
- 1:01:07like red light's kind of a fad right now,
- 1:01:08which, well, red light's been around for a long time.
- 1:01:10I don't think it's going anywhere, but it's just like kind of cool right now.
- 1:01:13The salt therapy, breathing in salt, it's crazy how good it feels.
- 1:01:19like if you have a lung condition, if you're sick, if you've got a cold, how fast it clears it up.
- 1:01:24And, uh, or, or we have people that have asthma and the fact that it, it, uh, it's anti-inflammatory.
- 1:01:29And so people are like, oh my gosh, it's the first time in a long time I could breathe naturally.
- 1:01:32I think that's, if you're betting on something or if somebody has got a wellness company out there
- 1:01:36and just like, like put a salt room and do these things, these things are incredible.
- 1:01:39See, I surf quite a bit and you get the feeling like, I think being in the ocean again, I did.
- 1:01:44I never really thought of the salt part, but like being in the ocean, doing exercise and then coming
- 1:01:47out, you don't ever feel better. It is the best start of any day. A hundred percent. Um, this has
- 1:01:53been awesome. I'm going to come and see you, dude, please do. I want to go and do jujitsu.
- 1:01:56We're going to do jujitsu. Yeah. We're, we're LA and the greater LA area. Okay. Yeah. I'm going
- 1:02:01to be in LA in July, so I'm going to hit you up. That'll be fun. So we, we've been accused of being
- 1:02:07just like pharma and the fact that in jujitsu we beat people up, but then I also charge them to go
- 1:02:11do the full punch afterwards. So we caused the problem and we pay you for the, you make,
- 1:02:14That's just good business.
- 1:02:16But I'll take care of you.
- 1:02:17Don't worry.
- 1:02:17There you go.
- 1:02:18And can I pay in Bitcoin?
- 1:02:19You absolutely can.
- 1:02:20Awesome.
- 1:02:20Let's go.
- 1:02:21Thank you for this.
- 1:02:21It's been cool.
- 1:02:21Thank you.
- 1:02:22Thanks, Danny.