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57 Contracts With the Same Hotel: The Visibility Problem Nobody Sees

You think you know your spend? Natasha Gurevich once found a company with 57 separate contracts with the same hotel chain — because nobody had visibility across entities.

In this Proc N Roll: Track, Conrad Smith breaks down the simplest data model every procurement team needs (transactions → suppliers → cost centers), Natasha reveals how fragmented visibility creates hidden waste, and together they introduce 3D Segmentation — evaluating suppliers across spend, risk, AND business criticality instead of just dollars. Natasha also shares how partnering with Legal on a volume-vs-value analysis…

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