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LOCAL REAL ESTATE AGENCY CELEBRATES A KEY MILESTONE · The Real Estate Show

• 0:00
  Speaker 1: Well, can I feel like starting your own business? I
• 0:02
  Speaker 1: mean you would know, but particularly starting your own real
• 0:04
  Speaker 1: estate business here in Canberra is no easy feat right, Like,
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  Speaker 1: there's no shortage of them. So you've got to have
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  Speaker 1: a point of difference and you've got to stand out.
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  Speaker 1: And it's a bold move.
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  Speaker 2: Said, there's lots of risks and there's lots of you
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  Speaker 2: really look at the mirror. In my experience of starting
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  Speaker 2: my business, you look in the mirror almost some people
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  Speaker 2: say every day. I'd like to say every hour. Yeah,
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  Speaker 2: and you think your self, what am I doing?
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  Speaker 1: Yeah? Totally. But you know where we're about to learn
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  Speaker 1: about a case where it seems to have really really
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  Speaker 1: paid off. And holy, holy Holy. Komorowski, sales agent at
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  Speaker 1: Home by Holly, started up ten years ago, is celebrating
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  Speaker 1: ten years in the business of her business, which is great,
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  Speaker 1: and joins us, now, holy, good morning, how are you
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  Speaker 1: very well?
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  Speaker 3: Remain good morning, Good morning cam.
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  Speaker 1: Now look ten years is pretty awesome. Congratulations for that.
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  Speaker 1: Take us back and tell us about, you know, making
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  Speaker 1: the decision to create Home by Holly and how that
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  Speaker 1: all came together.
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  Speaker 3: Yes, well that was just me and a very brave
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  Speaker 3: decision to step away and do something a bit differently.
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  Speaker 3: And Baby was a little bit naive at the time
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  Speaker 3: because I just thought this is a great idea, I
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  Speaker 3: should go and do this. But look, honestly, it was
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  Speaker 3: really driven from a place of wanting to be different,
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  Speaker 3: to approach real estate marketing in a different way. You know,
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  Speaker 3: beautiful imagery, storytelling, and really building relationships with people around that,
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  Speaker 3: you know, that place that they call home. So that's
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  Speaker 3: where it all started.
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  Speaker 2: It's a great story. So what have you most loved
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  Speaker 2: about growing and managing the brand?
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  Speaker 3: Yeah? Look, it's really interesting, isn't it because the brand,
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  Speaker 3: you know, you start with this beautiful brand and you know,
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  Speaker 3: colors and really the people behind the brand is what's
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  Speaker 3: made it is today. So what I really loved mostly
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  Speaker 3: about that is the freedom being independent and being able
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  Speaker 3: to you know, have creativity with no constraints, to have
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  Speaker 3: great ideas and be able to implement and just apply
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  Speaker 3: you know, the things that we love about homes and
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  Speaker 3: you know, inter twine that into the people we're working
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  Speaker 3: with and the properties we're selling.
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  Speaker 1: Yeah, and you have a great team. Tell us how
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  Speaker 1: that's kind of grown and why do you think they
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  Speaker 1: love coming to work? Every day.
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  Speaker 2: I know, they keep finding me.
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  Speaker 4: They just.
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  Speaker 3: It's such a lovely thing. You know, it's just like
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  Speaker 3: everybody keeps stepping into the fold and it just keeps
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  Speaker 3: growing organically, just you know, really great people working together.
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  Speaker 3: I thought about that this question because you know, it's
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  Speaker 3: interesting when you think about why you get out of
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  Speaker 3: bed every day and you go to work, and of
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  Speaker 3: course we love our job and we're passionate about property,
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  Speaker 3: but you know, first and foremost it is the people.
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  Speaker 3: As the people that we work with every day. You
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  Speaker 3: spend so much time, and I think that's that trust
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  Speaker 3: and the inspiration that we bring to each other. People
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  Speaker 3: feel supported, And for me, it's always been about investing
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  Speaker 3: in the success of others and making sure that everybody
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  Speaker 3: you know in our businesses and that we collaborate with
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  Speaker 3: is equally successful. And I think that's that speaks to
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  Speaker 3: we're definitely what we believe in the culture of our business.
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  Speaker 1: Yeah, and I think when you sort of describe that,
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  Speaker 1: it comes as no surprise why people want to be
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  Speaker 1: part of it, part of your team. Now, look, you've
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  Speaker 1: sold lots of awesome places. Is there one that kind
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  Speaker 1: of sticks out for you, whether it be recent years ago.
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  Speaker 3: Yes, come on, there must be one big personal, big question.
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  Speaker 3: I thought about this too, because I'm like, this is
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  Speaker 3: like asking.
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  Speaker 4: Me which one is my favorite childs and and one
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  Speaker 4: of them you know ringing right now, It's like, hang
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  Speaker 4: on you, I think, to be really.
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  Speaker 3: Honest, there's there's pivotal moments in your life and your
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  Speaker 3: career and and if I look back, it's it's a
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  Speaker 3: Duffy Street in Ainsley. And the reason I speak to
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  Speaker 3: this particular home is it it was the you know,
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  Speaker 3: that pivotal moment where I went, I'm going to start
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  Speaker 3: my you know, I'm going to start home by Hollye.
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  Speaker 3: I'm going to start this business that I've been thinking
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  Speaker 3: about doing. The home was a beautiful mid century home
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  Speaker 3: and it was just, you know, very early days of
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  Speaker 3: me even understanding that beautiful architecture that our city is
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  Speaker 3: built on. You know, it sits at the base of
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  Speaker 3: the mountain. And it was really the connection with the
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  Speaker 3: owners and their passion for their home and the way
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  Speaker 3: they wanted their home to be represented. And we worked
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  Speaker 3: so hard, I work so hard to get the imagery
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  Speaker 3: that they were looking for and tell the story that
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  Speaker 3: they wanted to tell, including sourcing the nineteen fifty seven
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  Speaker 3: Home Beautiful magazine at the home was on the front
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  Speaker 3: page to the front cover, had this whole story about it,
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  Speaker 3: and I think that can go that was the beginning.
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  Speaker 3: That was the beginning of what the business was about
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  Speaker 3: for me and the direction that we have taken with
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  Speaker 3: the business and what we still do to this day,
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  Speaker 3: and the way we invest in telling those stories and
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  Speaker 3: working with the people around them. So yep, that's the
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  Speaker 3: one that I think. And we made a very first
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  Speaker 3: property video when people weren't making property videos in camera
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  Speaker 3: at all, and this is literally only ten years ago,
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  Speaker 3: so we've come a long way in the way that
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  Speaker 3: real estate is now represented from that time.
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  Speaker 1: Yeah, you've touched on a couple of things there that
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  Speaker 1: we're going to have to revisit with you at another
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  Speaker 1: stage for sure, because it could be a really long chat.
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  Speaker 1: It's really interesting, but it's congrats on ten years. It's
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  Speaker 1: an awesome milestone and it's been great to chat.
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  Speaker 3: To you this morning, it really has.
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  Speaker 2: Holly, thanks for joining us this morning.
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  Speaker 3: Yeah, no worries, thanks for having me. Have a great day.
• 5:19
  Speaker 1: That's a Holly Komorowski from Home by Holly. There what
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  Speaker 1: an awesome story