Latest / The Pleasure Project with Dana Skoglund
214. The Pleasure Principle – Why Willpower Isn’t the Answer
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What if changing your life didn’t require force, pressure, or willpower—but pleasure?
In this powerful episode, Dana Skoglund unpacks The Pleasure Principle—a concept rooted in psychology and rewired for high-achieving women who are ready to stop pushing and start flowing.
We’re wired to seek pleasure and avoid pain. But what if your brain currently sees the thing you want—exercise, rest, saying no, quitting sugar—as pain? And what if the thing you want to stop doing—scrolling, people-pleasing, late-night snacking—still feels like…
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