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Latest / The Marketing Career Podcast with Fexingo: Marketing Jobs, Skills, and Career Growth

How Marketers Turn Failure Into Career Capital

We examine the specific mechanics of post-mortem analysis in marketing campaigns. Using a hypothetical but realistic scenario involving a failed product launch at a mid-sized consumer goods firm, Lucas and Luna break down how to extract career capital from failure. They discuss the difference between vanity metrics and meaningful learning, how to structure a blameless post-mortem, and why documenting your mistakes is more valuable than hiding them. This episode offers practical frameworks for marketers who want to demonstrate resilience and strategic thinking to their employers…

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