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How Israel Built a Desert Irrigation Productivity Revolution
In this episode of The Productivity Podcast, Lucas and Luna explore how Israel transformed its arid landscape into a global leader in agricultural water productivity. The focus is on Netafim, the company that pioneered drip irrigation in the 1960s, and how its technology — combined with national water management policies — boosted crop yields per drop by over 300 percent. They discuss the economic ripple effects: from saving the Jordan River basin to exporting irrigation systems worth $3 billion annually. Luna challenges whether this model can scale to water-scarce regions like India and…
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