John Adams, Natural Gear

The Standard Sportsman · Feb 19, 2026 · 1h 7m

Arkansas duck hunter John Adams, Head of Sales & Development at Natural Gear, joins the show with the kind of perspective that only comes from decades spent on public ground. From the “glory days” of Arkansas timber to the realities of today’s crowded boat ramps and ever-changing culture, John doesn’t hold back.

He walks us through the early roots of Natural Gear, the evolution of the camouflage and apparel industry, and how competition, both in business and on public land, has reshaped the duck-hunting experience across the state. More than anything, it’s a conversation about what’s changed…