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10 Tips for the Ultimate Brand / Biz Glow up · All In with Allie

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In this video, I am breaking down ten tips that we can all do
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that's going to lead to major business and brand glow ups and blow ups.
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In twenty twenty four, Welcome to All In with Ali Podcasts, the podcast
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for online business owners and entrepreneurs who are ready to create the life and business
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of their dreams. I'm so happy you are here. Guys. We've set
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up or reconfigured, reseet up my tech in my podcast space. Again.
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We are doing so hard to get this right. So if you're new,
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or maybe you don't watch on YouTube, or you haven't noticed from any of
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my social media videos, which by the way, subscribe to us. On
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YouTube, you can search Ali I Reeves or all in with Ali podcasts and
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you will see it. We put all the videos up so if you ever
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want to watch the videos, they are there for you. But I record
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these episodes in a closet. I converted my son, Brett's closet into a
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podcast space before he was born, and it's cute. It's painted dark,
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and I have my kneon behind me, which we can't turn on because it
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messes with the video quality. But we couldn't get obviously, it's a closet.
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It's such a small space, so trying to get the frame right and
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the angles and the optics for video, it's it's been interesting. And finally
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I ended up having like this huge issue with our sound and needed like new
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equipment and everything. So Kate and Philip my team came over because they live
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close by here in Nashville, and they helped me get all the tech figured
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out. But then we also reconfigured my space and we ended up making a
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very small change, but I think it makes quite the difference. So we
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ended up pulling my desk that's usually like on the far wall of the closet.
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We pulled it up a little bit. We've got the camera behind the
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desk, and I'm now pushed back further away from the camera. That way
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we can have more fun, or Philip, because he does my videos,
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can have more fun with the editing, because before it was like right up
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in my grill and in my face and yeah, no, we needed to
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change that. So anyway, I think I like it now. We also
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were able we can figure the lighting to where we were able to turn off
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the overhead light because this closet only had like one awful overhead light which casted
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the worst shadows. So I think we have that figured out, and I'm
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just I'm hoping and I'm praying that this is a better situation. But hi,
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hi, hi, Hi, Okay, how's the new year treating you?
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How are we feeling? Is it new year, new us? Is
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it new year? Same us, same bs? Like, what what's the
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situation? I think it's funny when people make fun of those of us that
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go into a new year and we're like trying to better ourselves. You know,
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we're trying new routines, and we're doing thirty one days sober and and
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you know, super consistent with our workout and our clean eating and our like.
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I created a program called Rebel that does like daily activations and daily mindset
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practices just like help us all go into the new year strong. And I
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think it's really funny when people make fun of that because I get that too,
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because there's a very real part of me that's like, girl, how
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much is really changing here? But fact of the matter is this, we're
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here to grow, right, So I think any effort that we make for
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ourselves, as long as the intentions are pure and we're really doing it for
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us, not for outside social media validation. I think that's good. I
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think we continue to lean toward growth regardless of what people say. And at
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the same time, let's also keep a healthy grip with who we are and
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love that version of us too. It's not about perfectionism. It's not about
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being a robot who wakes up at five am, who drinks seventeen gallons of
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water every day and only eats clean and doesn't drink alcohol, and like,
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do you improve for sure? But also I think we we can have a
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healthy relationship with the quote unquote old version of us, the quote unquote real
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version of us that's gonna make mistakes, that's going to to fall on her
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face and say she's not drinking for the full week of January and by Friday
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night, January fifth, say oops, not speaking from experience, Okay,
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okay. So anyway, on the subject of New Year knew us, let's
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talk about business blow up, business blow ups. So I got this idea
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from actually saw a TikTok? Oh, how did I see a TikTok?
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You're probably wondering if you've heard me talk at all recently about TikTok. I've
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talked extensively about how I quit TikTok. When was that. It was like
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November twenty twenty one. I believe I quit cold Turkey, and now I
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have it again. But it's for a good reason. I started a TikTok
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for all in with Ali. I was listening to a skinny confidential podcast and
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shoot, what is her name? They had a guest on there who she
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has a really cool, like fun name. Anyway, if I wasn't using
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my phone to record, I would grab it and I would look right now.
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But anyway, she was talking about TikTok trends or upcoming social trends for
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people with businesses, and she said that one thing that she's seeing lately that
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she thinks is going to be a trend in take off in twenty twenty four
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is streaming podcasts, and people like recording and streaming their podcast live, especially
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on TikTok. And for whatever reason, this really stood out to me,
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and one of my goals this year is to take the podcast or work toward
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taking the podcast full time. I want this to really blow up. I
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want to be like a huge podcaster in this space. So I don't know,
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that just really got my attention, and I thought, hey, you
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know, that's not a bad idea, Like if we can reach more people
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and more people can find this content in these conversations through TikTok, why not
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utilize it for good. So I have my account and I cannot start doing
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lives until I get a one thousand followers and right now I'm at five,
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so it might take a minute, but it's fine. Anyway, where was
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I going with that? Why was I on TikTok? Oh? Okay,
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So I'm trying to not repeat the past. So the reason why I quit
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cold Turkey with TikTok is because I caught myself. I had like a moment
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where I like, I was like, what is it called when you're seeing
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yourself from the outside of your body? Anyway, I had like this outer
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body experience where I'm witnessing myself in a bathtub re heating the water multiple times
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because I've been sitting in the bathtub for three freaking hours scrolling TikTok, like
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that's what I was doing. And I had this experience where I witnessed myself
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and I was like, what are you doing? Like it's Friday night,
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your beautiful husband is asleep ten feet away from you, like you could be
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doing anything, and you're sitting here for three hours in this bathtub watching TikTok.
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This is a problem. So I quit call Turkey. So I'm going
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to be better about that. You live and you learn. However, I
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did see a video that was talking about health glow ups, which we love
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good health and beauty glow ups, especially around a new year, and that's
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what gave me the idea for this podcast. Was that the longest explanation ever.
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Yes, moving on, So I asked myself, Okay, if I
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wanted to glow up my business in the new year, my business and brand,
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what are the steps that I would take? Steps that I've personally done,
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steps that I've witnessed, but steps that are effective, easy to do,
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and then I know are going Well, that's effective, isn't it.
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I was going to say that I know would actually work, and that's literally
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the definition of effective. So yeah, easy to do, an effective And
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this is a list that I came up with. I came up with ten
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things, so let's get into it. So the first thing that we want
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to do when we are trying to and okay, let's back up, what
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does it mean to have a brand and business glow up? What does that
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even mean? It simply means like a refresh, like a little bit of
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a It means an update. Again, like I said just a few minutes
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ago, literally the point of existence and my humble opinion is to grow into
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evolves as humans as people. And if you have a business, if you
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have a business, if you're a business owner, your job is also to
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grow and evolve your business as well. That's how you stay in business,
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That's how you stay up on trends, and how you're able to transcend a
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never ending growing landscape of trends and of what's working and what's not working and
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so on. You you adapt. So to me, a glow up is
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that that refresh, right, Like, take what's working and let's turn it
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up a notch. Let's also do an audit of what's not working, and
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let's peace out and let it go for good. And then let's also ask
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ourselves what do we want to adopt? What kind of behavior is, what
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kind of practices and strategies do we want to take into a new year,
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a new season. Because whenever you combine these things, this is this is
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a new formula essentially that you're applying to your business, to your life,
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which is going to get you new results, hence glow up, hence blow
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up, whatever you want to call it. So this is the perfect time
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to do this. So the first thing that we want to do before we
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get into the ten different things is per usual, we have to start with
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where are we going? Right, Like anything that I ever teach in every
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single one of my programs, the very first step is where are we going?
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What is the vision? What's the end goal here? Because if we
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don't have a point on the map, we have no idea how to get
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to that location, and there are multiple routes that can take you to many
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different points and experiences and goals and and whatever. So what is what's the
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end goal for twenty twenty four? When you think, you know, we
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just went through New Year's Eve for twenty twenty three, I would imagine as
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a business owner, as an entrepreneur or a future entrepreneur, you did some
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reflecting. There were some things that you were probably proud of that you did.
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There are some things that you probably wish you had done differently or you
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had done at all. So let's fast forward to December thirty first, twenty
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twenty four. What are we celebrating? What do you want to celebrate at
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the end of the year. How do you want to feel? Do you
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want to feel proud? Do you want to feel rested? Do you want
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to feel traveled? Do you want to feel brave? Do you you know?
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Like, I think that's the best way. Like, let's start with
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the feelings first, and then we can then go a little bit deeper into
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what led to those feelings. So if you want to feel brave, then
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what were the things that you did courageously that put you out of your comfort
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zone, that got you from where you started the year into where you ended
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the year? Right, So what's the end goal? And I want you
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when you think of this, go best case scenario. Why not? This
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isn't some mediocre shit like, oh, you know, this is probably what's
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going to happen. This is probably like if I you know, if I'm
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consistent, this might be the thing that happened. No, no, no,
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Like, what's the holy shit that happened? I made that pop up?
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I can't even believe that happened. This is the best year of my
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life, the best year in business. What's that scenario to me, this
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is what we want to base the rest of these things that we're about to
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go through in this list on, because it's all going to come back to
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this, all right, So what is the end goal? Now? The
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first thing that we want to do based on that end goal is let's start
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with the brand. That's where I love to start, Okay. So whenever
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I say your brand, I mean everything, Okay, I mean like esthetically
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online, from your colors to your fonts, just like the whole vibe when
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somebody comes across your content, your pages, your podcasts, whatever the thing
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is, how do you want them to feel? How do you want them
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to perceive you? How do you want people to describe you to their friends,
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to whoever they're talking about, if they were describing what it is that
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you do for them specifically? What's that vibe? Okay? So we want
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to take it in terms of brand, but then also for you too.
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So your business obviously has a brand, and that's the aesthetic piece, that's
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the you know, how it makes people feel, but so do you.
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So one of the things that I have on this list is I want us
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to be better about embodying who we say we are. As a business,
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as a business owner, and embody that as a human as well. So
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if you are really good at establishing boundaries and being a boss in your business,
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then that should, in my opinion, translate to your real life too.
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I think it's really easy to kind of have that alter ego in your
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business where you're able to be a boss and you're able to be one way
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when it comes to your business, right you put your business cap on or
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your cloak, and that makes you feel and act one way. But then
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as soon as you get around friends or family or people outside of your business,
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you revert or you end up changing a bit, which isn't all bad.
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You don't need to be walking around like a CEO all the time,
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if you know, or like a hard ass, if that's your vibe.
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But you get what I'm saying, So anyway, we'll get to that in
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just a second. But overall, what is your brand vibe in twenty twenty
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four? So when we think of the best case scenario in your business at
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the end of the year, who is the woman who pulls that shit off?
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That's the question that we want to ask ourselves. Who is that girl?
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You know how people hashtag and they're like that girl, you know,
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she's that girl. Who is that girl that makes your best case scenario happen?
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Who is she? What is the brand that's a match for her?
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How does she want to be perceived, how does she want to put herself
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out there online? You know, wherever it is that she shows up,
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how does she dress? How does she respond to emails? You know,
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like you can get so detailed and you can go so broad with this in
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terms of what kind of support does she have on her team, how does
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she speak in videos, what kind of content does she make? You can
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really go as far deep as you want to with this, But that's the
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first thing that we want to do is get clear on, based on the
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best case scenario, who is that woman and what is the brand match for
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her? Look at what you currently do, look at what you currently put
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out there, and then to ask yourself, Okay, what needs to be
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ushed up a little bit? What can we alter? What can we shift
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for the new year to be more of a match to where you are headed?
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So that's number one. Number two again based on the end goals,
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what is the strategy that's going to get you there? So I just said,
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like your end goal is the point that we're putting on the map,
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that is the thing that you're putting in the proverbial gps of where you're headed.
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So there are many paths that can get you to that level of success,
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that can help you achieve whatever goal it is that you're working toward,
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or whatever feeling that you're wanting to feel in the new year or by the
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end of the new year. But what's the best path for you? Now?
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This can absolutely change, so be aware of that. And I'm getting
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ahead of myself again, but you know, one of the things that we're
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going to talk about is like holding your not holding well, yeah, holding
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yourself accountable, but also checking in with yourself and making sure that that's still
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the move right. So, like you might decide, Okay, right now,
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I'm in a season where I want to sprint toward this goal. I
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want to go all in, hustle my face off. Right, You're just
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in that season where it feels really good to push hard toward what it is
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that you want to create, and then maybe in three months or six months,
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some things change and you decide, actually it's time to slow down a
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little bit. Like I went really hard I don't want to burn myself out,
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But for right now, what's the business strategy that you want to deploy,
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because we want to be consistent with that. We need to know what
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to do on a daily basis and what to be working on in order to
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start taking action and making moves toward that end goal that you want to create
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at the end of the year. So strategy also take into consideration what kind
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of offers do you want to make available for this year? What are your
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prices for this year? So a lot of you, maybe you're going to
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be reflecting on last year or previous years and say, Okay, it was
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good, but I worked a little too much because I was pricing myself too
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low, I was made too available for too many people. I sold too
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much of my time. Okay. So a really easy way to shift that
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cycle a little bit is to bump your prices up and also to have a
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business strategy in place to where maybe you're putting out more scaled offers versus more
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one to one in high proximity, high touch offers. So we want to
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take into account that your prices. Ask yourself how often you're selling what does
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that look like? How many times are you launching each month? Where are
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you going to be promoting your things? How do you need to do that?
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Where are you showing up consistently online to grow your brand, to grow
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your presence. These are all the types of questions that I would ask and
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get clear on for number two, number three, when it comes to a
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good business blow up, we want to get clear on what are we saying
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no to this year? This is one of my favorite ones. And you
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hear a lot of people say this, like what's your best no or you
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know, what are the things? And you saw that trend that's going crazy
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right now, It's like what are the ins and outs for twenty twenty four?
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What are you leaving behind in twenty twenty three? So the way that
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I want you to think about this is what will you be saying no to
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this year? So, for example, for me, one of the things
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that I was saying no to this year, and I started this back in
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twenty twenty three, actually was doing speaking engagements that didn't pay a certain amount.
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Because I had done a few speaking engagements, I'd done a few for
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free, I had done a few paid. I saw how much effort and
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time went into the preparation for it it and obviously like the travel to and
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from and just everything that goes into it. And I decided, you know,
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if it's going to take that much time away from my business and my
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family, then it's got to be worth my time. And I got an
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opportunity the end of twenty twenty three. It was a beautiful opportunity, and
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I was humbled and so thankful that I was thought of for this. But
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I was asked to speak on stage here in Nashville, actually, and I
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love the people putting on the thing. Again, it genuinely an opportunity that
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I'm grateful for, but it didn't pay, and it was unfortunate, and
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I totally understand, like that's their business model and that's their thing, but
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as somebody who doesn't have a book, who doesn't have like another way to
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monetize my time there, and like obviously, yes, people could come and
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discover, you know, maybe want to work with me. There's so many
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different ways that obviously that could turn that would be worth my time. And
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I'm not saying that it's not worth my time not being paid, but regardless,
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like it wasn't paying, and I'm not doing it like I'm not taking
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the time to prep for something to kill it at somebody else's event. If
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I'm not being paid, that's just me. So anyway, that's that was
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one of my nos for this year. And obviously this is going to vary
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depending on what the opportunity is. You know, if Tony Robbins reaches out
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to me and says, hey, speak on my stage, Okay, we're
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going to think about it. But anyway, there's nuance, there's grays there.
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But that was just an example for me. So what are those examples
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for you? What are you saying no to? What did you do last
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year that didn't feel very good in your soul and that didn't feel aligned with
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where you want to go go by the end of the year, Very very
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powerful to get clear on. Next one, the fourth tip for glowing up
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your business and brand this year is what are we saying more? Yes?
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Is too? So, what did you do last year or years prior that
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did feel good for you, that did fell in alignment to where you want
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to go? What can we say yes more in regard to that? So
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an example again for me, is doing more collaborations, getting more powerful women
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onto this podcast to have really incredible conversations. I want to lean more into
24:40
that, more trips with the family, maybe more travel. You know,
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like, what is it for you that you want to lean a little bit
24:48
more into. We all have a finite amount of time, so we want
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to be obviously intentional with what we're saying yes to and inviting into the finite
25:00
amount of time that we have on this planet and in our business and so
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on. So that is number four. Fifth tip for glowing up your business
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and brand in twenty twenty four is that question that I talked about just a
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few minutes ago, which was how can you further embody the version of yourself
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that you portray online? So this is something that a lot of people don't
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talk a lot about. This is something that very easily slips under the radar.
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This is something that even when I heard other people talk about this or
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or you know, talk about this in programs or coach on it or whatever,
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I would hear it, but I wouldn't even like fully understand what this
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meant. Right to be authentic, to be of integrity in your business and
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your brand and in your personal life. It's like, yeah, of course
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this is who I am. But when you are growing right when you are
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fully stepping into a new version of you. This doesn't just mean in your
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business. This is across the board, right, Like, you can't I'm
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trying to think of a good example. You can't be like this is just
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the first thing you hit in mind, but like, you can't be a
26:22
loyal partner if you don't cheat on them on Mondays and Wednesdays, But on
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Tuesday, Thursday, Friday, Saturday and Sunday you do. Do you know
26:32
what I'm saying. You can't be like, yeah, but on Mondays and
26:33
Wednesdays, I don't cheat on you. I'm loyal, Like I'm a loyal
26:37
person. But then most of the time you're not. It's a stupid example,
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but that's kind of what we do in our business. Right in our
26:45
business, we have the her. We have like that girl, that woman
26:52
who we know is going to write us off into the sunset. That version
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of us who makes the decision, sets the boundary, hires the people,
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takes the risk, all these things. She is us, for sure,
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it's a version of us. But if we're only putting that hat on a
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few days a week, or you know, everyone's smile when we need to
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make a tough decision or whatever, and then we revert back to maybe an
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older version of us who doesn't have the strong boundaries, who doesn't who isn't
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as risk averse, or you know whatever. The example is, there's not
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that consistent momentum, right, Like, your next level goals are at a
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frequency, and in order for you to call those in and to make those
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things happen in your life and your business, you know, whatever area of
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life that you're you're creating this new level of creation for yourself. You need
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to be a match for that. And the more that you match that frequency,
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the faster that thing manifest, the faster that that thing can come through
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because you are a there. Okay, that's the best way to explain it.
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So again, if you're only showing up as her, as that girl,
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as like this next level version of yourself a couple of days a week
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or whatever, even five days a week, and then you revert back,
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then there's going to be some of that stop go stop go energy. You're
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going to take a few steps forward a few steps back. Another example of
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this that just came to mind is like, let's say this is a really
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good example. Actually, let's say you one of your big goals for twenty
28:34
twenty four is you want to compete in some sort of fitness competition or bodybuilding
28:41
or what you know, whatever the thing is, and it's a big deal,
28:44
Like, it's going to take a ton of work, it's going to
28:45
take a ton of focus, and it's going to mean that you need to
28:48
be aligned in many different areas of life to make this thing happen. Right,
28:55
you need to be in the gym a certain amount of time, you
28:56
need to be eating a certain way, you need to be taking supplements,
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and all these things need to happen to add up to this big goal that
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you want to create. So if Monday through Friday you're doing all of those
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things and you're taking steps forward and being consistent in integrity and a match to
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this end goal, But on Friday and Saturday, the wheels fall off completely,
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Right, you're partying, you're in the club, you're eating taco bell,
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you're drinking a time, taking drugs like whatever the thing is, right,
29:33
like totally reverting to an old version of you or to a version that's
29:37
completely not a match for this thing. Then you're just gonna move a little
29:41
bit slower and worst case, that's kind of best case scenario. Worst case
29:45
scenario is that is a detriment and ends up making it to where you're never
29:51
a match for that thing. Maybe you make it to an extent, but
29:56
somebody else gets the ultimate prize because they are more consistent in building that momentum.
30:03
So same is true in our business. How can you show up as
30:10
that elevated, evolved, next level version of yourself, not just in your
30:15
business, but in your relationships and your finances, with your kids, with
30:18
your friends. How can we be more consistent as a whole? This is
30:22
you holding that frequency more consistently, and you're going to blow your mind how
30:29
fast things come through for you that you want. It's so good. Okay,
30:34
I probably should have done this next one first because it kind of it
30:41
kind of sets the tone for everything that we're talking about. But one of
30:47
the things that I did in Rebel, so just a reminder Rebel is this
30:53
thirty one day program that I'm hosting for January. We're ten days in right
30:59
now as I record this, and one of the things that I'm having them
31:03
do is like every Sunday, reflecting on the week prior and then asking ourselves
31:10
Okay, how can we be two percent better? Just two percent? How
31:15
can we take what we did last week and just bump it up just two
31:21
percent? Okay? So call it the role of two percent, call it
31:25
whatever you want. And I did not make this up. I've heard other
31:27
people talk about this. I don't know who originally came up with this,
31:30
and it might I just thought of two percent because it made sense for me.
31:36
Why because if you do this consistently for a full year, what is
31:41
that equal to? Over one hundred percent? Now we're like completely, I
31:45
mean, we're like a whole ass new evolved, upgraded person by that point.
31:52
And it gives you a little wiggle room two to mess up a little
31:56
bit, which we will, but scent growth each week to me is doable.
32:02
It's when we try and bite off a little bit more than we can
32:06
chew, and you know, try and evolve a little close to the sun.
32:09
Fangirl or what is it, fangirl, It's when we try and girl
32:13
boss a little too close to the sun, a little too soon in the
32:16
year or at any time, doesn't even have to be a new year where
32:21
we end up falling off and self sabotaging because we're trying to go a little
32:24
too hard, too fast, but with a two percent rule, this is
32:30
like, Okay, let's start here, let's bump it up just a little
32:34
bit every single week, and now we're building a steady momentum. This is
32:38
long game mentality vibes. Okay, you could do whatever you want, but
32:44
in my opinion, it's all a long game and this is the best way
32:49
to make it happen. So two percent growth goal each week. I think
32:53
that this is a great thing for all of us to apply and to consider
32:59
for our business and brand glow up in twenty twenty four. Next tip that
33:05
I would recommend for these business for this business and brand glow up. This
33:10
is another thing that I put in rubble that I love. Actually, I
33:14
hated this. This totally threw me off one day and showed me that I'm
33:20
being a little be right now. But another thing that I want us to
33:25
do is I want you to make a list five things, ten things,
33:30
whatever, the things that you want to do this year, things that excite
33:35
you, things that you've maybe never done before, or whatever that you know,
33:39
like, okay, this is the year that I do blank. But
33:44
the catch is you're also afraid to do it. Okay, So for example,
33:51
one of the things and this is what threw me off. So this
33:53
was something that we had to do in rubble. As I record this last
33:58
week, I was reflecting on this and I made my list. I didn't
34:01
even have ten things. I had like seven things I couldn't think of anymore.
34:06
And my call to action was, okay, now take action on one
34:10
of those things. Either do it or like, take serious bold action toward
34:15
one of these things that you're scared to do on your list, which is
34:17
like so smart, right, we all need to be doing this. But
34:23
I froze. I seriously was looking at my list and I was like,
34:29
I can't, I can't, I'm scared. I was. I was so
34:34
disappointed in myself. And at the same time, this was really powerful to
34:39
see, right, because it's so easy for me to sit here safely behind
34:45
a mic and fix my mouth to say, hey, you need to be
34:49
doing things that you're scared of, and if you're not taking big, bold
34:52
action toward the life and the business that you want to create, you're a
34:54
little bitch. And it's like, no, it's not that's it's not true.
35:00
You know, they're this stuff is scary. We haven't done it for
35:06
a reason, and we all have different lives and experiences that make us feel
35:12
how we feel about whatever we put on the list. So it was powerful
35:16
for me to experience that, But then it also showed me the work that
35:22
I had to do, because if you're looking at that list, you want
35:25
to also ask yourself, what am I scared of? Like, what is
35:31
the thing that that's holding me back from doing this thing that I want to
35:36
do? What are the lies that I'm telling myself? You know? Is
35:40
this from God? Is this from source? Is this from love? Or
35:45
is it not? Because if it's not from God, why am I listening
35:50
to it? Why am I acting like it's real? It's true? Because
35:57
the fact that I'm not taking action means that I've believe it, you know.
36:00
So that that's some powerful inner self reflection work that we can all do.
36:07
And I recommend that we do this however often you want, I say,
36:12
at least once a month. If you really want to be a badass,
36:15
do it once a week. Make that list, or keep keep a
36:17
list, keep adding on to it, because you're going to get new things
36:22
put on there, no doubt. But then challenge yourself every single week.
36:25
Okay, now I'm going to move on it. Now I'm gonna do this
36:30
thing that I'm scared to do, or I'm going to take considerable action toward
36:36
it. It will change your life. This is growth. Putting yourself out
36:40
of your comfort zone. This is how you're going to create different level results
36:45
for yourself by doing things that you've never done. Okay, okay, So
36:52
that is tip number whatever we're on. I think that was seven. And
36:57
the eighth tip for our business and brand blow up is overall consistency. This
37:04
is big. It's not sexy, right. This isn't something that you can
37:07
do in one day. This isn't something that you can take action on right
37:10
this second. Because this is the long game, the business and the brand
37:15
that you dream of, the thing that you want to create by the end
37:17
of the year. It's not going to happen overnight. In most cases,
37:22
it's going to happen from you consistently taking action and matching the frequency at which
37:29
your end goal is at. That's going to take some time to collapse to
37:34
get there. So part of your business and brand glow up is being the
37:39
person who believes in yourself so much that you are consistently moving toward that brand
37:46
image and aesthetic and vibe and the overall business strategy and the challenges for yourself
37:55
and the things that you're scared of and that two percent growth, right,
38:00
consistently moving toward it. Everybody and their mom. Like if we were all
38:06
judged how great we are, or like if we all won in a ward
38:10
or I don't know, we're able to like instantly manifest what it is that
38:15
we want based on January one through five, Right, January first through fifth,
38:22
probably less than that. Probably like January first through third, we'd all
38:27
be billionaires. Right. It's not hard to talk a big game and to
38:30
set big goals and to say that you're going to do something. Everybody says
38:35
they're going to do something. Everybody says this is going to be their year.
38:38
But where they fall short and they end up showing that they're not as
38:45
badass or whatever they are or they say that they are, is in this
38:50
consistency piece. Because past January third, or January fifth, or whatever,
38:55
past January, it's not sexy anymore, it's not new. Then it just
39:00
becomes a lifestyle and a change of habits and to change habits means to go
39:09
against old habits and to break old habits and old patterns. That is not
39:14
sexy, that is not fun. And again that's where everybody falls off.
39:17
So consistency is the name of the game. We're playing a long game here.
39:22
We're building brands, we're building legacies. We're building big girl businesses,
39:27
and they are not built in a month, in a day and a week.
39:30
They're built over the course of time. Okay, the ninth tip for
39:37
our business and brand blow up is to take care of ourselves. Okay,
39:42
we're going to take care of ourselves while we build the things, while we
39:45
build the legacy, while we build the name for ourselves. We are going
39:50
to do it with some semblance of I'm going to say it balance. Okay,
39:54
it's not going to be perfect, it's not going to be consistent in
40:00
tandem with each other, but we're not going to completely abandon what we need
40:05
as humans, as women, as mothers, as people because we have big
40:09
goals. Okay, we're gonna eat when we get hungry, We're gonna go
40:15
take a walk. When we're confused and we're feeling overwhelmed, we're going to
40:17
take a nap. If we're exhausted, our baby kept us up all night.
40:21
Not speaking from experience at all, we're gonna take the day off.
40:27
If we need to take a day off and it's just things are not working
40:31
or we had a rough day or whatever. We're going to eat well.
40:36
We're gonna nourish our bodies. We're going to make decisions that are in alignment
40:39
again, fully in alignment with where we want to go at the end of
40:44
the year, not just as a business owner, but as a human.
40:47
If you want to feel free, if you want to feel excited and proud
40:52
of yourself at the end of twenty twenty four, don't you also think part
40:58
of what's going to contribute to that feeling is how you feel about yourself inwardly,
41:04
like how healthy you are. Do you think if you make a million
41:07
dollars this year, but you're consistently getting sick, or you're stressed out to
41:14
the max, or you're having to take medicine for anxiety or whatever the case
41:17
may be, do you think that maybe that's going to alter how you feel
41:21
about that million dollars that you made. Probably, so let's integrate all of
41:29
it. Okay, mind, body, and soul. Mind, soul,
41:31
and body, take care of you. And then the tenth and final tip
41:37
that we're going to talk about today anyway, when it comes to your business
41:40
and brand glow up, is I am going to suggest that you have some
41:49
sort of daily activation, daily routine, something that keeps you on truck.
41:57
Okay, something that when you wake up, like I call it one point
42:02
oh and two point oh version of myself. The one point oh version of
42:06
myself is the version of myself from last year. Okay, she's great,
42:10
we love her, we we celebrate her. But I'm I'm headed for growth.
42:15
I'm creating new things, new levels. So I'm shifting. I'm consistently
42:21
shifting and evolving into the two point zero version of myself. There are going
42:24
to be days I wake up as two point h and we're rocking, and
42:29
we're rolling, We're making decisions in alignment with those bigger goals, all the
42:32
things right. She's on it, she's she's fresh, she's frunky, we
42:37
love her, son me so stupid. And then there are gonna be other
42:45
days, probably most days, where because it's a habit, because these are
42:52
old patterns that I've had in place for however long I'm gonna wake up as
42:58
one point oh version of me. So if I don't have something that is
43:01
going to snap me back, that's going to activate the new version of me
43:06
that's going to remind me, Okay, this is what we're doing, this
43:08
is what we're working toward, this is who I'm making decisions as, this
43:12
is the way that I'm thinking, that I'm feeling, these are the goals
43:15
and I'm working toward. Then I'm just going to continue moving through the day
43:19
as one point zero version, and it's going to be a fine day,
43:22
but it's not going to be a match for the next level that we're trying
43:27
to create. Makes sense, So this can look like anything. I am
43:32
somebody who I've got to switch this up every day. I'm not somebody who
43:37
every single day I can wake up and do the same exact routine, the
43:40
same exact like. I'm not like as soon as I wake up, I
43:45
drink eighteen ounces of water, sit my butt on a pillow, and meditate.
43:49
I got to switch it up some days. This looks like like my
43:53
new favorite thing is I've talked Chris into bringing me coffee to bed when I
44:00
wake up, because I'm the one who mostly takes care of Rhett throughout the
44:05
night, so we have this trade off. Or when Rutt wakes up,
44:07
Chris comes and gets him. He brings me a cup of coffee and I
44:10
put in my earbuds and I listen to either the rebel activation that I created
44:15
for Rebel or some sort of high frequency something while I either visualize or Another
44:25
thing that I've been really enjoying lately is I have Pinterest boards, like visualization
44:31
Pinterest boards where I've pinned things that represent what I want to create for this
44:42
year, and just like in life in general, so I have like dream
44:45
homes on their Dream Experiences podcast awards. I have my dream car is on
44:52
there, traveling like all the things that I want to create. I have
44:55
women in there that are changing because of the work that they're with me because
45:00
this podcast. You know, again, anything that can represent what it is
45:06
that I want to create. I have a folder of all of these things,
45:09
and I sit my coffee and I listen to my bineural beats or whatever
45:14
they're called, or my rebel activation, and I flip through this folder of
45:21
all of these images of what I want to create, of what I'm calling
45:24
in and The key here is you allow yourself to feel how you would feel
45:31
if these things were already done, if this was your experience. By the
45:35
way, I just looked at the clock and it's one eleven as I record
45:38
this, as we talk about this, and I've really really been enjoying that.
45:44
So sometimes I do that. Sometimes it looks like going and getting a
45:47
workout first thing in the morning, like that is enough for me to you
45:52
know, when I get a sweat in and there's good music, like,
45:54
I'm she's awakened. Okay, it could be a walk, it could just
45:59
be a slow morning with the boys, because that's also what I want to
46:04
create, is balance, is time with my babies. I don't want it
46:07
to always be hustling and girl bossing. You know, I'm a mom,
46:12
I'm a wife. So sometimes it looks like that. But something something,
46:17
if you need to shift, if you need some sort of activation, what
46:22
does this look like for you. I recommend having a few things in your
46:27
toolbox, a few things that you can easily reach for that are going to
46:30
snap you into that are going to wake up that version of you, and
46:37
then you can move on with the rest of your day. Okay, So
46:40
those are the ten not that right, not difficult not I don't think these
46:45
are overly fluffy at all to me, in my humble opinion, these are
46:51
super actionable and super freaking effective. So I hope you enjoyed this. If
46:57
so, I would love so much if you let me know, screenshot this,
47:00
share it in your stories, leave us a review on iTunes, And
47:06
also, please, if you're not following the show on iTunes or wherever you
47:10
listen, make sure that you're following it. You know, if you listen
47:14
to a podcast episode like, they'll still tell you about future episodes. I
47:17
think, I don't know, it'll like stay in your library. But you're
47:21
not subscribed, so make sure that you're subscribed so you don't miss the fun
47:24
things that we've got going on and that we have coming up soon. I've
47:29
got a fun list of guests that are going to be coming on very soon
47:34
in the next month or two, and I don't want you to miss it.
47:37
So subscribe on YouTube, follow us on iTunes, on wherever you listened,
47:42
leave us a review. Let me know if you enjoyed this. I
47:45
love you and I'll see you here next week. Bye.