‘The Future of Coffee Report’, From the Legacy Brand La Marzocco | ANITA 'JETS' LANGLANDS!
Today we are joined by La Marzocco’s Head of Marketing, Anita (Jets) Langlands!
With over 20 years experience in the industry, Jets has a unique and in depth understanding of marketing in the coffee world. She’s been tasked with carrying on the legacy of La Marzocco, while also carving out the future of the brand - piece of cake! We discuss everything from luxury brand collaborations to marketing for the next gen. Plus! We break down La Marzocco’s most recent ‘Future of Coffee’ report, tackling topics such as late night coffee trends, the quality loop, and the predicted changes in consumer…
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