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Listener Profiling, NAB Crystal Radio Awards, Beasley Sports Coverage, and Audiohook Acquires Podscan · RedTech daily podcast - Powered by AI

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  Welcome to the RedTech daily podcast, powered by AI.
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  I'm Marguerite Clark, and today we're diving into the latest in radio broadcast and digital
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  audio industries.
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  Here's what's on the docket: profiling listeners in the age of privacy, the NAB opens
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  entries for the 41st Crystal Radio Awards, Audio Academy awards fellowships to Phillips,
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  Sofos, and Khatkar, Beasley Media dives deeper into sports action, MIW webinar explores AI for
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  radio content creators, and Audiohook acquires Podscan, expanding free data access.
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  As radio becomes more digital and data-driven, understanding listeners is crucial.
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  Broadcasters now have access to rich datasets from connected vehicles, streaming platforms,
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  and smart speakers.
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  These data help personalize content and optimize advertising.
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  However, with increased access comes heightened privacy obligations.
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  Broadcasters must ensure compliance with privacy laws like the European Union's General
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  Data Protection Regulation.
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  Transparency and responsible data practices will be key in maintaining audience trust as AI
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  continues to enhance audience insights.
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  The National Association of Broadcasters is now accepting entries for the 41st annual Crystal
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  Radio Awards until October 31.
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  These awards celebrate United States radio stations for their year-round community service
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  from October 1, 2025, to September 30, 2026.
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  Only NAB member radio stations are eligible.
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  Participants must submit an online entry highlighting their community service
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  activities.
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  A panel will select 50 finalists and then choose 10 winners, who will be announced during
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  the NAB State Leadership Conference in Washington, D.C., on March 2, 2027.
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  The Audio Academy has awarded fellowships to three influential figures in the audio
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  industry: Dr.
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  Tony Phillips, Dino Sofos, and Perminder Khatkar.
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  This honor, presented at the annual festival in London, acknowledges their exceptional
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  contributions to broadcasting, podcasting, and industry mentoring.
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  Phillips, a former BBC editor, is praised for his creativity and kindness.
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  Sofos is recognized for revolutionizing political podcasting, and Khatkar is lauded for
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  her dedication to fostering new talent in the industry.
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  Beasley Media Group has partnered with the Vegas Golden Knights ice hockey team, enhancing
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  its sports radio portfolio.
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  This collaboration includes game broadcasts, support programming, and podcasts.
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  Las Vegas stations KVGS for English-language and KOAS for Spanish-language are key players,
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  alongside other Beasley properties.
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  The deal also covers the Henderson Silver Knights, a minor league team.
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  The partnership promises to deepen fan engagement year-round, not just on game days.
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  The Mentoring and Inspiring Women in Radio nonprofit is hosting a free webinar on October
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  28th about using artificial intelligence in radio content creation.
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  Titled "AI for Content Creators," it starts at 2 p.m.
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  Eastern Time and is aimed at on-air personalities, producers, and programmers.
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  The session will explore using AI for idea development, topic research, and content
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  adaptation for digital platforms.
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  Panelists include industry professionals like Andre Yancey and Lauren "Lo" Sessions.
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  Moderated by Meg Dowdy from Townsquare Media, the session will feature insights from Carolyn
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  McArdle and Cort Johnson, co-hosts of "The Morning Breeze" on iHeartMedia.
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  They'll discuss integrating AI in radio, digital, and podcast content while preserving
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  authenticity.
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  MIW Board President Sheila Kirby emphasizes that AI should enhance creativity without
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  losing radio's personal touch.
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  The webinar includes a 45-minute discussion and a 15-minute audience Q&A.
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  Registration is available on the MIW webinar page.
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  Audiohook, a leading audio advertising and data platform, has acquired Podscan, an AI-powered
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  podcast monitoring service.
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  Podscan ingests, transcribes, and analyzes over seventy thousand episodes daily.
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  Following the acquisition, Audiohook made Podscan's podcast intelligence available for
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  free.
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  This move offers creators and advertisers insights into brand suitability, context, and
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  sentiment in podcast content.
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  Audiohook CEO Jordan Bentley highlights this acquisition as a step towards greater
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  transparency in podcast advertising.
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  Podscan founder Arvid Kahl will join Audiohook to oversee future development.
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  That's all for today's episode.
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  To read the full articles, visit redtech.pro.
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  Thanks for tuning in to the RedTech daily podcast, powered by AI.
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  I'm Marguerite Clark, and we'll catch you tomorrow with more updates from the radio
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  broadcast and digital audio industries.
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  Have a great day!