Latest / 70 80 / SETTANTAxOTTANTA: 1972. A Carosello si assiste alla metamorfosi dell’amaro che da Dom diventa Don Bairo
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- 0:53Welcome to 70 per 80, the 7080 .it section that
- 0:57deepens the topics discussed on the portal. I'm
- 1:00with journalist Enzo Mauri, who introduces the
- 1:04current topic. Good morning, today I'm going
- 1:06to talk about a famous carousel. Cimabue, Cimabue,
- 1:09do one thing, you make two mistakes. How many
- 1:11times in the past has it happened to sing the
- 1:13nice Motivitto that accompanied the carousel
- 1:16of the bitter Don Vairo? The most unique and
- 1:18rare case is the spectators of the famous advertising
- 1:21program. the metamorphosis of a product that
- 1:24is partially changed the name. From one to the
- 1:27other, in fact, the bitter digestive, based on
- 1:29wine flavored herbs, therefore defined as bitter
- 1:32grapes, transformed in the carousel of Cimabue
- 1:34from Dom Bayro to Don Bayro. The acronym DOM,
- 1:40the optimum maximo, which initially accompanied
- 1:43the product, became DON, and this also thanks
- 1:45to the advertising of Cimabue's adventures, which
- 1:47he saw as the protagonists of the brothers. ...from
- 1:50the newspaper of Frate Notizia. Today was the
- 1:54day of joy for the convent and for all the Frates,
- 1:57who down in the woods, gathered together... to
- 2:00cut wood from the trees. The ancient recipe belonged
- 2:03to the doctor Pietro Bayro, the real name is
- 2:06Pietro de Micheli, who took the name from the
- 2:08town of origin Bayro, in the Canavese, in Piedmont.
- 2:11After the acquisition of the award for distillery
- 2:13and liqueur factory in Bayro, the Amaro was then
- 2:16produced on an industrial scale by Bolognese
- 2:19Buton, the same brand as the old Romagna, with
- 2:21a black label. Move forward as usual, Cimabue,
- 2:24that if one thing does, two wrong. The first
- 2:28attempt... e sfortunato e Cimabue restette inalberato.
- 2:36The adventures of Cimabue, set in a convent,
- 2:38were an animated series produced by GammaFilm,
- 2:41which told the daily affairs of a group of brothers
- 2:43obtained by an old manuscript by Frate Notizia.
- 2:50Among the characters drawn by Paolo Piffarerio,
- 2:54Frate Cimabue, Imbranato and Pasticcione appeared,
- 2:56who in every adventure was accompanied by the
- 2:58famous song sung by the convent companions. The
- 3:09replica of Cimabue was not left to wait and was
- 3:12always the same, but Cignara, by mistake, learns.
- 3:21If you make a mistake, you learn! From Cimabue
- 3:23they were put on the market, or even ceramic
- 3:26statues, today a delight for collectors. The
- 3:28carousel concluded with the priore who invited
- 3:31a peace -making toast with a rare liqueur Don
- 3:34Bayro l 'uva maro, year of grace, in 1452, referred
- 3:38to the year of birth of the original recipe.
- 3:41Brother Priore, who is an entrepreneur, I'll
- 3:44take out a liqueur to the rare world. So was
- 3:47born Don Bayro l 'uva maro. Don Don Bayro! Anno
- 3:51di Grazia, 1452. Lo spot ando in onda dentro
- 3:57carosello dal 1972 al 1976. Fai soggetti tuttora
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