Latest / All In with Allie / Year End Review for 2023. My Stage 3 Mediocrity
Transcript
- 0:00Hello. In this episode, I am going to tell you about my self
- 0:03diagnosis with stage three mediocrity, and we're going to be giving a year end
- 0:07review. What I would do the same, what I would do differently.
- 0:10If you can already tell what the vibe of that it's going to be.
- 0:14This is going to be enlightening. Get excited. Welcome to Aline with Ali
- 0:23Podcasts, the podcast for online business owners and entrepreneurs who are ready to create
- 0:27the life and business of their dreams. I'm so happy you are here.
- 0:32Do you want to know the one thing that will set me off pretty much
- 0:36faster than anything else? Tech issues? Can we talk about it? Can
- 0:39we talk about how I can meditate, I can be in the best mood,
- 0:46I can do breath work and just really be in a really good place
- 0:55right thinking like, Wow, look at you go. You're really calm,
- 1:00cool and collected. You're really managing your emotions well lately, and then enter
- 1:07a freaking tech issue. Doesn't matter which one, and I am set the
- 1:11f off. Okay, let me just tell you so. I come in
- 1:15here, I'm ready to record. We finally have like a podcast setup that
- 1:19I feel really good about. I feel like the last episode I got my
- 1:23lighting right, I know, like I figured out how to hook up my
- 1:26mic to the stupid video thing, and like we I've literally been thinking all
- 1:34week. Yeah, I really like, Okay, we got it. Like
- 1:38I know what I'm doing. I like the setup. Everything sounds good,
- 1:42cool, I know how to do it all. And then I go to
- 1:44sit down today and I'm like ready to record. I've got to set amount
- 1:47time to record and bam, the video thing that streams my phone to the
- 1:53thing it's just crashing and it's it's not working. So I'm really working on
- 2:06not lighting things on fire when I get upset, like immediately, and trying
- 2:12to pivot a little faster than what I normally do, because what I tend
- 2:15to do is I'll fixate on it and then I'll overthink it, be like
- 2:20is this a sign from the universe? Am I not supposed to record right
- 2:23now? Was my idea? Is stupid? Did I not do this topic?
- 2:28You know? Like then my little brain goes into a little spiral and
- 2:30next thing you know, thirty nine minutes have gone by and I've been sitting
- 2:34in a chair and nothing has changed. So what I decided to do this
- 2:38time, I did text my beautiful podcast team, and they're trying to like
- 2:44figure out what's going on. But in the meantime, I was like,
- 2:46you know what, I have a perfectly fine webcam. It's not as good
- 2:52of quality as the iPhone, it's fine. It'll work in a pinch.
- 2:55We hooked it up and here we are, y'all. Have a good day.
- 3:02See you next week. Oh my gosh. Okay, So we're going
- 3:08to do a year and review today and I've got mixed emotions about it.
- 3:15I feel I'm a little like, ah, I'm a little I'm not super
- 3:21excited to talk about it. This is not my favorite year end review,
- 3:23but this is something that I do. I've been doing it for the past
- 3:27couple of years, and you know, I'm dedicated to being honest with you,
- 3:35so honesty over everything. So we're we're gonna get into that because I
- 3:40think it's super helpful. I know, for me, I like hearing these
- 3:44because I want to hear what you did that you would do again if you
- 3:50saw success in something, and what you wouldn't do if you could go back
- 3:53in time or going into a new year. I think that that's super helpful,
- 3:57and I think it's really nice if we could, I'll be open and
- 4:00honest about those sort of things. So that's gonna be the vibe of today's
- 4:04episode, and we're just gonna go there. It's gonna be great. But
- 4:13quickly, a little update, because last week I went in on some craziness.
- 4:18I opened a few can of worms. I talked about how my ninja
- 4:26is leaving the business at the end of the month. So I am hiring
- 4:30new people and since then, I've done interviews. I'll give you an update
- 4:33on that. I'll give you a little tax updates. I told you last
- 4:38episode. Listen, if you've not listened to last episode, goes to it.
- 4:41A lot of you really really enjoyed it, which I appreciate you saying
- 4:46that, because I do feel like last week it was just a little bit
- 4:50it was a little less contrived. I really try not to be too contrived
- 4:55here, but sometimes we're super focused and it's just like, Okay, here's
- 4:59what we're here to talk about. Let's get it done. Wambam. Thank
- 5:01you, ma'am. And I feel like you kind of like it when the
- 5:06train goes off the tracks a little bit, which I also enjoy that.
- 5:11So for those of you that reached out and expressed your feelings and excitement over
- 5:17last week's episode. Thank you very much, and again, if you haven't
- 5:24listened to it, go listen to it because it's pretty wild. There's a
- 5:27lot going on. We talked about hiring, firing, a six figure tax
- 5:30bill, and a random inheritance that nobody saw coming. So that's exciting.
- 5:39So a few updates since last week. I well, okay, so last
- 5:46week I put a call to action that I was hiring, right, I
- 5:48need to replace Sarah in my business. I'm looking actually for a couple of
- 5:54different roles because one of the mistakes that I made with Sarah was giving her
- 5:59too rod of a job description and it just really wasn't fair and it wasn't
- 6:05efficient, it wasn't effective, or ended up not being effective. So I'm
- 6:10doing things differently in that I'm hiring somebody specifically for customer experience and maybe like
- 6:16a kujab Be expert. I don't know, we're filling it out. So
- 6:20I put a call to action in my stories. This is actually how I've
- 6:24found everybody who I've hired on my team and how I suggest other people to
- 6:29do it is if you have like a pretty decent audience. There are a
- 6:33ton of incredible talent out there and a lot of people that would love to
- 6:40fill possibly the position that you need in your business. So that's what I
- 6:46did. I just put something very simple, Hey, we're looking for somebody
- 6:49to come in and support with customer experience. I'm not going to baby you.
- 6:55This is not for you. If you want to be a coach or
- 6:57you want to be a business owner. This is like a full support role,
- 7:01you know. And I was just super blunt about it. I created
- 7:04a very simple application on Google Forms that essentially was like, tell me a
- 7:13little bit about you, what's your job experience. I don't know, I
- 7:16can't even remember what I put, but it wasn't too in depth, but
- 7:19it was just get a good feel for the person. One thing that I
- 7:25did that I'm happy about that I would do again is I gave like a
- 7:29little practice at the end of it. Since this application was for customer experience,
- 7:33I put at the end, hey, pretend you have to send an
- 7:40email to a client because they defaulted on a payment, Like what would be
- 7:43that email? Just to get a feel for their writing and the effort that
- 7:48they put into the practice and that actually proved to be really helpful because I
- 7:55got to see, like, if you're going to be emailing on my behalf,
- 7:58you need to know how to speak, and you need to know how
- 8:00to write, and you need to have a good intuition and troubleshoot and all
- 8:05the things. So anyway, that was really helpful to see what the interview
- 8:11ease or the applicants came up with. And anyway, we got I think
- 8:18eighteen eighteen or nineteen applications. I only talked about it one time. I
- 8:22didn't feel the need to talk about it anymore. I went through each I
- 8:26narrowed it down to three women, and I've interviewed them all. I've finished
- 8:31the last two interviews as I record this yesterday, and I love every single
- 8:37one of them. This is actually what happened last time. So last time,
- 8:41some of you well remember the time that I was interviewing and I ultimately
- 8:46hired Sarah. I had the same issue. I narrowed it down. I
- 8:50narrowed it down to like way more. I want to say, I interviewed
- 8:56like six or eight women, which was way too many and very overwhelming,
- 9:00but I genuinely loved every single one and it was so hard to narrow it
- 9:05down, and this time I picked three I had a maybe like might be
- 9:09a good fit, and two that were definitely good fits. And now I'm
- 9:16like, dang, how can I how can I somehow hire every single one
- 9:24of these women? They're just they were great. So my task by the
- 9:30end of the week is to figure out what we're going to do there.
- 9:33I'm filling two different positions, so we'll see. We'll see how that goes.
- 9:39I'll keep you updated, But so far, so good. There.
- 9:45Tax update, our new tax daddy, the new CPA and bookkeeper. He
- 9:52seems to be great. He really knows his stuff. He's on it.
- 9:56Granted it has been, you know, a good week and a half,
- 10:00so we'll see. My last one was really good too, But he just
- 10:05you can just tell he lives for the shit. So that's kind of what
- 10:09I need. And he's very knowledgeable, and I don't know, we like
- 10:15him. So he's already saved us a ton of money. And Chris and
- 10:20I have not talked about divorce yet, so I feel like that's a good
- 10:24sign. It was touch and go there for a little bit. Like I
- 10:28said, I thought I was either going to lose him to a heart attack
- 10:31or divorce and we're still going strong. Well, I wouldn't say strong,
- 10:37we're hanging in there. So fingures crossed that we have successfully crossed that bridge
- 10:43and we can move on with our lives. I will say this again in
- 10:48case you did not listen to the last episode. Pay your quarterly taxes.
- 10:52Okay, it's just not worth it to not do it and stay on your
- 10:56tax people. And just the don't ask, don't tell approach don't work.
- 11:03Okay, I've tested it for you. So there's that. And now we're
- 11:13just gearing up for the holidays. This year, I'm hosting, which I'm
- 11:20very excited about. We were going to go down to Louisiana, that's where
- 11:26my grandparents live, and we were going to do Christmas there, but luckily
- 11:33they decided that, like obviously, you know, they're my grandparents are older.
- 11:37I think the idea of getting the house ready for guests felt very overwhelming
- 11:43to them, understandably so, so luckily for us, they decided to drive
- 11:48up here for Christmas. So we will be hosting my grandparents, my dad,
- 11:54my stepmom, and maybe a couple of my brothers for Christmas and I'm
- 11:58really really looking forward to that and not what happened last year. So if
- 12:07you're new around here or if you forgot last year, I had an incredible
- 12:13business year and I wanted to celebrate and decided that I wanted to throw this
- 12:18really massive New Year's Eve party. And I was inviting like most of my
- 12:26family and a ton of my friends. And in my sweet little naive mind,
- 12:35I was like, it's cool. You know, everybody likes to have
- 12:39a good time. Everybody kind of like I felt like it would be a
- 12:43good mesh of people, you know, because you know how sometimes it's like,
- 12:48ah, this group is way too conservative, this group is way too
- 12:50crazy. It would be weird, it would be awkward. Well, my
- 12:54group is just all around crazy, like friends and family mine anyway, They're
- 12:58all freaking insane. So I was like, cool, let's just like mix
- 13:03us all together. I got a massive salet in the Smoky Mountains. What
- 13:09could go wrong? And the answer to that is a lot, a lot
- 13:15can go wrong. And it ended up being damn near a nightmare. I
- 13:20didn't talk to like several family members for three or four months. I still
- 13:26haven't talked to one of my family members. The one that cussed me out.
- 13:30Still haven't talked to that one. So yeah, let's just say your
- 13:37girl has gone from sweetly naive and optimistic to wise and wary. That's where
- 13:45I'm at. So this year we're keeping it low key and moving forward.
- 13:48I've decided if I do something like that again, friends and family will remain
- 13:54separate. Okay, So that's the Those are my updates. Oh last thing
- 14:01that I will update you on is in the last episode I mentioned that I
- 14:05was about to launch three different offers. My Managen was just going off last
- 14:13week and I was like, Yolo, let's put these offers out there.
- 14:16I'm really excited about them all. And they are out and they are on
- 14:22presale until the end of the year. So I'm launching I'm just going to
- 14:26tell you these really quickly. I'm not even going to give you a description,
- 14:30but just so you know if you want to look into them, because
- 14:33you definitely want to get the pre sale of these so that you don't have
- 14:37to pay full price. So I'm launching two eight week group intensives called Well
- 14:45one is called Reinvention, which is like a branding intensive, and then the
- 14:48other one is called Freedom which is like a passive revenue intensive group intensive both
- 14:56eight weeks and right now on pre sale for over a thousand dollars off of
- 15:00each of those, So if you want to learn more, go to my
- 15:03Instagram or go to the show notes and you can get the details on that.
- 15:07And then I'm also launching this will be in February, but I'm pre
- 15:11launching it right now, and it's called real Conversions, so for like Instagram
- 15:15reels are eel conversions, so using reels to get max conversions and sales in
- 15:22your business. And I'm excited about this because it's not only going to be
- 15:24a training but we're also going to do a four week challenge together two so
- 15:31that is also on pre sale for like three hundred dollars off right now,
- 15:33So if you want to go look into those, go do that link in
- 15:37the show notes. Okay, so year in is it year in review or
- 15:43year end review, doesn't matter, let's do both. So I titled this
- 15:50podcast. I think this is the title we're going to go with anyway that
- 15:52I self diagnose myself with stage three mediocrity, and that's just me being haha
- 16:00hard on myself. But also I'm just being honest, That's how I feel.
- 16:06I'm a little disappointed in how this year went for a few different reasons.
- 16:12And I say that not to be hard on myself, even though I
- 16:17kind of am, but really just as a way to take full responsibility for
- 16:23ultimately what's my job, which is to lead the ship. And there were
- 16:30just too many times that I look back and I just see so many areas
- 16:37that I compromised with my vision, with my standards, and it showed.
- 16:45It showed. It shows in how I feel right now. It showed and
- 16:51how I felt many moments throughout the year, and it also shows in my
- 16:56results. And I'm gonna be I'm just let me frank with you right now.
- 17:00It's kind of weird to talk about this because and this is something that
- 17:04I've reflected on a lot this year. It's really interesting being a business coach
- 17:11and a podcaster because obviously I would love people to want to work with me,
- 17:19right Like, I know what I am doing in so many areas.
- 17:23I'm a great coach. I know that I am a fully belief that proof
- 17:29is in the pudding with the clients that I work with. And I'm also
- 17:33running a business and business ebbs and flows, and thus far my business has
- 17:38been like this upward trajectory, which has been really great and really fun to
- 17:42talk about. And this year there was a little bit of a dip,
- 17:45and there's good reasons for the dip. But it's so interesting when you have
- 17:51a podcast because there's a little bit of pressure to glaze over the hard stuff
- 18:00and to not really talk about the dips, to not really be honest about
- 18:07the things that I would do differently and the things that I did mess up
- 18:10and would change because you're like, I think naturally you're worried, or at
- 18:18least I was worried that that's going to reflect on whether people want to work
- 18:22with me or not. Right Like, if you hear that I've had a
- 18:26lower year this year, you'd be like, eh, well, I thought
- 18:30I wanted to work with her, but maybe not right Like, that's that's
- 18:33definitely a fear of mine. And this really stood out to me because with
- 18:41this podcast, I refuse to lie, I refuse to be and I'm not
- 18:48saying this to sound good or like to get on to get a pat on
- 18:52the back, like this it's going somewhere, like I have somewhere to go
- 18:55with this, But like, I will not be that podcaster that that inflates
- 19:02how I feel or what I've done or what I'm experiencing to look good,
- 19:07to look like a badass, to look like I have it together all the
- 19:11time. That's not fair and it's not realistic. And I'm not saying other
- 19:15people do that. I actually don't know because I don't listen to other podcasts
- 19:19like mine, But I can imagine that there are other people out there business
- 19:23coaches that feel the same amount of pressure. And my podcast is a very
- 19:30big priority of mine. As a matter of fact, it's my number one
- 19:33priority because this is going to be the thing that God willing I retire with
- 19:41right. I love it that much. I have big vision. I have
- 19:42big plans for the podcast. I have goals to be like one of the
- 19:45top business podcasters or entrepreneurship podcasters on the planet. I'm going for it.
- 19:55That's something that I truly believe is possible for me, and I want that,
- 20:02but not at But like with that, there's got to be a level
- 20:07of honesty and yeah, this is just something that's come up for me where
- 20:14it feels I don't know, I just can see I guess like I have
- 20:18empathy for people who do what I do and podcasts because it does feel weird
- 20:26to be honest about these things. The fear is real for sure, that
- 20:30it's going to reflect on people's desire to want to work with you and get
- 20:37in your programs. But I just decided, you know what, at the
- 20:40end of the day, I know that speaking the truth can never steer me
- 20:47wrong, right, me speaking my truth, me being honest and painting an
- 20:51honest picture for you as somebody who also wants to be an entrepreneur or is
- 20:55an entrepreneur, or wants to be a coach or a business owner, I
- 20:59know that even if there are short term losses or what looks like short term
- 21:04losses in the beginning, by telling the truth, I know at the end
- 21:07of the day, I will never be punished by God, by the universe
- 21:11for being honest. So I'm fully dedicated to that. So in this podcast,
- 21:15I'm just gonna tell you like it freaking is and be real because it's
- 21:22just what happened. Okay. It's interesting because as also as I was reflecting
- 21:29on how I wanted to share this, you can look at any situation through
- 21:34any lens right, I can look at this situation through the lens of here's
- 21:40where I've messed up, Here's what could could have been better, Here's where
- 21:44I compromised. And I was a little like I just I was a little
- 21:51not miss not. I don't know, I was going to use a very
- 21:55derogatory term, but I'm gonna I'm gonna lock it up. I can look
- 22:00at it through that lens. But then I can also look at it through
- 22:02the lens of and here are the things that I did really freaking well,
- 22:07And here are the things that I am proud of and the places I didn't
- 22:11sacrifice. And there's definitely both, and that's duality, and that's going to
- 22:15be every situation ever. So this is why I'm going to tell you,
- 22:18Okay, here are the things that I would do differently. Here are the
- 22:22things that I would do the same. I'm going to tell you things that
- 22:23I definitely messed up on that moving forward, it's a priority of mine to
- 22:29shift and to be better about. And I'm going to tell you the things
- 22:32that went really well also. Okay, So I think the big thing as
- 22:37I was reflecting on this is there was just a lot of compromise there were
- 22:41a lot, and I understand why it happened because this year just to like
- 22:48zoom out. As I've shared many times, the end of last year was
- 22:55a doozy, had a baby, lost my mom, holiday season was freaking
- 22:59crazy. So going into this year one, I was going into it very
- 23:06slow, very fragile. And one of the things I actually didn't write this
- 23:12down, so I'm going to say this right now. One of the things
- 23:15that I wish I had done that I did not, and I'm actually very
- 23:18disappointed that I didn't do this for myself. I wish I had taken more
- 23:25time off for myself. I wish after my mom passed that through the holidays
- 23:32or maybe even January, I honored my feelings of needing to rest and just
- 23:37needing to regroup, to be with my babies, to just kind of just
- 23:45ease in slowly. But I didn't do that because we ended last year.
- 23:52You know, last year was my highest revenue year in business, which I'm
- 23:56very proud of. But with that, you know, I like, so
- 24:02I gained all this momentum last year and then had a baby, lost my
- 24:06mom holidays, so there was like this dip and all I wanted to do
- 24:11was to control, right. I had lost so much control at the end
- 24:18of last year, so I was like, Okay, what's the one thing
- 24:21I can control my business. Let's get it. Let's get that momentum back
- 24:25up and running. So I hit the ground, running as hard as I
- 24:30could. But the issue was is I had just ran a freaking ultra marathon
- 24:34the year before and then essentially proverbially like lost a leg at the end and
- 24:44tried to like get up and do it again, if that makes sense,
- 24:47right, Like I had got the wind knocked out of me, and instead
- 24:49of just like regrouping, resting, stretching a little bit, nourishing myself,
- 24:56I got back up on the freaking track and started running as hard as I
- 25:02could. And what that resulted in was not my best, not my best
- 25:11right, And what disappoints me about that decision is, first and foremost,
- 25:17what that did for me. It you know, probably wasn't the best.
- 25:21Can't go back in time, and like, I'm good now. And two,
- 25:25what I was modeling for other people out there, you know, I
- 25:29think it would have been really powerful. And I think that that was such
- 25:33a beautiful opportunity for me to say yes, I had built all of this
- 25:38momentum and I'm so grateful for that, and I know that I can do
- 25:44it again, but only when I feel ready. But the messed up part
- 25:48about it is in my mind, I kind of manipulated my emotions enough to
- 25:56think that I was ready. That's the crazy part. Because I had mentorship
- 26:02conversations, I had conversations with Chris, had conversations with other people and business
- 26:07owners I really trusted, and all of them were saying the same thing,
- 26:12just chill, You're okay, You're good. But my drive and I guess,
- 26:18like again reflecting on the situation, had me feeling like, no,
- 26:26this is the only thing that I feel like I can control. I feel
- 26:29my best when i'm winning, when I'm getting results, when i'm supporting people,
- 26:34when i'm creating. So I'm going to get back to that. But
- 26:40I just ended up trying to do something big on essentially an empty tank.
- 26:45So that's a huge, huge regret of mine, and if I could go
- 26:48back in time, I would absolutely do it differently. Another thing that muddies
- 26:56the waters a little bit is the fact that I also had really high overhead
- 27:03this year, like really really high, and I had really high overhead in
- 27:07twenty twenty two, which was fine with an employee, with the mentorship that
- 27:12I'm investing in, not to mention everything else that we have going on in
- 27:18our life we have, I've really high overhead. So there was a very
- 27:22real business owner responsibility to keep things moving. So I've shared before that one
- 27:34of my big goals this year was to scale and to create more passive offers
- 27:42and more passive revenue. And I started that this year and got a lot
- 27:48up and running and it's been great. But if I had done that sooner
- 27:56in twenty twenty two, I would have had more of a cushion to feel
- 28:00like I could rest, and I just didn't have that in the beginning of
- 28:03the year. So on one hand, I am disappointed, But on another
- 28:07hand, I have compassion for that version of me because I was doing what
- 28:14I needed to do as a business owner, not to mention, had a
- 28:18mastermind up and running, I had a membership that I was launching. There
- 28:23was a lot going on that I know if I needed to, Like,
- 28:29if I had reached out to clients and said I need a breather, I
- 28:32need a break, I'm sure most of the people would have understood that,
- 28:37but I just didn't. So all that to say that was one thing that
- 28:44regret isn't the word. But I would like to think if I had another
- 28:49situation that presented itself later on in the future, I would like to think
- 28:53that I would handle it differently, hopefully more on the side of self care
- 29:00and not hustle. Okay, so definitely compromised there. As I shared in
- 29:10the last episode, there were moments that I compromised in my standards too,
- 29:14Standards with people that I was working with, and the energy and the I
- 29:23guess level of work that I and we can do. I think standards is
- 29:27the best word for it. But the standards that I had set that I
- 29:33allowed myself just I mean to compromise on for whatever reason, And looking back,
- 29:41I can see where that just puts. It just changes the vibe.
- 29:47Right when you set a vision for yourself and you're quote all in on it,
- 29:53and then you're gonna get tested, right, You're gonna have opportunities to
- 30:00to prove how dedicated you are to said vision to what it is that you
- 30:07want to create. Right, There's no there's no scenario where you say I'm
- 30:11gonna do this thing and then it just boom, it happens and it's all
- 30:15simple, and it happens really fast and amazing. One of my favorite sayings
- 30:18that my coach says is leaders are bridges, and bridges get tested. And
- 30:26there there were many moments last year that I can see where I was being
- 30:30tested as a leader, and I didn't exactly pass the vibe check, right.
- 30:37I just I wobbled, I went backwards. I didn't hold true to
- 30:44what I said that I actually wanted. And again, I could see that
- 30:48in many different things, in the offers that I was putting out in some
- 30:55in some regard, I was really good about that, actually, and we'll
- 30:57talk about that. But the people that I allowed in my life, the
- 31:04level of work that I allowed to take place in my business and as part
- 31:08of my brand, and how again, how I was showing up as a
- 31:15leader of a brand I can I can see where where I definitely was wobbling.
- 31:22I don't know how else to say that, so I'll just keep it
- 31:25at that, because I could talk about it probably all for a freaking hour.
- 31:29I wobbled a lot my self belief as well. That's an area that
- 31:33I'm disappointed about and I can say that because I don't like to constantly compare
- 31:44me to a later or an earlier version of myself. I don't like to
- 31:48constantly compare me the twenty twenty two version of me to twenty twenty three version
- 31:53of me, because we are not the same person anymore. There's been so
- 31:57much that has changed, and change for the better, for sure, So
- 32:04it's not fair to say, well, in twenty twenty two, I did
- 32:07this, but I didn't do it in twenty three. I was fucking different.
- 32:10Okay, like duh, that's gonna happen. But I can see I
- 32:16can definitely see a difference in belief for sure. I don't know what was
- 32:23going on this year, but I and this is where I'm self diagnosing myself
- 32:30with stage three mediocrity. This is where that's coming from, because I can
- 32:36see such a difference in energy, not like literal physical energy, We've already
- 32:45talked about that, but in in yeah, in my self belief and what
- 32:52I'm doing. I can see where I fort sure kind of got off track
- 32:57a little bit and there was just so much more doubt. And I genuinely
- 33:02don't know what that was about. It's very bizarre to me. I don't
- 33:07know if it was like a little bit of upper limit theory or if it
- 33:10just if I genuinely needed a freaking year to darn near a year to recoup
- 33:22and get back on track and heal from what happened at the end of twenty
- 33:28twenty two, which I'm sure is partly a fair statement. I feel very
- 33:32different now than I did for most of the year, So I pray I've
- 33:37turned a corner. But like, let me just take you back, okay,
- 33:42because this is very important, and this is something that I'm really contemplating
- 33:47and feeling into going into twenty twenty four. So at the end of twenty
- 33:54twenty one, let me just remind you what happened the end of twenty twenty
- 34:00one. I experienced like a pretty big jolt of growth in the fall and
- 34:06going into the winter, and that's when I first got in my coaches world.
- 34:13So like, I just felt this new level of inspiration and I felt
- 34:16this new level like I kind of rebranded and reinvented myself and I was on
- 34:23fire right and there was one very powerful pivotal moment where I knew that I
- 34:32wanted to be part of my coaches My coach is Melanie and Layer, and
- 34:37I wanted to be in her mastermind, but I had inquired about it.
- 34:40The investment was more than I could I could have even fathomed paying at the
- 34:45time. So in my mind at the time, I was like, I'll
- 34:47do that at the end of twenty twenty two. My business will probably be
- 34:52ready by then, so at the end in a year, I'll join her
- 34:55mastermind. We've all said that, right, We've all put the thing on
- 34:59the vision board and say, Okay, in the future, I'm gonna do
- 35:01that, which is fine. But there was a moment December twenty twenty three
- 35:08or I'm sorry, twenty twenty one, where I was like, or I
- 35:15could just decide I'm ready now, Like do I have it or not?
- 35:19Do I believe in it or not? Who am I? Who am I
- 35:22going to be right now going into a new year? And I made the
- 35:27decision, No, I am going to be the person who can carry that
- 35:35level of investment in addition to all of the other overhead that I have,
- 35:38in addition to the level of lifestyle and all things like, I'm deciding that
- 35:44I am that person who can handle and hold and create all of that now,
- 35:50screw waiting for a year. I'm gonna do it now. So I
- 35:54reached out to my coach. I dropped twenty grand right now then, and
- 36:00next thing I knew I was part of this mastermind And that was like going
- 36:07into twenty twenty two. That is the energy I brought into it. It
- 36:09was so potent, it was so powerful. It was pure self belief,
- 36:17pure creation mode, pure just like you know, positive expectancy, speaking things
- 36:28into existence. Like that's how I entered twenty twenty two. I got pregnant
- 36:34that month, Like in January, I was pregnant. I was creating life.
- 36:38That was another thing that was like a thing that tested me because I
- 36:43then was worried, like, gosh, are people going to want to work
- 36:45with people who are pregnant? I had ever been pregnant as a business owner
- 36:47before. How is that going to affect my business? What if I don't
- 36:51feel good? And then that was another moment where I just decided. I
- 36:54just decided, this is going to be the best thing that ever happens to
- 37:00in my business. No matter what happens, it's going to be the best
- 37:01thing. I don't know what that means, what that looks like, but
- 37:06I'm deciding right now that like this is going to be the best year I
- 37:10ever have in business. And that is the energy. It carried me through
- 37:15the year. I and you know, to be fair, the facts are,
- 37:21I felt freaking amazing. I had so much energy past the first trimester.
- 37:25I had so much energy, highly creative, and it just all freaking
- 37:31worked. And I kept that level of I'm the one right like that was
- 37:40the vibe. I'm the one. I'm creating life, I'm creating an incredible
- 37:45business, I'm creating change for my clients, I'm creating a legacy, I'm
- 37:50creating a name for myself. And that it just it freaking carried me.
- 37:55And then I had a beautiful, healthy baby boy in September and knew that
- 38:01things were going to slow down. Lost my mom in October. Wasn't planning
- 38:07on that that, you know, and it would just that's when things changed.
- 38:12And then when I entered this year, there was I mean, there's
- 38:16not been one point this year that I have felt that level of fire and
- 38:22self belief and connection to what I'm here to do and what I'm capable of.
- 38:28Not one time, not for lack of trying. I'll tell you that,
- 38:32but I just I don't know, I don't know. I really think
- 38:44if I had to guess, it was because maybe, I mean, there's
- 38:49obviously a lot of different factors. Like I said, I'm not the same
- 38:52person that I was in twenty twenty two as I am now. There's a
- 38:54whole other, whole ass human in our family who is still a baby,
- 38:59who's still awaking up at multiple times the night. We're you know, co
- 39:00sleeping, nursing the whole nightme, which is beautiful and a blessing and all
- 39:06the things, but also definitely affects the vibe and energy levels. You know.
- 39:15Obviously it takes time to heal from losing somebody as close that I was
- 39:22to my mom and just other things that have happened, you know. So
- 39:30that's just a huge I just it's such a clear distinct difference to me that
- 39:37I'm I'm taking with me going into the new year, right Like, my
- 39:45biggest desire for myself right now is to reconnect to my vision at that level
- 39:52like I was in twenty twenty one. I lost that. I again,
- 39:57I just something really in interesting happens when in this this is just my experience,
- 40:02and I've heard some other people talk about this too, but I'm you
- 40:07know, I'm just going to share it from my experience. But when you
- 40:09hit these new levels of revenue and success, there is this pressure to keep
- 40:19it going and there is this fear that can creep in, and for sure
- 40:23crept in for me, where it was like what if, what if you
- 40:28don't do it again? What if it goes away? What you know,
- 40:32what if whatever? All of the worst case scenarios, and if you're not
- 40:37careful, that ends up being the thing that you focus more on versus the
- 40:43create, like what are you creating? And I can absolutely say that's something
- 40:47that I was guilty of. It was this kind of chase. It was
- 40:52like I was chasing a level of results that I had hit before, but
- 40:59as a different you know, it's like I had I'm not I'm and I'm
- 41:08not probably supposed to do that again, but I was trying to redo it
- 41:15because for whatever, you know, whatever reasons, we do that to ourselves.
- 41:21So did that for sure? Did that all right? And let's look
- 41:30at it through like another lens, you know, And I think that this
- 41:32is really important to do it. I do think a hallmark of somebody who
- 41:43has great entrepreneur potential or you know, a leader. Hallmark of a leader
- 41:50is being able to take responsibility and full ownership of whatever the results in situation
- 41:57is okay, and looking at the facts and just being real about it,
- 42:01not sugarcoating it, not making excuses. And I also think it's important to
- 42:08look at the positives as well, and for all of the what could be
- 42:13perceived as quote unquote negative that I just shared, which isn't even y'all,
- 42:17I still had an incredible year in business, Like incredible year in business.
- 42:24It just didn't look like it was and it wasn't quite as big revenue wise
- 42:30as it was in twenty twenty two. So it's like, does that mean
- 42:36it's a loss technically, but also still incredible and still something to be proud
- 42:43of all things considered. So let's look at the positives. One had an
- 42:49incredible year in business, still still in business. This is a lie,
- 42:52right, I have a healthy, beautiful baby boy who was not here a
- 43:02year ago, right, or he was here a year ago. But like
- 43:06you know, in twenty twenty most of twenty toy two, like I could
- 43:12end it right there, that is enough to be thankful for and happy about
- 43:16like, he is healthy, he is happy. We have like an incredible
- 43:21bond. He sleeps with me every single night, and it's been like the
- 43:24most beautiful gift I've ever given myself that I didn't even realize I was giving
- 43:29myself. The cruise is thriving, Rhett is thriving. Me and Chris are
- 43:35doing well besides the tax thing. For the most part, I have beautiful
- 43:38relationships with friends like I maintained a really good balance of business and pleasure.
- 43:46I had a lot of fun this year. I even though I didn't take
- 43:51the break that I think I have the opportunity and could have taken for myself
- 43:54at the beginning of the year, I've had and maintained a really good,
- 44:00healthy work life balance, which that's definitely my list of things that I would
- 44:04do again next year or moving forward. I'm really proud of myself. I
- 44:08didn't for the sake of just creating more and earning more money. I didn't
- 44:15push myself past the point that I didn't want to be pushed or I didn't
- 44:19feel needed to be pushed again just to make money and get another client or
- 44:25whatever. So I'm very proud about that. I I've learned so much.
- 44:35At the end of the day, too, your business is going to ebb
- 44:39and flow no matter what. So I'm just so happy. I just so
- 44:45happened. I look at my business through the lens of years, right,
- 44:49Like I've been in business for you know, since twenty eighteen, So I
- 44:52look at my business in years. So depending on where you zoom in or
- 44:57zoom out of your business, you're either in a higher or low. That's
- 45:00normal. There's no business that just like goes up straight constantly all the time.
- 45:07It just depends on where you're looking. So right now, when you
- 45:09zoom into my business, you see that it's a little bit lower than where
- 45:13it's been. But who's to say that next year it doesn't double, triple,
- 45:16quadruple. Who freaking knows. Who's to say that this year wasn't my
- 45:21year slow down to speed up? Who freaking knows. So this is my
- 45:25opportunity, and this is so important. Like if you aren't listening to this
- 45:30and you resonate with this and you feel like you're experiencing some of the things
- 45:34that I'm experiencing, yes, let's be honest about it. Yes, let's
- 45:37take notes on the things that we sucked at and that we know we can
- 45:40be better, because that's important just as a leader, we need to take
- 45:45responsibility and we need to make positive changes in our business. And let's shift
- 45:52the narrative to where moving forward, we're still the hero and we're still the
- 45:59freaking captain of this ship. Right, We still we're still the one to
- 46:02make these things happen, because that is going to dictate what you what we
- 46:08create moving forward. So that's what I'm saying. Moving into twenty twenty four,
- 46:15You're not gonna catch me being like, uh, last year was men.
- 46:21You're dealing with stage three mediocrity. No, no, no, no,
- 46:24I'm this is this is my you know, twenty four hours to be
- 46:30down in my dumps, which I don't even feel bad about it me just
- 46:34being honest. But like, after this conversation, we're done, okay,
- 46:40Like it's just like what are we creating? What's going? Right? Like
- 46:45where are we going? That's all I care about. Like there's there's no
- 46:49rear view mirror after today. This is just what I promised you and I'm
- 46:53giving it to you dirty, but moving on, we're looking at it through
- 47:00the lens of like okay, and what's happening now and what do we do
- 47:05about this? With the level of wisdom and knowledge that we have. I
- 47:08worked with some of the most incredible women this year. I Again, one
- 47:14of the things that I that I am really happy that I did well was
- 47:16maintaining the work life balance that I wanted, not selling all of my time,
- 47:24which is one thing that I did wrong in twenty twenty two. Even
- 47:30though it resulted in a ton of revenue, I sold all of my time.
- 47:34So I'm pretty sure. I did a year end review at the end
- 47:37of twenty twenty two and that's one of the things I said, like,
- 47:39hey, made a shit ton of money, but I sold all of my
- 47:43time and moving forward into the next year won't be doing that. And I
- 47:47held true to that. So that being said, the women that I did
- 47:52work with I got to really pour into and focus on and connect with,
- 47:58and I'm really really happy about that. That's something that went really well.
- 48:07Let's see, I've maintained my health and my wellness. I have not stopped.
- 48:15I've been really really good even through my pregnancy with ry I worked out
- 48:19the whole way through and then once I was ready to get back into it
- 48:22after having him. I've been really consistent. I had a trainer for a
- 48:25while, a shout out Ali Burke. She came to the house. But
- 48:30then I was kind of feeling like I needed to shake it up and switch
- 48:34it up a little bit, so I started working out at Burn boot Camp.
- 48:39I don't know if you have one of those in your area, but
- 48:42I've been working out at Burn since the summer. I don't know, maybe
- 48:45like May or June. I can't remember. And it has been a game
- 48:50changer. I love it so freaking much. I mean I could spend like
- 48:55a whole episode talking about the things that I love, but I'm just gonna
- 48:59say I switched to Burn. I've been super consistent. I work out every
- 49:04single week, at least three times a week, usually sometimes upwards of five
- 49:08or six days a week. So I'm really thankful for that. My health
- 49:14has been really good, you know, like the really big important things,
- 49:20the things that ultimately matter, are thriving and not I'm I realize not everybody
- 49:29can say that, and that's not lost on me, and I'm very fortunate
- 49:32and thankful that I can say that to you right now. So that is
- 49:37a massive, massive win because I did that right though. It was something
- 49:40that I was intentional about and I've maintained and I'm very proud of. So
- 49:47please, when you hear me talking about this, please know the level of
- 49:52gratitude that I feel for my life in general and my business and my clients
- 49:57and everything that's taken place this year is so high and so witch and it's
- 50:05just there. Okay, So duality, right, depending on what lens you
- 50:10look at any situation. You can look at the good and what went wrong.
- 50:14You can look at the bad or the good and what went right and
- 50:16the bad and what went wrong and everything in between. So what would I
- 50:22do again? There's two things on this list. They're pretty general though,
- 50:30what would I do again going into twenty twenty four Things that I will be
- 50:37doing that I'm already doing and I will be continuing to do Number one,
- 50:43not selling as much of my time. So this was it was a huge
- 50:49win for I've had more time on my hands this year than I've had since
- 50:54starting my business, and it's been so rewarding. I will say, I
- 51:00could definitely have been better managing my time, and I'm reflecting on that,
- 51:06and I'm already you know, I already know what I need to do to
- 51:08clean that up a little bit, but that was really important to me that
- 51:15that I maintained that. And there were a couple of times I kind of
- 51:17like went off track a little bit, but I did well, and I'm
- 51:22proud of myself and that will continue to move forward. Why because I simply
- 51:28have other priorities. Like I said, my number one priority moving forward in
- 51:32my business are certain certain coaching containers. For sure, like my business isn't
- 51:39going anywhere, because like what would I talk about in the podcast. And
- 51:43also I'm obsessed with my business. I'm obsessed with coaching. I'm obsessed with
- 51:47the women that I get to work with. But the podcast is definitely a
- 51:52higher priority than what it was in the past. So I want to make
- 51:58sure that I'm leaving enough space to speak with the type of guests that I
- 52:02want to talk to, record the type of episodes. I mentioned in the
- 52:07last episode that I want to test out different things, like like different wellness
- 52:15practices and different like this sounds so bad, but drugs like DMT, ayahuasca,
- 52:22microdosing, mushrooms obviously when I'm not nursing anymore, things like that that
- 52:28we're all a little curious about. I want to test it and share my
- 52:31experience with you so that you can make an educated decision if you want to
- 52:36try it. I want to have fun in ways like that on the podcast,
- 52:39So in order to do that, I need to have a certain level
- 52:44of time available to be able to do that. So that's going to continue
- 52:47moving forward. But the business isn't going anywhere, don't worry. But in
- 52:52order to work with me, it's going to be you know, there's only
- 52:57going to be a limited amount of options, which is fine. So I'm
- 53:02going to continue with that vibe. My membership. Last year was the first
- 53:08year twenty twenty. Yeah, this year. This year was the first year
- 53:15that I had my membership. I launched it officially in January, or it
- 53:20began officially in January, and I was doing it for a year to test
- 53:23it out. And I'm in love with my membership, in freaking love so
- 53:30much so that we're going to continue doing it for at least another year.
- 53:36And now there are two options for the membership because I got a lot of
- 53:39requests for different ways to get in, So there are two different price points.
- 53:45One you can come in and you can pick out a program each quarter,
- 53:50and you get the two live hot seat coaching calls every month, so
- 53:54twenty four calls in total with me. That's one option, and the second
- 54:00option is all of it, So you get instant access to all of my
- 54:02programs, plus the two monthly hot seat coaching calls with everybody else, and
- 54:07two one on one calls that can be booked anytime while you're in the membership.
- 54:13So I'm very happy about that. If you ever want to talk to
- 54:15me about that, just hit me up because the price will continue to increase
- 54:20as we add on more programs. And I'm just the level that I get
- 54:27to pour into people, the level of value there, and also the women
- 54:30that are in the membership are just chef's kiss incredible. So I'm so thankful
- 54:37that I launched my membership and that's not going anywhere. So those are the
- 54:42two main things I would do again, besides the obvious like continuing to take
- 54:47care of myself. You know, I'm just talking about like business type things.
- 54:52Those are really the only two things that I'm for sure like those things
- 54:55are staying. Obviously, I've already talked about the podcast priority, but I
- 55:00would do something differently with the podcasts, So let's talk about that. Now
- 55:04Here are the things that I would do differently moving forward. I am not
- 55:08going to do a mastermind moving forward in twenty twenty four. Now I might
- 55:15if I get an idea, Like I'm a big fan of microminds, right,
- 55:20that's what essentially reinvention and freedom are are like eight week micro minds.
- 55:25Really love that, but an ongoing, long term, high level mastermind.
- 55:35We did that last year. I loved it. It was fantastic, But
- 55:39the amount of time that I was pouring into it, it's just it's not
- 55:45a match for me right now. Who's to say. I might change my
- 55:49mind in June, who knows, But for now, no mastermind. So
- 55:54I feel really good and confident about that decision because it allows me to create
- 55:59programs, more programs. It allows me to create some specific micro minds and
- 56:04mini minds and pour into the membership and continue to pour into the podcast.
- 56:08Second thing I would do differently moving forward more podcast So I really would love
- 56:16to get back into the groove of putting out two episodes a week. That
- 56:22is, like, I don't know, let me know how you felt about
- 56:25that, Like, if you hear this and you're close to your phone,
- 56:28DM me. Do you like two episodes a week or do you prefer one.
- 56:32I feel like a lot of people liked it. It's just obviously there's
- 56:36a lot that goes into that. It's more of an investment with my podcast
- 56:39team. There's a lot more planning that needs to go into it. But
- 56:45I'm down. So if that's something. If you're like, no, I
- 56:47really love just being able to have multiple episodes like that excites you to see,
- 56:54I'd consider it again. I'm kind of I mean, there's a part
- 56:58of me that really wants to do that again, and the way that I
- 57:01was doing it last year. I did this for a time last year and
- 57:05we did solo episodes on Monday and interviews on Thursday. So I might go
- 57:12back to that. But let me know what you think. Damn me on
- 57:15Instagram and give me your honest opinion on that, because it might push me
- 57:20over the edge either way. So more podcasts regardless, We're have more fun
- 57:24on the podcast. We're gonna have some ideas up my sleeve. I want
- 57:28to do more in person podcasts. All this requires time, so working on
- 57:31it. Third thing that I would change moving forward being slow to hire,
- 57:38quick to fire. We've all heard that saying, and I understand that more
- 57:43now than ever, not saying I'm not going I'm not gonna be like a
- 57:45trigger fire. You know, I'm a loyal person and I'm looking for lifers
- 57:52on my team. But I just at ended that I gained so much wisdom
- 57:59this year, and there are just so many times that I can look back
- 58:01and be like, you know, the writing was on the wall, and
- 58:04I chose to ignore it for whatever reason, it doesn't matter, but I
- 58:07chose to ignore it. I overrode my standard and I compromised with what it
- 58:13was that I said that I wanted and what I was willing to accept ultimately
- 58:19in my business. So that's changing. Happy about that. Okay, that's
- 58:27the third thing. And then the fourth thing that I have on here that
- 58:29I would do differently. This is interesting, okay, but I put on
- 58:35here I think I'm feeling following more of a business strategy next year. Shocker.
- 58:45And here's the thing. I'm a many gen. I'm like a pure
- 58:51many gen, which means I'm a fucking psychopath. I get different ideas all
- 58:58the time, and I'm built am made to handle and create more than the
- 59:04average person. That's like the hallmark of the many gen is we don't have
- 59:09to really follow the standard rules. A lot of other people need more time,
- 59:15need more space, need to do things one at a time. Many
- 59:19Gen's we are here to be the ones that just blows it up and shows
- 59:27people that limits are made to be broken. And you know, we're here
- 59:30to really push the envelope on that. And that's me through and through,
- 59:34at least when it comes to what I create as a business owner. So
- 59:38for the past couple of years, I've been kind of doing this thing where
- 59:42it's like I put out what I put out, you know, Like I
- 59:45get I get different ideas to launch, I get different ideas for programs,
- 59:50and I really follow my intuition on that and I just go with the flow.
- 59:57And there are ways that that is I feel like we could do a
- 1:00:00whole episode on this, and maybe we will, but there are ways that
- 1:00:05that has served me very much for sure, But also especially leading a team
- 1:00:13where it hasn't served me because I know what's going on in this crazy head
- 1:00:17of mine. But when I have a team and I'm desiring people to have
- 1:00:22my back and support me, there's got to be a level of predictability,
- 1:00:34and I don't know strategy protocol. I don't know what the word would be,
- 1:00:40but like there's got to be something to follow. Otherwise were there can
- 1:00:46be no systems in place, it's just a hot ass mess, you know.
- 1:00:51So I'm kind of feeling into especially with wanting to manage my time better
- 1:00:58so that I can continue to put out what I want to put out my
- 1:01:00business. I can continue to put out offers for you and run the podcast
- 1:01:05in the way that I ultimately want to run it and grow it. There's
- 1:01:09got to be a level of stability and predictability in my business. And I've
- 1:01:15tested every way to run a business possible. I've done you know, the
- 1:01:22the masterclass launch method, I've launched just whatever the hell I want to launch.
- 1:01:28I've done self study only, I've done you know, high ticket only.
- 1:01:31I've done it all, and I kind of have a feel for what
- 1:01:37I want to do next year, but it's going to take me committing to
- 1:01:40it and just deciding that we're we're doing this for X amount of time.
- 1:01:45So I haven't decided what that is yet, but I think hiring these one
- 1:01:52to two new new people on my team for us to be as effective as
- 1:01:57we could be together. I think that's something that I'd like to try out,
- 1:02:02and we'll see how that works with my managen mind. We'll see and
- 1:02:09I'll keep you posted. But there's a big part of me that's like,
- 1:02:15yeah, it's time to not to say if I get inspired, I can't
- 1:02:20put out something random. But there needs to be like a baseline, foundational
- 1:02:25strategy of something that I follow for the sake of greasing the wheel, so
- 1:02:34to speak. You know what I mean. So you're girl, she can
- 1:02:39talk, can't. I just start talking and I look down and I've been
- 1:02:43doing it for an hour, so I think we've just about covered it.
- 1:02:47Ultimately. This was a beautiful year and I'm very proud of it. It
- 1:02:52just there are so many things that I know. I know I can be
- 1:02:57better. That's just it. Expect more of myself. I believe in myself
- 1:03:02more than I allowed my I allowed myself to prove and to show. And
- 1:03:12I'm tired of dicking around. You know, this was a good year just
- 1:03:15to kind of get back into it, learned a lot, gained a lot
- 1:03:21of wisdom, but it's time to turn up the fire again. I'm ready
- 1:03:27for that. I'm so ready for that. And I'm claiming right now that
- 1:03:32twenty twenty three was my slowdown to speed up year. Even if I didn't
- 1:03:37realize it at the time, even if it happened with me kicking and screaming
- 1:03:42the entire time, it is what it is. That's what I'm claiming now.
- 1:03:45And I look forward to recording this in a year and saying that I
- 1:03:50hit multi millions and the podcast is number one on a million charts and all
- 1:03:54the things I'm currently speaking into existence. So hold the energy with me.
- 1:04:01I am cheering you on. However you feel about your year. You're still
- 1:04:05here, You're alive. There's so much opportunity, there's so much potential.
- 1:04:11But it's all about how you are going to continue moving forward and the energy
- 1:04:16you bring into the new year and what you think and know is possible for
- 1:04:21yourself. So if there's any doubt, anything that you need to clean up,
- 1:04:25there, clean it up. It is worth every single minute, hour,
- 1:04:29day week that you spend on clearing that nasty, old dark energy that
- 1:04:36just it's the double is all it is. Clear it out. You are
- 1:04:42a child of freaking God. Everything that you've ever envisioned that you want for
- 1:04:46yourself. It's there for a reason, otherwise you would not have envisioned it.
- 1:04:50But you've got to believe in yourself first. If you won't, why
- 1:04:54should anybody else. So do that for yourself, maintain it. We go
- 1:05:00this. I love you. Thank you for continuing to listen to me.
- 1:05:03Thank you for however long you've been a listener. I'm so thankful for you.
- 1:05:09I cannot even tell you. And God willing, we're up for another
- 1:05:16very exciting fun year. Oh and last thing that I'll remind you of.
- 1:05:21We are still doing the Delulu hat giveaway. So I'm making Delulu hats because
- 1:05:29we're all all the best, most successful people, all our little Delulu.
- 1:05:32So I'm making Delulu hats. And if you leave us a five, well
- 1:05:39I was gonna say a five. Please leave us a fives review on iTunes,
- 1:05:43screenshot it, DM me on Instagram, show me that you left the
- 1:05:46review, or you can email it to us and we will put you in
- 1:05:49a drawing. And we're giving like five or ten hats away once they get
- 1:05:53made. Okay, so that's still happening. I love you. I will
- 1:05:57see you here next week. Bye.