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Latest / Marketing Made Simple with Fexingo: Branding, SEO, and Digital Strategy for Beginners

How Brands Use Voice Search to Win in 2026

Voice shopping is projected to hit $80 billion by 2027, but most brands still optimize only for text search. In this episode, Lucas and Luna break down how companies like Domino's and Walmart are restructuring their content for conversational queries, why featured snippets dominate voice results, and three concrete steps any business can take to capture voice traffic today. They also discuss the rise of multimodal search on devices like the Amazon Echo Show and Google Nest Hub, and why brand recall matters more when there's no screen to scroll. If you're still writing SEO…

The skinny

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