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ChatGPT Agent for Marketers: What the Update Means for Your Content Ops
Just when you thought you were getting the hang of ChatGPT, there’s a new update you need to know about: ChatGPT Agent.
In this episode, we unpack:
What “agentic AI” is (and how it’s different from custom GPTs)
Why ChatGPT Agent could transform how content and brand teams work
Real-world use cases: from full content production loops to competitor research and meeting prep
How to prepare your team now—even if you don’t have access yet
👉 Spoiler alert: The teams who’ll win here aren’t the most technical. They’re the most prepared.
UPDATE: Since recording, we’ve gotten access to Agent and have…
The skinny
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