Latest / Event Industry News Podcast
Digital marketing at ICC Belfast to drive revenue & exposure
Joining our podcast host, James Dickson, on this week’s podcast was ICC Belfast’s head of digital, Charlie McCloskey. During his time with us, he discussed how the venue utilises digital marketing to drive revenue and increase exposure.
Charlie is the first head of digital at the ICC Belfast, having joined in April 2018. He designs and delivers the digital strategy for the venue, using its website and digital marketing channels (such as email marketing and social media) to accomplish his goals.
In the past 18 months, Charlie and the team reviewed all their “customer touchpoints” to work…
The skinny
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