
Retail, AI Reality & Gen Z Trends for 2026 | Five Things Friday UK
Host Alex is joined by Simone Oloman, Co-Founder & CEO of Need It For Tonight (NIFT) — often described as Deliveroo for quality fashion — for an honest discussion on what retailers are really prioritising right now.
In this episode, we cover:
Why Middle East retail (Abu Dhabi & Saudi Arabia) is being built for a new generation
Simone’s role speaking at ShopTalk Abu Dhabi
Why influencer collaborations work best when they feel obvious, using Molly-Mae Hague x Adidas as an example
The shift from AI promises to AI proof and real-world impact
Why retailers want to know what AI is doing today, not…
The skinny
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