Why "Giving Back" Is Hurting Your Retreat Business with Lori McDowell

How To Run Profitable Retreats · May 21, 2026 · 17m

Most retreat leaders say they want to "give back."

But what if the way you're doing it… is actually hurting your business?

In this episode of How to Run Profitable Retreats, I'm joined by Lori McDowell, transformational strategist, retreat curator, and author of The Re-Invention Mindset, to break down a powerful (and often misunderstood) concept in the retreat space:

You cannot give from a business that isn't profitable.

Together, we unpack:

▪️ Why discounting your retreat is NOT the same as giving back

▪️ The hidden cost of underpricing (for both you and your clients)

▪️ Why guests will…