How Martinelli’s Turned The Champagne Of Apple Cider Into A $500 Million Family Business

Forbes Daily Briefing · Oct 1, 2026 · 7m

For 158 years the Martinelli family has turned apples grown in Northern California orchards into a golden juice, and it's grown into a sweet family business. The company had an estimated $175 million in 2025 revenue and has been increasing at 5% annually for the past five years. The business’s iconic champagne-style bottles of sparkling apple cider are today the top-seller in America and its apple-shaped juice jars are the second most sold apple juice in the country, after Mott’s. Martinelli’s products are now sold at 25,000 locations of every major retailer in America and in 38 countries…