Latest / Tech for Founder Podcast with Panida Wayrojpitak
#55 - Try This NEW Approach for Your Startup's Go-To-Market
In this episode, Panida dives deep with Denny Burda, Chief Commercial Officer, and James Lawson, Founder and CEO of River Consultancy Group, to unveil why many SaaS startups fail. They discuss the flaws of the 'growth at all costs' mentality and propose a customer-focused strategy for sustainable success. Denny and James emphasize optimizing onboarding, effectively using AI, understanding the importance of customer retention, and reshaping organizational culture to prioritize both customers and internal teams. Learn how to reimagine your SaaS strategies, leverage customer feedback, and…
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