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Creating a Customer
David: Management Guru Peter Drucker once said, “The purpose of business is to create a customer.” Does that mean just selling stuff or is there more to it than that? Is it really about creating a customer? Chris: (Laughs) Oh, it's just selling stuff. David Yeah, it’s just selling stuff… that's it. David Hi, and welcome to the podcast today co-host Chris Templeton and I will be talking about the idea of creating customers. Welcome back, Chris. Chris: Hey David, thank you for having me. It's a pleasure to be here. You know, in a way it seems obvious that business owners and salespeople need to…
The skinny
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