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Latest / FUNK !T | Mindful Media & Communication

September Lock-In: Wellness or Burnout Theater?

It looks like self-care, but feels like finals week. TikTok’s “September Lock-In” trend has Gen Z turning routines into performance art — planners, matcha, and candlelit grind sessions sold as wellness. I dive into how discipline culture dresses up as care, pulling in Foucault’s panopticon, neoliberal selfhood, and the influencer hustle. Spoiler: burnout never looked so aesthetic.

The skinny

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