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399: The 4 Money Mindset Shifts That Changed My Business Forever · Unshakeable with Human Design - A Human Design For Business Podcast

• 0:02
  Nicole Laino: Welcome to Unshakable with Human Design, the show dedicated to helping entrepreneurs use human design to shift from hustle to flow without sacrificing results.
• 0:11
  Nicole Laino: Come here to become an unshakable human and build an unshakable business according to your human design.
• 0:17
  Nicole Laino: I'm your host, Nicole Laino.
• 0:21
  Nicole Laino: Hello and welcome to Unshakable with Human Design, everyone.
• 0:25
  Nicole Laino: I'm your host, Nicole Laino, and.
• 0:27
  Nicole Laino: And I want to talk today about money.
• 0:30
  Nicole Laino: So I was having a voxer conversation with one of my private clients.
• 0:33
  Nicole Laino: She's actually someone who was in business by design, and then she joined my private container and were chatting and she asked me some questions about, you know, what's really behind, like, the $30,000 months.
• 0:45
  Nicole Laino: Like, I can't conceptualize how that could happen for me.
• 0:50
  Nicole Laino: So I broke it down in this, you know, really detailed message that I sent to her, or it was a couple of messages that I sent to her.
• 0:58
  Nicole Laino: And I think when we talk about, you know, 30, 000 months, we always think that it's going to be the funnels, the strategy, or, you know, some people will think that it's very energetic.
• 1:07
  Nicole Laino: But usually in my experience, it's both.
• 1:10
  Nicole Laino: It's energy and it is strategy, and they are combined.
• 1:13
  Nicole Laino: But what I want to focus on here are actually, as I was going through it, I was like, these are sort of four main money shifts that changed my business forever.
• 1:22
  Nicole Laino: The they changed the way that I operate, they changed the way that I feel.
• 1:26
  Nicole Laino: And at every level that I get to, I'm always revisiting these four things and questioning them, because I think, you know, especially when we talk about doing something like human design, where I think people look at this human design framework because it holds so much potential, it holds your potential, but your potential is only going to come out if you're following your path through it.
• 1:50
  Nicole Laino: And I know in the beginning, the hardest part with anything like this, and I think business just falls into this category when we're trying to do it in a way that we don't fit the mold that the Russell Brinsons or, you know, the really successful strategic people.
• 2:06
  Nicole Laino: It hasn't worked the way that it worked for them.
• 2:08
  Nicole Laino: It hasn't worked for us.
• 2:09
  Nicole Laino: So we're looking to these other tools, but I think what happens is we find these energetic tools and then we try to get really rigid with them.
• 2:16
  Nicole Laino: Okay, so this happened.
• 2:17
  Nicole Laino: What do I do now?
• 2:18
  Nicole Laino: And I always find that the best way to train yourself to do anything is to train yourself to ask better questions.
• 2:26
  Nicole Laino: Of yourself, that if you can do that, then you can change anything in your life.
• 2:30
  Nicole Laino: And I'm going to show you these four shifts I want to share with you because I want to show you the energetic, the invisible work underneath the surface that's behind every strategic decision, behind every success or every failure.
• 2:46
  Nicole Laino: This structure exists.
• 2:48
  Nicole Laino: This is my internal process.
• 2:50
  Nicole Laino: So I wanted to share it with you as I was going through the message and just to give you a glimpse of, like, how I work and how human design, when it becomes something that you are living by versus something that you're thinking about all the time, trying to get right.
• 3:04
  Nicole Laino: So I'm a manifesting generator.
• 3:06
  Nicole Laino: Response is how I'm meant to move through life, is through responding to things.
• 3:10
  Nicole Laino: My client sent me a message.
• 3:12
  Nicole Laino: I responded.
• 3:13
  Nicole Laino: I was, like, lighting up as I was talking to her.
• 3:15
  Nicole Laino: I was like, ooh, I want to talk about this.
• 3:16
  Nicole Laino: I had so much to say.
• 3:18
  Nicole Laino: I've got all this stuff that's coming out.
• 3:19
  Nicole Laino: It's so good.
• 3:20
  Nicole Laino: And.
• 3:20
  Nicole Laino: And she was like, that was amazing.
• 3:21
  Nicole Laino: Thank you.
• 3:22
  Nicole Laino: Now I'm like, oh, I gotta go record that.
• 3:24
  Nicole Laino: I didn't hesitate.
• 3:26
  Nicole Laino: I didn't wonder if it was perfect.
• 3:28
  Nicole Laino: I didn't worry about making it perfect, quite frankly.
• 3:31
  Nicole Laino: I took the transcript from my part of the messages and I put it into AI and I was like, can you break this down based on what I did?
• 3:39
  Nicole Laino: Break this down into a flow so that I can easily.
• 3:43
  Nicole Laino: Like an outline so that I can easily follow it.
• 3:45
  Nicole Laino: And it did.
• 3:46
  Nicole Laino: And I made my tweaks and I changed some things, but it was all things that I said.
• 3:49
  Nicole Laino: I made it easy.
• 3:50
  Nicole Laino: We had that conversation this morning.
• 3:51
  Nicole Laino: It is two o' clock and I'm recording this now.
• 3:54
  Nicole Laino: If you're a generator or a manifesting generator, you know, your sacral lights up, you go, I'm an emotional authority.
• 4:00
  Nicole Laino: I didn't sit there, be like, let me think about it.
• 4:02
  Nicole Laino: Let me just sit, wait out my wave.
• 4:03
  Nicole Laino: I don't need to wait out my wave to record a podcast episode.
• 4:07
  Nicole Laino: I don't.
• 4:07
  Nicole Laino: I can do that.
• 4:08
  Nicole Laino: That's your own worry.
• 4:10
  Nicole Laino: That's your own mental process.
• 4:12
  Nicole Laino: If you are stopping yourself, if you're an emotional authority, be like, I gotta wait out my wave.
• 4:17
  Nicole Laino: You're thinking about this stuff too much.
• 4:18
  Nicole Laino: You're not following your response.
• 4:20
  Nicole Laino: Your response is like, I wanna talk about this.
• 4:22
  Nicole Laino: So here we go.
• 4:22
  Nicole Laino: So I'm not gonna explain any more.
• 4:24
  Nicole Laino: We're gonna dive into these four pieces.
• 4:27
  Nicole Laino: But I am gonna say that we do have a really cool thing.
• 4:29
  Nicole Laino: We have a secret Podcast.
• 4:31
  Nicole Laino: It's called aligned and profitable, which will give you the entire story behind like in great detail.
• 4:37
  Nicole Laino: This is a private podcast that I put together that is like one thing.
• 4:41
  Nicole Laino: It's not another podcast that I'm doing.
• 4:43
  Nicole Laino: This is a separate thing.
• 4:44
  Nicole Laino: It is, I think it's 12 episodes.
• 4:47
  Nicole Laino: I forget.
• 4:47
  Nicole Laino: Actually it's something like that, but it's 12 episodes.
• 4:50
  Nicole Laino: It takes you through the whole process of the strategy and energy behind being aligned and profitable in your business.
• 4:56
  Nicole Laino: We take you through the whole thing.
• 4:58
  Nicole Laino: Just DM me the word secret podcast on Instagram.
• 5:00
  Nicole Laino: I'm icoleno official.
• 5:02
  Nicole Laino: Or go to nicolelaino.com secret podcast and you can grab it there on the website.
• 5:07
  Nicole Laino: We'll also link it up in the show notes for you.
• 5:09
  Nicole Laino: So let's dive into these four shifts.
• 5:11
  Nicole Laino: Okay.
• 5:12
  Nicole Laino: The first shift is it's kind of like two parts.
• 5:15
  Nicole Laino: The first shift is you need to recognize and start to shift your money paradigm.
• 5:21
  Nicole Laino: And really just looking at your life and looking at the ways that you've made money before.
• 5:27
  Nicole Laino: And this ties to your money beliefs.
• 5:29
  Nicole Laino: But there's a way of looking at it to say, like, what structure has money followed?
• 5:33
  Nicole Laino: For me, were you a stay at home mom?
• 5:35
  Nicole Laino: Were you a and you had your husband who took care of you for years and years and now you're trying to start a business and it's not working.
• 5:43
  Nicole Laino: Your money paradigm is that money comes from my spouse.
• 5:47
  Nicole Laino: Maybe that might be part of your money paradigm.
• 5:50
  Nicole Laino: For me it was when I worked for myself, it was feast or famine.
• 5:55
  Nicole Laino: Cause I've been an entrepreneur throughout my whole life.
• 5:57
  Nicole Laino: I was a commercial real estate broker way back.
• 6:00
  Nicole Laino: I was an actor where I was always kind of, you know, doing odds and end things to make money.
• 6:05
  Nicole Laino: I had my CRM business.
• 6:07
  Nicole Laino: I've been doing this for a long time.
• 6:09
  Nicole Laino: And then I took a break and I had a corporate shop for seven years.
• 6:12
  Nicole Laino: My money paradigm was as an entrepreneur, money comes, money goes.
• 6:15
  Nicole Laino: It has moments where I feel like it's all gonna work out and then it all goes away.
• 6:20
  Nicole Laino: Great months and then, you know, months where I'm in complete and total survival mode.
• 6:24
  Nicole Laino: That was my truth.
• 6:26
  Nicole Laino: Only time I had consistency with my money was when I had a steady job, when I showed up to work on a schedule and, you know, big daddy corporate paid me.
• 6:35
  Nicole Laino: That was the only time in my life up now where money was something that, you know, felt stable and secure and like it would always show up because it was time for money.
• 6:47
  Nicole Laino: And that paradigm I got my head around and it worked.
• 6:50
  Nicole Laino: Really well, for me, it just didn't work for my life.
• 6:53
  Nicole Laino: So when we come into this business of making money, creating money is really what we're doing.
• 6:59
  Nicole Laino: That money doesn't just come from time, it doesn't just come from effort.
• 7:05
  Nicole Laino: This is extra important for non sacrals because the minute you make it about time, you start to internally say, well, I can't keep up, I can't work all the time.
• 7:15
  Nicole Laino: So therefore, and now you've got a belief that's holding you back now human design sort of messing with you because you're like, oh, I'm a projector, I can't work.
• 7:22
  Nicole Laino: I knew I couldn't work before, but now I know that it's not right for me.
• 7:26
  Nicole Laino: How is it ever going to better?
• 7:28
  Nicole Laino: How am I ever going to make this work?
• 7:29
  Nicole Laino: And the answer is that you have to shift the paradigm.
• 7:32
  Nicole Laino: You have to shift your money paradigm so that you start believing that money can come to you in ways that are unexpected and through something other than a traditional structure, that you create money.
• 7:45
  Nicole Laino: That money can come from anywhere for any reason.
• 7:49
  Nicole Laino: And that is a very big process for a lot of us to go through.
• 7:54
  Nicole Laino: I had to do a lot of work behind that.
• 7:56
  Nicole Laino: I had to do so much work around, you know, that money could come to me in any way from anywhere and that I could be the source of that money without it having to do with how much time I spent someplace or whether I directly met somebody or whether I clocked in.
• 8:12
  Nicole Laino: That was sort of a shift that I had to break that paradigm in my mind and I had to shift it and create something new.
• 8:19
  Nicole Laino: I had to create this new world where it was like, no, no, I create money with my energy, with my effort, with the things that I produce.
• 8:26
  Nicole Laino: We still have to make things.
• 8:27
  Nicole Laino: This is what I mean about it's never just energy, but being in the energy of anything can happen at any time.
• 8:33
  Nicole Laino: All the best is working for me.
• 8:35
  Nicole Laino: Money is coming to me, getting into that and really believing it on a cellular level.
• 8:39
  Nicole Laino: So this is where all that money mindset work has to come in.
• 8:42
  Nicole Laino: You have to start destroying and clearing all of those beliefs, tying you to the other paradigms.
• 8:48
  Nicole Laino: Okay, so believing it is one thing.
• 8:51
  Nicole Laino: Actually embodying it is where the work comes in.
• 8:53
  Nicole Laino: That's all the deconditioning work.
• 8:55
  Nicole Laino: That's the work that I do with eft usually is the big tool that I use.
• 8:59
  Nicole Laino: That's what shifted so much for me.
• 9:01
  Nicole Laino: Feeling worthy of money, all of that.
• 9:03
  Nicole Laino: I'm worthy for money outside of how much work I do.
• 9:06
  Nicole Laino: All of that is shifting your money paradigm.
• 9:09
  Nicole Laino: Now, the second shift is really about.
• 9:13
  Nicole Laino: So you have to recognize what your money reality is.
• 9:16
  Nicole Laino: And then you need to become bigger than that money reality, than your money circumstances.
• 9:22
  Nicole Laino: And the tool for this that I use is visualizing.
• 9:25
  Nicole Laino: So.
• 9:26
  Nicole Laino: So visualizing a different money reality.
• 9:29
  Nicole Laino: So what visualization does, and I want to say that, you know, there's no wrong way to visualize.
• 9:34
  Nicole Laino: I have a very specific process that I give to all of my clients.
• 9:38
  Nicole Laino: We have visualizations that we have recorded.
• 9:40
  Nicole Laino: We have a secret podcast just for my clients where they have those visualizations.
• 9:45
  Nicole Laino: Because this is the everyday work.
• 9:46
  Nicole Laino: I do this every single day.
• 9:49
  Nicole Laino: I am committed to the energetic work as much as I'm committed to the strategic work.
• 9:54
  Nicole Laino: That's what it takes to overcome the reality that's in front of you, is you have to start changing the reality in your mind.
• 10:03
  Nicole Laino: And visualization, what that does is it trains your brain to expect solutions from beyond your circumstances.
• 10:11
  Nicole Laino: It trains your brain to see another possibility.
• 10:14
  Nicole Laino: Because you've probably heard that the brain doesn't know the difference between a real or an imagined experience.
• 10:20
  Nicole Laino: It doesn't know.
• 10:21
  Nicole Laino: What it knows is that unknown is scary.
• 10:24
  Nicole Laino: What it knows is what has happened before in the past.
• 10:26
  Nicole Laino: And it keeps replaying the past like a movie in your head.
• 10:30
  Nicole Laino: We need to play a new movie and you get to choose.
• 10:33
  Nicole Laino: And that's what visualization does.
• 10:35
  Nicole Laino: And like I said, I have a very specific process that I take people to.
• 10:37
  Nicole Laino: It's like a three step process.
• 10:39
  Nicole Laino: I had a two step.
• 10:40
  Nicole Laino: I have different visualizations for different types of problems.
• 10:43
  Nicole Laino: But this is the stuff that shifts your whole world.
• 10:47
  Nicole Laino: And like I said, I do this every day.
• 10:48
  Nicole Laino: I don't do it once in a while.
• 10:50
  Nicole Laino: And when I'm really working on something and I want to shift something, I visualize that same thing every single day until it's in front of me and it's my life.
• 11:00
  Nicole Laino: And if it gets boring, I can shift it a little bit to make it more exciting.
• 11:04
  Nicole Laino: Sometimes the visualization itself changes.
• 11:07
  Nicole Laino: But the result where I'm going, what I'm taking myself to, the reality that I want to create stays the same.
• 11:15
  Nicole Laino: Why?
• 11:15
  Nicole Laino: Because that's a commitment that you're making.
• 11:18
  Nicole Laino: And there was a time where there have been periods where I have like, you know, quote unquote, been too busy to visualize.
• 11:24
  Nicole Laino: Like, I've gotten up, I've been uncomfortable and, you know, just chosen not to do it.
• 11:29
  Nicole Laino: And I've had to check myself on that because I've said, huh, that's interesting.
• 11:33
  Nicole Laino: So I haven't been visualizing.
• 11:34
  Nicole Laino: Like I noticed that things aren't happening.
• 11:36
  Nicole Laino: And I'm like, I haven't been visualizing.
• 11:38
  Nicole Laino: And I'll ask myself why.
• 11:40
  Nicole Laino: Oh, I haven't had time, I've been busy, I've been tired, I haven't woken up as early.
• 11:44
  Nicole Laino: All of these excuses.
• 11:46
  Nicole Laino: And then I've had to face myself and have that conversation with myself to say, oh, well, you either don't believe that it really does something or you're sabotaging yourself.
• 11:55
  Nicole Laino: Because the visualizations that I've recorded, they're like seven minutes long.
• 11:58
  Nicole Laino: There is no reason that I can't find seven minutes in my day to change my life.
• 12:04
  Nicole Laino: I'm either self sabotaging or I don't really believe that it will work.
• 12:07
  Nicole Laino: And I've seen it work.
• 12:08
  Nicole Laino: And that's how I get myself back on track, right?
• 12:11
  Nicole Laino: And that is a commitment that I've made to myself.
• 12:14
  Nicole Laino: And my life changes when I'm doing that.
• 12:16
  Nicole Laino: So that is the second piece.
• 12:18
  Nicole Laino: And most people get stuck because they think that's the only piece.
• 12:22
  Nicole Laino: So you might be saying, I'm visualizing already, but did you do the shifting of your money paradigm?
• 12:27
  Nicole Laino: Have you really gone into your beliefs and the way that you believe money functions in your life?
• 12:34
  Nicole Laino: Have you done that?
• 12:35
  Nicole Laino: If you haven't, then visualizing isn't enough.
• 12:38
  Nicole Laino: We have to clear and then we visualize.
• 12:41
  Nicole Laino: And I do these things simultaneously.
• 12:43
  Nicole Laino: Like I do clearing and I do visualizing on the same day.
• 12:47
  Nicole Laino: I don't not have time for that.
• 12:49
  Nicole Laino: So that's what it takes.
• 12:50
  Nicole Laino: And you have to go beyond just that visualization.
• 12:54
  Nicole Laino: It has to be more.
• 12:55
  Nicole Laino: And I'll explain what that means.
• 12:57
  Nicole Laino: So the third shift that we have is we have a little bit of strategy here.
• 13:02
  Nicole Laino: This is like an energetic shift, but it's the energy that leads to the strategic shift.
• 13:07
  Nicole Laino: I think that this is sort of a very like masculine meets feminine moment with this shift.
• 13:13
  Nicole Laino: And that's why I love it.
• 13:15
  Nicole Laino: Because I'm not just going into hardcore strategy mode, but I'm allowing my visualizations and I'm allowing this world that I want to create for myself, this new world with money, to help me ask better questions.
• 13:28
  Nicole Laino: And the question that I had to ask myself a long time ago when I started doing this work is, okay, I have this vision.
• 13:35
  Nicole Laino: Is my current world the way I have it set up my business, able to deliver on this new vision?
• 13:42
  Nicole Laino: Meaning, do I have things set up so that this can actually happen.
• 13:45
  Nicole Laino: And a very simple example of this is I asked myself, I'm like, well, if I want to make money while I sleep, I had this visualization.
• 13:52
  Nicole Laino: Like, I wake up every morning and there's stripe notifications.
• 13:54
  Nicole Laino: Like, oh, I'm so excited.
• 13:56
  Nicole Laino: And I'm like, well, can people do that at that point?
• 13:59
  Nicole Laino: At that time, I didn't get this whole thing.
• 14:01
  Nicole Laino: I didn't get these four parts.
• 14:03
  Nicole Laino: I was still figuring all of this out.
• 14:05
  Nicole Laino: I had taken a lot of programs and done a lot of things, but I hadn't figured out this energy strategy game and how it all came together.
• 14:12
  Nicole Laino: So I was still piecing this together.
• 14:13
  Nicole Laino: I was still a bit of a mess when I started to do this.
• 14:16
  Nicole Laino: But this is how I changed everything.
• 14:18
  Nicole Laino: I was like, well, no, I really don't have, like, funnels built or anything.
• 14:23
  Nicole Laino: And I look at them, I call them money pathways.
• 14:27
  Nicole Laino: I didn't call them funnels at the time.
• 14:29
  Nicole Laino: Well, are there pathways for people to buy from me anytime?
• 14:33
  Nicole Laino: I want to make money all the time.
• 14:34
  Nicole Laino: I want it to feel easy.
• 14:36
  Nicole Laino: I want to feel like there's flow.
• 14:38
  Nicole Laino: Okay.
• 14:38
  Nicole Laino: I want money to come to me unexpectedly.
• 14:41
  Nicole Laino: Okay, well, do I have ways for that to happen currently?
• 14:44
  Nicole Laino: And the answer was not really.
• 14:45
  Nicole Laino: I launched.
• 14:46
  Nicole Laino: If I launched, I made money.
• 14:48
  Nicole Laino: If I didn't launch, I didn't make money.
• 14:50
  Nicole Laino: And then that put a lot of pressure on every launch.
• 14:52
  Nicole Laino: Every launch was do or die.
• 14:54
  Nicole Laino: Every launch was like, oh, my God, this has got to be a good one, because I don't know.
• 14:59
  Nicole Laino: And I hadn't got into, like, real launch cycling at that time.
• 15:03
  Nicole Laino: It was hard.
• 15:04
  Nicole Laino: Sometimes I would launch, and then I would be so burnt out that I couldn't launch again for a while.
• 15:08
  Nicole Laino: And I hadn't gotten in my groove.
• 15:10
  Nicole Laino: Things still felt really difficult.
• 15:12
  Nicole Laino: But the truth was, I didn't sell in between launches.
• 15:15
  Nicole Laino: My launches were big enough, and I could get enough people there, and I could scrap together a year and make like, you know, I was just under six figures, and then I hit six figures and all of that.
• 15:25
  Nicole Laino: But I might have one launch that carried me the whole year, and then I didn't sell at all outside of any other launches.
• 15:31
  Nicole Laino: So if I wanted to make money anytime, that would be hard because I only made money when I was actively selling things.
• 15:38
  Nicole Laino: So my current reality, if I looked at it, I'd say, yeah, I'm not really set up for that to happen.
• 15:44
  Nicole Laino: How could I do that?
• 15:46
  Nicole Laino: So I started to.
• 15:47
  Nicole Laino: And this is where the podcast came in and became like, this Big thing.
• 15:51
  Nicole Laino: It was like, okay, well, then I gotta be on social media.
• 15:53
  Nicole Laino: And all of these ways I didn't like and didn't feel good to me.
• 15:56
  Nicole Laino: So instead it was like, what would feel good?
• 15:58
  Nicole Laino: And that's how I started to build money pathways off this show.
• 16:01
  Nicole Laino: I CTA'd the secret podcast.
• 16:05
  Nicole Laino: I have all of this stuff in these episodes where I'm driving traffic to doorways, where there's a pathway behind that door of a potential for somebody to buy something.
• 16:17
  Nicole Laino: I've created that, and now that I've created them.
• 16:20
  Nicole Laino: So it started out with creating that and starting those pathways.
• 16:24
  Nicole Laino: Then, you know, it becomes driving traffic to those pathways, and then it becomes, how do we make those pathways more efficient?
• 16:32
  Nicole Laino: How do we get more out of them?
• 16:34
  Nicole Laino: How do we build more that are more successful?
• 16:36
  Nicole Laino: The questions you start asking start to lead straight to money, as opposed to when I first started this, where it was like, okay, I'm starting to get how this all works.
• 16:46
  Nicole Laino: But it started with recognizing that I didn't have my reality and my systems set up in a way that supported my vision.
• 16:55
  Nicole Laino: I wasn't meeting the universe halfway.
• 16:57
  Nicole Laino: I was expecting the universe to do all the work.
• 16:59
  Nicole Laino: And if you're expecting the universe to do all the work, you might get moments, but you'll never feel safe, secure, and held.
• 17:07
  Nicole Laino: This is where I always say that the masculine energy is what the feminine can lean back into.
• 17:15
  Nicole Laino: It is the trust fall into the masculine arms waiting to hold you from behind to catch you.
• 17:22
  Nicole Laino: Those pathways that I built, these systems that I've built, these things that I do support my ability to go, I don't worry anymore.
• 17:32
  Nicole Laino: I can relax into feminine flow.
• 17:34
  Nicole Laino: I can believe that money's coming to me all the time.
• 17:38
  Nicole Laino: I can get into that energy.
• 17:40
  Nicole Laino: Why?
• 17:41
  Nicole Laino: Because my logical brain is like, yeah, we've built that stuff.
• 17:46
  Nicole Laino: We can do that.
• 17:47
  Nicole Laino: And you have to start somewhere.
• 17:49
  Nicole Laino: I'm not telling you that you have to grow to the level that I have at this point, right away.
• 17:54
  Nicole Laino: But you have to start looking at your world and say, like, if you want to make money, passively, but every dollar that you make and you're a projector comes from time that you spend with people.
• 18:06
  Nicole Laino: And you're burned out and you are afraid that you can't make more money because you're already tapped out.
• 18:13
  Nicole Laino: Well, you need to change your reality and structurally change some things so that it supports the vision that you have, which is one where you have more time, more freedom, and you're making more money.
• 18:24
  Nicole Laino: Strategically, we have to change Things.
• 18:25
  Nicole Laino: But the vision is what tells us what to change.
• 18:27
  Nicole Laino: What do you want?
• 18:28
  Nicole Laino: Okay, well, what do we have to build to support that?
• 18:30
  Nicole Laino: And then you do the energetic work the whole time while you are building the strategic stuff, because the energy will support it.
• 18:39
  Nicole Laino: But the energy alone isn't enough and the strategy isn't alone enough on its own.
• 18:42
  Nicole Laino: And I understand that these are kind of like bigger things.
• 18:46
  Nicole Laino: But now the fourth shift is, I call it really understanding your money state.
• 18:52
  Nicole Laino: And this is a moment to moment thing.
• 18:54
  Nicole Laino: This is something that I'm always focused on.
• 18:56
  Nicole Laino: I'm always thinking, I'm always aware of.
• 18:59
  Nicole Laino: Not in a way similar like the way that I described human design at the beginning.
• 19:03
  Nicole Laino: Not in a way where I'm worrying about it or I'm wondering if I'm getting it right, or none of that.
• 19:08
  Nicole Laino: I'm just conscious enough of am I in the energy of what I want or am I in the energy of what I don't want when it comes to money?
• 19:15
  Nicole Laino: So most people, they might get worried about money, where bills are coming in, or like I had recently, because I've leveled up with money over the last year and I've been spending a lot this summer.
• 19:28
  Nicole Laino: I talked about that on the show.
• 19:29
  Nicole Laino: I've been spending a lot this summer, more than I normally do.
• 19:32
  Nicole Laino: Like, we took vacations and we bought a car.
• 19:35
  Nicole Laino: There's all these things that have come up, expenses that have come up, some of them unexpected.
• 19:38
  Nicole Laino: We didn't know were gonna buy a new car.
• 19:41
  Nicole Laino: We were happy with ours, but then it needed a lot of repairs.
• 19:43
  Nicole Laino: And I was like, there's no way I'm putting that amount of money into this car.
• 19:47
  Nicole Laino: Let's just get a new one.
• 19:48
  Nicole Laino: And these are all things that I'm paying for in my house.
• 19:51
  Nicole Laino: The vacations and all of this stuff.
• 19:52
  Nicole Laino: I'm paying for them.
• 19:54
  Nicole Laino: We're doing a rebrand on the business, so I'm paying for that.
• 19:57
  Nicole Laino: Like, there's other things.
• 19:58
  Nicole Laino: Money is going out and I'm fine with it.
• 20:01
  Nicole Laino: But there have been.
• 20:02
  Nicole Laino: I'm aware that energetically it has been stretchy for me to feel good spending that money and not feel like it's irresponsible or like it's not going to come back.
• 20:12
  Nicole Laino: So what most people do when they get worried about money is they go into action around that worry.
• 20:18
  Nicole Laino: Oh my God.
• 20:18
  Nicole Laino: I'm worried about, what am I going to do?
• 20:20
  Nicole Laino: What am I going to do?
• 20:20
  Nicole Laino: What can I sell?
• 20:21
  Nicole Laino: What can I do?
• 20:22
  Nicole Laino: You're still in the energy of worry.
• 20:23
  Nicole Laino: You're in Lack.
• 20:24
  Nicole Laino: You are acting on lack.
• 20:26
  Nicole Laino: And usually we don't get the results that we want.
• 20:29
  Nicole Laino: It's a very 3D way to look at how we make money.
• 20:32
  Nicole Laino: Oh my God, what am I gonna do?
• 20:33
  Nicole Laino: The one thing we can always do is shift our energy.
• 20:36
  Nicole Laino: So what I do in those moments is I feel supported by money.
• 20:40
  Nicole Laino: I shift my energy.
• 20:42
  Nicole Laino: I recognize I'm in the opposite energy that I want to be about money.
• 20:47
  Nicole Laino: I don't wanna be in fear about money.
• 20:49
  Nicole Laino: I don't wanna be in worry about money.
• 20:50
  Nicole Laino: I don't wanna be energy when it comes to money.
• 20:55
  Nicole Laino: So it becomes my job in that moment to shift into a state of gratitude, state of abundance around money.
• 21:04
  Nicole Laino: It's all coming back to me.
• 21:06
  Nicole Laino: My money is coming back to me.
• 21:07
  Nicole Laino: That money is doing good in the world.
• 21:09
  Nicole Laino: That money is buying somebody food.
• 21:10
  Nicole Laino: That money is paying somebody's salary.
• 21:13
  Nicole Laino: And I know you've heard this probably from money mindset people before, but it does shift your energy.
• 21:18
  Nicole Laino: Say those things out loud.
• 21:20
  Nicole Laino: Say money's going out.
• 21:21
  Nicole Laino: I'm so scared about money.
• 21:23
  Nicole Laino: Money is hard.
• 21:24
  Nicole Laino: What if it doesn't come back?
• 21:26
  Nicole Laino: Feel how that feels in your body.
• 21:27
  Nicole Laino: And now say, that's going to help somebody's kids buy books for school that is going to pay somebody's salary who desperately needs it.
• 21:35
  Nicole Laino: That money is coming back to me in some way.
• 21:39
  Nicole Laino: And you see it coming back to you.
• 21:41
  Nicole Laino: Feel how that feels in your body.
• 21:42
  Nicole Laino: And you tell me that there isn't a difference.
• 21:44
  Nicole Laino: You tell me that this is bullshit because it's not.
• 21:47
  Nicole Laino: You feel it in your body.
• 21:49
  Nicole Laino: And now the game becomes being so in tune with it that you can feel that right away.
• 21:54
  Nicole Laino: That you can feel that before it gets to a point where that worry energy starts to create real circumstances in your life that you don't like.
• 22:03
  Nicole Laino: I rarely have.
• 22:04
  Nicole Laino: So this is what happens.
• 22:05
  Nicole Laino: Like the example, you know, somebody cancels or doesn't renew or something like that.
• 22:10
  Nicole Laino: I know that those things happen and we're fortunate.
• 22:13
  Nicole Laino: A lot of people renew.
• 22:14
  Nicole Laino: I mean, I even have like the client I started this whole call about, she was in BBD and she didn't renew when her year was up.
• 22:21
  Nicole Laino: And I was sad.
• 22:22
  Nicole Laino: Cause I really love working with her.
• 22:24
  Nicole Laino: But I didn't worry about where the next client would come from.
• 22:28
  Nicole Laino: I didn't shift into that.
• 22:29
  Nicole Laino: I don't give space to those feelings unless I need to tap them out because they're overwhelming, that they're real.
• 22:37
  Nicole Laino: I just don't give energy to that.
• 22:39
  Nicole Laino: I just say, I'm like, we've had a beautiful relationship.
• 22:42
  Nicole Laino: I'm so grateful.
• 22:43
  Nicole Laino: I'm so excited for her.
• 22:45
  Nicole Laino: I hope we do something together again.
• 22:47
  Nicole Laino: And that puts me in just this energy of abundance.
• 22:49
  Nicole Laino: Someone else is going to come and fill that spot.
• 22:51
  Nicole Laino: You know what?
• 22:52
  Nicole Laino: In fact, maybe two people will.
• 22:53
  Nicole Laino: And then, you know what?
• 22:54
  Nicole Laino: Just a few months later, she's back and she's working with me as a private client.
• 22:57
  Nicole Laino: Now we get to have this different relationship.
• 22:59
  Nicole Laino: And it's so exciting and it's so rewarding and it's so beautiful.
• 23:02
  Nicole Laino: And I really do attribute that to the fact that I don't get caught up.
• 23:07
  Nicole Laino: And I can't say I never do.
• 23:08
  Nicole Laino: I do sometimes and I have to do the work, but I recognize and I prioritize it because I know how important this work is.
• 23:18
  Nicole Laino: And even like the money that I'm spending now, the investments that I'm making in my business, I have to energetically connect with that and say that making decisions as the person I'm becoming is good.
• 23:30
  Nicole Laino: That is what I need to be doing to get to the next level, to get to the 50k months are these type of aligned decisions that I'm making.
• 23:39
  Nicole Laino: So I hope that this helped and this is the energetic side.
• 23:43
  Nicole Laino: But I do want you also to remember that the strategy is a huge part of this.
• 23:49
  Nicole Laino: Like this energetic flow can only come, like I said, in the third shift, that I can't lean comfortably and confidently back if I'm afraid that I'll fall.
• 24:01
  Nicole Laino: And it's the structure, it's the masculine structure and the strategy that we set up.
• 24:05
  Nicole Laino: I'm so confident in my message.
• 24:07
  Nicole Laino: I'm so confident in my podcast.
• 24:09
  Nicole Laino: I'm so confident in these things that I built that I can lean back and lean back hard and know that those systems are there to catch me.
• 24:16
  Nicole Laino: So if you want to see the full picture, the human design picture, the strategic picture, everything about growing an aligned and profitable business, both sides, the energy and the strategy.
• 24:27
  Nicole Laino: I encourage you to download the secret podcast.
• 24:29
  Nicole Laino: It's called Aligned and Profitable Getting really Clear with the name of exactly what we're teaching you how to accomplish.
• 24:36
  Nicole Laino: And we take you through the entire process on your time.
• 24:39
  Nicole Laino: That's the beauty of it.
• 24:40
  Nicole Laino: We thought this would be really fun.
• 24:41
  Nicole Laino: People love this podcast.
• 24:42
  Nicole Laino: We thought you would love kind of having another thing in podcast form where I take you through that very intentionally.
• 24:49
  Nicole Laino: Just DM me the words secret podcast on Instagram and we'll send you the link or go to nicolelaino.com secret podcast and you can download it there.
• 24:59
  Nicole Laino: We'll also link it up in the show notes for you.
• 25:01
  Nicole Laino: So if you're not sure where to get it, just pop on down there.
• 25:03
  Nicole Laino: We've got you covered.
• 25:04
  Nicole Laino: I appreciate you.
• 25:05
  Nicole Laino: I hope you enjoyed this episode.
• 25:07
  Nicole Laino: Please share it if you did.
• 25:08
  Nicole Laino: Thank you so much for being here.
• 25:10
  Nicole Laino: We appreciate you.
• 25:11
  Nicole Laino: And remember, in order to have an unshakable business you must first become an unshakable human.
• 25:16
  Nicole Laino: So thanks for letting us help you become unshakable with human design.
• 25:18
  Nicole Laino: We'll see you next time.
• 25:20
  Nicole Laino: If you love this episode and you're a fan of the show, please show us the love on itunes, Spotify or wherever you're listening to the show and leave us a review.
• 25:26
  Nicole Laino: And if you'd like to connect with other entrepreneurs on their human design journey, join our free Facebook community Human Design for entrepreneurs.
• 25:34
  Nicole Laino: Go to NicoleLaino Me PodcastLinks to join the group.
• 25:38
  Nicole Laino: Book a human design reading with me or access our free human design resources.
• 25:43
  Nicole Laino: We'll see you there.
• 25:51
  Nicole Laino: It.