Should You Still Have A Newsletter? #1770

Marketing School - Digital Marketing and Online Marketing Tips · Jun 19, 2021 · 6m

In episode #1770, we explore whether having a newsletter is still a valuable tool in the marketing toolkit. We have been hearing a lot of complaints these days about newsletters performing badly and for this reason, it might seem like they are dead as a technique. We think differently however and in today’s episode, you’ll learn how to up the performance of your newsletter. People will never get tired of information as long as it is high-quality!

TIME-STAMPED SHOW NOTES:

[00:25] Today’s topic: Should You Still Have A Newsletter?

[00:42] Email open and click-through rates are down.

[00:53] Why…