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How LinkedIn can help lawyers develop and market their brands
How do you use LinkedIn? Do you see it as a static resume, or is it the equivalent of your morning newspaper? For Marc W. Halpert, LinkedIn is the most effective way lawyers and other professionals can build their brand, display expertise in niche markets, and nurture business relationships.
Halpert was so convinced of this that in 2017, he wrote a book on LinkedIn marketing techniques. Enough has changed in the swiftly moving internet landscape that he is now releasing a new edition of the book, LinkedIn Marketing Techniques for Law and Professional Practices, Second Edition.
Do you feel…
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