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617: Engaging Your Audience with New Media (Do Podcasts, TikTok, etc actually work?!?) LIVE with VPs from Nextracker, Shoals, EDPR, Sungrow & More

Welcome to a special edition of Tactical Tuesday, featuring practical insights to propel your company and your career. This episode comes straight from our live stage at RE+ in 2022 and we’ve weaved together a rich collection of strategies for audience growth, brand building, and engaging your audience effectively in the dynamic landscape of new media.

The first segment delves into the role of platforms such as LinkedIn and TikTok, emphasizing their potential to bolster brand visibility and engagement, particularly in B2B markets. Our speakers caution against diving into trending platforms…

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