Latest / Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies
Why 40% of CMOs Are Cutting Agency Budgets in 2025 (And How to Stay Off the List)
Would you like access to our advanced agency training for FREE? https://www.agencymastery360.com/training
Let's get real for a second.
40% of CMOs are cutting agency budgets this year.
(Not hype. That's from Gartner's 2025 CMO spend survey.)
If you're still out there selling tasks instead of outcomes, blending in like every other "me too" agency, you're not just at risk—you're probably already on the cut list.
But here's the good news:
Some agencies aren't just surviving right now. They're growing like crazy.
Why?
Because they're leading. They're essential. They're uncuttable.
Vendors Get…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.