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Jewelry Market Splits Into Two Paths | Toronto News

Canada’s jewelry market is booming, with April 2026 sales up 6% to $457 million, but the real action is in how brands are splitting strategies: luxury players are betting big on exclusive, high-touch experiences, while accessible premium brands are winning by offering quality at a more affordable price with strong community connections. Physical stores remain essential—consumers still crave to see, touch, and consult experts before buying big-ticket pieces. The market is now bifurcating, with opportunities thriving at both the ultra-luxury and approachable premium ends—success hinges on…

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