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DAILY ROUNDUP | JUL 28 | $23K EV Price Cut, 20-Second Voicemails, $13.7K Pink Bronco

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Automakers are cutting futuristic EV prices by as much as $23,000 while Ford finds buyers willing to pay nearly $13,700 for a limited-edition pink appearance package on a gas-powered Bronco. At the dealership level, even reaching those buyers now requires scam-call monitoring, personalized videos, and voicemails shorter than 20 seconds.

This episode breaks down the collision between EV mandates and actual demand, the return of hybrids, the growing power of factory-backed customization, and…

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