Latest / Think Fresh. A de Novo Marketing Podcast
Messaging Matters
In this episode, we tackle all things messaging, from how to craft compelling stories and helpful copywriting structure tips to AI’s true value in creative development. We also cover a campaign from Dramamine that gave a boost to barf bags.
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Links:
Mr. Wind by Epuron
https://www.youtube.com/watch?v=Bl7xl3IiAqE
Creative Briefs:
The Last Barf Bag: A Tribute to a Cultural Icon…
The skinny
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